Identity Magazine May 2013 by Identity Magazine

MAY 2013 - 15 L.E. VOLUME 8, ISSUE 8 WWW.IDENTITY-MAG.COM

Bride &

BEAUTIFUL

HONEYMOON MAKEUP CHECKLIST

THE SECRETS TO FINDING MR RIGHT WHY YOU NEED A WEDDING PLANNER Plus

THINGS YOUR PLANNER DOESN’T WANT YOU TO KNOW

The

BEST OF EVERYTHING YOU NEED FOR YOUR

Wedding

WEDDING DAY BEAUTY EMERGENCIES

PLAN YOUR FRIEND’S BACHELORETTE PARTY

ESSENTIAL STEPS BEFORE YOUR BIG DAY

WEDDING CHECKLIST & DIRECTORY

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a PrinCess on yoUr Day... at yoUr oWn DreaM WeDDinG Yes, dreams can come true ... when you become a Princess on your day and retrace the footsteps of Empress Eugenie at the Gezirah Palace for a night of sparkling romance. The Palace’s palatial and regal ballrooms provide a unique setting, as heads turn when you radiantly first appear in your bridal gown. Your Prince awaits ... Grand and extravagant, intimate and private, young and trendy, a set meal or buffet ... whichever you choose, Cairo Marriott’s team of certified wedding planners guarantee a seamless occasion as love, music and laughter fill the air. When thoughts turn to the honeymoon, the Cairo Marriott’s treats that come with its exclusive worldwide family of hotels and resorts give your fairytale a perfect finale. For more information and reservation, please call +20 2 2728 3000 Ext. 8285 Follow us on

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Edit or’s NOTE W

IDENTITY’S EDITOR’S NOTE

eddings… every girl’s dream! Is it still the same? Attending weddings recently I have noticed a change to the norms; brides are more coolly dressed so to speak, the settings are more of a party than a wedding and a lot are catering more to the younger generations than the old. Beach weddings, morning weddings, informal weddings… etc. makes you wonder why bother in the first place! Sometimes I feel its like a match between friends to come up with the coolest wedding party more than fulfilling a dream of romance. It has become a newly acquired trend to come up with a wedding where everyone just has to say WOW!!!

I barely hear someone saying how nice to see the couple tie the knot or what a wonderful ending to a cute couple… or anything in that context. Its all about the dress, the arrangement, who’s wedding was nicer… blah blah blah! I want to go back in time where friends used to care for each other and want what’s best for them.

Rola Kamel

On The Cover

Photographer: Remon El Markiz Model: Zeynab Azzam Make up Artist: Soha Khoury Hair Dresser: Rafy from Mohamed Alsagheer Beauty Salons Dress by: Mme Khoury Haute Couture Jewellery: Michael Oro Cover Design: Mohamed Maher

Managing Editor Rola Kamel Editor-In-Chief Nawal Ismail Senior Editor Sandra Rizk Clinical Psychologist Bonnie Settlage Relationship Expert Marwa Rakha Contributing Fashion Editor Akram Alnagdy Contributing Beauty Editor Sara Sami Contributing Writers Dalia El Shimi, Dina El Gohary, Hoda M. Hosny, Ingy Mounir, Nevine A. Abaza, Noha Shaher & Sherine Abdel-Moneim Opinion Column Mohamed Maher & Sandra Rizk Photographer Remon El Markiz Cover Model Zeynab Azzam Make up artist Soha Khoury Hair Dresser Rafy from Mohamed Alsagheer Beauty Salons Graphic Designer Mohamed Maher Marketing and Advertising Manager Riham Yehia Marketing Coordinator Nourhan Yehia Website Company Gazayerli Group Egypt Distribution Company Sky Net Identity Magazine Distributors Ashraf Fouad & Essam Ibrahim Printing House Sahara Printing Company Identity Magazine was founded in 2005 by Rola Kamel to enhance every aspect of a woman’s life style helping our female readers to discover and improve their own identities. Published by Beezarre Publishing Ltd. Themistokli Dervi, 6 Papyros Building, 4th Floor, Flat/Office D5 – P.c 1066, Nicosia, Cyprus. The Subscription rate to Identity is 180 L.E. for one year (12 issues) by Al Ahram, Tel: 02-27703190 Contact us at: 26A Montazah St., Zamalek, Cairo-Egypt. Tel: 02-27361187 Mobile: 0122-9401071 email: sendus@identity-mag.com www.identity-mag.com

Identity Magazine

IDENTITY MAY 2013

@identity_mag

9 Crimes by Identity

IDENTITY’S CONTENTS

Contents

BRIDE & BEAUTIFUL

MAY 2013

Identity’s Favourites 6 Check out what our team picked out for you this month! Celeb of the Month Celebrity weddings we can’t wait to see Damsel in Distress Read our monthly series of episodes written by an anonymous girl. 22 Enthused Marwa Answers Who is better to answer your love and relationships questions? 23 Money, money, money! Piece of Writing

18 The Secrets to find Mr. Right 20 The beauty in walking away Cover Story 48 The best of everything you need for your wedding Identity’s Glamour Our fashion experts bring you the latest fashion and beauty updates, news and tips. Beauty 26 5 quick fixes for wedding day beauty emergencies 27 Honeymoon makeup checklist Fashion 14 Nawa3em’s Glam Collection 28 Wedding stuff at a click 29 Grace Kelis’s wedding gown, now and forever after 30 What to wear according to how close you are 32 What to wear according to your style 34 2013 wedding trends Identity’s high fashion The emerging beauty looks designed with the modern-day bride in mind 40 Bride & Beautiful 8

IDENTITY MAY 2013

Tips

12 Creative wedding invitations 16 How to plan your friend’s bachelorette 36 37 38

party Why you need a wedding planner Some tips for your big day Things your planner doesn’t want you to know

Shape Up Live a happier life with our food and health tips. 17 Simple steps to fit in your wedding gown 54 Bridal Insider Identity’s Reviews

56 Wedding venues 58 Cairo Marriot hotel and Omar Khayyam Casino 59 Royal Lily Banquets

Travel Packages Helping you decide where to head to, with incredible offers! 60 Honeymoon destinations Identity’s Ay Kalam

66 Things I hate about Egyptian Weddings 67 Wedding Checklist 68 Directory

EDDING INTO TURN YOUR W AFFAIR A MAGNIFIQUE

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IDENTITY’S FAVOURITES

Mesh Bracelet

Handmade Italian bracelet made in 18kt white gold and diamonds like a mesh. Available at: www.damasjewellery.com

Stone Earrings

Monte Carlo 18-karat gold multi-stone earrings Marie-Hélène De Taillac. Available at: www.net-aporter.com

Hair Brooch

ASOS Jewel Hair Brooch Available at: www.asos.com

Favourites

THE TOP 4 BEST MOVIE WEDDING

GOWNS

Not only do celebrities wear perfect wedding gowns in their real wedding, but while acting in movies as well. So I did a little research and came up with the four best and most memorable By: Mohamed Maher @MoeMSamed wedding gowns worn in movies. Julia Roberts in Runaway Bride - Gown designed by Amsale

Identity’s

Jennifer Aniston in Marley and Me - Gown designed by Coral Gables

Diamonds Are Forever

State of art faux bijoux at affordable prices. www.facebook.com/ FanOFDiamondsAreForever cell phone +201006260656

Kate Hudson & Anne Hathaway in Bride Wars Gown designed by Vera Wang

Carat Diamond

1 Carat Diamond Stud Earrings Simple And Elegant Design www. uniquejewelrys. com 10

IDENTITY MAY 2013

Engagment ring with princess side aquamarines

14K White Gold-Rhodium Dipped Settings Price: US$730 www.diamonds-usa.com

Amanda Seyfried in Mamma Mia - Gown designed by Ann Roth

IDENTITY’S FAVOURITES

Sunflower Diamond Necklace By Harry Winston The Sunflower Diamond Necklace. It’s made up of 363 round diamonds and sparkles as if all the stars in the universe were concentrated in one band around the neck of the lucky owner www.designcrack.com

D.Dimanonds D.Diamonds Jewellery is specialized in Diamond jewellery; they have their own four unique brands to satisfy all tastes. From twin wedding rings, engagement rings, yellow and white gold set with diamonds, pearl and coloured stones set, to fancy jewellery. www.d-diamonds.net

Crown Classic Bezel Set Diamond Stud Earrings

14k Yellow Gold (.51 ctw) Price: $999.00 www. diamondsinternational. com

Favourites

Identity’s

Michael Oro Jewellery

Michael Oro’s exquisite bridal jewellery collection uncovers the world of couture, without the extra cost. www.facebook.com/ Michaelorojewellery Tel: 02 24187860

THE SILVER SIXPENCE

Tradition

Personally, I’m not really into our typical Egyptian wedding traditions; the Zaffa, the belly dancer, cutting the cake, the By: Sandra Rizk sharbat drinks, lelet @Sandra_Rizk el 7enna,… To me, all these traditions are boring and people are sick of them. But there is one English tradition that I love and thought I’d share with you guys: “Something old, something new, Something borrowed, something blue, And a silver sixpence in her shoe.” I always knew about this poem but never really got it, so I did a little research to know where the tradition came from. Turned out that it started in Britain in the Victorian era, where a sixpence was a coin made of silver and was worth 6 pennies. Each item in this poem represents a good-luck token for the bride. “Something old” symbolizes continuity with the bride’s family and the past. “Something new” means optimism and hope for the bride’s new life ahead. “Something borrowed” is usually an item from a happily married friend or family member, whose good fortune in marriage is supposed to carry over to the new bride. The borrowed item also reminds the bride that she can depend on her friends and family. As for the colourful item, blue has been connected to weddings for centuries. In ancient Rome, brides wore blue to symbolize love, modesty, and fidelity. Christianity has long dressed the Virgin Mary in blue, so purity was associated with the colour. Before the late 19th century, blue was a popular colour for wedding gowns, as evidenced in proverbs like, “Marry in blue, lover be true.”

Diamond Crown rings

925 Sterling Silver Zircon Diamond Crown rings anniversary gift for couple www.gullei.com

IDENTITY MAY 2013

Triple Crown 3-Piece Diamond Ring

14k White Gold (.60 ctw) Price: $2,750.00 www. diamondsinternational. com

And finally, a silver sixpence in the bride’s shoe represents wealth and financial security. It may date back to a Scottish custom of a groom putting a silver coin under his foot for good luck. For optimum fortune, the sixpence should be in the left shoe. These days, a dime or a copper penny is sometimes substituted, and many companies sell keepsake sixpences for weddings. So, how about we all forget our boring traditions for a while and try this one out?

renaissance cairo mirage city hotel, your Venue for the perfect Wedding looking for a place to hold your wedding ceremony? find that special something at renaissance cairo mirage city hotel. enjoy your big day knowing that our team will stop at nothing to make it as perfect as it could possibly be. With ballrooms accommodating up to 600 guests, the renaissance cairo mirage city hotel is just the place to hold your wedding night.

property name goes here renaissance cairo mirage city hotel 130 east 57th street ring road, mirage city p.o BoX 250, new york, ny 10022 11757, heliopolis, cairo, egypt t: 212.753.8841 t: +202 24 06 33 33 f: +202 24 48 44 44 renaissancecairo.com

IDENTITY’S CELEBRITY OF THE MONTH

CELEBRITY WEDDINGS WE CAN’T WAIT TO SEE! By: Sandra Rizk

Jennifer Aniston and Justin Theroux One of the world’s favourite actresses is finally happy! We’ve been waiting for years to see Jen get her happy ending, and we think it will be pretty soon.

Angelina Jolie and Brad Pitt This couple has been together for a long time now that some people already think they are married! We know the bride will look stunning in a wedding gown, but the question remains, will she get the leg out?

Jennifer Lopez and Casper Smart So we know this couple is not engaged yet, but since there were a lot of rumours about baby plans within one year of them being together, we assume they will be getting married soon.

Jessica Simpson and Eric Johnson This couple already had their baby daughter, so we think it’s about time to tie the knot. Jessica has been heading to the gym a lot lately so we can’t wait to see that dress that flaunts her new sexy body!

IDENTITY MAY 2013

Avril Lavigne and Chad Kroeger According to Chad, Avril is planning the most unique wedding on the planet! We are expecting a rock n’ roll super punk wedding; let’s see if it will live up to our expectations.

IDENTITY’S WEDDING INVITES

Creative Wedding Invites INVITE YOUR GUESTS WITH STYLE By: Dalia El Shimi - Art director and owner at Dalia El Shimi design studio

WHEN WE RECEIVE A WEDDING INVITATION WE GET A FIRST IMPRESSION OF THE COUPLE’S TASTE AND STYLE, GIVING US A GLIMPSE OF WHAT THEY HAVE IN STORE FOR US THAT SPECIAL DAY. AND WHILE SOME BRIDES PREFER TO KEEP IT SIMPLE, MANY BRIDES ARE GRABBING HOLD OF SOME CREATIVE REINS AND SENDING OUT INVITATIONS WITH AN EXTRA SPICE. Although Some Couples have no clue what they want for design, all they know is the theme of the wedding and colors of the flower arrangement, but simply they want something creative. Creativity is great, but creating invites that are related to your characters, jobs, or relationship is much more meaningful. Make sure that when you send out your invites, people would understand them and see how the design and concept relate to you.

