Hello Neighbor!
New to Berks County? Know someone who is? Looking to get to know your area better? If you said “yes,” then you're in the right place.
Our sixth annual Newcomer’s Guide can help you get to know both essential and fun businesses in the area. It’s got a bit of everything: health and beauty professionals, home and garden experts, dining spots, realtors and senior living resources, transportation resources, shopping spots and more. It’s ALL inside, and we think it’s a handy guide to keep around yearround for reference or to share with friends and family.
We hope you’ll find a new favorite business to connect with on the pages that follow.

Lisa’s BEST IN BERKS!






Century 21 Gold
Lisa Tiger
Lisa Tiger has had a great year assisting her clients in 2024! She has 29 years of experience in many different market trends. She continues to be a top producing REALTOR in Berks County and Pennsylvania. Lisa has earned a reputation for making her clients’ priorities her own and for her tenacious dedication to meeting their goals. Buyers and sellers will tell you she is reachable, connected and straightforward, and her clients’ needs always come first.
With the current market trends, her skills and ability to move quickly are more desired than ever. Lisa uses her success to give back and support organizations at the heart of Berks County. Lisa’s focus on marketing, networking, community involvement and her commitment to her clients are just a few of the values that make her the right choice to be your REALTOR!
Team up with the TIGER!
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She loves Berks County and uses her success to further her platform of giving back.



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We stock 400+ varieties of trees, shrubs and perennials. We are a family business and a 100 percent womanowned company.

Riverview Gardens & Gifts
Riverview Gardens & Gifts is more than a garden center and gift store; it’s a one-ofa-kind shopping experience. Our buyers are always on the lookout for fantastic new products, and they purchase a wide variety of items, including home décor, beauty products, jewelry, apparel and more.
Recently, we’ve added children's gifts to our collection. Take a leisurely stroll through our houseplant house, where you can find trending tropicals, succulents, air plants and other houseplants. Explore our terrarium and pottery aisles.
In the spring, we sell Riverview-grown annuals as well as fruit trees, berry bushes and organic edibles. We stock more than 400 types of trees, shrubs and perennials. Our pond section is well-equipped for pond construction and maintenance, offering a wide selection of pond plants, fish, pumps, filters, liners and more. Our year-round events program seeks to educate and inspire our community. We are a family business and a 100 percent woman-owned company.

ProCare @ Home
Are you looking to spend as many years as possible in the comfort of your own home? ProCare @ Home specializes in crafting personalized plans for your future, ensuring you can enjoy every moment in the place you love most.
ProCare’s mission is to improve the lives of those we work with. Our expert team understands that accessibility isn't always just about medical needs; it's about enhancing your quality of life. We want to help you experience the joy of staying independent and comfortable for years to come, all while saving money by avoiding long-term costly expenses.
Invest in your future today and enjoy the peace of mind of knowing you're prepared for whatever life brings. Contact us now to schedule your free consultation and take the first step toward a future filled with comfort, accessibility and savings! Visit our newly renovated Design and Resource Center for ideas and inspiration.
759 Flory Mill Rd., Lancaster 855.528.0421 | procare-home.com
PA HIC#: PA095644


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Did you know the average cost to live in a retirement community in PA is $5,550 per month? Learn how we can transform your home to suit your needs at a fraction of the cost!

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Your go-to for expert shoe fitting, premium gear and a thriving local running community. Visit today!


Fleet Feet
West Reading
Fleet Feet West Reading — where community and wellness intersect! Since 2004, we've been more than just a running store; we’re a hub for fitness and connection. Our expert outfitting process, including cutting-edge 3D foot scanning, ensures the perfect fit for runners, walkers and anyone seeking comfort. Whether you're a seasoned athlete or simply looking for supportive footwear, we’re here to help.
Proudly recognized as a Top 50 Running Store in America for the last four years, our commitment to excellence shines through. Beyond the store, we’re deeply rooted in the local running community, hosting group runs, training programs and events that bring people together.
At Fleet Feet West Reading, every step you take is a step toward wellness, inclusivity and belonging. Visit us in the heart of downtown and experience the difference!

