Certificate In Healthcare Talent Management

Certificate In Healthcare Talent Management 8 – 11 September 2013 • Jumeirah Emirates Towers Hotel, Dubai, UAE

Practical Strategies For Winning The War For Healthcare Talent

5 Main Learning Objectives: 1. Reduce recruitment costs by developing an effective healthcare workforce plan that forecasts future staff needs and proactively meets those needs 2. Eliminate staff turnover using branding and other proven techniques to become an ‘Employer of Choice’ 3. Create a high-performing healthcare workforce using competency frameworks from the world’s most progressive healthcare systems 4. Retain and engage healthcare staff by understanding what motivates them and drives organisational loyalty 5. Create a legacy of leadership using succession planning to identify and fill the roles that are critical to organisational success

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Certificate In Healthcare Talent Management 8 – 11 September 2013 • Jumeirah Emirates Towers Hotel, Dubai, UAE Course Timings: Registration and coffee will be at 07:30 on Day One. The course will commence at 08:00 and conclude at 14:30 with lunch. There will be refreshment breaks at approximately 10:30 and 12:30.

Course Overview There is an unparalleled rise in demand for healthcare in the Middle East. The region is in the midst of an unprecedented healthcare boom – on healthcare construction projects alone investments in the Gulf have reached $14 billion and the sector as a whole is forecast to grow five-fold to be worth $60 billion by 2025.

No other region in the world faces such rapid growth in demand and hence no other region faces such an acute healthcare talent crisis. There are critical shortages of clinical leaders, high staff turnover rates and serious difficulties in finding and holding on to physicians, nurses and managers who have more attractive options in other regions. If ever there was a ‘Perfect Storm’ in talent management, it is most acute in healthcare in the Middle East.

Now, more than ever, healthcare organisations that want to perform and compete at a high level in the region’s healthcare economy need to recruit and keep top staff in a marketplace where turnover is high and qualified talent is scarce. Yet according to numerous research studies, the healthcare industry is a laggard in deploying progressive talent management practices and innovations. The industry’s recruitment, retention and development strategies are lagging significantly behind those of the retail, banking and professional services sectors.

Healthcare in the Middle East can no longer afford to fall behind other industries in so far as talent management is concerned and this course from IIR will show you how to align hospital-wide talent

recruitment, retention and development plans with international best practices. You will learn how to design, implement and sustain such plans through a mixture of classroom-based lectures, real life case studies and peer-to-peer collaboration.

Over four days you will hear genuine thought leadership and develop practical solutions that will be essential if your healthcare organisation is to maintain exceptional standards of patient care through better workforce management and emerge as a winner in the region’s war for healthcare talent.

Who Should Attend?

This course will benefit anyone who is involved in finding, attracting, engaging and developing healthcare staff, including: • HR directors, managers and co-ordinators • Hospital directors, executives and managers • Medical directors, heads of departments and senior clinicians • Owner-managers of independent hospitals, clinics and practices • Policy-makers and planners from healthcare ministries and authorities • Executives and strategists from organisations that own or operate healthcare facilities: including public and private sector healthcare providers, oil and gas companies and the armed forces

Course Content Planning The Healthcare Workforce

Acquiring Healthcare Talent

Retaining And Engaging Healthcare Talent

Developing Healthcare Talent

The war for healthcare talent

Becoming an ‘Employer of Choice’

Measuring performance

The development cycle

Recruiting and selecting healthcare staff

Motivation and reward

Coaching and mentoring

Workforce planning Competency frameworks

Employment contracts and service agreements

Managing unsatisfactory performance

Leadership and succession planning

T: +971 4 335 2437 F: +971 4 335 2438 E: register@iirme.com W: www.iirme.com/talentmgmtHC

Course Outline Module One

Module Three

Planning The Healthcare Workforce

Retaining And Engaging Healthcare Talent

Effective workforce planning enables healthcare organisations to assure they have a workforce of the right size, with the right skills, organised in the right way and provided within a budget they can afford.

But planning a healthcare workforce in the Middle East is complicated by our heavy reliance on a global healthcare talent ‘marketplace’. In Module One you therefore commence the course by asking and answering the two fundamental questions in healthcare talent management: what kind of workforce do we need and where can we find it?

