Infofriend English September 2013

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Rashi Peripherals appointed Intel distributor in India Publisher & Managing Editor Betson Mathai Chief Editor Shajan Ponnamattom Editor Anjana Rajendran Sub Editor Amritha S.M. Advertisement Bibin Sebastian: 8086333434 0495-4040906, 2366575 infofriendadvt@gmail.com E-mail Editorial infofriendenglish@gmail.com Layout & Design Jeeja N.K., Shadow Solutions Printing Geethanjali Offset Prints, Calicut. Head Office Infofriend, 2nd Floor, Jose Building, Wayanad Road, East Nadakkavu, Nadakkavu. P.O., Kozhikode - 673 011. Kerala, S. India. Tel : 0495 -2366575, 4040906 www.infofriend.com Printed and published by Betson Mathai, Owned by Infofriend Publications, 2nd Floor, Jose building, East Nadakkavu, Kozhikode - 673 011. Kerala, S. India. Printed at Geethanjali Offset Prints, Kozhikode. Place of Publication at Kozhikode and Editor Shajan J.

Rashi Peripherals has announced the commencement for Intel distribution. This distribution will cover the complete range of products from Intel which includes desktop Processors, Mobile Processors, Server Processors, Desktop MB, Server and Workstation MB, Networking and Chassis, SSD, NUC. With Rashi reach across 650 towns/cities through 59 branch office, channel partners even in remote locations will get an opportunity to promote Intel products. Rashi being the dominant player in the DIY market space, will help improve the overall component business. “At Intel we are committed to fostering partner relationships and providing real value for our partners and customers. We are pleased to be working with Rashi and given their access and reach in the country, we are confident to tap the unrealized potential in the tier 2 & tier 3 markets where demand for PC and PC components is robust,” said Suryanarayanan B, Director -

Sales, Intel South Asia. He further added, “The demand of the compute market continues to grow and evolve. With the collaborative partnership with Rashi, we aim to strengthen our position across all channel segments”. Speaking of the future Mr. Rajesh Goenka, VP- Sales & Marketing, Rashi Peripherals Pvt. Ltd. says “We are excited to be the distribution partner for Intel. It is endeavor to take Intel distribution to the smallest town of India and make Intel available at wider spectrum of Resellers & retailers. Our current leadership in Hard Drive, Ram, Motherboards, will help us to promote CPU more. With our sound technical expertise we are also confident of promoting the high end Intel products."

HP driving PC and printing systems leadership in India Through a superior line-up of innovative, new PC and printing products and offering best-in-class services to enable efficiencies for businesses while addressing consumer demands, HP has reinforced its technology leadership in India. IDC has recently named HP India as #1 vendor of PC (for a third successive quarter) and for Printers yet again. According to the IDC Asia Pacific Quarterly PC Tracker, HP’s PC market share has jumped to 34.1% in Q2 2013. The IDC Quarterly HCP Tracker shows that HP has market leading 57% and 50% share in inkjet and laser printer categories respectively, while also emerging as #1 vendor in Multi-Function Printers (MFP) with a 30% share. HP has emerged as India’s #1 vendor in all PC categories, including consumer notebooks, desktops and overall consumer clients, commercial notebooks, commercial

desktops and overall commercial clients, workstations. “In terms of vendor share, HP recorded its highest ever quarterly market share with an astounding 34.1% share, accounting for one-third of the India PC market for Q2 2013.” said Kiran Kumar, Research Manager IDC India. Mobility coupled with touch displays, social computing and analytics are the key trends shaping PC and printer market demand in the country across consumer and commercial segments. Leveraging this market understanding, HP India has delivered innovations such as a hybrid Envy x2 for consumers; an enterprise class tablet – HP ElitePad900 and new form factors like the HP AiO. Earlier this year the company had launched HP Connected Music, offering all HP Windows 8 laptop users an unlimited and quality access to the world’s best music.

On the printing side, HP’s strategy to develop inkjet technology for businesses has resulted in strong adoption of its Officejet Pro range of business inkjets. This range includes the world’s fastest desktop printer designed for workgroups and HP’s first monochromatic Officejet range targeted at small and medium businesses. The company’s range of Flow laser MFP’s, which offer secure and convenient content digitization and delivery, have been significant in driving HP’s cloud strategy.


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NATIONAL UPDATES

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Brocade names Bill Lipsin as Vice President of Worldwide Channel and Global Systems Integrator Sales

Seagate redefines the tablet market Seagate Technology took the wraps off the new Seagate Ultra Mobile HDD designed exclusively for mobile devices. Integrated with the Seagate Mobile Enablement Kit which includes Seagate’s Dynamic Data Driver software technology, the new storage solution delivers up to 7x the storage capacity of a traditional 64GB tablet with the same power, performance and reliability of a flash device. Seagate has addressed several key areas beyond a standard laptop HDD to optimize mobile applications with the Ultra Mobile HDD and Mobile Enablement Kit. These areas include shock management, heat and vibration and gyroscopic motion— all of which have been heavily tested to ensure the drive delivers the best experience in a tablet solution. Keeping pace with today’s mobile storage demands presents other challenges as well including power consumption requirements, device drops by consumers and user demands. Merging the new Ultra Mobile HDD with the Dynamic Data Driver software alleviates these obstacles enabling OEMs to comfortably fit high-capacity storage into mobile devices. Seagate’s use of Dynamic Data Driver software addresses these challenges through a combination of system design considerations. Reduced power consumption and improved performance are achieved through an intelligent caching design that is implemented at the system level. As a result a mobile device using 8GB of flash and the Ultra Mobile HDD and Dynamic Data Driver software have the power consumption equal to that of a 64GB tablet and the performance equal to that of a 16GB tablet.