This camera lens invitation with pull out film strip was inspired by the profession of the groom( photography) with a design aligned with the wedding theme and colors combined in modern design

This accordion like invitation was the smallest invitation in history as the bride wanted a tiny invitation with unique colour scheme.

This invitation was designed as flip cards with fun artwork with Unconventional wedding invitation wording!

This one was fun to design, as the bride herself is an artist who has her own hand crafted products, so she wanted a funky design with her purple/silver rose as the wedding theme. Inspired by her crafty things the invitation was designed with a pop up rose that spread.

THE LAST TIP I HAVE FOR YOU, IS TO TAKE A RISK, DO SOMETHING FUN AND DARING, DON’T BE TRADITIONAL, AND AMAZE YOUR GUESTS WITH YOUR CREATIVITY THAT THEY WOULD BE WILLING TO KEEP THESE INVITES AS A SOUVENIR FOR YEARS. 16

IDENTITY MAY 2013

www.daliaelshimi.com

IDENTITY TRENDING IN EGYPT

S ’ ! M n E o 3 i A t c W e A N Coll

m a l G

We are aware that this is our Wedding issue, and that you guys are expecting everything to be related to weddings, but we couldn’t help but share with you Nawa3em’s new Glam Collection before anyone else does. Out of all her previous collections, this one is definitely our favourite, although they were all pretty cool too. This collection has an elegant vibe to it that makes the bags wearable in several occasions, even to weddings and fancy parties! If you’re looking for a few pieces to spice up your Spring/Summer wardrobe, look no further than Nawa3em’s Glam Collection; Gold chains, fine artistic details, colours and real snake skin, you will find it all!

IDENTITY MAY 2013

www.3aqeeq.com 3aqeeq@gmail.com Mobile: 012 2473 8888

What does 3aqeeq offer? 3aqeeq for Furniture and Interior design has a team of professionals who are experienced in the field of custommade furniture. We can either design you new ideas or give you an exact copy of items you see in catalogues. From modern, contemporary, to English, and French, 3aqeeq is capable of making any style of furniture. We guarantee you a better quality of wood than what is available in the market nowadays, and definitely better prices. Also, we do digital and acrylic paintings. You can check our unique collection on our facebook group or our website: www.3aqeeq.com How did 3aqeeq start? 3aqeeq started 20 years ago under the name of â&#x20AC;&#x153;Marquiseâ&#x20AC;?, but 7 years ago we put the project on hold due to certain circumstances. In a year and a half, we decided to re-launch the project with its new name 3aqeeq after we have seen how China has invaded our Egyptian market with low- quality furniture and extremely expensive prices. How can clients reach you? Simply, we arrange a meeting by phone, the client sits with the interior designer, they go through the process of deign together, then the production phase, and at the end you deliver all items on time. Contact us at: 3aqeeq@gmail.com, or call us on: 012 2473 8888.

IDENTITY’S TIPS

HOW TO PLAN YOUR FRIEND’S BACHELORETTE

Party By: Sandra Rizk

Decide on a theme Party themes always add a little spice; you can go with a 70’s disco theme, or a Sex and The City theme, the sky is the limit on how creative the theme can be. Just don’t forget to throw in a little naughtiness to your outfits that day.

Know your audience You must be really close to the bride-to-be to be planning her bachelorette, so you probably know her pretty well. And that’s a good thing. You need to throw her kind of party, or do the things she enjoys doing the most. Her bachelorette party should depend on whether she’s a quiet, shy person or a wild party animal, either way; make sure there is something daring and different that she doesn’t usually do on any other regular night.

LIST FOR THE BIG NIGHT

Create some memories Make sure you play some daring games or maybe some drinking games if any of you drink. If you don’t, you can always do shots of energy drink instead of alcohol. The goal of playing is to embarrass each other, especially the bride-to-be, so that you all would be happy to have something to reminisce but not relive. Shower the bride Why not have the bridal shower and the bachelorette party in one day? The bride’s friends could decide on a colour palette for the gifts; if you guys pick the colour pink for example, whatever the gift is, it has to be pink. Or you could all decide on getting her lingerie and intimate clothes, put them in a big box, and throw a list of your names.

Of course, no party would be complete without music, so also consider hiring a DJ for the evening, or arrange your own bachelorette party song list. Here are some of the most popular hits appropriate to any girls’ night out:

Ladies night- Kool and the Gang

Scream & shout- Will.I.Am fts. Brtiney Spears

I gotta feeling- Black Eyed Peas

Merrymaking at my place- Calvin Harris

Alors on dance- Stromae

Don’t stop the party- Black Eyed Peas

Champagne showers- LMFAO ft. Natalia Kills

On the floor- Jennifer Lopez

Drinking from the bottle- Calvin Harris ft. Tinie Tempah

Please don’t stop the music- Rihanna

IDENTITY MAY 2013

IDENTITY’S SHAPE UP

SIMPLE STEPS TO FIT IN YOUR

WEDDING GOWN By: Sandra Rizk

A Grapefruit a day

Try to eat at least one grapefruit a day, no matter how bitter it is. According to researches and scientists, eating grapefruit as part of your daily routine make you lose more weight since it makes you feel less hungry. Cut down on your salt intake The normal average salt consumption is 9g a day; we just want you to cut it down to 3g. Try to get rid of your breakfast cereals and bread. If you’re a salt lover, you can always replace it with herb salt, a natural lower-salt alternative. Eat eggs We’re sure you’ve all already heard of the well-known egg diet, which is effective because eggs are high in protein and protein is a natural appetite suppressant. One research showed that if you eat two eggs at breakfast, you will end up eating 400 calories fewer throughout your day.

Beat the bloat Did you know that swallowing air is the action that causes bloating the most? Yeah, well, try to avoid swallowing air by eating slowly, get rid of fizzy drinks, and chewing gum.

Exercise regularly While getting rid of certain foods will make a noticeable difference to your skin, hair and overall figure, working out and exercising is definitely the key to lose any excess weight. If you don’t have time to go to a gym, there are a lot of training lessons on the internet that you could do at home. Just make sure to combine cardio (treadmill, jogging, etc.) with lifting free weight. Take Vitamins While you are trying to get as many sources of vitamins as possible from your diet, it’s always a good idea to keep your body wellsupplied with some additional supplements. We recommend Vitamin B, which will not only boost your energy levels while working out, but while planning your wedding as well. IDENTITY MAY 2013

IDENTITY’S PIECE OF WRITING

The

Secrets to Finding Mr. Right By: Hoda M.Hosny

e all dream of living happily ever after and falling in love with our prince charming. Nobody wants to die alone! Embarking on such journey and the quest to finding our Mr. Right can prove to be a great challenge. Spending a lifetime with a person needs vigilant contemplation, it is a lifetime commitment, for better or worse, in sickness and in health, till death do you part.

will really make you happy?

There are no clear cut guidelines in picking your perfect match. In matters of the heart, nobody can tell you what is right and what is wrong. Nevertheless there are some aspects worthy of contemplation when choosing your mate.

It is not rocket science, never marry someone for the wrong reasons. We are living in a strongly opinionated society. Don’t let cultural and societal doctrines dictate what you want. Don’t succumb to their pressure into marrying just for the sake of not being an outcast. There is nothing wrong in taking your time and picking the right person for you and surely there is nothing wrong with being single till you find the ONE. Repeatedly we encounter people who stay with someone in an unhappy relationship predominantly out of some kind of fear which is generally of being alone. Being in such a relation is unfair to you both and preventing you from the happily ever after you deserve.

Most of us live our entire lives not knowing who we truly are; we get entangled in the vicious routine of life till we lose our own identity in the process. We stray so far that we lose sight of what really matters to us and what we actually want. The first step in finding the right partner should be finding YOU. Get to know yourself and what you want before asking what you want in your life partner. How can you choose a spouse when you don’t even know what

Don’t pick your partner based on what your parents, family and friends expect of you. You are your own person; pick your right fit. In the puzzle of life, you need to find the one person that fits perfectly. Choosing soundly is the pillar of a good marriage. Select well since at the end of the day the good and bad ramifications of your choice will shape your life. Make sure you are marrying the person you want to grow old and grey with, the person you want

IDENTITY MAY 2013

check, we will eventually have to compromise; always remember to do so on the trivial things such as hair color, height, etc… but never on any of the core issues. Make sure the balance between the positive and negative tilts favorably. Never compromise on your values, they make you who you are. Find someone you can be yourself with. Don’t be with someone that wants to change you. You are ENOUGH. You are amazing and the right person will fall for you just the way you are. Why be a copy of someone else when you can be your own original. Don’t get me wrong, if you feel you want to improve for the better, then go ahead, but if you are doing so because of someone, you will never be happy with who you have become. You will one day stand in front of the mirror and wonder where you have gone. Similarly don’t expect someone will change for you or that they will change once you live together, if you can’t accept the reality of each other; then walk away. Give yourself the chance to get to know one another better. It is very true that you only really know a person when you have both been under the same roof. Nevertheless since by then it will be too late, make sure to pay attention to the tiny details in the relationship. Look for the red flags and follow your gut feelings. Our intuitions are our compass in life guiding us through the storms of our thoughts and desires. Don’t just focus on the wedding dress and the extravagant festivities while losing sight of the marriage you are entering. People are always on their best behaviors for short periods of times. Every situation you face together shows you the real person hidden deep inside. Make sure not to ignore the signs and that whatever concerns your might have is addressed. If something looks or feels too good to be true, it generally is. Don’t fall in love with someone your intuition says you couldn’t build a satisfying and fulfilling life with. to spend your life journey accompanied by. Communication and respect are the keys to a successful and fruitful marriage. You need to be able to talk openly and honestly about anything and everything and still respect one another and your occasional different point of views in life. A great relation has emotional compatibility. How that person makes us feel as opposed to what the relationship looks like on paper is a balance which needs to be addressed. We don’t live our lives on paper… It is very important that you and your partner share common interest. It is amazing when you both enjoy each other’s company while having fun and doing the things you really love. You do not want to be a carbon copy of each other, it would just be too boring but having common grounds makes life worthwhile. Oftentimes having very different interests leads to one person sacrificing for the happiness of the other which consequently leads to problems and resentments. We all know that there is no such a thing as a perfect man or woman, everyone has their flaws. Don’t we all wish we could tailor make our partner but reality

Have fun, live your life, the less pressure you place on yourself, the happier you will be with who you are and the more at ease you will become thus creating a space to attract the right kind of people to you. Sometimes it just takes seeing so much of what we don’t want to figure out what we really want in the end. Keep in mind that everyone is searching for their “ideal partner” too and if you search long enough you will find each other. Here is a peace of wisdom just for you. It can be summed up as one of my friends once wrote:” A breakup is easier than taking a ring off, taking a ring off is easier than divorce and breaking a marriage is easier than divorce with no kids. Divorce with no kids is definitely easier than divorce with kids and divorce with kids is surely better than staying in a marriage miserably to keep a family together.” By Rana Saleh. Go out, meet new people, explore the horizon, and don’t search for love. When the time comes and your heart is open to it, it will just hit you like thunder. And believe me when I tell you that Someday, someone will walk into your life and make you realize why it never worked out with anyone else… till then just have faith and follow your heart… IDENTITY MAY 2013

IDENTITY’S PIECE OF WRITING

Beauty

THE

IN WALKING AWAY… By: Sandra Issa

IDENTITY MAY 2013

n this life I have learnt that we are the masters of our thoughts. Yes we are, think of it. How many times do we face a problem which we cannot solve and thus decide to surrender to the negativity it surrounds us with? How many times do we get heartbroken and let the feelings of vulnerability consume us? And oh, how many times do we get walked all over by those whom we thought would never stab us in the back? The disappointment we feel and the insecurities we face after being attacked whether emotionally or physically by those whom we love or who are closest to us is extremely painful; but it is totally up to you in the end to either give in to your negative feelings or to just walk away and call it a lesson learnt.

wanting to be part of your life anymore. Some people come into our lives to add to it while others just come to take away. At the end of the day you are only better by being mature about it and dealing with the whole fall out with grace. Calling names and yelling will only make the situation more critical and worse than what it is already. Just let them be, and only hope for someone else to walk into your life to make up for your loss. Keep the dirty laundry: The best thing in life is having someone you can totally count on to catch you when you fall, someone whom you can share your endless secrets with, gossip about this and that with without having to worry that this information will be shared. The worst thing that may come with all that is the fact that you might both have invisible knives behind each others backs. You can do the stabbing whenever wherever but it mostly happens when you both fall out of love and stop caring for one another. Don’t be one of these people who

“Don’t be one of these people who ends up leading a sad life, and who walks around showing off the dirty laundry...” Set your pride aside: When we face tough times with people we love the most, because our expectations are as high as the sky, we often do get let down for not getting the reaction or response we had in mind. That doesn’t mean the other person doesn’t care as much or has lost interest in the reason why you should stay in their lives; on the contrary, they simply could be hurting just like you if not even a little bit more. Set your pride aside and take the first step in trying to make amends. And if your pride is itching like crazy, put a stop to it with the thoughts of you being the bigger and better person in this messy situation. Get to the core: You can’t always be the victim even if you wanted to. So before going around being all angry and bitter try to understand the reasons behind the fall out you had with that person. If you are lucky enough to get an explanation for their actions and what led them to hurt you, you can come out of it more of a winner than a sore heartbroken loser. You might end up learning more about yourself through their eyes, and maybe figure out traits that could be easily fixed and better handled in another situation that may encounter you in the future. Anger Management: This is something that we all go through when we lose a battle, anger and resentment. Nothing makes you look uglier than being absolutely angry towards someone just for the sake of them not being or

ends up leading a sad life, and who walks around showing off the dirty laundry you have on your friend/enemy, in other words don’t be a tool, this world is a funny one and there is a chance you two might cross paths again and mend the friendship/ relationship that once was. You had me at hello: How defeating is it to have someone so close to you let that be a friend, lover, relative or a neighbour and just because you are no longer walking the same path, you avoid any eye contact or hellos? When you walk into a place and see that once upon a time friend, there is no harm in throwing out a hello or even a hand wave. You have no idea how much respect you will receive. Even if you don’t get waved back at, you are in a much better position where you will never wonder what if and you will know that the winner out of all this is YOU. At the end of the day people will walk in and out of your life like flies do on a summer night, so the best way to deal with such situations is to accept the fact that they are gone, with very limited chances of ever coming back. If they didn’t fight for you as much as you wished them to, then there is no point in shedding a tear or even feeling lost over the loss of someone important. You weren’t that important to them to begin with. Cherish the good times, the golden memories and walk away. Life has so much more to offer, embrace the falls, get up and get going again and again and again. IDENTITY MAY 2013

IDENTITY’S DAMSEL IN DISTRESS

The Diary Of

A DAMSEL IN DISTRESS:

Episode 5

MY NAME IS RONZIE. I’M AN ORDINARY EGYPTIAN GIRL IN MY TWENTIES, BUT MY LIFE IS FAR FROM ORDINARY. I’M JUST TRYING TO BE HAPPY, BUT ALL I EVER DO IS GET INTO MORE AND MORE TROUBLE. ALL I EVER WANTED WAS TO LIVE A HAPPY NORMAL LIFE, WORK IN A DECENT JOB, AND MEET MY KNIGHT IN SHINING ARMOUR, AND WHAT I GOT WAS A REAL LIFE DRAMA MOVIE. MY LIFE IS A SERIES OF ADVENTURES THAT I WILL SHARE WITH YOU...

