2025 media kit
IdaHome FLAVOR keeps readers on the cutting edge with coverage of the TREASURE VALLEY's best food, wine, and beverages. Every issue offers tantilizing recipes, local and celebrity chef profiles with entertaining features and the latest culinary news written by an award-winning editorial and design team. IdaHome FLAVOR is the ultimate food lovers guide to where and what to eat and drink in Boise and beyond with our BEST RESTAURANT, BREWERIES, and WINERY GUIDE.
Enjoy!
DISCOVER IdaHome FLAVOR
❭ Latest culinary news and reviews
❭ Best eateries in the Treasure Valley
❭ Boise’s ale trail
❭ Exclusive celebrity chef interviews
❭ Spotlights on local chefs
❭ Idaho’s award-winning wineries
❭ Secrets of great taste
❭ Recipes from around the world
IdaHome FLAVOR DISTRIBUTION
❭ 20,000 Free print copies per month in 174 locations — Boise, Eagle, Nampa, Caldwell, Star, Kuna McCall, Sun Valley and beyond
❭ Including the new IdaHome Film and Magazine Kiosk in the Boise Airport
❭ 125,000 monthly online readers and growing
❭ FREE social media support for advertisers
IdaHome FLAVOR
PRINT DISTRIBUTION
20,000 FREE PRINT Magazines Distributed MONTHLY in 174 locations including:
10,000
❭ IdaHome Boise Airport Kiosk with brand visibility to 8 million passengers
5,000
❭ Forty-two Albertsons in Ada and Canyon county monthly
5,000
❭ TARGETED PUBLIC DISPLAYS
100+ coffee shops, medical and dental offices, hotels, visitor and community centers, fitness centers, local events and more 5,000
❭ Businesses including brokerages & agencies, loan services, builders and developers, retail, new construction remodel axillary services
2,000
❭ Mailed to Idaho's top CEO's 2,000
❭ Top local estate & lifestyle influencers including Magazine Anchors, advertising partners, issue features
Continuous and FREE social media promotion for advertising clients
1,000
❭ Magazines monthly in 32 downtown Boise Outdoor Media Boxes
BUILD YOUR BRAND in front of 8 million passengers annually in prime airport location:
• Reach a captive audience
• 74% of passengers arrive an hour early
• 80% of viewers take action from airport visibility
GAIN IMMEDIATE VERTICAL BRAND VISIBILITY WITH 500,000 annual print pages in IdaHome magazine distributed free at the kiosk and 175 Treasure Valley, McCall and Sun Valley locations plus 110,000 online monthly subscribers.
DISPLAY YOUR COMPANY’S COMMERCIALS 144 TIMES DAILY, SEVEN DAYS A WEEK, every day of the year, shown in intervals within awardwinning Idaho lifestyle films
Target affluent demographic of visitors and frequent fliers. Average income $55,000 – $93,000 per year
REACH A CAPTIVE AUDIENCE
ADVERTISE WITH IDAHO’S
SECURITY
Baggage Claim
IDAHOME FILM AND MAGAZINE KIOSK
Food Court Smashburger
Concourse B Walkway
IDAHOME AIRPORT KIOSK LOCATION
WITH CONCOURSE AND FOOD COURT VISIBILITY
IdaHome and FLAVOR magazines are the Treasure Valley’s premier print and digital publications. These award-winning magazines feature the unique reasons why Idaho repeatedly ranks in the top ten places to live in the US. Every issue, our team of accomplished writers, photographers and designers explore the most compelling issues, events and people of our local communities. The publisher, Karen Day, is the winner of the 2020 Governor's Award for the Arts in filmmaking. The Boise Airport IdaHome kiosk combines video, digital and print to demonstrate the best of Idaho to passengers and global audience.
Community + Culture + Recreation + Real Estate idahomemagazine.com
IdaHome
FLAVOR captures the attention of local and relocation audiences, placing your brand in front of consumers who are interested and seeking the best services, products and experiences Idaho has to offer.
OUR READERS
Average Age: 40
Gender Male/Female: 48%/52%
Audience: 59% Treasure Valley
Idaho
Reader engagement with our DIGITAL MAGAZINE is 4X AS EFFECTIVE as singular website traffic attention
FULL PAGE SINGLE FULL PAGE $1500 FOR PLACEMENT SEASONAL ISSUE
FULL PAGE ANNUAL $1400 PER ISSUE 4 ISSUE CONTRACT INCLUDES ONE PAGE FEATURE ARTICLE
ADD VERTICAL MARKETING TO YOUR BRANDING STRATEGY IN THE IdaHome FILM AND MAGAZINE KIOSK IN THE BOISE AIRPORT
Strategically located to attract the attention of 8 million passengers
› 30-second video spots
› 144 air times per day / 4,320 air times per month
› 24/7, 365 days per year
COMBINED IDAHOME FLAVOR AND AIRPORT VIDEO BRANDING PACKAGE
› 3-12 months 144 daily airtimes/30 second video placement/ 4,320 air times per month/ one full page ad per each 3 month seasonal contract.
$2,500 per month
