Design approach Our graphic design process follows a specific branding approach depending on the nature of the event, activity, project, program etc.
For those design jobs which are typically larger scale projects the graphic design team will develop a specific design for the campaign. For example: Festival of the Arts, Westside Vibe, Sunset Sessions etc. See pages 25 to 26 which feature design examples.
For design jobs which are regular, routine events / activities or generic council documents the graphic design team follow a standardised set of design principles / template. For example: Library Author Talks, Bushwalking guides, What’s On guide etc. See pages 25 to 29 which feature design examples. Before completion of your Strategy and Communications job request form, if the job relates to a large scale project or if there are elements that you believe need further discussion, please contact Strategy and Communications to discuss the appropriate marketing and communications approach. Strategy and Communications request form Service Level Agreement for Graphic Design
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Hornsby Shire Council Brand and Style Guidelines: October 2017