“Enthused”

fter breaking off things with Kiko, and taking a little social break, I started talking to an old acquaintance Moe, a professional photographer, and we became good friends. To get me out of my mood he suggested that I would join him on his shoots, promising to teach me all I need to learn about photography. I got very psyched about the idea, and decided to give it a try. I had coffee with Moe one day, and he explained to me how things would work. He was a very interesting person, passionate about life and work, a true artist. His mind overflowed with creative ideas, I was amazed. He told me that there is an upcoming shoot, and I got overly excited about it. I was a little tense, not sure what to expect, but I was enthused about attending a photoshoot. The days passed and the day of the shoot was finally here. I woke up early from excitement to start the day. I tried on pretty much everything in my wardrobe, obsessing about my looks. I wanted to look artsy to fit in the shoot, adding a touch of femininity and sexiness. I remembered shoots I saw on TV, movies, and magazines, and tried to picture myself there. I decided to wear a skirt and high heels. I looked in the mirror adding final touches, thinking to myself that I got the perfect look, smiling back at myself, happy with the end result. Moe called, he was downstairs. I rushed down, waiting to see the look on his face when he sees me, his new sexy assistant. As I walked to the car Moe’s face stood still, gazing at me, then a big smile appeared on his face. “Perfect” I thought to myself. I got into the car with extreme confidence, but Moe’s smile turned into a laugh. I was confused, was there something wrong with my outfit? “What are you laughing about?” I asked Moe, he blurted out in the mid of chuckles “You”. I started getting offended, and my face heated up, why was he laughing? I couldn’t get it. Finally noticing that he offended me Moe stopped himself, unable to wipe off the silly smile on his face “I’m sorry, its partially my fault, I didn’t tell you where the shoot is.” “Where is it?” I asked, trying to gather my shattered confidence.

By: Anonymous

“Old Cairo, have you ever been there?” He asked me. I shook my head, I’ve never been there before, I had no clue what it was like, and what I should wear. Moe realized I was really clueless, and explained to me what its like there and told me to go change into conservative and comfortable clothes and shoes. I rushed back up, did a quick change, with a bit of a ruined mood; I wanted to make a good impression, not a total ass of myself. I felt foolish and started getting intimidated by the whole idea, I had no clue what I’m getting into and whats expected from me. I got back into the car with Moe, dressed as advised, with only a complimentary smile on my face. “Better?” I asked, “Much better” he replied. “Im sorry I laughed at you like I did, it really wasn’t your fault, I should’ve told you earlier where we’re going”. “It’s alright” I replied. “For what it’s worth, you looked really sexy... pretty I mean. You still do. The models will be jealous” he added as he drove off. I smiled, restoring back my confidence, and glad to have grabbed his attention. I started to loosen up and get back into the excitement of the shoot. We met with the rest of the team. They were all nice, confident, with a careless artsy attitude. I was intimidated, not sure if I fit with them. I planned to stick with Moe the whole time, but he was Mr. Big Shot, busy doing this, and busy doing that. He asked me to help him a few times, hand him stuff, but he was too into the shoot that he didn’t attempt to teach me anything. The stylist started chatting with me, and properly introduced me to the models. I thought they were fake nice, but they really turned out to be nice. We clicked like we’ve known each other for ages. Though I was having fun I was feeling a little useless. It seemed like Moe didn’t really need my help in anything, he already had some sort of male assistant that carried all the heavy equipment around, and did the hard work. As for me, I was only occasionally handing him accessories. I wasn’t learning anything, I wasn’t really helpful, I was simply hanging out. What was my use there?

DISCLAIMER: ALL CHARACTERS IN THIS PAGE ARE FICTITIOUS CHARACTERS, BASED ON IMAGINED “WHAT IF...” SCENARIOS, BUT CAN OCCASIONALLY BE INSPIRED FROM REAL LIFE STORIES SEEN OR HEARD.

IDENTITY MAY 2013

IDENTITY MARWA ANSWERS

MONEY, MONEY, MONEY...

By: Marwa Rakha Relationship Expert

ear Marwa, I’ve been wanting to write to you for a long time, but was too embarrassed to write. My problem started when I got married. I realized my husband thinks that his role in a marriage is only to provide money nothing else. He refuses to take responsibility of anything else, not the kids, house or anything that doesn’t concern his work. I tried my best, sometimes by discussing sometimes by fighting, but in vain. When I complain to my parents or my friends, they simply tell me that it’s normal, since he is providing money and your needs as well as your children, you shouldn’t be complaining. I stopped complaining or discussing anything with him or with anyone to avoid fighting. But now, I feel tired, stressed and a lot of self-pity. I believe that is not what marriage is supposed to be. Be honest and tell me, am I being spoilt and don’t want to take responsibility as well? Dear Anonymous,

Anonymous

then you have to take the second option otherwise he will be the one to walk away whenever he has an opportunity.

There are two ways to consider when thinking of marriage, home, and I am not blaming you kids; you can think in “I owe for how you feel; I totally “I REALIZED MY HUSBAND you; you owe me” kind of understand where you THINKS THAT HIS ROLE IN A way where every role and are coming from and you contribution is carefully MARRIAGE IS ONLY TO PROVIDE have every right to feel calculated and assessed. abandoned in this marriage MONEY NOTHING ELSE.” This manner of book-keeping but there is nothing you in a marriage is the fastest can do to change how road to frustration and misery. The other option is your husband functions – you just have no control mainly acceptance and appreciation. You accept over him. This is why my response to you revolves your partner as he is and you appreciate whatever around you and how you envision the future. contributions he makes to your marriage. You are constantly working on your expectations as Weigh the pros and cons of leaving him and of opposed to working on changing him. staying with him; if you decide to leave then do How to choose between the two options? it before your bruises turn into deep wounds. If It all depends on how you feel and how you see your you decide to stay then adjust your needs and future. If you feel miserable beyond healing, if you expectations to his capabilities and be happy. feel that you really deserve better, if you feel that you can do better, if you feel that you are really better Being happy is the keyword here! Happy women off, if you feel that his contribution is trivial, or if you make happy mothers and happy mothers make feel that you are too good for him, then cut a long happy kids and vice versa. What would make you miserable road short and get a divorce. happy? Big decisions are never easy and there is always a price to pay. Think of the positives and If you love him and if you want him to stay in your life see if they are worth lowering your benchmark. IDENTITY MAY 2013

IDENTITY’S WEDDING GUIDE

yourUltimate

e i Wdguided nG

CHOOSING THE RIGHT WEDDING GOWN OR LINGERIE IS JUST AS IMPORTANT AS CHOOSING THE RIGHT MAN. NO, WE ARE KIDDING, BUT IT IS TRUE THAT YOU SHOULD BE VERY CAREFUL WHEN CHOOSING EVERYTHING YOU NEED FOR YOUR WEDDING. AND THAT’S WHAT WE ARE HERE FOR. IN THIS WEDDING GUIDE, PROFESSIONAL PLANNERS, MAKEUP ARTISTS, HAIR DRESSERS, AND FASHION EDITORS REVEAL THEIR TOP TIPS ON PERFECTING YOUR LOOK, NO MATTER WHAT YOUR STYLE IS.

IDENTITY MAY 2013

Photographer: Remon El Markiz Model: Zeynab Azzam

IDENTITY MAY 2013

IDENTITYâ&#x20AC;&#x2122;S BEAUTY TIPS

QUICK FIXES FOR WEDDING DAY BEAUTY EMERGENCIES By: Sara Sami - Makeup Artist

On your wedding, you want everything to be perfect. Be it the decorations at the venue, the catering, transportation or anything else. Most importantly you want your dress, makeup, hair, footwear and jewellery to be nothing less than impeccable. However, things can go wrong. Here are 5 wedding day beauty emergencies and their quick fixes.

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IDENTITY MAY 2013

A zit

If you see a pimple on your big day, donâ&#x20AC;&#x2122;t panic. Keep the area cool by applying ice. Coolness subdues the bacteria in the pimple. Apply a thick paste of cloves and cinnamon. During makeup, avoid applying oily foundation on the spot. Use an oil-free concealer to camouflage the difference in skin tone around the affected area.

Puffy eyes

A simple remedy is to use frozen teaspoons on the lids. Put two teaspoons in the freezer for around half an hour. Place them on the eyes such that the concave part touches the eyes. Repeat a few times until the puffiness recedes. You could also try placing icepacks, frozen cucumber slices and warm teabags.

Smudged eye makeup

Weddings make you emotional and you might find your eyes welling up. A few tears might run down your cheeks and along with them, your mascara and kohl. The only preventive measure for this problem is to use waterproof kohl, eyeliner and mascara. Do not compromise on this matter.

Chipped or ruined nails

Chipped nails are very common during weddings. Keep a nail file, nail polish and nail polish remover handy. Use them to smoothen chipped nails and reapply a coat of polish.

Dark circles

Again, lack of sleep is the main culprit here. You can avoid most of the beauty emergencies by not compromising on your sleep. However, if the problem is unavoidable, make sure that you apply a cooling pack for the eyes before you sleep the previous night. Wash off and apply moisturiser before sleeping. Use a good quality concealer to even the skin tone.

Everyone gets nervous on their wedding day because somewhere in the back of their mind they know that things can go wrong at the last moment. The only way to counter the anxiety and be confident is to be prepared for these unexpected incidents.

HONEYMOON MAKEUP CHECKLIST Whether you’re relaxing on the beach with a book, shopping in Paris or even taking pictures at touristy hotspots… you gotta look your best during your honeymoon. To make sure that you’re prepped up for this special time of your life, we have just the right checklist for you!

PACK SMART! 1. Eyeshadows

You think you’ll need ALL your makeup on your one week get away but in most cases that is far from reality. Pack smart on your honeymoon by only keeping makeup that you will actually USE. Instead of brining individual eyeshadows, pick a neutral palette that has shades you can wear everyday as well as some shimmery shades, which you can wear in the evenings. Shimmery shadows look great, especially on a tan. Always travel with palettes!

2. Sun Safety

Sunblock is one of the – if not THE, most important beauty product you should be packing. Sun damage is the #1 cause of premature aging, wrinkles and fine lines. Protect the skin you’re in! Recommended Product:

Shiseido Ultimate Sun Protection Lotion.

3. It’s All About the Base

The kind of foundation texture you take depends a lot on the destination. For warm to hot weather you would need something that has SPF, is longlasting and still natural enough to wear in tropical weather. You don’t want to have an overdone face on a resort. When going on a honeymoon, chances are you’re going to get tanned. So be prepared and bring along a slightly bronzy foundation to match your new skin tone on your trip to avoid the “grey skin syndrome”.

Recommended Products:

Soleil Tan De Chanel – the BEST bronzing base.

MAC Pro Long Wear Foundation & Concealer – An excellent longwearing foundation & concealer that has a natural finish.

4. Mascara is a Must

Many women don’t realize how important mascara is. It’s what allows lashes to appear longer, thicker and defines the eye. Thick, long lashes give femininity and flirtiness to the eye and the face, overall. For a long-wearing mascara, always go for the waterproof version. A must pack beauty item. Recommended Product: Lancôme Hypnoses,

5. Hints of Color

You don’t really need too much color on your face when you’re on a honeymoon. One bronzer and one blush are more then enough to last you for your trip. Go for a soft pink or a neutral tone blush that will match any look you decide to go for. Recommended Products Guerlain Terracotta Blush

Mac Mineralized Blushes in Dainty or Warm Soul

6. Long Lasting Lips

You will need lipstick with maximum staying-on power- putting on a new coat of lipstick every half an hour will get annoying. On this trip you will need a product that will last for hours and does not suck the moisture from your lips. Recommended Product

MAC Pro Longwear Lip Crème – feather light and will last for 10 hours.