Brocade has announced the appointment of Bill Lipsin to the position of Vice President of Worldwide Channel and Global Systems Integrator Sales. Mr. Lipsin is responsible for the overall direction and management of all sales and business development operations for Brocade’s channel organization, and the strategic direction, and operational and sales management of the company’s Global Systems Integrator (GSI) team. Mr. Lipsin will report directly to Brocade’s Senior Vice President of Worldwide Sales, Jeff Lindholm. In his new role at Brocade, Mr. Lipsin will develop go-to-market strategies and, working with the company’s global sales and marketing organizations, define and accelerate channel recruitment and sales programs. One of his key initiatives will be

to enable partners and GSIs to leverage key industry trends such as data center virtualization, cloud computing and softwaredefined networking.

neoteric to participate at InfoComm India 2013 neoteric infomatique ltd., one of India’s leading value-added IT distribution companies is all set to debut at InfoComm India 2013 with its complete gamut of AV solutions and services under its own brand-property, neoteric Technology Solutions (nTS). InfoComm India 2013, scheduled for 16-18 September 20013 is one of the most coveted events for the Indian AV industry and more so this year as it has assumed larger proportions starting this time, in keeping with its increasing demand in the all- thriving AV industry. Infocomm India is a part of InfoComm, the largest annual conference and exhibition for AV buyers and sellers worldwide and it has conducted roadshows in India earlier in 2008, 2010, 2011 and 2012. AV is one of neoteric’s primary focus areas of business currently and neoteric’s decision to participate at Infocomm complements its larger objective to enhance its contribution to the Indian AV industry and enrich its AV portfolio.

Rashi’s Facebook Page gains high popularity in a year Facebook is currently one of the most interactive social media and Rashi Peripherals has in a year garnered to nearly 1000 fans making our network much stronger and popular. Rashi Peripherals started its Facebook initiative a year ago; over the year www.facebook.com/rptechindia page has become a bridge between company and its fans by which all our fans can be in touch with the latest product launch, contest and end user schemes from Rashi

Peripherals and Brands. Rashi Peripherals is going strong with each day as our fan following increasing. The virtual world seems to have gained more and more popularity in past years and Rashi Peripherals is not behind.


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NATIONAL UPDATES

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Norton appoints Rashi Peripherals as National Distributor for India

Gaurav Mathur appointed as Country Business Head (India) for Genius

Genius has announced the appointment of Mr. Gaurav Mathur, as the Country Business Head for India. Mr. Mathur brings with him over 13 years of international experience working in various managerial positions with leading technology, retail and consumer brands. At Genius India, Mr. Mathur would be responsible for charting and driving the company’s growth blueprint, through greater market penetration and strengthening the brand equity. His key job responsibilities include overseeing the management, planning and implementing business plan and operations in India, leading, restructuring and redesigning the business model in order to align it with the company’s overall goals and objectives. In his previous role where he was responsible for Transcend Information’s entire South Asian region, Mr. Mathur is credited with substantial business expansion and channel penetration in corporate/government sectors and online platforms. Commenting on the development, Mr Gaurav Mathur, Country Business Head (India), Genius, said, “My association with Genius could not have commenced at a better time when the company is celebrating its 30th anniversary. Genius is known worldwide as an innovation centric brand with its large pool of 1300+ patents and exciting inventions including the scroll technology for mice. In India, our vision is to emerge among the top 3 computer and smart phone peripheral and accessories brand in the next 1 year." Prior to joining Genius, Mr Gaurav Mathur has held various managerial positions at Wipro Technology, Interglobe Technology and Tata AIG.

Norton by Symantec has announced the appointment of Rashi Peripherals, one of India’s leading value added distributors, as its second national distributor, alongside Fortune Marketing, to promote and sell Norton’s entire range of security software products. The appointment of Rashi Peripherals is in tandem with Symantec’s growth strategy of expanding its foot-print across India and commitment to protecting consumers from the ever-increasing malicious code activity. Complementing Fortune Marketing’s

distribution network across India, Rashi Peripherals will boost Norton’s presence in the country through its extensive network of over 60 branches offices, 64 service centres and more than 9000 Partners in 650 cities spread across A, B, C and D class cities. All Norton products are available for purchase through their branches in India.

Asia Powercom appoints Savera Marketing as Its Authorized Distributor Asia Powercom has appointed Savera Marketing as its authorized distributor. Savera Marketing Agency Pvt. Ltd, which is one of the largest IT dealers in India, will be responsible to distribute to entire range of Asia Powercom in Punjab, Chandigarh, Rajasthan, Haryana and West Bengal and Uttarkhand. Savera Marketing will be responsible for aggressively pushing Asia Powercom’s product line up in the market. It will also be responsible to educate the retailers and dealers about the product & generate sales. While Savera Marketing will be distributing the product range, Asia Powercom retains the responsibility of addressing the servicing issues of the products.

Fortinet appoints Business Head to grow Wireless Appliances Market Share Fortinet has announced that it has appointed Jason Nadar as the National Sales Manager for Wireless Technologies in India and SAARC. Fortinet offers strong value proposition in wireless LAN security by unifying the LAN connectivity and security for both wired and wireless networks. The Fortinet approach is to apply to the network a common authentication mechanism along with a standard set of policies and controls that determine the level of access users are granted, regardless of the access method they use. The result is a comprehensive end-to-end security architecture, with tight integration between the FortiGate Wireless Controllers and the FortiAP Access Points, which enables complete visibility

and control of all clients on the network. Nadar has held various senior positions at Aruba Networks, 3Com, Ingram Micro and Frontier. He has a valuable network of industry contacts and thorough knowledge of sales, channel and support functions.


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SEPTEMBER 2013

NATIONAL UPDATES

mydlink Cloud Tops One Million Registered Users

D-Link has announced that the mydlink cloud service has topped one million registered users. mydlink is the cloud-based service that adds unmatched value to D-Link’s award-winning Cloud Cameras, Cloud Routers, and Cloud Storage devices by making it possible to access them and stream media remotely over the Internet using a smartphone or tablet. Every day, countless parents around the world use mydlink-enabled Cloud Cameras and their smartphone to check on a sleeping baby while they are at work, or look after elderly family members, or just see what’s happening in the back yard any time of the day or night. New mydlink-enabled Cloud Routers offer next-generation 802.11ac Wi-Fi for the smoothest video streaming, online gaming, and VoIP calls, and also allow parents to view their children’s browsing history or block a child’s wireless device when it’s time for homework or bed. mydlink makes it easy to do all these things and more, with support for up to 99 devices per user account. mydlink-enabled Cloud Camera or other device needs to be registered with mydlink in order to use the service. Once the device is physically plugged in and connected to the network it can be configured from the setup wizard on a Windows PC or Mac. A free mydlink account can be created during the setup process, or the device can be added to an existing account. At this point the device may be accessed from a web browser on any Internet-connected computer. Optionally, mydlink Lite or other mydlink apps can be installed on a smartphone or tablet for remote access, device management, and media streaming any time.