Cho Plastic Surgery
Dr. Christine H. Cho recently celebrated her 1-year anniversary as owner of her own practice, Cho Plastic Surgery in Wyomissing. Her primary focus is surgery involving the face, breasts and body, cosmetic injectables, rejuvenating laser services as well as skin and hair health. “Each individual is unique, and so are their needs,” asserts Cho. “Understanding the significance of diversity, I tailor plans for every patient based on their ethnicity, values and specific concerns. My goal is to formulate a personalized surgical roadmap that aligns perfectly with their aspirations while prioritizing safety and honesty every step of the way.”
Dr. Cho also oversees all aesthetic services at her practice, including her own medical-grade skin care line, chemical peels, customized facials, Hydrafacials, Vivace RF micro-needling, laser skin resurfacing, hair removal, IPL photofacials and tailored combination services. Since opening, Dr. Cho has brought on licensed aesthetician Ashley Berger. Ashley has great experience and prioritizes knowledge of the science behind the treatments, offering expert recommendations alongside Dr. Cho.


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Orthopedic massage can relieve chronic pain from migraines, carpal tunnel syndrome and more — helping you move, feel and live better. Book an appointment today!

Sensory Concepts
Orthopedic & Medical Massage
Find relief and relaxation at Sensory Concepts Orthopedic & Medical Massage, where customized treatments address pain, tension and chronic conditions. Specializing in orthopedic and medical massage, they offer targeted therapies for issues like back pain, migraines, frozen shoulder and carpal tunnel syndrome. Whether you're an athlete recovering from an injury, an expectant mother in need of prenatal massage or someone simply seeking deep relaxation, their skilled therapists provide personalized care.
Led by Sandy Wagner, LMT, a certified orthopedic massage practitioner, Sensory Concepts also offers sports massage, deep tissue work, reflexology, hot stone therapy and full-body herbal salt scrubs. Additional wellness services include an Aqua Foot Detox, yoga sessions and Baby Foot treatments for the ultimate in self-care. Located in Wyomissing, Sensory Concepts is a trusted destination for those seeking lasting relief and improved well-being. By appointment only. Call 484.509.5505 or visit sensoryconcepts. net to book your session.

Berks Prosthodontics
Dr. Andrea Smith of Berks Prosthodontics is one of only 350 Maxillofacial Prosthodontists worldwide. Prosthodontists are THE acknowledged experts in dental implant restorations, crowns, bridges, dentures, cosmetic dentistry and full-mouth implant prosthetics such as Teeth-in-One-Day or All-On-4.
At Berks Prosthodontics Dr. Smith sees patients with a wide variety of dental concerns, such as broken or missing teeth, uncomfortable dentures, extensive tooth wear or dissatisfaction with the appearance of their smile. More than 100 area dentists, oral surgeons and other dental specialists trust her to handle their patients' complex or cosmetic dental needs.
From a single perfect tooth to state-ofthe-art full mouth reconstruction, Dr. Smith strives to provide all of her patients with an unparalleled level of care.


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More than 100 area dentists, oral surgeons and other dental specialists trust her to handle their patients' complex or cosmetic dental needs.



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Both restaurants offer Happy Hour Specials Mon-Fri 5-7pm at the bar.
Kids Eat Free on Sundays*
*Dine in only, excludes holidays
Austin's Restaurant & Bar and Coastal Grille
Locally owned and operating two upscale casual restaurant concepts in Berks, join us at Austin's Restaurant & Bar and the Coastal Grille. Delivering excellence in food and service, there’s truly something for everyone.
Known for its exceptional food and team service, Austin’s is an upscale-casual American restaurant featuring steaks, seafood and pasta, homemade soups, a full-service bar with unique cocktails like pineappleinfused vodka and much more. Guest favorites include the Prime Rib, Classic Crab Cakes and Baby Back Ribs.
Seafood stands out at Coastal Grille, known for its New England Clam Chowder, Pan-seared Scallops, Seafood Gnocchi, Baja Fish Tacos and grilled fish with five sauce and seasoning options. Non-seafood offerings include Hand-cut Steaks, Cobb Salad, Slow Roasted Baby Back Ribs and more. The large, inviting bar area serves up unique cocktails and more than 25 premium and craft beers.