7. Makeup Remover

Makeup Remover is something you don’t want to forget to pack. You don’t want to scrub your face with complimentary hotel soaps to remove your makeup at the end of your day. Recommended Product

Pond’s Wet Cleansing Towelettes. Love these as the sheets are thick, durable, doesn’t irritate the skin and smells great.

QUICK CHECKLIST pFoundation/Concealer

pPowder (for women with oily skin) p1 palette of Eyeshadow p1 Blush p1 Bronzer p1 Mascara pEyeliner p3 Lip Colors p Eyebrow Color pMakeup Removing Wipes (travel size) pMini Brush Set

IDENTITY MAY 2013

IDENTITY’S ONLINE FASHION

WEDDING STUFF @ A CLICK!

Marie-Hélène de Taillac 22-karat gold ring at net-a-porter.com

By: Sandra Rizk

YOU’RE ALREADY PROBABLY STRESSED FROM ALL THE WEDDING PLANNING, SO SIT BACK, RELAX, AND SHOP EVERYTHING YOU NEED ONLINE WITH JUST ONE CLICK. Rosantica Principessa pearl headband at net-a-porter. com Maison Michel Liane spotted silk-tulle veil at net-aporter.com

Agent Provocateur Raphaella lace and tulle corset at net-aporter.com

Christian Louboutin Batignolles 120 python pumpsat net-a-porter.com Bottega Venetta Sterling silver cubic zirconia earrings at net-a-porter. com

Reem Acra Flourish gown at shopbop. com

The Angel Lace & Satin Slip at victoriassecret. com

Giambattista Valli silk gown at net-a-porter. com

Love Yu tulle gown at shopbop. com

Alexander McQueen Mercury Metallic Pointy Platform Pump at mywardrobe.com 32

IDENTITY MAY 2013

Monica Vinader Ava rose gold-vermeil and diamond necklace at mywardrobe.com

Jimmy Choo Biel patentleather wedges at net-a-porter. com

Monica Vinader Gold plated diamond ring at neta-porter. com

Elle Macpherson Intimates Spree Strapless Bra at asos.com

Lace Garter Slip at victoriassecret. com

Spectrum Natalia 18-karat white gold diamond earrings at net-a-porter. com

BOURBON ROSE CROWNIVORY at cultgaia.com

DAZA CROWN IVORY at cultgaia. com

IDENTITY’S ROYAL FASHION

GRACE KELLY’S WEDDING GOWN NOW AND FOREVER AFTER! By: Akram Alnagdy When Prince Rainier married Hollywood star Grace Kelly in April fifty seven years ago, her one of a kind wedding gown designed by Helen Rose was to be remembered. With its lace sleeves, high collar and bell shaped skirt, Grace’s iconic wedding gown has been an inspiration for many brides and designers over the years. Below we see designs by top designers like Monique Luillier, Oscar de la Renta, Marie John Alexander and Romona Chantal’s Keveza along with celebrities dress by Valentino like Ivanka Trump in Vera Wang, Princess Marie Chantal in Valentino and Kate Middleton in Alexander McQueen all inspired by the timeless design!

John Alexander

Designer Rosa Clara

Romona Keveza

Ivanka trump in Vera Wangy

Oscar de la Renta

Kate in Alexander McQueen IDENTITY MAY 2013

IDENTITY’S FASHION REPORT

WHAT TO WEAR ACCORDING TO HOW CLOSE YOU ARE Lipsy Sequin Top KAUFMANFRANCO Sequin Maxi Dress embellished silk with Thigh chiffon gown High Split

Donna Karan

Michael Kors Metallic silkblend gown

Kenneth Jay Lane Gold-plated crystal earrings

ASOS POPULATE Pointed High Heels

IDENTITY MAY 2013

Dolce & Gabbana Filigrane embellished gold-plated clip earrings

Bill Skinner Horse Necklace

Calvin Klein Nyx backless jersey gown

If he/she is a best friend

If the bride is your best friend, then you are the closest to her right after her sister. Or maybe she doesn’t even have a sister and she thinks of you as one. Therefore you also need to make some effort in looking stunning for her wedding; you don’t necessarily need to be wearing something shiny or embellished, but at least go for a maxi gown.

If he/she is a sibling

Don’t hesitate to pay a little bit more than you can afford, it’s your sister’s wedding and if you don’t look absolutely glamorous that night then when will you? Go for a maxi dress that could be either embellished or simple yet very elegant; the important thing is that you should be the second in line when stealing people’s attention, after the bride of course.

Lanvin Belted silk satin gown

Jimmy Choo Chandra chain embellished wet-look leather clutch

By: Sandra Rizk

Hervé Léger

Roland Mouret Lunenberg stretchcotton gown

ASOS Wrap Front Maxi Dress Rosantica Amami gold-dipped freshwater pearl necklace

Mathew Williamson Oasis Gathered Bobble Clutch

ASOS Mini Bodycon With Cowl back In Lace

Issa Silkjersey cross-back dress

Elise Ryan Sequin Basque Bandeau Dress

Whistles French 75 Court Shoes

Herve Leger Bandage dress If he/she is a friend you don’t regularly see

Gucci Goldplated crystal clip earrings

You still want to look nice, but while keeping it simple. So go for a short, cute dress and a nice pair of heels. The sky is the limit when it comes to accessorizing, so play around with your jewellery as much as you want.

Susan Caplan Vintage Christian Dior 90s Rope Logo Bracelet

ASOS Clutch Bag With Chain Detail

Tom Binns Regal Rocker Swarovski crystal necklace

If you’re a plus one/ someone’s date

You probably want to impress the guy you’re going with, and make him look good in front of his friends or family just by looking good yourself, but you still don’t want to seem trying too hard. So going with the little black dress would be the perfect solution to stay on the safe side.

Helmut Lang Gala cutout knit dress

DKNY Metallic Floral Lace V-neck Dress

ASOS PETITE Exclusive Strapless Skater Dress With Waist Detail

Donna Karan Cutout cashmereblend dress

ASOS One Shoulder Ruffle Tube Dress

Alexander McQueen Long Knuckle studded leather box clutch

Lanvin Glass pearl and crystal ring

Oasis T Bar Dancing Shoes IDENTITY MAY 2013

IDENTITYâ&#x20AC;&#x2122;S FASHION REPORT

WHAT TO WEAR ACCORDING TO your

Style

THE ROYAL BRIDE:

Why not live and feel like royalty for just one day? It is YOUR day; choose to be whoever, live the moment, and be the centre of attention.

By: Sherine Abdel-Moniem

Make up: You need to look elegant, so do not exaggerate with your eye make up, and definitely do not wear colourful lipstick. Simply go light!

Hair: Pull your hair up and wear a simple yet catchy head tiara.

The Bouquet: It does not have to be big, yet it should drape down and blend with your dress.

The Dress: If you seek a royal look then aim for a BIG dress and of course a long veil. You do not want your dress to be revealing, yet you still want to look feminine and sexy; lace will solve your problem.

Setting: Your guests need to be seated on well-decorated round tables. White should be the main colour used for decoration. A long aisle is mandatory; make everyone stare at your beautiful dress as you walk down the aisle. A couple of violins and a fancy dinner will make your night complete. Finally, enjoy the attention and act like royalty; make all the guests believe you are one.

THE PARTY ANIMAL:

If you are a party person, and all what you want to do at your big day is dance till dawn, then do not be traditional.

Hair: If it is a long one then pull it back in a way that will not make you worry about it. However, if it is short then add a small but glittery bridal headpiece and do not wear a veil. Makeup: Go waterproof with black eyeliner, long fake eyelashes, and a funky colorful lipstick.

IDENTITY MAY 2013

Setting: Let the dance floor take the largest space of the wedding hall. Light it and decorate it as much as you can. Make it the focal point of your wedding so that everyone will want to get up and dance. Do not put couches because this will make people sit and relax; just put a couple of high seated tables and a creative large bar with cocktails that will make everyone engaged in the fun party mood you are setting. If you are this type of bride, invite as many as you can of your young and fun friends to enjoy a night that you will never forget. Last but not least, spend more money on the DJ; he will be your hero of the night!

The Dress: Wear a short wedding dress that will not prevent your movement, add a bit of fashion to it to make it look special, and wear a pair of those glittery and comfy converse shoes. By this I guarantee you will be free like a butterfly.

THE ROMANTIC BRIDE:

If you are the romantic type then all what you want is a subtle unforgettable setting, and only the close ones from family and friends to attend. You do not want it big, so that you can enjoy each and every romantic moment of your The Dress: Wear special day. a simple princess look dress that is not very big. You are not aiming to look sexy as much as you are aiming to look beautiful, so a long flowing dress with a small tale would achieve the goal.

Hair: You are free to choose whether to pull you hair into a bun or leave it loose as long as you keep it simple. Wear a small cute veil to add to your beauty. Makeup: go light, pink, and shimmery with your makeup. Also, do not use matt lipstick, but a pink lipgloss will be a better choice. Do not over do it; just keep everything subtle.

Setting: What is more romantic than having your wedding at noon till sunset on a sandy beach? Put as many white and pink flowers as you can, and candles so that when the sun sets, you maintain the romantic mood you are aiming for. Also, hang white see-through curtains that will fly with the wind giving you a dreamy and heavenly setting. Simply be yourself and live the moment. Do not leave your groom, be close to him, and enjoy every second of that day.

The Bouquet: Make a bouquet of pink tulips, these are the most romantic type of flowers and will definitely complement your makeup.

The bohemian bride:

Nature is all what a bohemian bride needs. She should show her natural beauty as much as nature is beautiful. The Dress: A loose dress is all what you need. You do not really need to be traditional and wear a white dress; you can choose to wear an ivory or an off-white coloured dress. Put on a pair of gladiators and show your personality. Makeup: Because your aim is to look natural, use an earth and nude colour palettes for your makeup. Hair: Leave your hair naturally as it is and choose the prettiest flowers and wear them as a headband. It is better to have long hair. If you wish to wear a veil, you can tie the veil like a band around your forehead.

The Bouquet: Here you can make a combination of all the colours you like. Put them together randomly as if you just picked them from the garden.

Setting: Of course, a garden full of trees and colourful flowers would be the perfect setting for a bohemian bride. Use the same colors of the bouquet for the guestsâ&#x20AC;&#x2122; tables. Be colorful! For entertainment, choose with your groom a band that plays your favourite music, and enjoy an unforgettable day in the middle of greenery and the breeze of a great weather. Do not forget that your smile is the most important thing. IDENTITY MAY 2013

Wedding IDENTITY’S WEDDING TRENDS

2013

TRENDS

A Return to Formality

It’s living the sophistication for a night to remember. Even if it is an outdoor event there’s crystal on the table, and gold silverware and chargers. Black tie and full-length gowns are certainly a must to complement the trend.

Neutral Colour Palettes

Layers of blush will be big. Candles always have a major presence at weddings, but this year, look for them in show stopping chandeliers.

Eye-Popping Cakes

The cake style that dominates right now is clean and modern with just one amazing pop of embellishment such as a bow, monogram or flower. The other major look takes the opposite track, using eye-popping color or all-over appliqués. And finally, a traditional idea has come around again: Brides are loving cakes that mimic wedding-dress details like lace.

A Customized Music Experience

The demand is on electronic dance music, then Bruno Mars, Mumford & Sons, sexy Brazilian house. And don’t be surprised if you see live musicians that play along with the DJ. You can also have a percussionist and the DJ together -- like having live music embroider the DJ’s 1,000-song playlist.

Garlands Galore 2013’s brides swoon for garlands -garlands with ribbon, garlands with paper, garlands hung from chandeliers. 38

IDENTITY MAY 2013

The Catering Trend of the Year

A major trend is to do plated dinners now. There are more requests for gold silverware, something more sophisticated.

Patterns

Patterns are popping up everywhere, and there is one pattern that is trending: IKAT! If you have a soft spot for bohemian, effortless, colourful decor, ikat is just for you! It pairs great with any colour scheme, so it is so easy to incorporate to all aspects of your wedding. Add an extra something to your reception tables, dresses, shoes, etc.

THE TOP 5

COLOURS

Feast your eyes on these eye-catching, fun wedding colours and inspiration!

GREEN

PINK

RED PURPLE

BLUE

IDENTITY MAY 2013

IDENTITY’S WEDDING PLANNING

WHY YOU NEED A WEDDING

Planner

By: Noha Shaher Co-owner of

t the onset, wedding planning sounds simple. In reality, it can be very timeconsuming and stressful. Ultimately, you have to decide how much your time is worth and whether or not you have the experience and communication skills necessary to plan this event. Unfortunately, many people cannot understand why hire a wedding planner, believing their job is simply to beautify. And while that is a minor element, a planner job is much more vital! Having one present, can be the difference between an A-class event and day of mishaps and countless “oops’.”

Perfection is every bride’s target in their wedding day and to reach that without an expert would require lots of stress and loss of enjoyment, as well as you won’t be focusing on one another the way you should be. Wedding planner’s mission differs from one to another some need to be hired the minute your engagement party is over as they don’t only take care of your wedding details and plan but they create an entire experience out of it and open gates of amazing expectations. Some wedding planners just stick to the basics and act as a day of coordinator which is perfect when done accurately.