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Cadyce enters the Structured Cabling Market in India Cadyce has announced its entry into the Indian market with their structured cabling solutions. Cadyce to tap the Indian market with entire range of structured cabling solutions including keystone Jacks, Faceplates, Cat6 patch cords, Cat6 Patch Panels, Cat6 Cable box and also cable management tools like Network Cable Tester, RJ-11/RJ-45 Crimping tool and Punch

down Tool. Cadyce’s end-to-end structured cabling solutions are professionally certified and affordable. Cadyce has tested their entire structured cabling products in extreme conditions and are CE, FCC Certified products. The performance of a network infrastructure depends upon the quality of its components.

Frontech introduces new range of solar product solution Frontech has launched their solar range of products this month. Currently this range includes solar photovoltaic cells, solar charge controller, solar power generating system and solar lantern. The future generation of power supply will mostly comprise energy powered by the solar energy. This is clean, reliable and safe and if used skillfully, can reduce our dependency on conventional form of energy and save money as well as environment. In India, the situation is not different too. There has been a rise in demand as the industry feels that there is immense potential for these products in India.

450 Partners feast at Rashi / AOC Onam celebration Onam marks the beginning of a new year and there cannot be any better occasion to celebrate in Kerala. To mark a new beginning of the New Year and also Rashi / AOC partnership, together they organized

the Onam feast for all partners. This celebration was attended by over 450 partners. The specialty of this celebration was that partners not doing business of AOC or Rashi participated with enthusiasm.


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SEPTEMBER 2013

COVERSTORY

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Mobile Computing

on the GO

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nternet has transformed the communication world in the past two decades. Internet has become the dominating platform in our everyday lives. Windows has been the major player in the internet platform, but with the innovative mobile computing devices making its foray into the market, the internet is no longer a distant platform. The smartphones and tablets have transformed the internet communication across the world. It began with the Apple’s launch of iphone and ipad. But the launch of Android phone by Google transformed the way internet was used. Mobile computing has become the buzzword in the internet platform transforming both the mobile industry and the IT market. In 2013, the mobile computing market has redefined

the internet trends and the IT market. The market in India also has been transformed by the growth in the mobile market in 2013. India also has caught up with the revolution. Statistics indicate that there are just 27 million smartphone urban users in India, which is only 9 percent of the total mobile phone users. This indicates a huge space for smatphone adoption and the market is likely to show upward growth in the near future. Devices such as smartphones and tablets have become indispensable to most people across the world. Companies are increasingly encouraging their employees to work from home or other remote locations to ensure that employees are accessible during work hours. On a similar note, there are organizations that are also implementing

bring your own device policies, allowing employees to bring their personal mobile devices and connect them to the company’s network. All of this has been facilitated the growth of mobile computing devices. The growth of the smartphone and tablet market is dependent on the better access and availability of networks. With the growth of better network accessibility, the market will witness a manifold growth in this segment. The National Telecom Policy 2012 is likely to add a great boost to the mobile industry which assures to provide secure, affordable and high quality telecom services and also increase rural tele-density from around 39 to 70 by 2017 and 100 by 2020. The global mobile industry is the most vibrant and fastest growing industry. We


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SEPTEMBER 2013

COVERSTORY expect the total revenue in the industry to touch approximately $1.5 Trillion in 2012 with mobile data representing 28% of the mix. Mobile data services revenue stood at 33%. Global Mobile Data revenues eclipsed $300 Billion for the first time in 2011. It is also the first year in which nonmessaging data revenues will make up the majority of the overall global data revenues at 53%. The market for smartphones and tablets have also helped the Indian vendors make great inroads into the mobile computing space. Vendors like Micromax and DataWind are trying to sell affordable smartphones and tablets in India. This growth explains that the market for mobile computing devices in India is strong. India’s growth in mobile sales has resulted in helping social media site Facebook achieve 62 million mobile phone users by June 2013. Its monthly active users (MAUs) in India are approximately 82 million as of June 30, 2013. An IDC report revealed that India’s phone market is growing 16 percent year on year and recorded a 218 million units of sale in 2012. Smartphones outsell PCs. Touchscreens outnumber keyboards. In India, mobile Internet traffic exceeds desktop traffic. Mobile applications are taking precedent over Google’s search engine as people are increasinlgy using their phones to search for restaurants, bus times, and weather reports.Apps and services still account for the least amount of money in mobile computing. Mobile advertising brings in only $9 billion as yet. But here is where the most opportunities lie. Facebook has a monthly audience as large as any ever reached. And in January, it said for the first time that more of that audience was coming from mobile devices than from PCs. A large section of the Indian population still uses features phone due to affordability and sustainability. The use of feature phones in India being high, these phones are now being connected to the internet. In order to reach out to the feature phone market, Facebook invested in building ‘Facebook for Every Phone’ app, which delivers Smartphone-like Facebook experience on feature phones. India has 44 million smartphone subscribers as of Q4 2012, recording a 52% growth YoY. However smartphones account for only 4% of the total subscribers. China has the highest number of smartphone subscribers for the quarter with 270 million

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The market in India also has been transformed by the growth in the mobile market in 2013. India also has caught up with the revolution. Statistics indicate that there are just 27 million smartphone urban users in India, which is only 9 percent of the total mobile phone users. This indicates a huge space for smatphone adoption and the market is likely to show upward growth in the near future. subscribers, recording a 50% YoY growth and 24% penetration rate. Globally, there are 1.1 billion smartphone subscribers as of Q4 2012, recording a 42% YoY growth and a 17% penetration rate. Mobile Internet usage has surpassed Desktop Internet usage in India in May 2012, as indicated in the previous report. However it must be noted that this stat was derived from StatCounter which claims of tracking over 900 million page views from Indian IPs per month as of June 2012. we noticed that Mobile Internet accounts for 59.36% of the total Internet usage in India, as of December 2012, while Desktop Internet accounted for 40.64% of the total Internet usage in India. Globally, Mobile Internet accounts for 13.95% of the Internet traffic as of December 2012, while Desktop Internet accounts for 86.05% of the total Internet traffic. Tablet-computer shipments will top personal computers for the first time in the fourth quarter, according to a new report by researcher IDC, as consumers continue to favor mobile devices over laptops and desktops.