New Castle Lawn & Landscape
Outdoor areas represent an extension of your living space. Since 1994, New Castle has specialized in crafting dream outdoor environments that seamlessly blend functionality with beauty. Our team of experienced designers is dedicated to bringing your vision to life, whether it's creating a spacious patio for entertaining or a cozy garden retreat for quiet relaxation. We tailor each project to your preferences and budget, ensuring a unique plan that exceeds your expectations.
Let our skilled professionals handle the demanding tasks involved in maintaining a stunning outdoor space. From lawn upkeep and tree care to plant health care and landscaping, we take care of the hard work so you can simply enjoy your surroundings.
Why entrust your outdoor oasis to New Castle? Because we're not just a company we're a part of your community, committed to serving our neighbors with exceptional service and craftsmanship. Our growth as a company is thanks to the strong relationships we've built with satisfied clients over the years.

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We'd love to work with you! Ready to become part of our delighted clientele? Contact us at 610.796.7818.

Celebrating 25 Years in Business

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Paolo's offers Dine-in, Takeout and Delivery Service 7 days a week.
Happy Hour Specials Mon-Fri 4-6pm at the bar.


Paolo's Restaurant & Bar
Paolo's Restaurant & Bar is celebrating a significant milestone – its 25th anniversary under the ownership of the Skaf family! In 2000, Nicola and Tami Skaf embarked on their entrepreneurial journey, acquiring Paolo’s and dedicating themselves to building a thriving business.
With unwavering hard work and a passion for hospitality, the Skafs transformed Paolo's into a beloved community gathering spot in the greater Reading area. The family's legacy at Paolo's is built on a foundation of strong family values, a commitment to excellence and a deep appreciation for their loyal patrons.
From the carefully crafted menu featuring classic Italian/American dishes with modern twists to the friendly service provided by their dedicated staff, Paolo's consistently delivers a memorable dining experience.
The Skaf family's story is a testament to their dedication, entrepreneurial spirit and commitment to their community. As Paolo's enters its next chapter, the family looks forward to celebrating many more years of success.

Riverfront Federal Credit Union
Riverfront Federal Credit Union started in 1948 as the credit union for the Reading Railroad and has focused on improving the financial position of its members and contributing to the community ever since.
Members can enjoy using many innovative financial tools, including convenient digital banking options. With Riverfront Live, a consumer can work face-to-face with a Riverfront representative virtually from anywhere in real time to open an account, add services and apply for a loan.
Riverfront’s commercial services division offers commercial mortgages, working capital loans and other products designed to help businesses in Berks County grow.
Riverfront is dedicated to making a difference in the communities we serve. We not only raise funds through employee cash donations but also through donations from our member base and time volunteered in Berks County.




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Klein team members look forward to assisting customers Mon-Fri from 8am-5pm. Tour reservations, charter quote requests and payments can be made 24/7 by visiting us at kleintransportation.com.

Klein Transportation
With more than 65 years of experience, Klein Transportation is currently one of the few charter companies in the area servicing Southeastern Pennsylvania. Klein is situated in Amity Township, literally on the line between Berks and Montgomery counties. Since 1957 and with a family member always at the helm, Klein has grown and continues to provide safe, quality transportation with both luxury motorcoaches and school buses.
Klein offers a variety of services, each with a personal touch. From a customer’s first call to their final step off the motorcoach after a trip, their experience is what keeps them returning year after year.
• Charter Services for groups of all kinds
• Special Event, Wedding, Airport Transfer & Shuttle Services
• Daily Commuter Service to New York from Berks and Lehigh Counties
• One-day and Overnight Tour Offerings
• Casino Trips to Wind Creek – Bethlehem and Atlantic City



