Wedding Journal Design

Page 1

28 May 2014

vol. 002

WEDDING JOURNAL Firsthand Wedding Information for Brides-to-be

Make you a modern-day princess Make you a fairytale-like bride

VERA WANG WEDDING “ You don’t alter Vera Wang to fit you, you alter yourself to fit Vera.” quoted from the movie “Bride Wars”

Who is Vera Wang?

Vera Ellen Wang Is an American fashion designer based in New York City.“I see myself as an arbiter of taste”, Vera Wang said in her very �irst Vogue interview, in 1990. Promoting her highend Madison Avenue bridal boutique, she talked about styling weddings

down to the very last elegant detail. In short order, her brand was becoming the gold standard in custom-made, immaculate wedding dresses. And before a decade had passed, the powerhouse businesswoman would parlay it into a multimillion-dollar lifestyle and fashion brand enterprise that today offers the average American immaculate style—not just clothing, but housewares—at an affordable price point. Perhaps her greatest achievement, however, has been to retain a very re�ined brand image and air of exclusivity while pushing a quite democratic agenda. “Just because you’re from a city ten miles outside of St. Paul,” she told The Wall Street Journal, “it doesn’t mean you don’t read magazines, or the incredible Internet, and what’s going on in the world. I never, ever take a client, or women, for granted.” And so,

in 2007, she partnered with the affordable department store Kohl’s to launch Simply Vera Vera Wang, a sportswear and accessories line (the biggest partnership in the store’s history). By 2011, her company’s annual sales were an estimated $700 million, and she was catering to both the Palm Beach crowd and Middle America with equal passion.


Vera’s Vera’sClassic ClassicDresses Dresses The Classics BridalBridal The Classics Collection offersoffers Collection timeless pieces that that timeless pieces look look goodgood now and now and will still goodgood 20 20 willlook still look yearsyears fromfrom now.now. hours of hours work, of yetwork, yet The designer to go to for unique Truly, when laying eyes upon a Vera several seamstresses The designer to go to for unique several seamstresses Truly, when laying eyes upon a Vera the gowns look perfectly effortless. looking bridal gowns Vera Wang. gown, there’s oneonly one the gowns look perfectly effortless. Wang bridal looking bridalisgowns is Vera Wang. Wang bridal gown,only there’s ExquisiteExquisite details, intricate draping and a and Wang’s wedding gowns can be can be thing can do: manyits many details, intricate draping a youthing Wang’s wedding gowns youAdmire can do:its Admire nonchalant sense of style characterize recognized easily, though it is hard to layers oflayers wonderfulness and try not nonchalant sense of style characterize recognized easily, though it is hard to of wonderfulness andtotry not to Wang’s aesthetic. Who wouldn’t want de�ine her style. Adjectives like drool. Wang’s aesthetic. Who wouldn’t want de�ine her style. Adjectives like drool. one of Wang’s romantic,romantic, elegant, sensual Wang’s Classic Collection offers offers one ofglamorous, Wang’s glamorous, elegant, and sensual and Wang’sBridal Classic Bridal Collection multidimensional designs with fairytale-like come to mind. All of this of all the possible styles you can think of. think of. multidimensional designs with fairytale-like come to mind. All of this of all the possible styles you can sumptuous layers oflayers lace and course combined with impeccable how see Wang seeWang her classic cascading, sumptuous of laceLet’s and seeLet’s course combined with impeccable cascading, how see her classic waist cinching bodices?bodices? tailoringtailoring which has no doubt taken design. design. tulle beneath waist cinching which has no doubt taken tulle beneath

Ghilian Ghilian Fall 2011 Fall 2011

One of the exciting unexpected balancing act at actgown, a modern One of the exciting unexpected balancing at such gown, such a modern challenges I face each season play between these two sensibility. challenges I face each season play between these two sensibility. when I’mwhen designing a ball a ballseemingly disparatedisparate elements.elements. The bodice more more I’m designing seemingly Thefeatures bodice features gown is �inding ways to waysThe in the bodice studies in contrasts. The �irstThe �irst gown isnew �inding new to asymmetry The asymmetry in the bodice studies in contrasts. create volume, actually echoes asymmetry one is in one the fabrics: crisp,the crisp, create without volume, adding without adding actuallyan echoes an asymmetry is in thethe fabrics: weight. I’m looking a very the skirt, where matte feather is hard weight. I’m for looking for ain very in the skirt,smaller, where smaller, mattefaille feather faille is hard gently, just like the at the atand so the pleats gently, justway like athe way atightly wound tightlyrosettes wound rosettes the structured, and structured, so the pleats bloomingblooming garden surrounds top eventually explode into done throughout the bodice garden surrounds top eventually explode into done throughout the bodice you withyou its evening larger blooms the base. It’sbase. mold, and de�ine a with its evening largerat blooms at the It’s shape mold, shape andinde�ine in a fragrance. the hundreds of yards of way that really shows off that fragrance. the hundreds of yards of way that really shows off that fabric used in the rosettes Ghilian isGhilian an extravagant sexy curve of curve the body. Thebody. The fabric used in the rosettes is an extravagant sexy of the that create all that beautiful ball gown that represents one other twist? The bodice that create all that beautiful ball gown that represents one other twist? Theisbodice is volume, instead crinoline, of my signature studies in completely �lat and plain. This volume,of instead of crinoline, of my signature studies in completely �lat and plain. This which is which a moreistraditional contrasts. The frothiness of providesprovides a dramatic, stark stark a more traditional contrasts. The frothiness of a dramatic, method. What I wanted a was the skirt,the which is which made up of up contrast to the romantic method. What Iwas wanted a skirt, is made of contrast to the romantic princess affect that was light, chrysanthemum blossomsblossoms in blossomsblossoms of the skirt thatskirt that princess affect that was light, chrysanthemum in of the All of All of�loat, drape varying shapes sizes, is sizes,never and fan out never cumbersome. varyingand shapes and is cumbersome. �loat, drape andfrom fan out from are reallyare reallythe torso:the set off byset a very sculpted, a beautiful tension tension these elements off by a very sculpted,these elements torso: a beautiful Ghilian, ultimate asymmetrical drop-waist from topfrom to bottom. give the Ghilian, the ultimate asymmetrical drop-waistwhat givewhat top to bottom. princess bodice. But there’s an princess bodice. But there’s an