Bride No 1 best friend… The wedding planner. Many people look at hiring a wedding planner for their big day as an added and unnecessary expense. Well the reality is far from unnecessary!!! Here are some reasons you should hire a professional wedding planner:

•You want your family and friends to enjoy the day with you. Often your friends and family will volunteer to help you with the planning process and with the day of duties, but they often don’t have the experience and they don’t have vendor relationships. On the big day, you want your friends and family to be enjoying their time with you and not working away. In contrary a planner’s job is to make sure your day is perfect so you can remain happy and stress-free. 40

IDENTITY MAY 2013

•Venue site managers work for the site and not for you

Some couples think they don’t need a planner because the venue has a site manager, but actually the site manager is employed by the venue and that is their main priority. They are there to make sure the service runs smoothly. They do not know all of the details of your design .You need someone who is acting on your behalf, making decisions for you and coordinating your vendors so you don’t have to.

•You have a design vision or you don’t

Whether you know exactly what you want or you have no idea, a planner can help you either bring your dream to life or cull all of your ideas into one singular design theme.

•You would like a happy and stress-free wedding day

Things go wrong on wedding days, people get lost or show up late, things don’t get set-up where they are supposed to. Many times a couple will never even know anything was amiss on their day and that’s because a planner has solved the problem before anyone even realized something had gone wrong. A planner looks out for your needs and is constantly making sure that everyone is where they should be and things are running according to schedule.

SOME TIPS FOR YOUR

BIG DAY

By: Dina El Gohary Co-owner of

Wedding’s Checklist

6 or more months ahead:

•Create your wedding mood board that will help you imagine all details.

•Always choose bright colors to your outdoor wedding.

6 to 4 months: pBook photographer and videographer and DJ. pBook your makeup artist . pOrder your accessories including veil and shoes.

3 4 5 6 7

•Let the decoration related to the wedding venue maintain harmony. •Create your ceiling decoration if you don’t have one. •Add some fun for your guests that will let them interact and enjoy their time.

•Add some corners for your guests like candy corner, pop corn, cotton candy…

pThink about the type/mood of wedding you want. pSet a budget. pHire a wedding planner/ coordinator. pBook your wedding venue. pPlan and book honeymoon. pChoose attendants.

•Be simple and follow the fashion that will make your wedding unique.

2 to 4 months ahead: pDiscuss details of menu with caterer. pDiscuss decoration details. pMail invitations. pStart wedding seating plan. pChoose giveaways. pFinalize wedding program. pFinalize wedding design. pOrder your guest book. pMeet your DJ and choose the music you want. pOrder giveaways and thank you notes. pOrder your invitation.

4 to 2 weeks ahead pFinalize seating plan. pFinalize number of guests. pPre-wedding photo shoots. pPack for honeymoon. pSend invitation.

1 week ahead: pConfirm all details with caterer. pConfirm all reservations. pPrepare tips and payments envelopes for vendors and make arrangements for someone to distribute them. IDENTITY MAY 2013

IDENTITY’S WEDDING PLANNING

THINGS YOUR WEDDING PLANNER DOESN’T WANT YOU TO KNOW! By: Ingy Mounir - Professional Event Planner

While planning an important event such as your wedding day, you put all your effort to make this day the fairy-tale you always dreamed of; but that doesn’t mean you have to spend all your money and exceed your budget. So here are some tips on planning the perfect wedding without going bankrupt!

The Date: Picking a date for your wedding is extremely important; try to avoid the weddings high season as much as you can. The date is an important factor to minimize cost and will affect the overall budget of your wedding. The rates are very high plus the availability of DJs, photographers, venues, etc. are very limited, which will also be very stressful for the bride. Not to forget the fact that it is a small community we live in, and that your guests might also have another important wedding at the same day when it’s high season. That will make it hard for them to enjoy your wedding the way you would want them to.

IDENTITY MAY 2013

How to cut cost: Size of the wedding: First, you can start by limiting your guest list; small weddings don’t just save money, but also give the bride and groom a chance to enjoy their big day with close friends and people they actually care about rather than spending hours greeting hundreds of people that don’t really matter to them that much. Note that the number of guests is very important when it comes to saving money.

Avoid outdoor weddings: Ballrooms have a controllable entrance and they already offer some of the wedding furniture you need such as chairs, dining tables and stages. Not to mention the importance of lighting that day; you will have to double the lights if the wedding is outdoors. Another positive thing about having an indoor wedding is getting a package from the hotel that includes free catering and a bridal suite, while approximately 70% of the outdoor venues (not in hotels) will force you to rent a limousine, book a bridal suite, pay to take portrait pictures, etc.

Luxurious items: Don’t even think of all the luxurious props, furniture and ideas until you are absolutely done with the basic stuff you need for this day like elevations (when some furniture are on a higher level), napkin rings, giveaways, fireworks, special effects, and ceiling decoration (You should start with dangling decoration on the dance floor ceiling only until you finalize the whole package).

THINGS THAT IMPRESS PEOPLE EASILY AT WEDDINGS! A MASTERPIECE: You should use one or two masterpiece items in your setup; a theme for the wedding, creative designs for the lounges, or an incredible entrance setup. Anything that will be unforgettable to the guests will make it a good wedding. GOOD LIGHTING: Lighting is one of the most important things you need to beautify the whole entourage of the ballroom. It emphasizes and highlights every little detail and props and make them look even better. NO CHILDREN: They will be running on the dance floor, playing, screaming, and trust me, you will not want to see all this in your wedding video.

THE LAST TIP I HAVE FOR YOU TO MAKE YOUR WEDDING A MAGICAL ONE, IS THAT IT’S NOT ALWAYS ABOUT HOW MUCH YOU SPEND; IT’S A MATTER OF YOUR TASTE.

DJ & PHOTOGRAPHER: The couple should hire a DJ and a photographer who they really trust their taste and have seen or heard their work before. They are both the backbone of your big day; if people couldn’t dance to the music or there were no good pictures for people to enjoy after the wedding, then you’re doomed! IDENTITY MAY 2013

IDENTITYâ&#x20AC;&#x2122;S HIGH FASHION

& ride Beautiful THE EMERGING BEAUTY LOOKS DESIGNED WITH THE MODERN-DAY BRIDE IN MIND Photographer: Remon ElMarkiz Model: Zayneb Azzam Makeup Artist: Soha Khoury Hair Dresser: Rafy from Mohamed AlSagheer Salons Words by: Soha Khoury and Rafy Dress by: Mme Khoury Haute Couture Jewellery by: Michael Oro Art Direction: Sandra Rizk 44

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TYPICAL BRIDE We like to call this look â&#x20AC;&#x153;Sweet Violetâ&#x20AC;? where you look sexy, yet natural. All traditional brides prefer this look on their wedding day. Mix different shades of violet eye shadows, use long fake lashes, and add nice long black eyeliner to keep all the attention and focus on your eyes. Use a natural nude lipstick, with a bronzed skin tone mixed with a peachy blusher on your cheeks. Since all types of hair braids are trending this season, we recommend you to do a French braid that ends on one side. Add some small flowers to the braid to complete your look.

IDENTITY MAY 2013

BEACH BRIDE If youâ&#x20AC;&#x2122;re having your wedding somewhere on a beach, then keep it as simple as possible when it comes to your look. For your makeup stick to one skin tone that is either peachy or coral. Since it is probably a morning event, avoid multi layers of foundation in order to look healthy and natural, with a touch of pinkish lipstick to complete this natural look. We donâ&#x20AC;&#x2122;t recommend you to use eye lashes or eyeliner at all, just emphasize the eyes with some dark eye shadow to highlight the shape of the eyes, along with white kohl. Go with a natural hair style, either wavy or straight, depends on what suits your face more. You can always add some cute small braids to it, and a flower crown, to avoid having your hair all over you face if it gets a bit windy. 46

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VINTAGE BRIDE As you all know, the vintage look is all about the long liquid eye liner. Stick to the banana look, which was a name used in the 50s and 60s, where you highlight the upper bone of your eye lid and define your eyebrows. We donâ&#x20AC;&#x2122;t recommend the bride to wear red lipstick on her wedding day, so replace it with a peachy reddish colour instead since this lipstick colour is also trending this year. Do a big 50s chignon and use a bird cage to give a vintage feeling, but try to add a modern vibe to it, so add a couple of big braids to your chignon to have the perfect look. IDENTITY MAY 2013

ROYAL BRIDE Royal brides always concentrate on having their eyes the almond shape, which is the perfect shape of an eye. Shade off black eye shadow on your eye lids, use some below your eyes, and link it to long black eyeliner. Use pink blush and nude lips to show simplicity and beauty. Have your hair up in a big chignon, and use a long beautiful veil to make you feel like a real princess. 50

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IDENTITY’S COVER STORY

Best THE

OF EVERYTHING YOU NEED FOR YOUR WEDDING

PLANNING A WEDDING IS NOT EASY, WE KNOW, BUT THERE ARE PLENTY OF PROFESSIONAL PEOPLE WHO ARE THERE TO HELP YOU IN EVERY STEP OF THE WAY TO YOUR BIG DAY. WE BRING YOU THE BEST OF THE BEST IN EVERY PROFESSION SO YOU COULD SIT BACK, RELAX, AND ENJOY YOUR WEDDING WITHOUT WORRYING ABOUT ANYTHING. To contact these people, check out our Wedding Directory page 68.

HAIR DRESSER: La Coupe Beauty Salons:

La Coupe has been known for years now as one of the best beauty salons in Egypt. Their main concern is providing the bride with the best treatments for the hair to look its best on the wedding day as well as the honeymoon. The bride can add any of their different treatments to her bridal package depending on the advice given by their professional hair stylists. If you have no clue what style you want, you can meet their team before your wedding to discuss your dress, wedding style, your character and they will help you come up with the best hairstyle and makeup.

MAKEUP ARTISTS: Soha Khoury:

Soha khoury is a Lebanese makeup artist, who studied artistic and bridal makeup at the atelier studio in Paris, along with HD, 3D, and special effect makeup at the MAKEUP FOREVER academy in Lebanon. Brides are always concerned about their look on their wedding day, that’s why she offers a free trial right before your wedding, where she gives you tips for your skin in order to look healthy on that special day. She also adds her modern, red carpet glamour look to make your skin look bright and healthy without the use of any glitter or layers of foundation. Not only did Soha work her magic on many satisfied brides, but she has also worked with us in many fashion shoots before and we couldn’t love her more. 52

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Soraya Shawky:

Because on this day you should look radiant and natural, Soraya Shawky uses minimal makeup to enhance your natural beauty and make you look like yourself. During her study of Make-up artistry in Spain, she learned that this is not the day for any bride to look sexy or provocative. The makeup needs to compliment your white dress and for that reason she uses all kinds of techniques to apply long lasting make up that keeps you looking young and pure. Prior to the wedding, you schedule a trial that allows you to meet with her, get to know each other and discuss makeup and hair ideas in order to find peace of mind on the big day. Brides will receive a full skin care routine and a nutrition program that you must follow along with some do’s and don’ts that help you maintain a great figure, have radiant skin and a healthy body.

Guliano Azme:

From the strangest to the most beautiful makeup,he can draw whatever you want. This talented makeup artist has the ability to transform women into model-like beauties. With careful application of cosmetics, guliano azme knows well how to satisfy his clients by giving the perfect pout just by using the tools of his trade. Guliano works with everyday women charging for make-overs for special occasions and weddings. The 26 year old man, has been working as a makeup artist since he was a teenager which made him quickly establish the reputation to become an incredible stylist.

Sara Boulos:

Bridal make up should reflect your personality and the beauty inside you in the simplest way. The makeup should last all day to go through all the hugging, and kissing, this is why she uses waterproof mascara for the happy tears, and the lipstick should be kiss proof as well. Every bride has a different background and lifestyle, and her goal is to reflect her personality in her makeup as she usually focuses on her natural beauty to show the bride’s good sides and accentuate them. The artist is always working on bringing the best in the lady’s inner and outer beauty. That’s why it’s a very exciting challenge for Sara as she takes part of the biggest night of a bride’s life and add the polish to her face to make her feel like the princess she ought to be.

Mai Ayman:

Mai has always been fascinated by the idea of capturing the essence of pure beauty and using it as a beautifying tool. It has become her utmost passion to explore the countless ways of unleashing inner beauty in the simplest and most natural ways. She developed such an interest at a very young age which helped her understand her clients. Taking a course taught by Mr. Mohamed Abdelhamid, also helped her master the art of differentiating every beauty tip depending on every face, skin type, and not to mention persona. She would like to channel every person’s inner beauty through her makeup and as she always says, it’s not about what makeup you wear, it’s all about how you wear it.

PHOTOGRAPHERS: Remon ElMarkiz:

There’s no way you live in Egypt and haven’t seen this talented photographer in all the weddings you’ve been to. His work has left many married couples satisfied and happy for years now. Capturing the most memorable moments when you least expect it and without even realizing it is his gift. Markiz is a daring photographer that is willing to jump off a cliff just to take a good photo of you to keep forever. When it comes to choosing your big day’s photographer, Markiz is your man! IDENTITY MAY 2013

Wael El-Gendy fotografía:

Amr Elgohary (Guru):

Guru Photo House captures every moment of your special day and makes your happiness and beauty jump out of the photos. A team of young, dynamic, professional photographers who share with you every step of the way from venue set up till your goodbye moments, making sure your day is nothing less than perfect. Innovative and friendly, they document every happy, fun and touching moment; giving you, your family and friends a wide selection of photos to look at and smile for the rest of your lives.

