Business Ethics: A Leadership Paradigm Change

8 – 12 July 2012 • Kempinski Hotel, Mall of the Emirates, Dubai, UAE

Summer Series

Dubai

Business Ethics: A Leadership Paradigm Change Five Days of intensive learning about the core competencies required for organisations to meet today’s international standards of business and economical development

Who Should Attend?

5 Key Learning Outcomes

This course is designed for senior executives and managers from various disciplines including Finance, Accounting, Marketing, Sales, HR, IT, Product Development and Logistics.You will learn practical skills that can be easily applied to your day-to-day work thus, minimising the risk of misconduct and maximising operational efficiency and organisational profits.

1. Learn about the general ethical issues in business 2. Develop an understanding of your organisation’s ethical codes and business conduct 3. Improve your leadership skills by learning ethical management traits 4. Learn how to handle ethical dilemmas 5. Understand how ethical behavior can influence your business outcome and future developments

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Business Ethics: A Leadership Paradigm Change 8 – 12 July 2012 • Kempinski Hotel, Mall of the Emirates, Dubai, UAE Course Timings: Registration will be at 07:30 on Day One. The course will commence at 08:00 and conclude at 14:30 with lunch There will be refreshment breaks at approximately 10:30 and 12:30.

Course Overview

Day One

With current economical pressure, companies face a variety of changes and challenges that will have a profound impact on organisational dynamics and performance. In many ways, these changes will decide who will survive and prosper into the next decade and who will not.

Overview Of Business Ethics • What is business ethics?

• Why business ethics?

While these challenges must all be met by organisations, managers are concerned about survival and competitiveness in the future, building customer value and profitability. High standards of organisational ethics can contribute to: 1. Profitability by reducing the cost of business transactions 2. Building a foundation of trust with stakeholders (i.e. Customers, employees, suppliers, and public) 3. Internal environment of successful teamwork, higher levels of efficiency in operations, higher levels of commitment and loyalty from employees 4. Higher levels of perceived product quality, higher levels of customer loyalty and retention, and better financial performance maintaining social capital that is part of an organisation’s market-place image This course will focus on the challenge of ethical behaviour. More specifically, it will: 1. Highlight the role of ethical behaviour in preserving business competitiveness, advancing technological competences, improving quality of products and services as well as elevating employees’ motivation and commitment 2. Discuss some reasons why unethical behaviour occurs in organisations 3. Highlight the importance of organisational culture in establishing an ethical climate within the organisation 4. Present some suggestions for creating and maintaining an ethically-oriented culture 5. Feature business ethics competences required for organisations to meet the international standards of business economy and development A meta-analysis of 82 studies by Allouche and Laroche 2005, found conclusive evidence that corporate social responsibility has a positive impact on corporate financial performance.

Course Methodology Instructor-led presentation, video clips, case studies, group and individual exercises and open discussions. Real to life case studies will be discussed for practical learning.

General Issues In Business Ethics • Corporate Social Responsibility • Corporate governance • Ethics of various business functions Individual exercise: Identifying ethical concerns in the workplace

Day Two International Business Ethics And Economic Systems • Law and business ethics • Religious views on business ethics Business Ethics In The Field • Management ethics Business Ethics For Effective Leadership • Developing an ethical organisation • Organisational behaviour and human decisions • Cross cultural leadership Group exercise: Describe personal views about the ethical organisation Individual exercise: Personal assessment; the objective of this exercise is to draw learners’ attention to areas that are considered unethical in the workplace Individual exercise: Learn how to approach different business ethics scenarios

Day Three Corporate Ethical Codes Group exercise: Learn how to develop ethical code and code of conduct for your department / organisation • Fraud & Abuse: Prevention, Detection And Response

Assessment Process

Conflict Of Interest

Delegates will be assessed based on their total and timely attendance, level of participation in open discussions and group exercises, plus the ability to answer oral and written questions.

Confidential Information

T: +971 4 335 2437 F: +971 4 335 2438 E: register@iirme.com W: www.iirme.com/businessethics

Day Four

About Your Expert Course Leader

Ethical Dilemmas • What are they?

• How to resolve them with ethical decisions • Ethics officers • Reporting ethical concerns

Iman A. Ousseyran is the CEO and Senior Consultant at Laurel & Tercel FZE. She is a Certified Management Consultant, Business Advisor Executive Coach. For more than 25 years she led strategies for multi-million-dollar organisations that helped in improving internal capabilities and business profitability. Her experience spans across various industries including Manufacturing, Oil & Gas, Banks, Telecommunication, Hotels, FMCG, Medical, Food Services, Fashion, Personal Care, SPA & Wellness, Jewelry & Watches, Home-ware and Glassware.