Judy’s on Cherry
Judy’s on Cherry is a chef-owned local restaurant, a jewel in the crown of the downtown community for the last 23 years. Reading native Judy and her staff take pride in using fresh, high-quality ingredients, locally sourced when possible, to produce innovative menu items that focus on the season’s bounty.
The restored 19th-century farmer’s market house is the perfect venue for its current repurpose. The interior of the restaurant is at once understated and historic, upscale and inviting, without being pretentious.
Judy’s bar serves up an eclectic selection of artisan craft cocktails, wines and beer along with locally roasted Reading Coffee Company’s frothy cappuccinos and espressos. All desserts and breads are made in house by their talented pastry chef.
Judy and her friendly, professional staff look forward to meeting you and extend you a warm welcome to our community!
Follow us on Facebook. Reserve by emailing Judy@judysoncherry.com.

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Our current hours of operation are Wed-Sat beginning at 5pm. Reservations are recommended, especially on weekends. Corporate and private event dining is available at Judy’s and our sister restaurant, The Speckled Hen historic log cabin.



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Renewed Vitality
Feel Like Yourself Again with Renewed Vitality! Are you feeling tired, irritable or not quite like yourself? Hormone imbalances can affect your energy, mood, sleep and even your sex drive – but you don’t have to live that way! At Renewed Vitality, we specialize in hormone replacement therapy for men and women, helping you regain balance and feel your best.
With customized treatment plans, you can experience:
• More Energy & Better Sleep
• Fewer Hot Flashes & Mood Swings
• Improved Sex Drive & Comfort
• Improved Heart & Bone Health
• Increased Muscle Mass & Vitality
Don’t let hormone imbalance hold you back. Get back to feeling like YOU again! Call Renewed Vitality today! A healthier, happier you is just a consultation away.

Flanagan’s Pub
Since 1982, the Flanagan’s family and staff have made their local pub a favorite destination to gather for great food and spirits in the Berks County area.
We serve up everything your tastebuds desire, including pub grub (like our famous wings), homemade soups, steaks and the freshest seafood available. The pub offers a wide variety of draft beers, including Guinness and seasonal and craft beers.
In addition to seating in the pub area, we offer a separate dining area in our “downstairs,” which is also available for private events. Seating is also available seasonally on our pub patio as weather permits.
Reservations are recommended. Visit us for after-work Happy Hours Monday through Friday and draft and dining specials every day. Visit flanaganpub.com or contact us directly for more details. 41 W. Lancaster Avenue, Shillington 610.777.6401 | flanaganpub.com


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Located in the heart of Shillington, Pennsylvania, Flanagan’s is an IrishAmerican restaurant and pub that has been serving patrons for over 40 years.



AAA Reading-Berks
“Wilkum” to Berks County! We can’t drop by with a hot apple pie fresh from the Wyomissing Farmer’s Market or a couple of season tickets to the Reading Fightin Phils games, but we’re happy to virtually extend a warm hand of friendship. We know you’re busy settling in. If travel is in your future, let AAA be your first destination.
A visit with us can save you time and hopefully some money too. We’re more than 120 years old, so you know we’ve been around the block a time or two. We can recommend extraordinary vacations with more destinations, more departures, more inclusions and more value for you. Already know where you want to go? Just as a professionally prepared combination of spices and herbs makes an ordinary dish extraordinary, consulting with a AAA Travel professional can make your anticipated travel experience an even more amazing memory. See you soon.

Lords & Ladies Salon & Medical Spa
For over 40 years, Lords & Ladies has been a pillar of the Berks County community, offering high-quality professional products and unparalleled service. With seven salon and spa locations across Berks and Montgomery counties, more than 250 service providers and appointments available seven days a week, Lords & Ladies is a one-stop shop for hair, nails and skin for the whole family. Schedule your visit today!
Present this coupon and enjoy $25 OFF your first visit with us!
Front Desk redeem using promo code: BCLNEW25


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L&L MedSpa offers a wide range of medical-grade services, including laser hair reduction, injectables, peels and more! PLUS save with our Buy One, Get 1 FREE Laser Hair Reduction packages!
1.844.725.6655 | LLSalons.com