In an industry that struggles to find enough talent, turnover among healthcare staff can be potentially devastating: it erodes morale, reduces the quality of patient care and ultimately leads to cancelled admissions and ward closures. Yet healthcare staff can be highly loyal to organisations where they are satisfied with their working conditions, are given appropriate professional freedom and variety, and have good promotional opportunities. In Module Three you will therefore look at how to keep valuable healthcare talent through enhancing motivation, trust, engagement and commitment.

• The War For Healthcare Talent – define the key challenges in healthcare talent management in the Middle East today and learn how the most progressive hospitals are responding to the shortage of skilled healthcare workers • Workforce Planning – learn and practice using tools for sustainable, evidence-based, proactive workforce planning that will drastically reduce recruitment costs and staff shortages • Competency Frameworks – understand what progressive healthcare organisations are looking for in today’s clinical and managerial workforce

Module Two Acquiring Healthcare Talent

• Measuring Performance – learn how staff performance can be measured and appraised effectively • Motivation And Reward – understanding what drives staff performance and the (very surprising) truth about the link between reward and performance • Managing Unsatisfactory Performance – identify how, when performance fails, healthcare staff can be supported to raise their game

Module Four Developing Healthcare Talent

As the gap between supply and demand widens, it is imperative that healthcare HR professionals establish effective strategies to recruit and retain healthcare staff. Recruiting to meet current and future workforce needs and selecting the right people are the first steps towards building an effective, sustainable workforce. In Module Two, you will review the creative and forward-thinking recruitment strategies that can make your hospital or healthcare organisation an ‘Employer of Choice’.

Module Four concludes the course by examining how training, development and learning enable a healthcare organisation to retain its talent, achieve its strategic goals and stay competitive. You will look at how coaching and mentoring can provide effective on-the-job development and will consider the challenges and benefits involved in facilitating the learning and development of others. Finally you will consider how succession planning can assure a seamless transition between managers in senior and important positions to create a legacy of leadership.

• Becoming An ‘Employer Of Choice’ – learn how to use brand and reputation to improve recruitment and decrease staff turnover • Recruiting And Selecting Healthcare Staff – understand why the ‘classic trio’ of application form, interview and references don’t work and what you should be doing instead • Employment Contracts And Service Agreements – identify effective ways of retaining the services of healthcare staff

• The Development Cycle – learn how to identify your organisation’s development needs, design the right interventions and measure their effectiveness • Coaching And Mentoring – understand the crucial role of the line manager in developing and supporting others • Leadership And Succession Planning – identify the benefits and the potential pitfalls and understand why finding the next tier of leaders is critical to your healthcare organisation’s success

T: +971 4 335 2437 F: +971 4 335 2438 E: register@iirme.com W: www.iirme.com/talentmgmtHC

Meet Your Expert Course Leader Jill O’Connell, BA (Hons), PGCE, MBA Jill O’Connell initially worked as cabin crew for British Airways. Throughout the 1980’s she lived through the legendary transformation of the airline, in which it reversed consumer opinion to become the ‘Worlds Favourite Airline’. This experience left a deep and lasting impression on her and showed her what can be achieved through the collective commitment of inspired people.

In the 13 years she has been in Dubai she has worked with various high profile organisations. At the American Hospital in Dubai she successfully managed projects in the development of customer focused policies and standards and the initiation of a service competency framework for all frontline staff.

Working as a consultant to the Department of Economic Development she designed the assessors guide for the Dubai Service Excellence Scheme – a quality award which continues to value and reward superior service throughout the Emirate. For five years she was a cabin crew manager at Emirates Airline and was directly responsible for the performance management of over 300 employees – reward, recognition, assessment, development, talent management, discipline and welfare.

More recently at Al Ain Hospital and the new Saudi German Hospital in Dubai she has partnered with the senior management team to deliver a strategic plan, staff appraisal and training programme to enhance customer service.

Jill holds a bachelors degree in languages, a postgraduate teaching degree and an MBA in Strategic Human Resources Management. She also holds UK diplomas in assessment and coaching and is a member of the Association for Coaching in the UK. She is Managing Director of Leading Edge Consultancy – an HR company based in Dubai.

Would you like to run this course in-house?