YouYou could say say Ghilian is a is a could Ghilian bit more of an bit more of exhibitionist an exhibitionist dress, a dress for aforbride dress, a dress a bride withwith a bold, daring a bold, daring sensibility. sensibility.


Farrah Farrah

material material for a wedding gown, gown, for a wedding and it works to such lovely and it works to such lovely Spring Spring 2011 2011 effect in effect the one-shoulder in the one-shoulder bodice here.The sensuality of bodice here.The sensuality of For Farrah went inI awent lavish ForI Farrah in a lavish this fabric against the skin is this fabric against the skin is directiondirection with the with �loralthe �loral very important. I’m always very important. I’m always inspiration of the collection, inspiration of the collection, concerned with howwith a gown isa gown is concerned how and created a diaphanous, and created a diaphanous, experienced through through the experienced the frothy skirt with a �lange that frothy skirt with a �lange that sense of sense touch,of and withand with touch, blooms and blossoms and blooms and blossoms and Farrah that feeling Farrah thatisfeeling is seems toseems bubbletoover. Paired bubble over. Paired exquisite. The twist, at twist, the at the exquisite. The with the with delicate the ruched delicate ruched shoulder, is thrillingly girly. French tulle bodice, a truly French tulleit’s bodice, it’s a truly shoulder, is thrillingly girly. romanticromantic experience. I adore I adore experience. FarrahFarrah is a poetic vision,vision, tulle. It’stulle. always wonderful is a poetic It’saalways a wonderful

and it and feelsittruly from within. feelspoetic truly poetic from within.

Gemma Gemma

swirling swirling cyclone, cyclone, and ending and ending in bias-cut �langes, which are in bias-cut �langes, which are Fall 2011 Fall 2011 deconstructed, abstract abstract deconstructed, There are so many beautiful There are so many beautiful blossomsblossoms in tissue in organza: tissue organza: aspects to the Gemma aspects to the gown. Gemma gown. it’s the perfect storm. it’s the perfectInside storm. Inside Perhaps Perhaps the mostthe most these rosettes I’ve added what these rosettes I’ve added what otherworldly element element is the is Ithe otherworldly call “blizzard beading”: I call “blizzard beading”: ethereal ethereal combination of combination of hundredshundreds of tiny little sequins of tiny little sequins French tulle and organza, French tulle and organza,scatteredscattered all around. theOnce the all Once around. something you wouldn’t something you wouldn’tdress is in motion, get the dress is in you motion, you get the expect inexpect a gown such a such inwith a gown with a of that thrill play thrillsubtle of that subtle play de�ined mermaid silhouette. de�ined mermaid silhouette. betweenbetween lights and darks, but lights and darks, but Still, thisStill, is a very soft this is a very soft in the form of rosy, feminine in the form of rosy, feminine mermaid: I didn’t want mermaid: I didn’t want blooms. Gemma thegives the blooms. gives Gemma anythinganything to be tooto rigid. Werigid. bride be too We something slender bride something and slender and used bands ofbands tulle, wrapping used of tulle, wrapping sleek up sleek top, for up the top,ultimate for the ultimate around the bodythe likebody a like a wedding day spectacle. around wedding day spectacle.

Fiona Fiona

The material is a stretch The material is a stretch mikado, mikado, which is which very is very Spring Spring 2011 2011 �lattering�lattering to a bridetobecause it a bride because it conforms to the contours of conforms to the contours of Fiona presents a woman’s Fiona presents a woman’s the body,the while holding body, while and holding and form in aform way in that is sensual, a way that is sensual, shaping her �igure. At the but without distracting: but being without being distracting: shaping her �igure. At the same time, thetime, severe same the severe the dressthe reveals dressthe reveals the silhouette is set off is byset a more silhouette off by a more silhouette and exposes only silhouette and exposes only demure, demure, frothy skirt, which is which is frothy skirt, the upper back and shoulders. the upper back and shoulders. constructed out of bias-cut constructed out of bias-cut This is a This body-conscious is a body-conscious organza organza sections.sections. shape, and it celebrates the shape, and it celebrates the femininefeminine �igure with an with an �igure asymmetrically-draped asymmetrically-draped mermaidmermaid sheath that suitsthat a suits a sheath wide variety body types. wideofvariety of body types.