The tablet and smartphone markets are facing some challenges as these devices gain longer life cycles. There has also been a shift as many consumers go from premium tablets to basic tablets. The increased availability of lower priced basic tablets, plus the value add shifting to software rather than hardware will result in the lifetimes of premium tablets extending as they remain active in the household for longer. Tablet computers is likely to dominate the mobile PC market by the end of this year and could top the entire PC market by the year 2015, a U.S. tech research firm says. The growing market for tablets indicates a significant change in consumer attitudes about compute devices and the applications and ecosystems that power them. PC will continue to find a favourable market among the business users. But the future of mobile computing devices is bright and likely to indicate a good growth record. With the tablet prices likely to come down furhter, the market will witness a favourable run for the dealers dealing with mobile computing devices.


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SEPTEMBER 2013

PRODUCT PROFILE

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Huawei launches

E3121, 14.4 Mbps WiFi datacard

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uawei has announced the launch of E3121 datacard with 14.4 Mbps speeds and Wi-Fi Hotspot feature. Alongwith the new datacard launch, Huawei announced new features on its datacards range - Plan recommendation engine, Soft Wi-fi to create Mobile Hotspot, Windows 8 Support and user-friendly Mobile partner interface, available on new datacards and also for existing consumers via software upgrade. Announcing these, Huawei Device India President, Mr Victor Shan said: “We have been a leader in Indian datacard market with our datacard range available via our operator partners. Given our commitment to Indian market and feedback received locally, we are today announcing the availability of faster E3121 14.4 Mbps datacard and a series of differentiating and useful features specially created for our Indian consumers. Consumers will now be able to choose the best data plans in their cities via the Data Plan reccommender launched in partnership with Connect India, share internet via Hotspot feature, work seamlessly with the new Windows 8 OS and all this via our new intuitive user interface called Mobile partner.” Huawei E3121 comes with download speeds of 14.4 Mbps and a soft WiFi feature allowing upto 5 WiFi-enabled devices to connect to internet, by making the laptop a hotpot with Huawei Soft Wi-Fi feature. Compatible with all operators, this datacard offers the users to choose their favorite service-providers for the best data offers. The datacard also offers a range of benefits like Rs 3000 worth AVG PC Antivirus free for one year, Rs 1500 worth online TV Channels subscription free from Mundu TV for 3 months and other exciting offers. Huawei India has launched with Connect India - a Data Plan recommendation engine that helps users find the best data plan suitable for their data needs in their local cities. The plan recommendation engine is developed & maintained by connectindia.

in. Various operators across India offer more than 5000 voice & data plans and packs. For a consumer, it is difficult to find the optimal data plan, as the usage behavior varies. The engine understands customers' usage patterns and recommends the best data plans. Users can then buy the recommended plans online. Another feature that Huawei has introduced is Soft Wi-Fi, an easy to use software solution for Windows computers to share internet connection with other device(s) via Wi-Fi. This software solution utilizes laptop / PC’s built-in Wi-Fi card to establish Wi-Fi Hotspot and share the internet wirelessly. The internet can be shared with up to 5 other Wi-Fi devices. Huawei datacards are compatible with the latest versions of Windows, Mac and Linux operating systems. Today, Huawei is proud to announce that it is the first manufacturer to release dongles that are compatible with Microsoft’s latest operating system - Windows 8, in the Indian Market. This

dongles are also backward compatible with Windows 7/Vista/XP. Another exciting feature for the consumers, is the Mobile Partner, a software that a consumer interacts with to operate his/her Huawei datacard. Mobile Partner offers various user-friendly features like - Auto APN detection for seamlessly connecting to different Indian operators, Soft Wi-Fi to create WiFi & share internet, Skins, Call & Messaging, Data Tracker and Cloud+ offering online storage. While, the new Huawei dongles come with the latest version of Mobile Partner, existing users can download the latest version from Huawei India website: http://www.huaweidevice. co.in/Support/Downloads/ Huawei E3121 datacard, MiFi and dongles are available in online channels like Flipkart, Infibeam, Snapdeal, Shopclues. com and offline stores across India in IT stores and multi-brand mobile stores. The Huawei E3121 is available at a best buy price of ` 1699.


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INTERVIEW

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Trendnet dominates through early adoption

Infofriend spoke with Mr Atul Jain, Country Manager – TRENDnet on the market strategy and future market expectations. TRENDnet is growing in wireless-LAN space. What factors have contributed for this growth? TRENDnet’s winning points are early adoption of Technology and coming up with innovative, Highly engineered and quality products with longer warranties are the main winning factors.AC1750 Routers is one of the World’s fastest Router from TRENDnet which has got the award by PC Magazine for year 2013 and quoted as “Killer Speed” by the reviewer. What are the key sectors that promise market growth for networking? The key sectors where we expect growth are Broadband into Consumer segment / Home, Hospitality, banking / finance and all SOHO and mid market business. What are the distinct winning points of TRENDnet over its competitors? The fact that we are early adopters, offer longer Warranties, 350+ products, Greenest Technology, Cloud Cameras, USB Converting devices makes us stand apart from the rest. How was the response to the TRENDnet road shows? The response from Partners were overwhelming, and it can be seen with the quality Partners who came to our 3 City Road show, the total strength was more over 300 in 3 City Roadshow. TRENDnet too is very excited and continue the same to other cities as well. How do you evaluate the technology in the enterprise networking products? Well Enterprise Networking has its own challenges, however the main challenge for the enterprise customers is the total cost of ownership, and the only way is the adoption of cloud, virtualizations of the overall gears. As green adoption becomes the need of the hour, what steps have been taken by TRENDnet to contribute towards safer