The in-house training division of IIR Middle East Tel: +971 4 407 2624 • Email: CTS@iirme.com www.iirme.com/cts

T: +971 4 335 2437 F: +971 4 335 2438

IHM Professional Diploma In Healthcare Management In conjunction with the Institute of Healthcare Management in the UK, IIRME are proud to offer a comprehensive programme of certified courses in healthcare management designed to lead to the award of a Professional Diploma In Healthcare Management.

The IHM is recognised as one of the largest representative organisations in the world for individual healthcare managers. Its membership reflects the diversity of healthcare management from both the public and private sectors.

Since 1902, the IHM has played an important part in the lives of thousands of healthcare managers. It provides opportunities to enhance the careers of those involved in the health and care sectors through professional development opportunities, robust and effective networks and influencing relevant policy decisions.

The IHM’s Professional Diploma programme is aimed at people working in all healthcare sectors irrespective of their professional or functional background. This includes those who are working in a professional or clinical role as well as staff with a managerial focus or significant leadership responsibilities. It is also appropriate for experienced healthcare managers who wish to refresh or update their existing skills.

Each course in the programme is a stand-alone, certified learning experience providing its own unique benefits.

Foundation Certificate

Certificate In Healthcare Leadership And Management 10 – 14 February 2013 Kempinski Hotel, Mall of the Emirates, Dubai, UAE 16 – 20 June 2013 Hilton Hotel, Doha, Qatar 20 – 24 October 2013 Fairmont Hotel, Dubai, UAE

Core Certificates

Certificate In Healthcare Quality And Performance Improvement 24 – 28 March 2013 The Address Hotel, Dubai Marina, Dubai, UAE Certificate In Healthcare Financial Management 28 April – 2 May 2013 Kempinski Hotel, Mall of the Emirates, Dubai, UAE Certificate In Healthcare Strategy And Planning 9 – 13 June 2013 The Address Hotel, Dubai Marina, Dubai, UAE Certificate In Healthcare Information Systems 24 – 28 November 2013 TBC Hotel, Dubai, UAE

Elective Certificates

Certificate In Patient Safety And Risk Management 30 June – 3 July 2013 TBC Hotel, Dubai, UAE Certificate In Healthcare Talent Management 8 – 11 September 2013 TBC Hotel, Dubai, UAE Certificate In Healthcare Process Improvement 10 – 13 November 2013 TBC Hotel, Dubai, UAE Certificate In Healthcare Marketing And Customer Relations 15 – 18 December 2013 TBC Hotel, Dubai, UAE Managers wishing to take multiple certificates can work towards the award of the internationally recognised and highly respected IHM Professional Diploma In Healthcare Management. Recipients of the Professional Diploma are entitled to use the designatory letters ‘DipHM’ after their name. They are also entitled to become members of the Institute of Healthcare Management and use the designatory letters ‘MIHM’ after their name.

The full Professional Diploma requires candidates to take the foundation certificate, the four core certificates plus one elective certificate of their choice. The Professional Diploma also requires assessment of the candidate’s learning across each certified course they have taken.

W: www.iirme.com/talentmgmtHC

Certificate In Healthcare Talent Management 8 – 11 September 2013 • Jumeirah Emirates Towers Hotel, Dubai, UAE

Five Ways to Register IIR Holdings Ltd. P.O Box 9428, Dubai, UAE

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www.iirme.com/talentmgmtHC

DISCOUNTS AVAILABLE FOR 2 OR MORE PEOPLE CALL – +971 4 335 2483 E-MAIL – a.watts@iirme.com Event

Date

Course Fee Before 30 June 2013

Course Fee Before 14 July 2013

Final Course Fee

Certificate In Healthcare Talent Management

8 – 11 September 2013

US$ 3,895

US$ 4,395

US$ 4,695

BC5006

Course fees include documentation, luncheon and refreshments. Delegates who attend all sessions will receive an IIRME Certificate of Attendance.

Would you like to run this course in-house?

Save training $$ and create learning experiences relevant to your business. To customise this course and increase value and impact, contact Leigh Kendall on +971 4 407 2624 or email the team at cts@iirme.com

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Event Venue: Jumeirah Emirates Towers Hotel, Dubai, UAE Tel: +971 4 3300000

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