Ode to comfort

Conceived as part of a project for style development, The Circle of Harmony, launched in 2020 with the aim of creating a community of designers to promote the stylistic evolution of Natuzzi Italia, Bao is a sofa designed by BIG - Bjarke Ingels Group. Called upon to address the theme of comfort, that has always represented a crucial and indispensable feature of the furniture proposals from Natuzzi, Bjarke Ingels have come up with a sofa that takes inspiration from the early models by the Pugliese brand, characterised by a soft and hospitable style. The name Bao, that in Chinese means “precious treasure”, brings to this sofa a de- sire for beauty in the broadest sense. Generous in terms of its proportions, the Bao sofa suggests a relaxed and informal mode of use aided by the width of the seat. The soft cushion wraps around the wooden structure. while another cushion sits on the side structure and becomes a soft armrest that extends the area for reclining on.

Natuzzi Italia

 via Durini 24 BAO sofa, design BIG – Bjarke Ingels Group