Individual exercise: You will be given a real-to-life ethical dilemma, practice the use of the right ethical dilemma assessment and decision making tools to resolve this dilemma

Day Five Workplace Ethics And Business Stakeholders • Business ethics and consumer behaviour • The value profit chain Workplace Ethics • Engendering trust and respect from colleagues and customer Companies Implementation Of Business Ethics Program: Several companies in Corporate America that experienced a corporate scandal have since decided to implement a values-based approach to transform the company from the top down. A KPMG “2005-2006 Integrity Survey” across over 4,000 US employees, spanning all levels of positions, industries, and job functions reported the effectiveness of Business Ethics Program: 70%

With Program

60% 50%

Without Program

62%

60%

57%

56% 50%

53% 40%

40%

41%

She is a member of several prestigious organisations.

Currently, the President of IBDI Society UAE Chapter (part of The International Business Development Institute Inc. (IBDI) of Boston, MA, USA); Member of The Institute of Business Consulting (IBC) within the Chartered Management Institute (CMI) of UK and The International Council of Management Consulting Institutes (ICMCI) recognised for consulting in World Trade with Special Consulting Focus by the United Nations Economic and Social Council (ECOSOC).

Hear what delegates have said about IIR’s management events:

“Great experience. The course is very rich in information. This has been a very insightful journey.”

Rasha Musalli, Senior Sustainability Officer National Commercial Bank, KSA

30% 20% 10%

Feel the pressure to do "whatever it takes" to meet business targets.

Lack understanding of the standards that apply to their job.

Believe they will be rewarded for results, not the means used to achieve them.

Believe policies or procedures are easy to bypass or override.

Simply having a code of ethics does not equate to an effective ethics program. There are six factors that contribute to an effective program: 1. Written standards of conduct 2. Training on ethics 3. Mechanisms to seek ethics advice or information 4. Means to report misconduct anonymously 5. Discipline of employees who violate ethical standards

Additional Requirements Delegates are required to bring a print out of their company’s corporate profile including: Company’s vision, mission, values, code of ethics and code of conduct.

“Excellent material. This course has certainly met my expectations.”

Hesham Mohamady, CSR Officer, Dana Gas, Egypt

About Dubai Dubai in summer turns from a crowded metropolis to a quiet and serene getaway. Use your time in this luxurious holiday destination to de-stress, visiting world class restaurants and spas which offer huge discounts to visitors during the summer months. Or gain that long awaited family time you always crave by bringing them along to the many fun days being held in the malls. From skiing, feeding sharks and ice skating to an evening of golf, spa treatments and bargain hunting, Dubai offers everything you could possibly want during the summer months

T: +971 4 335 2437 F: +971 4 335 2438 E: register@iirme.com W: www.iirme.com/businessethics

Business Ethics: A Leadership Paradigm Change 8 – 12 July 2012 • Kempinski Hotel, Mall of the Emirates, Dubai, UAE FIVE WAYS TO REGISTER +971 4 335 2437

IIR Holdings Ltd. P.O Box 21743, Dubai, UAE

+971 4 335 2438

www.iirme.com/businessethics

register@iirme.com

DISCOUNTS AVAILABLE FOR 2 OR MORE PEOPLE CALL – +971 4 335 2483 E-MAIL – a.watts@iirme.com Event Business Ethics: A Leadership Paradigm Change

Date

Course Fee before 22 April 2012

Course Fee before 13 May 2012

Final Fee

8 – 12 July 2012

US$ 4,150

US$ 4,650

US$ 4,950

BC4608

Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive an IIRME Certificate of Attendance.

Would you like to run this course in-house?

Save training $$ and create learning experiences relevant to your business. To customise this course and increase value and impact, contact Leigh Kendall on +971 4 407 2624 or email the team at cts@iirme.com

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A confirmation letter and invoice will be sent upon receipt of your registration. Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event. You can pay by company cheques or bankers draft in Dirhams or US$. Please note that all US$ cheques and drafts should be drawn on a New York bank and an extra amount of US$ 6 per payment should be added to cover bank clearing charges. In any event payment must be received not later than 48 hours before the Event. Entry to the Event may be refused if payment in full is not received.

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Cancellation

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If you are unable to attend, a substitute delegate will be welcome in your place. Registrations cancelled more than 7 days before the Event are subject to a $200 administration charge. Registration fees for registrations cancelled 7 days of less before the Event must be paid in full. Substitutions are welcome at any time.

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Visas for non-GCC nationals may take several weeks to process.

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Due to unforeseen circumstances, the programme may change and IIR reserves the right to alter the venue and/or speakers.

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Kempinski Hotel, Mall of the Emirates, Dubai, UAE Tel: +971 4 341 0000

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