"TRENDnet remains one of the front runners to contribute into the green initiatives, the technology which TRENDnet calls as “ Green net” shipping almost of 14 green net switching products and 8 green net Wi-Fi products as green net contributor and many more following in the current new innovative product roadmap. The green net switch based products reduce power consumption up to 70%. environment? TRENDnet remains one of the front runners to contribute into the green initiatives, the technology which TRENDnet calls as “ Green net” shipping almost of 14 green net switching products and 8 green net WiFi products as green net contributor and many more following in the current new innovative product roadmap. The green net switch based products reduce power consumption up to 70%. What is the highly anticipated product line for TRENDnet in 2013? What are your expectations? A. Consumer market:

HD cloud camera with night vision, 2 way audio, pan and tilt/fixed model. AC750 Dual Band Wireless AC Router B. SMB market:

Outdoor Two Megapixel POE Day/Night Internet Camera (Dome type and box type) High Power PoE Access Point and High Power Outdoor PoE Access Point

which are targeting to mid-enterprise solution. Our expectation is to keep coming up most advanced product line with competitive pricing to offer maximum support to our channel partners in India market. What is going to be the strategy to increase the product visibility and brand awareness among the end customer? We will conduct the road shows, join the contest /advertisement in magazine/ media to have constant touch with end customers, Product Reviews , Demo Products at channels, joint events with our partners, IT Trade / Exhibition participations, Demo Zone with Key Partners for Walk in customers. Is there any plan to expand the branches of TRENDnet across India? Our one of the foremost objectives is to grow business and educate partners into Tier 2 and Tier 3 markets which are high growth markets on TRENDnet products.


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TOPNOTCH BULLETIN

SEPTEMBER 2013

Black Interior structure Attractive Front Panel 2 x 80mm fan on the side panel 4 front panel USB and audio ports

Wind

Monster Tower ZEB-TB7500RUCF

Monster Bass 100W RMS Supports USB, SD/MMC FM Connect to TV, mobile, PC, tablets, MP3 Players

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Attractive front panel design Perforated side panel for better air flow Front panel USB and audio ports

Glow

Charging any Micro/Mini USB device including smartphones, MP3 players, tablets and a lot more on the go.


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RASHI NEWSWIRE

Norton Mobile Security • Protects multiple mobile devices

with one easy-to-use web-based service. • Safeguards the personal stuff stored on your mobile devices. • Helps you get back misplaced, lost or stolen mobile devices • Stops mobile threats before they can infect your android.

SEPTEMBER 2013

APC Back-UPS 800VA • BE800-IND • Three battery back-up outlets with

• Push-button circuit breaker • With automatic voltage regualation

• Power on button.

• 2 years warranty with 12AH battery

surge protection.

(AVR).

Netgear WN203 • • • • •

Targus Samsung Galaxt Tab • Universal design • Simple landscape viewing • Secure Corner Grips. • Pearlized Exterior Finish. • Soft touch Interior lining. • Cover Folds Back for 1 handed use.

Plantronic Discovery 975 White • Brand new packaging. • Car charger. • Smart Cable (same as marquee m 165)

• Leather Case with the inbuilt

battery and display meter in white color.

Prosafe Wireless-N single band access point WN203 Business Class 802.11n (300Mbps) Standalone configuration for easy set up Power over Ethernet for flexible deployment Multiple SSID for enhanced security

Toll Free support no. 18001024327

Lenovo Tiny • • • • • •

ThinkCentre Tiny M72 series desktop Sealable up to 16GB RAM and 1TB HDD Powered by 3rd Gen Intel Core i3/i5 processors Supports two independent displays Monitor: 18.5” wide LED Vesa mount option : Yes

For more information contact: Rashi Branch • Bangalore :42480202, • Mangalore : 2225208, • Hubli: 2213777

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SEPTEMBER 2013

PRODUCTS EXPLORER

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Cadyce launched Consumer & Enterprise range of KVM products

Internet Camera with 2-Way Audio CA-IP400MP Cadyce has introduced the Internet camera CA-IP400MP. FEATURES:

• • H.264, MPEG4 and MJPEG simultaneously

• • Pan 355° & Tilt 90° • • Built in IR LED and ICR for day & night surveillance.

• • Mega-pixel resolution up to 1600x1200 pixels

• • Supports 3GPP mobile surveillance • • Advanced Complimentary software supports upto 64 Internet cameras

Cadyce has announced the availability of their Consumer & Enterprise range of KVM products. It has been a prime concern for Cadyce to introduce economical and reliable solutions that can reduce the project cost. By using KVM Switch Customer can reduce their hardware cost by minimizing the number of Keyboard, Mouse and monitors. Currently Cadyce has launched below models in KVM range i.e. • 2 Port Desktop USB KVM Switch (CA-UK200) • 4 Port Desktop USB KVM Switch (CA-UK400) • 8 Port Rack-mount USB KVM Switch (CA-UK800) • 16 Port Rack-mount USB KVM Switch (CA-UK1600) • USB KVM Extender (CA-KE100) • USB KVM Cable 1.8 meter (CA-KC180) • USB KVM Cable 3 meter (CA-KC300)

• USB KVM Cable 5 meter

(CA-KC500) Cadyce’s KVM switches allow the sharing of one local keyboard, mouse, and monitor to access and control as many servers or PCs. With the Cadyce KVM switches users can experience Superior video quality with resolution up to 1080p, Multi-platform support for PCs and Macintosh, Channel selection and operation by using push buttons and keyboard hot keys. Cadyce’s USB KVM Extender offers uncompressed high definition 1920 x 1200 video along with 2 USB ports over a single CAT5/CAT5e/CAT6 cable, up to distances of 100 meters /328 ft. Cadyce makes it easy to set up a home network and to expand it. It converts technical products into user-friendly solutions which can be used immediately without any problems. Cadyce offers solutions for connecting, communicating and networking.