Harlow makesmakes the bride as feel if as if Harlow Harlow the feel bride Harlow

she’s inshe’s a perfectly-formed cloud cloud Spring Spring 2012 2012 in a perfectly-formed when she’s motion. wheninshe’s in motion.

There’s no heavyno foundation diaphanous, just a color There’s heavy foundation diaphanous, just a color in Harlow, the lightness of �loating young in just Harlow, just the lightness of around �loatingthe around the young tulle andtulle organza, in a pastel woman’swoman’s form, accentuating and organza, in a pastel form, accentuating shade of shade Charcoal, a color a color her natural and of Charcoal, hergrace natural grace and well-suited to the Modernist, presence. A delicate well-suited to the Modernist, presence. A watteau delicate watteau contrasted with beautifully veil in the back softens contrasted with beautifully veil in the backthe softens the pleated, pleated, dusty rose embroidery in the train—and dusty rose embroidery in the train—and embroidery that spirals the contrast of the dusty rose embroidery thatout spirals out the contrast of the dusty rose from thefrom waistthe in the train. pleats and the charcoal waist in the train. pleats and the charcoal Think of Think Degas’s overlay make youmake understand of Degas’s overlay you understand impressionistic renderings of whyofthe why embroidery is so impressionistic renderings the embroidery is so his dancers’ skirts: very his dancers’ skirts: very special. special.


Vera Wang Dresses on TV series & Moveis When Hollywood stars get married, they call on Vera Wang to dress them for their big day, because Vera makes the most beautiful wedding gowns in the world! Wang’ s dresses have also appeared in many well-known TV series and movies. They are all unforgettable dresses!

Sex and The City The style is called Eleanor and is from Vera Wang couture bridal collection. It was originally designed for the Sex in the City 2 movie for Carries Vogue photo shoot. The gown can be found on the Vera Wang website. The gown features a strapless neckline with drop waist. The a-line full skirt is adorned is intricate and artistically arranged tulle feathered �lower embroidery. The back bodice features hand-stitched buttons with a beautiful �loral design , which completes is couture bridal look.

Gossip Girls

Dresses Info.

Gossip Girl is a favourite with fashionistas for the couture creations worn by its characters. So it is little surprise that the gowns featured in the upcoming royal wedding of Blair Waldorf to Prince Louis of Monaco have already sparked huge interest. Blair and Serena's (Blake Lively) dresses—which were designed by Vera (a selfprofessed, longtime Gossip Girl fan) and chosen by G.G.'s stylist extraordinaire, Eric Damon—were speci�ically chosen to suit their personalities. "Blair Waldorf is an American princess," Damon explains. "So for me, [her wedding dress] had to be very tailored and very modern, but also have a very classic kind of Old World sense to it." He reveals they struggled deciding between two dresses, and in the end, spoiler alert: They were able to use both on the show.

Bride Wars

Sex and The City | Eleanor - Fall 2010 Collection Gossip Girls | Gisele - Spring 2011 Collection Bride Wars (Anne Hathaway) | Fall 2005 Colletion Bride Wars (Kate Hudson) | Customized from 2009 Bridal Collection

Vera Wang Lands Taiwan Believe in your eyes! the fantastic Vera Wang Bridal Boutique is newly opened in Taiwan! Women no longer have to go abroad but can now have your own fabulous Vera Wang wedding dresses at department store Bellavita in Taipei Xinyi District! This Vera Wang Taiwan's �irst �lagship store of

bridal boutique introduces not only wedding dresses but also Wang’s fashion series. The high-ceilinged space emphasizes RTW fashion series and BRIDAL dresses these two different styles and atmosphere. For brides who dreamed that wearing Vera Wang on the wedding carpet, time to pick an affordable and beautiful dresses!

The �ilm “Bride Wars” is about weddings of course, but the main interest is the �ight between Emma (Anne Hathaway) and Liv (Kate Hudson). However, there is a lot about fashion as well, with the wedding dresses being the most glamourous out�its! And of course, the most important decision…is the Vera Wang’s wedding dress! Both wedding dresses of Anne Hathaway and Kate Hudson are Vera Wang’s. Besides the dresses, there are many Vera Wang items which can be found in the movie, including their veils, bridesmaid dresses, and �lower girl dresses. Even the fragrance, silverware, china, stationary as bridal registry background are all Vera Wang’s!

Store Info. Bellavita 2F No.28 Songren Road, Xinyi District Taipei City, Taiwan 886.2.87865008 http://www.verawang.tw The store serves only 2 reserved guests per day, so make sure you reserve in advance!


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