Have you ever wished for your wedding photos to be something more than just being good quality pictures? Wael El-Gendy cares about documenting the hype of the event, the different emotions spread around, the love and happiness being seen in your eyes; he simply documents your event the way you would want it to be documented. He makes sure that you live your wedding day every time you watch your wedding photos: live it, feel it, enjoy it. With their photojournalism style of wedding photography, along with their specialized equipment, they insure you shall be having memorable photos that shall keep the memories last for a lifetime.

WEDDING GOWNS DESIGNERS: Nesma Helmy:

Because they believe in uniqueness and originality, they design for each girl a dress that suits her & brings out her beauty even more. Their Haute Couture Atelier is working on One-Piece Basis fulfilling their goal; to stand out and to turn heads while walking into an event wearing one of their custom-made evening dresses or your dream Wedding gown made especially for you! But here’s the big surprise girls, their May brides will receive a very special offer on their Brides-maids dresses when customizing their wedding dresses with them!

EVENING WEAR DESIGNERS & STORES : Sama Eissa:

“sama” spring/ summer 2013 capsule collection is a ready to wear line particularly distinguished for being vintage from a bygone era, like old Hollywood glamour. We believe it stands out for paying extra attention for details and body proportions. The young designer dedicates a lot of effort into the comfort of the fabric, because she believes that when one feels the softness of the satin on their skin, one would feel comfortable and feminine at the same time. She designs a dress to make a lady turn heads when she enters a room for flaunting her figure without compensating the ultimate comfort. 54

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Villa Baboushka:

Villa baboushka has opened their doors nearly three years ago as the first stand-alone concept store in Cairo, and never failed to amaze us ever since. It’s the kind of store that carries premium international brands from all over the world. It has six different rooms, with one specialized only for evening gowns from Italy, Spain, Turkey, Lebanon and Paris... Baboushka is the perfect place to find what you are looking for, no matter what your character is, they have it all!

Dresscode:

Dresscode has become Egypt’s go to destination for anything dress related. Evening, cocktail, and party dresses available along with footwear and evening clutches to match! Dresscode has styles to suit all needs and tastes and with an on sight tailor at each location anything is possible with your dress purchase! With over 12 American designers to choose from, you will definitely find what you’re looking for at Dresscode. New collections are available a couple times a month, keeping Dresscode up to par with the dress departments of prestigious stores like Saks Fifth Avenue and Bloomingdales.

JEWELLERY: D.Diamonds:

D.Diamonds Jewellery is specialized in Diamond jewellery; they have their own four unique brands to satisfy all tastes. From twin wedding rings, engagement rings, yellow and white gold set with diamonds, pearl and coloured stones set, to fancy jewellery, D.Diamonds has got it all!

HONEYMOON WEAR: Morgan:

A pastel breaker is a must in your wardrobe for this spring/summer during your honeymoon. Powder Rose, Sea Green and Yellow Apricot are the summer’s most delightful colours and at Morgan they are all associated with a chic and sophisticated elegant look that you need as a newly married woman. You can always have a powder pink vest that matches a printed pleated skirt that gives you the fifties look or go romantic with Morgan romantic notes with a powder pink top along with a pastel Press release - Apri floral pants for the retro touch. Chic and powdery are now your first choice for you if you are getting married this summer.

LINGERIE:

Ecru wed and

Micheal Oro:

Wedding jewellery is an important aspect of a wedding. Let’s face it; out of everything that happens that day, wedding rings last as a reminder of that day. So spend sufficient time in choosing and purchasing your wedding day jewellery. Wedding bands are the first thing one thinks of in choosing the wedding jewellery, which are selected based on the couples’ taste. Some couples decide to have matching rings while others go for different styles. Necklaces, bracelets, and earrings are picked next. Keep in mind your dress type and hair style to choose complimenting jewellery. Michael Oro’s exquisite bridal jewellery collection uncovers the world of couture, without the extra cost. Complete your look with Michael Oro jewellery created with graceful elements to sparkle and shine down the aisle on the most important day of your life.

Kno flow

An ir or w occa

Don

Etam:

SAY YES! Ecru and white are the stars of any wedding, conveying a vivid, ethereal and sensual visual fantasy; Knots, lacing effects, frills, laser cut flowers... An irresistible range for your big day or wedding night, or for any other occasion! Don’t wait any longer... say YES! IDENTITY MAY 2013

WEDDING CAKES: The Sugar Bubble:

Batter Half:

As you’re planning the wedding reception, know that it’s not just about wedding cakes anymore. In fact, the latest trend is to cap off your nuptial meal with totally scrumptious confections that are all about who you are as a couple, while giving your guests a sweet reward. The Batter Half & Co. is a dessert store specializing in homemade desserts, aspiring to provide the bustling Cairean culinary scene with something new. TBH&Co. is here to help you create beautiful & memorable wedding desserts in celebration of your special day. They specialize in custom baked goods, including cupcakes bouquets, macaroons towers, deconstructed wedding cakes, dessert tables & personalized wedding favors. They’ll bake, decorate, deliver & set up your desserts to create a stunning & delicious dessert spread.

The sugar bubble cakes and cupcakes was founded by Samira Hussein; an architect with an obsession for details and a passion for baking. Combining these she designed and created unique novelty cakes that add the WOW factor to any occasion. Be it a wedding, an engagement, bachelorette party, a birthday, baby shower, graduation, job promotion or any other happy occasion , you can take it to the next level by translating your feelings into a costume made edible art from the sugar bubble. As crazy as you want your wedding cake or as classic as can be, they will go with you to your extremes to create an unforgettable experience that delights your taste buds as well as amazes your sight.

FURNITURE: Taj Paintings:

Since 2010, Taj Digital Wall Art has been obsessed with one thing: providing customers with the highest quality canvas photo prints. Just making you satisfied isn’t sufficient; their customerobsessed service means they’ll do everything in their strength to ensure you’re not just satisfied but absolutely thrilled and in love with your new canvas photo art. They want to brighten everyone’s lives by attempting to surround them by the faces and places they love and prefer. They also want to provide anyone willing to give a truly sentimental gift the ability to delight someone they love with a cherished treasure. Taj has a very unique collection of an inspiring and drastically creative wall frames that add an implausibly artistic atmosphere to any room or place.

Laila Surprise:

Looking for that “Master Piece” that will make your home unique? Laila’s Surprise will help you find it, style it and pull it off. The funky sofa, the vintage accessory or even the canvas piece your mother insists to put; they will make it a feature everyone falls in love with. Interior and furniture are their passion not their business; putting together all the pieces that you love is their ultimate goal. Classic, Modern, Oriental; styling is a key ingredient to make the best of the Beautiful things you already have. 56

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3aqeek interior designs:

3aqeeq for Furniture and Interior Design is made for customers who want to be involved in the process of making their own interior without having to go to every furniture gallery in Egypt to find what they want. What is special about 3aqeeq is that you can choose the pieces of furniture you like from any catalogue, and with the group of professionals in the field of custommade furniture, you will get an exact copy of what you chose for a better price and quality. 3aqeeq’s interior designer will help you go through the process of furnishing your house in a blink of an eye.

Batfarag.com:

Batfarag.com is a free online furniture catalogue launching in June 2013; to help you browse all the products available in the Egyptian Market. Their search engine will save your effort to find what you are looking with the click of a button. The service will not just take you in a virtual tour within most of the furniture stores in Egypt, but will also give you tips, guides and advice about the best way to decorate your home within your budget, so stay tuned and be the first to check their website!!

yes I do... Unparalleled venues

Dazzling decor

Array of creative menus.

Experienced team dedicates their attention and efforts to make your life-time dream comes true. For further information about creative wedding ceremonies, please call 2614 0010

Bridal

IDENTITY’S BRIDAL INSIDER

6 Months to Go!

Treatment: Permanent Hair Reduction (Arm pits & Bikini area) Centre: Shaalan Centre, Mohandessin, Cairo The rundown: What a great feeling to spend your honeymoon without having to wax or shave once? Effective hair reduction can only be achieved during the active growth phase and hair reduction is considered permanent when a significant amount of hair does not return for a period of time longer than the complete growth cycle. It is a must-do before your big day! Price: EGP800 Duration: 30 minutes both (per session) Tel: 02- 37603920

Three Weeks to Go!

Treatment: Zoom Advanced Power Teeth Whitening Clinic: Hesham Amer Clinics The rundown: Your wedding day will be full of laughs and smiles and on this day no bride wants to have a dress that is whiter than her teeth! As a bride, you will be smiling a lot that day, so if you don’t already have perfect teeth, you got to do something about it before you see those wedding photos and regret you haven’t! On your wedding day every eye will be on you for the entire evening. Whether you are in gown or tux, with a whiter brighter smile you will be able to enjoy your wedding day with more confidence in your pictures. Price: According to your teeth type Duration: 15 minutes per session (4 sessions) Tel: 0122 902 7777 58

IDENTITY MAY 2013

DON’T HIDE UNDER YOUR VEIL! FOLLOW THESE STEPS AND YOU WILL BE PREENED TO PERFECTION IN TIME FOR YOUR BIG DAY.

One Week to Go!

Treatment: Moroccan bath + Facial collagen treatment Salon: La Coupe Beauty Salon, Mohandessin, Cairo The rundown: Collagen Facial is a top of the range treatment during which the collagen molecules penetrate into your skin to retard ageing, recover loss of firmness/elasticity, even colour tone, enhance moisture level, oxygenate, oxidize and protect natural skin collagen. The first action of the Moroccan bath heat is that it dilates the blood vessels which immediately improve the circulation, producing a positive tonic effect. The pores in the skin also dilate making possible deep cleansing of the skin and thorough purification, all of which translates into softer, more elastic skin with a great glow. Price: EGP600 Duration: 2 hours Tel: 01288813088

INSIDER

Four Days To Go

Treatment: Facial Treatment Salon: Dina & Yasmine beauty Center, Zamalek, Cairo The rundown: Don’t run the risk of a facial break on your big day; opt to take care of your skin well in advance. This treatment removes any impurities with a mild scrub, takes out blackheads and pimples, then uses essential oils and mask to calm the face and clear the pores. Price: EGP250 to EGP450 Duration: 90 minutes Tel: 02- 27370342

Treatment: Facial Treatment Salon: Anne for Beauty & Spa, Ard El Golf, Cairo The rundown: The professional facial consists of 6 basic steps; cleansing, steam/exfoliation, extraction/high frequency, massage, mask and hydration. For those with any kind of blockage in the pores, professional extraction is extremely important to keep the pores clean and functioning properly. ANNE will remove pore blockages such as comodones (black heads), milia (hard white bumps) and pimples (white heads) without causing harm to the surrounding tissue. You don’t need to worry about your face anymore; this treatment will keep your skin looking youthful, healthy and bright on your big day. Price: EGP 350 Duration: 2 Hours Tel: 02- 24154586

Two Days to Go! Treatment: One day spa Hotel: Sonesta Hotel Tower & Casino, Cairo (Bien Vivre Spa) The rundown: You must be absolutely stressed from all the wedding planning, and you won’t be able to enjoy your wedding when you are all tired and exhausted. So take a break for a while, and treat yourself with an extravagant experience at this Spa and Fitness Centre. Experience the tranquillity that sheds the cares of the world while indulging your body and mind with their refreshing treatments, stretch your muscles and seep away the tension from your body. Enjoy their Sauna, Turkish bath and jacuzzi Plus their relaxing body scrubbing, and pick either a Thai or Swedish massage. Price: According to the picked package. Duration: 1 hour for massage & 20 minutes scrubbing Tel: 02- 22628111 ext. 352/353

One Day to Go!