PRODUCT EXPLORER

SEPTEMBER 2013

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Konica Minolta forays into A4 printer market After proving its metal in the Production Printers and Colour Printers category, Konica Minolta Business Solutions India Pvt. Ltd., a world-class technology company, has now entered into A4 printers category. They recently launched all new A4 category products at Gurgaon, Bangalore & Kochi. Konica Minolta has also appointed three new partners, PG Micro Systems Pvt. Ltd , Positive Systems and Anugraha Agencies for Haryana, Bangalore and Kochi regions respectively. This new range of printers by Konica Minolta has been launched under two categories, Monochrome series and Color

iBall launches e-Teach Windows Application

iBall has announced thelaunch of Edu-Slide Content for Windows OS which is developed by e-Teach with an objective of digitalising the education system and providing supplementary help to the students to grasp concepts more faster, easily and in an interesting manner. The content of eTeach is designed by a group of IIT-ians as per Board’s curriculum for Standard I to XII for CBSE, ICSE (to be launched by July end) and SSC (Maharashtra) in English medium. For Marathi medium the content is available for standards V to X for SSC board. Special focus has been kept to make the learning process of students engaging and more practical while designing these contents! The content is one of the best available in the market. Among the various highlights of the content, are the presentation of concepts in a manner that it is easy to understand and grasp. Worthy to mention - Learning becomes all the more fun with the animated and interactive methodology of the curriculum which not only holds students attention but also plays a crucial role in the Childs IQ devlopement. The testing platform offers the assessment of the studied subject, helping one to work on their weaknesses and gaining command over it.

Series. Under Monochrome series, 5 different printers have been introduced. While in Color series, 8 different printers have been released. These A4 range printers by Konica Minolta are available in the market and are priced between 5,000 INR and 40,000 INR.

WickedLeak Wammy Passion Z+

WickedLeak, the leading growing company in the market of Smartphones has introduced a new Smartphone in the Indian market, dubbed as Wammy Passion Z+. The Wammy Passion Z+ runs on Google’s Android Jellybean 4.2 Operating System and is a smartphone with inimitable features at an affordable price. WickedLeak’s Wammy Passion Z+ comes with 5 inches FHD IPS display, which offers 1920 x 1080 pixels resolution. It is an Android 4.2 Jelly Bean operated device and is powered by a 1.5 GHz Quad-Core MediaTek MT6589 Turbo processor. It is priced at ` 15,990.

Zebronics unleashes new lineup of Bluetooth Headsets Zebronics has unveiled a slew of stylish hands-free Bluetooth headsets. Comprising five models, the new line-up includes the Zebronics Blue-Gear (ZEBBH5000M), an easy-to-wear pair that comes in three elegant colours - glossy red, black and white velvet matte finish. Incorporating advanced audio technology this model allows users to enjoy their favourite track along with crystal clear voice calls. Second model - ZEB-BH900M are available in black and silver inherits noise reduction feature. While, ZEB-BH700 has small, stylish embossed detailing; colour options are silver, black, golden and maroon. ZEB-BH600 headsets have super

glossy capsule shaped headsets in coal black and marble white colour. Last but not the least - ZEB-BH499 that features wooden textured appeal; includes a charging cable without the adaptor in packaging.


SEPTEMBER 2013

PRODUCT EXPLORER

Gigabyte launches Intel H81 Series Motherboards

Gigabyte has announced its latest range of 8 series motherboards based on the new Intel H81 Chipset (PCH) supporting the latest 4th generation Intel Core processors. Gigabyte Intel H81 series motherboards include ATX and Micro-ATX models, bringing together a unique blend of features and technologies that offer the absolute best in terms of quality, durability and overall lifespan. Gigabyte H81 series motherboards also provide additional USB 3.0 ports and support the latest 4K resolution displays on both HDMI and DisplayPort. Gigabyte Ultra Durable 4 Plus focuses on “Ultra Performance” and “Ultra Safe”, with a range of features and component choices that provide optimal performance, cool and efficient operation and extended motherboard lifespan. Gigabyte H81 Series motherboards raise the bar in terms of protecting your system, providing advanced electrostatic discharge (ESD) protection for both your Ethernet LAN and USB ports, both common sources of ESDrelated failures. Each LAN and USB port is paired with a dedicated protection filter that can withstand high electrostatic discharges, protecting your system from common electrical surges and even direct lighting strikes. Gigabyte H81 series motherboards feature an onboard USB 3.0 host controller that provides an additional four USB 3.0 ports. Together with USB 3.0 ports provided by the Intel H81 chipset, users can enjoy SuperSpeed connectivity on a total of six USB 3.0 ports.

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TAG unveils PRO series 007 Gaming Mouse Technology and Gadgets has unveiled PRO series USB gaming mouse 007. TAG PRO USB 007 mouse is a premium performing gaming mouse designed with an enthusiastic grade varying from 800 to 2400 DPI laser sensor, adjustable weight tuning and solid build. TAG PRO 007

gaming mouse is framed with 6 fully programmable buttons and scroll wheel that can be accessed without compromising on the grip of the mouse. TAG PRO USB 007 comes in vibrant colors of RED and BLUE. and an MRP of Rs. 1050/- and available ex-stock with 1 year warranty.

WD expands Black Hard Drives to 4 TB capacity

WD has announced the launch of its highest performance, highest capacity desktop hard drive, the WD Black 4 TB 3.5-inch drive in India. The drive combines fast performance and the ultimate capacity of the awardwinning WD Black drives making them perfect for gaming, high-performance desktop systems and workstations. The WD Black 4TB (model WD4001FAEX) hard drives are available through select distributors and resellers across the country. The WD Black 4 TB drive is priced at Rs 21,000 (plus local taxes) and are covered by a 5 year limited warranty.

