EKO ETNO HRVATSKA EUROPA TOUR 2010
October 13th - 17th 2010 Zadar - ŠC Višnjik
SUNFLOWER of CROATIAN RURAL TOURISM
CONTENT
EKO ETNO HRVATSKA 2003-2008 EKO ETNO HRVATSKA EUROPA TOUR 2009 EKO ETNO HRVATSKA EUROPA TOUR 2010 CONCEPT OF THE EEHET 2010
SUNFLOWER OF CROATIAN RURAL TOURISM EKO ETNO LOTTERY
EKO ETNO HRVATSKA 2003 -2008 Fair of rural products and services
2009 EKO ETNO HRVATSKA EUROPA TOUR 700
exhibitors from Croatian Counties, units of local self-governance and Europe
50 000
visitors and paricipants
500
publications in the electronic media
300
announcements in the printed media
114
accredited journalists from Croatia and abroad
EKO ETNO 2009 PHOTO ALBUM
EKO ETNO 2009 PHOTO ALBUM
HUMANITARIAN ACTIVITY EEHET 2009 for preservation of the Međimurje horse
EKO, ETNO & DUKATICA
2010 EKO ETNO HRVATSKA EUROPA TOUR
th 8 EKO ETNO HRVATSKA Fair of Rural Products and Services of Croatia nd 2 EKO ETNO EUROPA International Fair of Rural Products and Services of Europe nd 2 EKO ETNO TOUR International Rural Tourism Fair Project organizer Hrvatski farmer d.d. Co-organizer Klub članova “Selo” Patrons relevant Ministries, County of Zadar, City of Zadar
CONCEPT OF THE FAIR HERITAGE
GRAND FINALS
HUMANITARIAN ACTIVITY
ENTERTAINMENT AND RECREATION
ECONOMY
TOURISM
GASTRONOMY
ASSESMENT AND AWARDS
HERITAGE
planned content
Activities with horses - autochthonous species, Lipizzan horses Fashion show of traditional costumes Presentation of traditional events Presentation of associations conserving tradition Exhibition of old arts and crafts Exhibition of traditional ships Promotion of traditional gastronomy - Workshop ‘Cooking home-made’, quiz on traditional dishes Exhibition of intangible cultural heritage
ECONOMY
planned content Exhibition space - Counties, cities, municipalities, european countries, regions and individual entrepreneurs International multilateral ‘Eko Etno’ meetings - organised by Croatian Chamber of Economy and European Enterprise Network Business education - Brainstorming workshops (How to protect the product– branding; How to take the product to the market; Which are the trends in eco-ethno products offer; Branding of Croatian wines on the world market; What do consumers want; How to arrive to the supermarket shelf; and Certificates – what do they serve for, the advantages on the example of CROATIAN ECO PRODUCT Certificate)
Round table ‘Advantages and disadvantages of IPARD and LEADER programs’ Round table on the Strategy of regional development Presentation of the awarded and other eco-ethno products Encounters with hotel managers and caterers
TOURISM
planned content
International Fair ‘Eko Etno Tour’ Workshop ‘New tourist product for new Croatian tourism” Business education for producers and service suppliers as well as travel agencies - in cooperation with Association of Croatian Travel Agencies Rural Tourism Forum ‘Sunflower of Rural Tourism’ finals Eko Etno SPA zone
GASTRONOMY planned content
Round table ‘Ecological and traditional products in Croatian gastronomy’ Presentation of traditional gastronomic products and workshops Rakija festival Cheese festival Branding of cheese and other traditional products Eko Etno evening Cooking workshops – gastro show
ASSESMENTS AND AWARDS ‘BEST OF THE BEST’ compotes canned vegetables jams dairy products meat products bakery products vinegars rakija oils dry fruit wines fruit wines fruit and vegetable juices EXPOSITION SPACE IN DIFFERENT CATEGORIES ACCORDING TO THE REGULATION ECO-ETHNO PRODUCTS SUNFLOWER OF RURAL TOURISM
ENTERTAINMENT AND RECREATION
HUMANITARIAN ACTIVITY
Fashion shows
Eko Etno lottery
Cooking workshops
Preservation of Međimurje horse
Thematic workshops (e.g. Pirates from Omiš, Alka from Sinj, creation of Falkuša ship)
Preservation of Lipizzan horse
Culinary games and quizes Painting workshop Children’s competition (sunflower drawing) Outdoor events Promotional tourist videos
SUNFLOWER of CROATIAN RURAL TOURISM
ASSESSMENT CATEGORIES Rural tourism farms Rural tourism entrepreneurs Rural tourism projects Rural tourism events Traditional rural gastronomy
EKO ETNO LOTTERY
GRAND FINALS
Recognitions and awards for participation on EEH EEE EET Recognitions and awards for the products assessed as the best ones ‘Best of the best’ ‘Sunflower of rural tourism’ awards Concert and other events
MEDIA COVERAGE
National media - 15 Outdoor media Local media – 40-50 media Regional / foreign media partners – 10 Over 100 accredited journalists from Croatia and the region The best covered fair in Croatia and the region
HRVATSKI FARMER d.d., Ulica kralja Zvonimira 121, 10000 Zagreb Tel: (01) 2337 741, (01) 2335 248, Fax: (01) 2314 184 hrvatski-farmer@zg.t-com.hr, info@hrvatski-farmer.hr www.hrvatski-farmer.hr www.ekoetno-sajam.com
SUNCOKRET RURALNOG TURIZMA HRVATSKE