Treatment: Gelish mani/pedi Salon: 10 Beauty Salon, Zamalek, Cairo The rundown: Gel nail polish is the perfect thing for a bride on her wedding day and honeymoon. It lasts around two weeks so enjoy yourself without having to worry about a chip in sight; they will still look as shiny as always. Price: EGP200 Duration: 60 minutes Tel: 0114 603 26 82 IDENTITY MAY 2013

IDENTITY’S REVIEWS

WEDDING Venues Radisson Blu Hotel

Radisson Blu Hotel, Alexandria brings you the touch of marvelous love celebration in the most luxurious manner. Delivering superlative services, wide array of menus and vivid views. Uniquely located at the tip of the Northern Coast road in the heart of the new elegant compound Alex-West which reflects more privacy and flair on the property. The Hotel features two impressive venues for your memorable day. Fanar Garden overlooking the natural lake “King Mariout” that can accommodate up to 800 guests and the swimming pool venue for up to 1700 guests. Attractive packages present wide range of offers, themes, ideas and menus, all including hotel accommodation and complimentary surprises. For more info: +2 03 5896000 Radissonblu.com/ hotel-alexandria

Hilton Cairo Zamalek Residences

What a romantic beginning would be better than an elegant wedding by the Nile? Hilton Zamalek‘s team will be honored to take care of you; whether you select one of their exclusive venues, an open air magical night on the pool deck overlooking the magnificent Nile river for up to 120 invitees , or celebrate in a warm romantic indoor venue up to 70 with spectacular panoramic view of the Nile. Their Executive Chef will be delighted to help you in tailor making your own menu, or just select one of their pre set special sumptuous menus. Menus start from L.E 230 (including service charge and taxes) For more info: +20 2 27370055 60

IDENTITY MAY 2013

Mövenpick Hotel & Casino Cairo-Media City Choosing the Mövenpick Hotel & Casino CairoMedia City for your wedding or any special occasion is the right decision... Enjoy the largest banqueting facilities in Egypt, ranging between light dimmers, retractable wall mounted projection screens, ample telephone sockets and most modern audio-visual equipment, including LCD projectors and sound magnifiers… Choose between our pretailored banqueting packages or go to the excellent of custom-designing packages including your own selection of our tasty food and beverages. For more info: +20 2 38555001 Fax: +20 2 38555003 www.moevenpickhotels.com

Sonesta Hotel, Tower & Casino Cairo

Whether you are dreaming of a royal or intimate wedding, they ease the worry of wedding planning. At Sonesta Hotel, Tower & Casino Cairo, they have the passion to make your dream come true. If you are looking for the ideal location for an impressive wedding, the brand new Iris Ballroom is the perfect place for your event with its magnificently decorated French hand painted tableau, beautifully decorated ceilings and 6,760 square feet of function space that can be easily tailored according to your request. For a smaller event, the Prince Ballroom is the ideal venue with a seating capacity of 150 persons and a wide array of packages to ensure your satisfaction and indulgence. For more info: 202.2264.1111 www.Sonesta.com

Four Seasons Hotel Alexandria at San Stefano

Whether getting married barefoot, feet in the sand or have a wedding set-up in a stylish beachside terrace, Four Seasons Hotel Alexandria at San Stefano offers beautiful private beach wedding venues with something for every couple looking for a sun, sand and sea setting to exchange their vows. The Hotel’s “Dream Team” of catering experts specialize in taking care of every little detail and ensuring a delightful beach wedding experience for couples and their guests. Customized wedding packages at Four Seasons can assist couples to make the most of the big day. For more info: +20 35818000 alx.catering@ fourseasons.com

Sofitel Cairo El Gezirah

Make your wedding magnifique and spend your special day at Sofitel Cairo El Gezirah. The stunning hotel offers bespoke wedding packages for the most elegant brides and grooms-to-be. Their distinctive Opera Ballroom’s stunning interior and a grand outdoor terrace with unparalleled Nile views is the perfect venue for your wedding of up to 550 guests. Whether you’re planning an extravagant wedding or an intimate cocktail reception, their wedding team will work with you to design the day of your dreams Choose from one of their sensational wedding packages or work with them to tailor-make your own wedding and they will ensure your day is flawless. For more info: (202) 2737 3737 or h5307-sm1@sofitel. com to arrange for a wedding consultation.

JW Marriott Hotel Cairo & Renaissance Cairo Mirage City Hotel

Dusit Thani Lakeview Dusit Thani LakeView brings you a glimpse of beauty celebrating love and marriage in the most elegant manner. The Grand Ballroom with its magnificent 1536 square meters with beautiful outdoor scenery and its pre-function terrace, is made to deliver an unmatched catering service par excellence, and a distinctive setting for the bride and groom to exchange vows surrounded in the warmth of Thai artistry presence. Let Dusit Thani LakeView make your dream come true and your wedding planning a joy. Dusit Thani LakeView alluring “Packages” cater various styles, sizes and occasions, all including hotel accommodation and much more tempting surprises just to make your wedding experience such a matchless one. Fo more info: + 202 26140000 cairo@dusit.com

Tutankhamun Weddings: the newly renovated ballroom is the perfect choice for those wishing to hold a grand gala wedding. Cheops & Chephren Weddings :the ball rooms are ideal for those who want to cherish every intimate second of their wedding day. Clubhouse Terrace Weddings: The Terrace provides a romantic and elegant setting where you can enjoy fresh Open-air, comfort and luxury. Private outside Catering: They offer world-class outside catering services, as well as professional specialists that can guarantee creative and memorable events. For more info: Tel: +2 (02) 24115588 www. jwmarriottcairo.com IDENTITY MAY 2013

IDENTITY’S REVIEWS

SOMETHING OLD, SOMETHING NEW, SOMETHING BORROWED AND SOMETHING BLUE Cairo Marriott Hotel & Omar Khayyam Casino

he sumptuous Cairo Marriott is perfectly positioned on the edge of the Nile, with six acres of gardens and a grand ballroom. It provides a setting fit for a Queen, which was exactly its original purpose. The “Palace Al Gezirah” was built by Khedive Ismail for the celebration of the inauguration of the Suez Canal in 1869. The Cairo Marriott Hotel has several lavish and grandeur venues from which you can choose from: -If you’re looking for an indoor wedding we have the grandeur Aida ballroom while you have an option to do a diversity of concepts in the décor such as a palatial wedding or a modern futuristic wedding. -There is also Salon Vert with its lavish marble floors and windows which are suitable for a spectacular reception or smaller breathtaking gala in the center of such an authentic and glamorous palace. -If you want to do something unique and different we have an open air venue “Almaz” on the rooftop of the palace and overlooking the Nile. What will the day be like? What shall we book? What about the menu? All these questions and so many more will spin around in your head once you start planning for the big day, so why not take the stress out of it, and let our innovative events team take care of you and help you in making your day so very special. The Cairo Marriott’s Certified Wedding Planners are

IDENTITY MAY 2013

qualified to coordinate weddings of all types. Their experience will assist with the complete vision of your day including setting the budget, the menu, and table settings, finding florists, photographers and entertainment. Speaking of culinary delights, your choices are extensive and uniquely creative. Our chefs are ready to tantalize your taste buds and those of your esteemed guests with a wide selection of set or buffet menus. As an exclusive member of the Marriott family, the Cairo Marriott will introduce a new horizon to our newlyweds who use its palatial venues for their one and only night. For weddings starting from 350 guests, the bride and groom will enjoy a second honeymoon of 3 free nights based on bed and buffet breakfast at any of the Marriott Red Sea Resorts; Taba, Hurghada, Sharm El

Sheikh that is valid for one year with the compliments of the Cairo Marriott. This is valid for use for a complete year since their wedding day. The honeymoon treats are not only limited to Egypt but it cross the borders for other free romantic getaways in all Marriott Hotels worldwide. For every dollar they spend they get 3 points on their Marriott rewards card which they can redeem for free nights and upgrades at Marriott Hotels worldwide.

Royal Lily Banquets

For a unique and elegant twist, in hosting your wedding ceremony or engagement reception, the “Royal Lily” Banquets strives to break free from the routine of traditional events. With the picturesque Nile providing a naturally breathtaking backdrop, Royal Lily features a beautifully adorned ballroom with vaulted ceilings, elegant chandeliers and spacious accommodations for up to 400 guests. Outdoor celebrations are truly enchanting with a beautiful outdoor wooden terrace and a garden, both located directly on the Nile. The outdoor promenade hosts up to 200 guests and is ideal for cocktail receptions at the beginning of the ceremony, where the guests host the bride and groom as they majestically enter the venue via our yacht and dance their entrance on board with a flock of flying pigeons or dazzling fireworks. Besides all the creative and unique ideas that our team strives to bring to you, the pleasure of pampering your guests in a delightful, personalized manner with our royal menus is also our primary goal. Our dedicated chefs have worked tirelessly on designing multiple, diverse menus that will leave your guests intrigued from the first delicious aperitif courses to the last bite of sumptuous dessert.

professionals advises you in the planning and implementation of your special ceremony. We have contacts to numerous vendors who will happily assist you with coordinating live entertainment, floral arrangements and other creative ideas to ensure that your celebration is as unique as you are. “We honestly think that the best wedding ceremonies and engagement receptions are the outcomes of pure simplicity and creativity, bringing each marital couple’s childhood dreams and fantasies to life. This is what we’ll work tirelessly on to fulfill, because you deserve nothing less than a fairy tale wedding coming to reality”. Royal Lily Team Powered by ETAG for Real Estate and Tourism

Finally, with “Royal Lily”, you get to experience superior planning and service when hosting your event where the utmost of attention to detail is observed as our team of event coordination IDENTITY MAY 2013

IDENTITY’S TRAVEL PACKAGES

HONEYMOON

Destinations

Kempinski Hotel Soma Bay Kempinski Hotel Soma Bay situated on the exclusive overlooks dramatic mountain ranges, aquamarine waters and over 400 metres of private sandy beach making it the ideal location for a romantic long weekend, a beachside wedding in the sun or an intimate honeymoon getaway. Honeymooners can enjoy days lounging by the beautiful secluded hotel pools, waterfalls and lagoons whilst sitting back with a delicious fruit cocktail taking in the beautiful mountain and sea views. From traditional Egyptian cuisine to Pan Asian delicacies, couples can also enjoy a private five-course candle-lit dinner on the beach for the ultimate romantic experience. Active honeymooners can arrange for local excursions, a diving or snorkelling lesson around the beautiful surrounding reefs or exciting kite surfing. For those who want to take it easy the Thalasso therapy spa is a haven of relaxation and tranquillity and offers a variety of fantastic treatments from underwater massages to seaweed wraps. Newlyweds can enjoy the exclusive Kempinski Hotel Soma Bay dreamy honeymoon experience with rates start at LE 1100 per room per night on half board basis. Valid until September 30th, 2012 excluding Eid El Fitr holiday. For reservations: reservation.somabay@ kempinski.com Tel 065 356 1500 For more info: Tel +20 65 356 1500 www. kempinski.com/somabay 64

IDENTITY MAY 2013

Sheraton Miramar Resort - El Gouna

A marevelous honeymooners destination that suits most of desires. We offer 03 Nights stay in a double room on Half Board basis for newlyweds. Package includes Bed of Roses, wedding cake, romantic candle light dinner in addition to 2 complimentary soft drinks, Shuttle Bus, Boat for the couple, and “Adam & Eve massage “for 30 minutes. Plus Free Access to Health Club, Sauna, Steam and 25 % Special discount on other massage treatments. Package is valid for Egyptians & Foreign residents only till December 2013 and is not valid during public holidays. Above package is subject to hotel availability. Honeymoon package for EGP 2800. For more info: miramargouna@sheraton.com or call us at 065 354 5606

Kimidar Tours

Honeymoon Package1

Indonesia (Jakarta – Bandung – Surabaya) USD 850 Per person: 01 night in Jakarta at MILLENNIUM HOTEL 02 nights in Bandung at JAYAKARTA HOTEL 01 nights in Baturaden at QUEEN GARDEN HOTEL 02 nights in Yogyakarta at JAYAKARTA HOTEL 01 nights in Malang at GRAHA CAKRA HOTEL All transfers, Tours and meals as per itinerary with all entrance fees.

Honeymoon Package2

Malaysia (Kuala Lumpur / Langkawi / Penang) USD 375 Per person: 02 nights’ accommodation in Kuala 02 nights’ accommodation in Langkawi 02 nights’ accommodation Penang Transfer across all cities (airport / hotel / airport), Daily breakfast in all hotels with complimentary Half day Kuala Lumpur City tour. For more info: +202 33040000

La Residence Des Cascades Resort - Soma Bay Honeymoon special offer includes accommodation in double room with exclusive VIP amenities, Buffet breakfast and dinner, Breakfast in the room once per stay, Romantic dinner “A la’ Carte” once per stay, Free upgrade to direct sea view room, Honeymooners’ tart and fruit basket upon arrival, Free usage of sauna, heated Jacuzzi and GYM, Welcome drink upon arrival, 10 % discount on SPA & Thalasso treatments, Free transfer from/to Hurghada airport (subject to hotel

availability), Early check in and late checkout till 16:00 and 15 % discount on Laundry services (6 pieces) Only LE 2500 for 3 Nights/4 Days. Offer is valid from today till 30/09/13. During feasts and official holidays, supplement of LE 200 per person per night will be applied. Honeymooners’ special offer is subject to the hotel’s terms & conditions For more info: +2065-3562600 or e-mail us reservation@ residencedescascades.com

Rotana Hotels & Resorts

If paradise had a name, it would be Grand Rotana Resort & Spa – Sharm El Sheikh. The Perfect Destination where crystal clear waters of the Red Sea, facing Tiran Island and more than 2000 stately palm trees frame quaint cottages witness your special celebration. From engagement to vows to glorious honeymoon, Grand Rotana Resort & Spa makes every moment unforgettable by offering spectacular indoor and outdoor venues to decide to customize it at sunrise or sunset. Grand Rotana Resort & Spa is counted among the Leading Honeymoon Resorts in Egypt that makes the ultimate romantic hideaway for couples only with a 450 meter stretch of private beach, open air Jacuzzi, Villas with private pools and VIP Couples’ Suite & Romantic Cabanas for a massage treatment by Zen the Spa at Rotana. A Perfect Grand Rotana Experience for you and your guests. For more info: 00 202 2644 0992 www.rotana.com IDENTITY MAY 2013

IDENTITY’S CAIRO HAPPENINGS

Cairo’s Happenings Sky Lounge

Sky Lounge inside Nile Lily is officially back featuring live bands directly on the Nile every Thursday. Bring nothing but your crazy side of you and dancing shoes and enjoy some serious funk, pop and commercial house along with a mouthwatery dinner course. For reservations call 19412.