Unistal launches Protegent Antivirus & Internet Security Solutions Unistal Systems has released Protegent Anti Virus Solution and Protegent Internet Security Solution, which revolutionizes in ensuring maximum security, delivered with optimal performance all-in-one, easy-touse protection for everything users and their family do online - email, socialize, bank, browse, shop, and more. Protegent Antivirus includes features like antivirus, antispyware, antimalware, antiphishing, active virus control, one click removable device scan, setting protec-

tion, game mode, hourly update, web control and USB block. Whereas the Protegent Internet Security apart from antivirus features also has antispam, two-way firewall, file encryption, file and folder block, personal data filter and blocks ads & website.


PRODUCT EXPLORER

SEPTEMBER 2013

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Antec NeoECO C Series Power Supplies Asus Windows 8 enabled M51AC Desktop Asus has announced the launch of its latest M51AC desktop with Windows 8 operating system and powered by the latest 4th generation Intel Core processors (Haswell) and NVIDIA GeForce GTX graphics. The M51AC also has a Wireless Charger tray for wireless recharging of smartphones and tablets and is the first desktop PC to feature Asus SonicMaster audio technology for enhanced sound quality. It also features Asus Power Pack — a removable UPS (Uninterruptible Power Supply) that acts like a mini UPS for the PC providing 60 seconds of power backup and after the 60 seconds it automatically deploys hibernate mode to save the user session. The Asus Power Pack is a removable battery and can be removed from the desktop to act like a portable rechargeable battery pack for smartphones and tablets. The M51AC desktop features exclusive Asus Smart Cooling System which reduces dust accumulation, lowers operating temperatures by up to 11.4 and Q Fan Quietness Technology adjusts CPU fan speeds according to its current load for stable, reliable operation. It comes in a matte finish with a textured front façade that resists fingerprints marks better than glossy surfaces. Asus USM (Universal Storage Module) makes expanding hard drive storage easy and offers data rates twice that of USB 3.0 and it also features front USB 3.0 ports with Ai Charger technology for rapid recharging of mobile devices. SuperSpeed USB 3.0 delivers up to 10 times faster transfer rates compared to previous generation USB, and charges devices up to 50% faster.

Antec has added 520w and 620w, high efficient power supplies to its NeoECO C series, now available in the India market. Features like Industrial safety protection, including short circuit and over voltage protection, for stable and reliable power makes NeoECO C series unique as compared to generic power supplies. Antec NEOECO C series provides economical power and comes with the

features of quiet double ball bearing 120mm fan, universal input with active power factor correction (PFC) and meets 80 PLUS Bronze certification, the most widely recognized independent standard in energy efficiency. The NEOECO series allows the system to perform in a cooler and quieter way which is powered by Continuous Power.

Allied Telesis Allied Management Framework

Allied Telesis has announced the launch of Allied Management Framework (AMF) -an innovative new technology that will help enterprises reduce the cost and complexity of network management by up to 60 percent. Software Defined Networking (SDN) - where a software platform is used to centrally control a network - has hit the headlines recently for its claims of better network utilization and easier management. Allied Telesis has developed AMF to achieve this and more, with centralized management of an entire network from any single device through a simple and intuitive Command Line Interface (CLI). Configuration files and firmware files are automatically backed up regularly and are available for regenerating failed devices.

STMicroelectronics Unique USB Chips STMicroelectronics has perfected advanced features in its latest PC USB chips that significantly reduce the environmental impact of charging mobile devices. As smartphones and media players typically connect to a PC for data exchange, users are tending also to charge their devices from PC USB ports. Indeed, the International Electrotechnical Commission’s (IEC) universal phone-charger standard promotes USB charging by making use of the USB interface specification. The IEC says the standard could help reduce the 51,000 tons of redundant chargers produced each year and cut the mobile industry’s annual greenhouse gas emissions

by 13.6 million tons. ST’s new STCC5011 and STCC5021 go a step further in saving energy and reducing CO2 emissions by allowing users to charge mobile devices from a USB port even when the computer is in softwarecontrolled shutdown mode.


SEPTEMBER 2013

PRODUCT EXPLORER

27

Fujitsu launches ScanSnap SV600

ASRock releases 8 Series Motherboards

ASRock has released the 8 Series Motherboard line at a launch event in the Krishna Palace Hotel in Mumbai on 6 September 2013. In addition to the launching of these waterproof motherboards, an array of cutting-edge motherboards for the DIY segment, industrial PCs, server/workstation motherboards and mini PC home theater systems were showcased. ASRock has divided their Z87 motherboards into three tiers – Z87 Formula, Z87 FATAL1TY and Z87 Extreme Equipped with features like Waterproof by Conformal Coating, Home Cloud, Purity Sound™, 802.11ac WiFi and HDMI-In, the high performance and Superior quality ASROCK 8 series Motherboard stands out of the crowd. The FATAL1TY line-up includes two products, the Z87 Professional and the H87 Performance. Formula series motherboard is the fantasy for global PC enthusiasts. Following the stunning award-winning records of Z87 OC Formula, Z87M OC Formula has been used to break several world records in both CPU and memory overclocking since its debut in early June, 2013. In addition to its predecessor’s features- Power Kit, Connector Kit, Cooling Kit, Z87M OC Formula overtakes its previous version by carrying new 8 Series exclusive technologies, code named A-Style, featuring Home Cloud, Purity Sound, HDMI-In and more. The ASRock 8 Series Motherboard launch Event 2013 was successfully held at Krishna Palace Hotel, Mumbai on 6th September 2013. ASRock demonstrated a series of its exclusive new technologies. There was also a live demonstration of ASRock’s high performance and good quality products in the event.

Fujitsu has announced the launch of SV600, a new lineup in the ScanSnap series, which delivers simple and speedy paper-to-PDF digitization in a compact design. The very first of its kind, SV600 pioneers a design unrivalled that of others yet has the prowess of conventional book scanning with optimum sophistication. More and more users around the world choose ScanSnap series personal scanners because they deliver simple and speedy document digitization to PDF files. SV600 is a new document scanner which utilizes a new technology “Versatile Imag-

ing Technology” (hereafter referred to as VI Technology) to maintain the user friendliness and high image quality. SV600 offers scanning of large size documents (up to A3 size) as well as bound books directly in document quality*1 which are particular in ScanSnap series for its sharp scanned image data.

