Overview Popcorner! is a brand of food, lifestyle and fashion.We are energetic and playful. We sell popcorn on a stall that is portable transported by bike. We ride on it and pop up everywhere in London. Besides, we also sell slogan tees to aim our products at a younger demographic.
THE POPCORN BRAND BOOK OUR
STORY OUR
DREAM This book belongs to:
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CONTENTS Close your eyes and think of Popcorner!
CHAPTERS I. Our Story II. Our brand III. Our campaign IV. Your dream
Are you ready to pop?
INTRODUCTION Close your eyes and think of Popcorner!
Have you ever pondered the miracle of popcorn? It starts out as a tiny, little, compact kernel with magic trapped inside that when agitated, bursts to create something marvelously desirable. It’s sort of like those tiny, little thoughts in our mind, if we pay more time and efforts and work harder, our dreams may come true. Popcorner! is a roaming pop up store. (Pop up everywhere.) a food x fashion x lifestyle brand.
CHAPTER I. OUR
STORY
By riding the bike , selling popcorn everywhere,leaving my footprints around. Issued a positive attitude of life to the public, live in the moment, and to encourage everyone to pursue their dreams.
life is a journey enjoy the ride!
POP
UP
EVERYWHERE
“Of course life is bizarre. The more bizarre it gets, the more interesting it is. The only way to approach it is to make yourself some popcorn and enjoy the show.” David Gerrold – American Writter
CHAPTER II.
OUR BRAND / Our vision We aim to inspire people, we use the roaming stall to interact first hand with our customers. To create a connection with the public , like a community. People can get inpiration from Popcorner!
OUR PRODUCT
Popcorn
The T-Shirts Do The Talking.
OUR PRODUCT Slogan Tee
We focus on good quality tees, we believe tee is a piece of art, our culture and life. Hollow fiber woven fabric, high elasticity and softness, moisture and strong and can quickly become dry, can effectively help perspiration, so the wearer can still keep the body dry in summer. This is The Best Quality Cotton Tee that Essentials for your wardrobe.
OUR PRODUCT
Slogan Tee
/ The packaging
Climb the mountain to see the world, not so the world can see you
CHAPTER III.
OUR CAMPAIGN
Let’s butter you up!
Catch me if you can!
Let’s poppin up!
Join our Popcorner!
Stop saying “i wish.” Start saying “I will.”
CHAPTER IV. Your dream
Antonia Castro 24 My dream is to be happy, find something I love and travel the world. Kate Bonnar 22 My dream is to have my own business and do what makes me happy and makes my loved one proud.
Christopher Hillborn 29 Student My dream is to be happy, and make my family and friends proud.
Melissa Gough 21 Student My dream is to be happy in my job, wanting to return to work happily every morning, making a change in people’s life.
Camille 22 Nurse My dream is to be a successful woman, to teach, uplift, and inspire others And also give a better live to my family. Nina 20 Nurse Being happy with everything i do, have good health and be with my lover – Xeno forever Julien Tavel 22 photographer Florian Fernandes 25 Bar Tenter
My dream is to be a famous photographer, and make people feel the emotions I am My dream is to find my way to pleasure and transcending through my pictures in the happiness. For that, I travel, meet people and most creative way as possible. try to give as much experience as possible. The Thomas Purshouse 22 way to happiness doesn’t exist, but I’m close. My dream at this moment present is to get rid of this excruciating hangover… But seriously, Nicolas Zimmermannis 22 My dream is to be happy all my life, having a family and a beautiful wife.
CHAPTER IV: YOUR DREAM Your dream is waiting for you . Popcorner! is a state of mind. A creative, energetic, playful state of mind. After reading this book, close your eyes and think about your dream, write it down and have a look back in the future once your dreams come true.