Discover Graffiti: The hip new Venue at Four Seasons Hotel Cairo at Nile Plaza For the uber-cool keen to discover the hottest new lounge in town, get ready to experience Graffiti. Part bar, part lounge, part restaurant, this happening new space is favourably located on the second floor of the Hotel. Graffiti’s super-spacious interiors aptly demonstrate what happens when the trendy luxe of a modern space collides with the colourful intensity of outdoor street art. Its edgy underground vibe is guaranteed to resonate with Cairo’s club scene. Graffiti also offers an abundance of entertainment. For a unique start to the weekend, roll up for the Rock and Roll Friday Brunch, which features a live band and an extensive selection of casual food between 3.00 pm – 7.00 pm. Graffiti opens now, daily from 9 pm – 3 am (closed Sundays and Mondays).

Aeon Furniture .. Cost Effective Furniture Fashion!

Aeon Furniture offers the best of two worlds, high quality imported contemporary furniture by world renowned designers at reasonable prices. Aeon Furniture is manufactured to the highest quality of European standards with great attention to details. Aeon furniture offers customization options through an abundance of colors, fabrics as well as luxurious textiles including leather. Wood and stainless steel reshaping come in different shapes and styles creating great appeal. Aeon furniture specializes in contemporary receptions, bedrooms, dining rooms, living rooms, accessories, high back contemporary chairs, unique home pieces and portraits. http://www.facebook.com/ AeonFurnitureCairo 66

IDENTITY MAY 2013

Cecil hotel Hotels are going green

This is much more than a luxury hotel; this is the first tourist accommodation to hold an eco-label in Alexandria, mythical city of the Mediterranean. It obtained its certificate officially at the end of 2011 from the Australian environmental system, EarthCheck. The Accor group, to which the Cecil hotel – established 1929 – belongs, is one of the customers of this benchmarking and certification system. The establishment is committed to using special cleaning and hygiene products, reducing its energy and water consumption, generating low quantities of waste, providing bins for sorting and recycling, using renewable energy sources and substances that are less harmful to the environment, etc. …

RossoPomodoro Restaurant

“ Taste of India” the Indian food festival at Sonesta Hotel, Tower & Casino Cairo

Starting Wednesday 8th till Tuesday 14th May 2013 Sonesta Hotel, Tower & Casino – Cairo is inviting you to a “ Taste of India “with Bollywood style entertainment. Join us for an unique experience at our Indian food festival, Sample the flavors and aromas of Indian cuisine in signature dishes created by chefs, especially flow in from India. For reservations or information please call +202 2264.1111 Ext. 301

Hayat Kimya

Hayat Kimya Turkish-based manufacturer of hygienic sanitary and cleaning products is bringing its superior product portfolio to Egypt, including; Molfix and Bebem diapers – among the safest and most absorbent diaper brands in the market. It also offers its full line of Molped sanitary pads, bringing comfort and peace of mind to households everywhere. In Egypt, Hayat Kimya is committed to meeting the demands and furthering its investments in the local market. Hayat Kimya produces some of finest luxury tissue paper available in the global market

Mr. Mahmoud Hafez owner and Rossopomodoro Master franchise for the Middle East and Franco Manna President Group Sebeto Italy celebrated the opening of the 1st Rossopomodoro restaurant chain in Egypt with an elegant dinner at Downtown Mall with the presence of a group of socialites, businessmen and the press and media professionals.

Sea Bass With Glazed Asparagus at Alchemy

Alchemy is the place to be every Thursday with our special beverage promotions and many surprises, not to be disclosed beyond our walls. Additionally, we will be highlighting a different cuisine every month with our Alchemist’s own touch of gold. Stay tuned to all of our promotions and events by following us on our facebook page or twitter. http://www.facebook.com/AlchemyEgypt https://twitter.com/alchemyegypt For reservations contact: 0109 111 0577

Horizon Draftfcb Wins Big at Cristal Festivals 3 gold awards, 4 silver, 3 bronze and 12 shortlists Horizon Draftfcb celebrated in the wake of an astonishing haul of awards from the 2013 MENA Cristal Festival held in Lebanon last month. NIVEA, NIVEA for Men, OREO, Just Falafel and charity Tamanna were amongst the clients who won or were shortlisted across 11 of the 15 categories available picking up a total of 22 honours.

“FLY” … A smooth journey to luxury and elegance Six Senses Spa at InterContinental The Palace Port Ghalib Resort, Winner of “Best Luxury Destination Spa - Middle East” Award. The World Luxury Spa Awards commended and recognized the outstanding achievement in service excellence of our world-renowned Six Senses Spa at InterContinental The Palace Port Ghalib Resort, and announced the spa as the winner of “Best Luxury Destination Spa – Middle East” Award for the year 2013. The award aims at placing the spotlight on the spas that only represent the finest standards and stand up to the highest expectations of guests looking for the ultimate experience, where only the absolute best is acceptable.

Prima International Footwear Company; a market leader in the footwear industry and established in 1975; brings to you the latest trendy fashion shoes and bags for women and kids in summer 2013, introducing the hip and upbeat “FLY’’ “FLY” is an Egyptian product designed and produced with international standards and advanced specifications. With a range of more than 100 colours and designs, there is a “FLY” suitable for every occasion throughout the day. Its mushy smoothness makes your long hot days light and fun with cheer in every step. IDENTITY MAY 2013

IDENTITYâ&#x20AC;&#x2122;S COVER STORY

Ever After Ahmed Atef Haroun and Emy El Shourbagi celebrated their big day with their friends and family at Four Seasons Nile Plaza, the Plaza ballroom last month. The couple looked absolutely stunning and we wish them a lifetime of happiness.

IDENTITY MAY 2013

IDENTITY’S AY KALAM

Things I hate about Egyptian weddings By: Sandra Rizk

Bridesmaids’ dresses

We know it’s your wedding day and all the attention should head to you and all, but does that mean you have to pick your closest friends and relatives and make them look hideous? I mean these are the people you love the most! Why would you want them to look that awful??? You’re getting married khalas, so let them find someone too ba2a!

Throwing the Bouquet

Like being single is not hard enough! I have to let everyone know I am alone, unhappy, and desperate to get married that I am willing to kick some girls’ asses to catch a bouquet that probably still won’t help me find a guy! Yeah, that’s not sad at all…

Cutting the cake

The Multi pre-wedding celebrations

Here’s how weddings are now. The guy proposes. The girl says yes. They go out with their friends on an “outing” to celebrate! The parents meet. The couple exchanges rings. They go out with their friends on an “outing” to celebrate. The couple decides on a date for the engagement. They invite their friends to celebrate. The girl has a bachelorette party to celebrate. The guys throw the groom a bachelor party to celebrate. The girl has a 7enna (Aiwa it’s so different from bachelorette parties!). The girl goes on a trip with her friends to celebrate. The couple yektebo ketabhom. They go out on an “outing” with their friends to celebrate. Finally, they have their wedding ceremony. W yarab ma7ad yero7loko ba2a!

Over expensive Weddings

Yes, we are aware that it’s your big night and you want it to be perfect, but that doesn’t mean you should go bankrupt, after all it’s only one night! Mesh lazem aghla 7aga fi kol 7aga to impress people. Keep it simple w mesh lazem e7das. IDENTITY MAY 2013

By: Sara Sami - Makeup Artist

One awesome aspect of honeymoons, that you may not have considered yet, is They generally involve a lot of free time, so you can sit and primp and preen yourself to unprecedented levels of prettiness. Here are 3 easy, sexy hair and makeup ideas that I think your new husband might love even more than your wedding look. 1. Bright lips that clash with a bright dress, as seen on Karolina Kurkova. This is especially appropriate if you’re going somewhere tropical. You’ll look stunning and festive, even if your hair’s frizzy or windblown mess (as it should be, from all those adventurous daytime--and evening--romps!). 2. A messy side braid and dangly earrings, as seen on Diane Kruger.

Why is there a cake uslan?? Is it anyone’s birthday? And why do we have to feed each other? With our arms crossed and shit? And everyone watching us as if there is anything interesting happening? What is that?

EASY, SEXY HAIR AND MAKEUP IDEAS FOR YOUR HONEYMOON

This is super easy to throw together for a romantic dinner out with the new hub, and it’s probably not a look he’s seen you in before. Gotta mix things up for all those photos, too, right? Great excuse to buy some souvenir earrings, too. 3. Messy updo, cute flower, shimmery eye makeup, as seen on Vanessa Hudgens. You could grab a real flower somewhere and pin it in, or bring your own cute flower barrette. Vanessa actually had one on each side of her head, but doing just one over one ear is generally the way to go. As for the eyes, just draw a very thin line of brightcolored eyeliner close to your lash line for some unexpected pop. Maybe you wouldn’t do this at home, but traveling might just make you in the mood to experiment.

WEDDINGS st Check-Li THERE ARE SO MANY THINGS TO REMEMBER FOR YOUR WEDDING, SO KEEP THIS QUICK WEDDING CHECKLIST WITH YOU TO KEEP YOU ORGANIZED. JUST CROSS OUT ANYTHING YOU DON’T NEED OR WANT FOR YOUR BIG DAY.

Apparel pBridal Gown pBridal Shoes pFlat shoes for the reception pLingerie pJewellery pBridal headpiece/ veil pGroom’s Tux pBridesmaid dresses pHoneymoon clothes

Flowers pBride’s bouquet pReception centrepieces pChair bows pThrow away bouquet pFlower girls’ flowers

pTable decorations pOther decorations pDishes pGlassware pNapkins pTables pChairs pGuest book pEntertainment pParking pLimousine pBalloons pHotel package for guests

Personal assistants

pInvitations pCalligrapher pAnnouncements pMap/Direction

pHair dresser pMakeup artist pManicure/pedicure girl pWedding planner pPhotographer pVideographer pCar driver pUshers pBartender pMusician/DJ pSecurity

Reception

Wedding accessories

pLocation fee pCaterer pFood pBaker pLiquor pWedding cake

pGarter pEmergency kit pBridal purse pSafety pins pBobby pins pSmall scissors

Stationary

IDENTITY MAY 2013

Directory MAKEUP ARTISTS:

Soha Khoury: 012 27979444, www.facebook.com/ MakeupBySohaKhoury Sara Sami: 010 00718971, www. facebook.com/SaraSami. MakeupArtist Sara Boulos: 012 28150777 Mai Ayman: 010 08236334 www.facebook.com/ MakeupArtistMaiAyman Juliano Azme: 010 08514130 www.facebook.com/pages/ Guliano-azme Soraya Shawky: 012 76035353 www.facebook.com/ sorayashawky

BEAUTY SALONS AND SPAS: La Coupe: 01288813088, 28 Abd el Moniem St. Mohandessin, 29 El Nozha St. Heliopolis, 4 Mohammed Anes St. Zamalek, Dusit Thani Hotel and Zayed CityEntrance 2 Laurice Matta: 011 46032682, 011 17800708, 10 Michael Lotfallah St., Zamalek Dina & Yasmine Beauty Center: 02 27370342, 1b Sayed El bakry street. Zamalek, www.facebook.com/ dinaandyasminebeautycenter Hesham Amer Clinics: 010 09027777 www.hac-dc.com

WEDDING PLANNERS: Flower Tag: www.flowertag.com, info@flowertag.com, www. facebook.com/pages/FlowerTag 72

IDENTITY MAY 2013

FASHION STORES:

Villa Baboushka: (02) 27350654, www.facebook.com/ villababoushka, 31 Ismail Mohamed street , Zamalek, Cairo. Sama Eissa: 010 02325551, www.facebook. com/samaeissafashion, samaeissafashion@gmail.com Nesma Helmy: 011 23151113, www.facebook.com/ NesmaHelmyHauteCouture, 9/5 Ahmed AbdelAzim st. off ElNasr st., Taqseem Ellaselki, New Maadi, Cairo. Dresscode: (02) 24802642, 32 Geziret El Arab, Mohandesin, and City Stars Extension, Shop #3154, www.facebook.com/ dresscodestores Morgan: (02) 24802577, City Stars Phase 2, Shop #3162, Mall of Arabia Gate 2, Shop #38260027 Etam: (02) 24802512 City stars, Mall of Arabia, Sun city, Mohandessin and Alexandria city center.

JEWELLERY:

D.Diamonds: (02) 25215238, Building 9, 256 St., New Maadi, www.d-diamonds.net Michael Oro: (02) 24187860, 0122 1151115, 34 Baghdad St., Heliopolis, www.facebook.com/ Michaelorojewellery

FURNITURE STORES: Lailaâ&#x20AC;&#x2122;s Surprise: 0122 4433 277, Facebook.com/Lailasurprise

3aqeeq: 010 25263260, 012 24738888, www.3aqeeq.com, 3aqeeq@gmail.com Batfarag.com: info@batfarag. com, www.batfarag.com Taj Paintings: 012 24443235, tajwallart@yahoo.com

DESERTS:

The Batter Half: (02) 27370036, www.facebook.com/ thebatterhalf, 17 Mohamed Mazhar St, Zamalek, Cairo. The Sugar bubble: 012 71124784, the_sugar_bubble@hotmail.com

PHOTOGRAPHERS:

Wael El-Gendy: 01005781451 facebook.com/waelelgendy. fotografia, waelelgendy. fotografia@gmail.com Amr Elgohary (Guru): 01009321999, www.facebook. com/guruphotohouse, www. guruphotohouse.com Remon Elmarkiz:

WEDDING VENUES:

Hilton Zamalek: 02 27370055, 21 Mohamed Mazhar st, Zamalek, Cairo, www.hilton.com , www. zamalek.hilton.com

HONEYMOON TRAVEL:

Kimidar: 02 33040000, 8 Tersana Sporting Club, Mohandseen, Giza, www.kimidartours.com