media kit 2025
IdaHome is Idaho’s only premier monthly lifestyle magazine. We’re passionate about providing readers with the Gem State’s best writing and photography on culture, community, recreation and real estate. The IdaHome brand represents the most compelling ideas, current events, products and experiences synonymous with Idaho.
DISCOVER IdaHome’s
❭ Real Estate news and marketing trends
❭ Most exclusive brands and latest listings
❭ Editorial content with local and global perspective
❭ Art from Idaho’s makers
❭ Outdoor adventure and top recreation spots
❭ Specialty and seasonal events
❭ Local and international celebrities
❭ Non-profit initiatives
❭ Best food, wine, beer and restaurants
IdaHome’s DISTRIBUTION
❭ 20,000 Free print copies per month in 174 locations — Boise, Eagle, Nampa, Caldwell, Star, Kuna McCall, Sun Valley and beyond
❭ Including the new IdaHome Film and Magazine Kiosk in the Boise Airport
❭ 154,000 monthly online readers and growing
❭ FREE social media support for advertisers
IdaHome’s PRINT DISTRIBUTION
5,000
❭ BOISE AIRPORT KIOSK
Actively handed out to relocation tourism and travel populations
3,000
❭ ALBERTSONS
Contracted for monthly distribution to all Ada, Gem, Canyon County locations
5,000
❭ TARGETED PUBLIC DISPLAYS
100+ coffee shops, medical and dental offices, hotels, visitor and community centers, fitness centers, local events and more.
5,000
❭ REAL ESTATE ASSOCIATED
Businesses including brokerages & agencies, loan services, builders and developers, retail, new construction remodel axillary services
2,000
❭ IDAHOME MEDIA PARTNERS
Top local estate & lifestyle influencers including Magazine Anchors, advertising partners, issue features
BUILD YOUR BRAND in front of 8 million passengers annually in prime airport location:
• Reach a captive audience
• 74% of passengers arrive an hour early
• 80% of viewers take action from airport visibility
GAIN IMMEDIATE VERTICAL BRAND VISIBILITY WITH 500,000 annual print pages in IdaHome magazine distributed free at the kiosk and 175 Treasure Valley, McCall and Sun Valley locations plus 110,000 online monthly subscribers.
DISPLAY YOUR COMPANY’S COMMERCIALS 144 TIMES DAILY, SEVEN DAYS A WEEK, every day of the year, shown in intervals within awardwinning Idaho lifestyle films
Target affluent demographic of visitors and frequent fliers. Average income $55,000 – $93,000 per year
REACH A CAPTIVE AUDIENCE
Baggage Claim
IDAHOME FILM AND MAGAZINE KIOSK
Food Court Smashburger
WITH CONCOURSE AND FOOD COURT VISIBILITY SECURITY
Concourse B Walkway
IDAHOME AIRPORT KIOSK LOCATION
IdaHome and FLAVOR magazines are the Treasure Valley’s premier print and digital publications. These award-winning magazines feature the unique reasons why Idaho repeatedly ranks in the top ten places to live in the US. Every issue, our team of accomplished writers, photographers and designers explore the most compelling issues, events and people of our local communities. The publisher, Karen Day, is the winner of the 2020 Governor's Award for the Arts in filmmaking. The Boise Airport IdaHome kiosk combines video, digital and print to demonstrate the best of Idaho to passengers and global audience.
IdaHome captures the attention of local and relocation audiences, placing your brand in front of consumers who are interested and seeking the best services, products and experiences Idaho has to offer.
OUR READERS
Average Age: 40
Gender
Male/Female: 48%/52%
Audience: 59% Treasure Valley 21% Idaho 17% National 3% Global Reader engagement with our DIGITAL MAGAZINE is 4X AS EFFECTIVE as singular website traffic attention
FULL PAGE
SINGLE FULL PAGE
PLACEMENT
2X - ANNUAL
BOOKING
FRONT INSIDE
$1500 PER ISSUE
$1400 PER ISSUE
COVER $2000 PER ISSUE
BACK INSIDE COVER $1800 PER ISSUE
BACK COVER $2000 PER ISSUE
ADD VERTICAL MARKETING TO YOUR BRANDING STRATEGY IN THE IdaHome FILM AND AIRPORT KIOSK
Strategically located to attract the attention of 6.1 million passengers
30-60-second video spots
96 air times per day / 2,880 air times per month
7 days a week
364 days per year
2,880 air times per month
COMBINED IDAHOME MAGAZINE AND AIRPORT VIDEO BRANDING PACKAGE
› 3-6 issues full page placement
› 3-6 months 96 daily airtimes/30second video placement/2,880 video airtimes per month
$2,500 per month
6 IdaHome issues: 6 full page placements offers continuous coverage in print/online readership 100,000+ with FREE social media support for the entirety of 2024.
