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Members' Spotlight - Ritail

How would you describe your company in 3 words and why?

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PHYGITAL, RESILIENCE, INTEGRATION

Due to COVID-19, Italy’s strict lockdown in 2020 sparked the idea of founding Ritail. Guido, the founder of Ritail, together with a team of Italian retailers and a group of skilled freelance software developers, designed a platform for priority booking access to shops, closed spaces, and government offices in response to the government disease prevention regulations. Some of the

major premium outlets in Italy had a restricted capacity that caused long waiting times for entry.

A new journey to retail analytics has begun with the data gathered with our new booking platform. Ritail aspired to build an ecosystem with integrated solutions, including giving useful insights on customers-guests WiFi management and email marketing tool that pays attention to privacy and security. Furthermore, we have created an application that coordinates all the operations of the mall into a B2B portal for the landlord, management team and tenants. This application integrates the sales tracking system and the whole operation management system with a powerful BI engine.

Tell us about a successful project that Ritail runs.

Our cloud solutions have always been targeting the B2B market, but Ritail has recently launched a B2B2C marketplace platform for shopping malls. This platform allows all tenants including physical stores and virtual stores’ tenants, to enroll and start selling online exclusive products, special capsule collections, or part of their product lines.

Ritail.shop, a special project developed by Ritail and a major Italian group specialising in commercialisation and luxury retail property, has launched in two places, namely Turin and Sicily, where a lot of retailers have strong beliefs in the platform prior to launching. The decentralized logistics managed by individual shops rather than a central warehouse, together with a seamless customer experience are the key factors for the success of the project.

While Ritail is already developing a spinoff of the platform that targets shopping districts instead of shopping malls, aiming to integrate existing e-commerce channels or start a new channel from scratch for local street shops, we are aiming to conquer the Hong Kong market.

What is the special relationship between RITAIL and Hong Kong?

Far East Asia, particularly Hong Kong, accounts for a large part of the Italian exports in fashion, design and food, with a focus on the luxury segment. Experts have developed proficiency in the retail industry, including the information technology supply chain over the years and reached full maturity. Shopping malls and premium outlets in Hong Kong are one of the most renowned ones in the world, they are still growing at a fast pace yet in need of reinventing to keep pace with e-commerce. Therefore, we believe with a strong background of expertise in cloud and software architectures, and plentiful experience in the Italian retail industry, we can introduce our IT model to Hong Kong local businesses.

Company Profile

Ritail aims at sponsoring a seamless integration between the online and the traditional retail industry, where the competition is focused on the brand value and not on the sales channel. We see a sustainable future where local retailers can leverage their competitive advantage over traditional e-commerce, thanks to their move towards technology.

This link between high tech and staying local is also the key to contributing to the environment when revamping systems and logistics can save time, energy, and fuel.

Our mission is to build a 360 degrees IT platform for the Retail Industry, digitizing all processes, and keeping a consistent and integrated ecosystem of software solutions with an Italian touch. As merchants are not usually keen on embracing innovation, especially when it relates to computers, we are going to provide immediate, simple but effective tools to analyze, grow, and modernize their business. Giving retailers an accurate insight into the economics and demographics of their sales, along with projecting online their channel, is the trampoline to the relaunch.

Ritail is partnering with major hardware and software vendors to build its own cloud infrastructure. We can offer data center services located in Hong Kong, Canada, and Italy, tailor-made for our Saas solutions, but also available for third-party applications, both as a private and public cloud. We also work with established service providers in other locations in Europe, the US, and Asia to provide a managed cloud located according to the customers’ needs.

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