HTA 2013 MEMBERSHIP & SPONSORSHIP REPLY FORM
MEMBERSHIPS (January 1 - December 31, 2013) Huron Tourism Association Huron Arts & Heritage Network (business) Huron Arts & Heritage Network (individual) Taste of Huron (must be HTA member)
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MARKETING PARTNERSHIPS & COMMUNITY CONNECTIONS
ü $125 $ 65 $ 25 $ 25
SPONSORSHIP OPPORTUNITIES ü Vacation Guide Sponsor . business name displayed on “Contributing
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$150
One Photo Sponsor . one photograph with business listing
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$250
Two Photo Sponsor . two photographs with business listing
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$450
Sponsor” page. . Sponsorship noted with your listing in Guide . Sponsorship noted with your listing on website
in guide and on website . one business tagline with photo in guide and on website
in guide and on website . one business tagline with each photo (2) in guide and on website
Online Marketing Package ... . promotion on social networking sites, year-round
$150
. one feature article/advertisement in HTA newsletter . one banner ad for one month on www.ontarioswestcoast.ca . tracking and measurements report provided for each promotional item, upon request.
Please make cheque payable to Huron Tourism Association
TOTAL $
Name
Name of Business or Organization Phone
Email to: Huron Tourism Association,
c/o County of Huron, Form must be returned by Planning & Development FRIDAY, NOVEMBER 30th. 57 Napier Street, Goderich N7A 1W2 By submitting this membership form, you are consenting to collection and use of this information by the Huron Tourism Association.
Huron Tourism Association is committed to developing existing partnerships and networks that will help advance the marketing effectiveness ad collaboration of the association and its members. Provincial Tourism Industry • Regional Tourism Organization (RTO) #4 (Huron, Perth, Wellington, Waterloo) • Travel Media Association of Canada (TMAC) • Ontario Tourism Marketing Partnership Corporation (OTMP) • Ontario Culinary Tourism Association (OCTA) Community Committees Initiatives • Economic Pillars Working Group • Economic Development Opportunities Blueprint • Huron Economic Development Partnership • Huron-Perth Farm to Table Network • Trail Associations • Huron Local First • Sustainable Huron • Local Business Associations and Chambers
Affiliate Connections • Huron Manufacturing Association (HMA) • Huron County Federation of Agriculture • Huron County Health Unit • Water Source Protection Group • Ontario Ministry of Food & Rural Affairs (OMAFRA) • Huron Business Development Corporation (HBDC) • Small Business Enterprise Centre (SBEC) Other Marketing Initiatives • Trade Shows • Shakespeare-to-theShoreline (self-guided driving tours) • Huron-Perth Buy Local Buy Fresh Map • Promotion of Community Events (Vacation Guide & online)
2013
HURON TOURISM ASSOCIATION Membership Package
HURON TOURISM ASSOCIATION (HTA) is a non-profit, membership-based action-oriented organization dedicated to promoting tourism in Huron County. Members have equal input into association business and can share ideas and concerns. Members can get involved by . networking with other tourism operators . participating in special projects and events, or . by taking advantage of co-operative marketing opportunities. Cost-effective and results-oriented tourism strategies for businesses in Huron County. As a member your business, attraction or event will receive marketing benefits as listed inside.
Together, WE market Huron County better! PARTNER PROGRAMS offer additional benefits and opportunities. See inside for full details.
Taste of Huron (TOH)
Members of Taste of Huron grow, produce and prepare some of the finest agricultural ingredients available in Ontario and offer locally-unique culinary experiences to visitors from around the globe.
Huron Arts & Heritage Network (HAHN)
As champions for the arts, heritage and cultural community of Huron County, HAHN develops programs and experiences to enhance quality of life for residents and engage visitors in our way of life.
BENEFITS OF MEMBERSHIP HURON COUNTY VACATION GUIDE
This award-winning publication is produced and printed in partnership with the County of Huron. Members receive special recognition with . HTA icon beside your listing . a bolded business listing, highlighted in spot colour . expanded text to provide more exposure (35 words)
WEBSITE
. individual listing on ontarioswestcoast.ca . free updates on ontarioswestcoast.ca . up to three photos, if provided . map location . Profile, listings or links to/on other Huron County web sites: . creativehuron.ca . golfhuron.ca . cyclehuron.ca . hikehuron.ca . fishpaddle.ca . huroncounty.ca . tasteofhuron.ca . shopinhuron.ca . tracking reports for marketing campaigns and site visits, if requested
ADVERTISING AND MEDIA RELATIONS Through co-ordinated efforts, Huron Tourism Association continues to develop strong media relations and advertising campaigns to increase the effectiveness of tourism marketing of Ontario’s West Coast. Tactics include: . print / radio / online advertising . Ontario-wide distribution of publications . media releases and Familiarization Tours for travel writers . co-operative marketing with targeted partners
ONTARIO’S WEST COAST PROMOTIONAL MATERIALS
province-wide distribution
ONLINE MARKETING
As an association, HTA keeps on top of the newest innovations in online marketing and social media networking.
COMMUNICATIONS
We’re dedicated to keeping our members informed about local and regional tourism industries. . Huron Tourism Association newsletter . Electronic information sharing, including . membership opportunities . industry news . community events . tourism stats and trends
TOURISM EVENT & BROCHURE SWAP Join us on April 16, 2013 in Exeter. . tourism-related speakers and/or presentations . familiarization tours of South Huron . networking with colleagues and peers . brochure and literature swapping
COUNTY-WIDE EVENTS
Huron Tourism Association, along with supporting partners and generous sponsors, host award-winning events to help attract and engage both locals and tourists. Sample events: Haunted Huron; Celebration of First Nations; Taste of Huron
HTA Membership offers great value! Promote Your Business All Year Long BENEFITS OF MEMBERSHIP WITH HTA PARTNERS Champions of Arts, Culture & Heritage in Huron In addition to the Huron Tourism Association benefits outlined at left, partnership in Huron Arts & Heritage Network includes . highlighted listings in Huron County publications . highlighted listings on Huron County web sites . showcase events, festivals, locations and celebrations . media support and promotion . networking and information-sharing opportunities . promotional support via social media tactics Organizational/Business Memberships $65/year Artists, artisans, volunteers & individuals $25/year www.heritageandculture.on.ca
Advocates for good food & culinary experiences In addition to the Huron Tourism Association benefits outlined at left, partnership in Taste of Huron includes . TOH icon on listing in Vacation Guide . TOH icon on listing on website . access to TOH logo for your marketing materials (ie menus, advertisements) . first right-of-refusal to participate in Taste of Huron activities in 2013 $25/year with HTA membership www.tasteofhuron.ca