Swan Wireless Bluetooth Speaker Fenda Audio has launched a new Bluetooth Speaker, the Swan Portable Speaker. Coming from brand F&D, which has given the Indian market the finest range of wireless multimedia speakers, Swan is a pocket-sized beauty made for professionals . Working on Bluetooth 4.0 and bearing a high-capacity lithium-ion battery, it offers clear sound and seamless connections. Egg-shaped and measuring simply 83mm by 80mm, its open type design lets it breathe light and more importantly, helps create a 360 degree sound field.The Swan Portable Bluetooth Speaker is priced at Rs 3990/-.

DOMO launches its First MagicKey Keyboard K36 DOMO has announced its first keyboard MagicKey K36, which is compatible with all windows version and even with PC, MAC, Linux, and Android.DOMO K36 is designed for both type of users, smooth and rough with its durable key structure. Key Features: • 103 Keys • Sturdy, slim, comfortable and elegant design • Soft feel keys and stylish design • Easy to read keys and Durable keys • Spill-resistant design

• OS Supported : Windows 98/ME/ NT/2000/XP/VISTA/7 • Compatible with PC, MAC, Linux, Android DOMO MagicKey K36 will enable one, to type faster with its best-in-class key switches. K36 has high performance keys, occupies less space than other bulky keyboards. With its perfectly placed keys to its ergonomic design - the MagicKey K36 is best for all kind of people who are willing to use the keyboard for both windows and Android series.


PRODUCT EXPLORER

SEPTEMBER 2013

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Asus brings Haswell Processor Overclocking to H87 and B85 Motherboards

Circle unleashes RAWPOWER 500W PFC

CIRCLE launched its RAWPOWER 500W PFC - inbuilt with true power. Circle RAWPOWER 500W is Passive PFC with PCI-E 8(6+2) pin, is an ideal price - performance solution for building or upgrading a high range PC. It comes with Energy saving design and high efficiency which is more than 77%. Circle RAWPOWER 500W PFC features a dual 12V rail, PCI-E 8(6+2) pin, the super - silent 14cm sleeve bearing thermally controlled fan, which automatically adjusts its speed according to temperature, so it will never intrude on the music and games. It supports Intel, AMD and Dual core CPUs, and meets the standards of Passive PFC with 100% high temperature burn and 100% HIPOT test. Features • ATX Version 2.31, supports dual 12V Rail and PCI-E 8(6+2) pin • Energy saving design with high efficiency more than 77%. • OCP, OLP, OPP, OVP, SCP, UVP Protection • Intel I3, I5 and I7, AMD & also supports Dual core CPU. • Super silent 14cm sleeve bearing thermally controlled fan. • 100% High temperature burn, 100% HI-POT tested. • Passive Power Factor Correction (PFC). • Circle RAWPOWER 500W PFC comes at an MRP of ` 2,799 and available with 3 years warranty.

Asus has announced that the latest UEFI BIOS for its motherboards based on Intel H87 and B85 chipsets unlocks previously inaccessible overclocking features for 4th generation Intel Core processors. Before this update, the overclocking features of new Haswell ‘K Series’ processors could be enjoyed only with motherboards based on the Intel Z87 chipset. Now, however, performance enthusiasts can exploit the power of Haswell K Series processors using Asus 8 Series motherboards like the Asus H87M-PRO and B85-PRO. The BIOS update is a free download for 10 ASUS motherboards — the H87-PRO,

H87-PLUS, H87M-PRO, H87M-PLUS, H87M-E, H87I-PLUS, B85-PRO, B85PLUS, B85M-E and B85M-G.

Seagate Enterprise Turbo SSHD Seagate Technology has announced it is shipping the world’s fastest hard drive— the Seagate Enterprise Turbo SSHD. The industry’s first enterprise solid state hybrid drive (SSHD), the Enterprise Turbo SSHD combines the capacity of a hard drive with solid-state flash enabling high-speed performance for mission critical data. The Enterprise Turbo SSHD provides up to a 3X increase in random performance over existing 15K-RPM drives and is available with up to 600GB of capacity. By unifying the best of solid-state and magnetic technologies, Turbo improves tiered storage performance combining accelerated speed with hard disk drive (HDD) high-capacity.

WatchGuard Introduces Data Loss Prevention Solution for Unified Threat Management WatchGuard Technologies, a global leader in business security solutions, today introduced a Data Loss Prevention (DLP) solution for its Unified Threat Management (UTM) platform that simplifies compliance with leading regulatory standards in key markets worldwide. Users can select from a pre-configured library of more than 200 rules that monitor multiple file types, standards and sensitive data. This includes national identification numbers and other Personally Identifiable Information (PII), and can enable complex checks for HIPAA and PCI with a single click. This

allows businesses to instantly protect data and prevent costly regulatory violations, which can top $5.4 million per breach. In recent research conducted by WatchGuard, 65 percent of companies reportediii still not having a Data Loss Prevention solution in place, despite the potential for organizations to be penalized millions of dollars for losing sensitive data.


SEPTEMBER 2013

PRODUCT EXPLORER

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Plextor True Speed Technology

Asus launches K5130 desktop for daily computing

Asus has announced the launch of its latest K5130 desktop powered by the latest 3rd Generation Intel Core processor-based platform. The desktop supports lightning speed data transfer at 4.8 Gbps with USB 3.0 – the latest standard. USB 3.0 transfers data up to 10X faster than USB 2.0 while remaining fully backward-compatible. The Asus K5130 is also supported by Ai Charger technology which offers 50% faster charging speeds for all USB-compatible devices. The K5130 features Intel Turbo Boost Technology 2.0 that enables processor cores to run faster than the base operating frequency. The Integrated Intel GMA provides high definition graphics and a highquality video playback experience. This high-speed transfer rate significantly reduces data transfer times even for large files like videos and photos. Asus-exclusive Instant On enables 98% power savings in Eco Mode and effortlessly resumes applications to your previous hot key session. It also keeps the data extra secure on hard drive, safe from power outages and accidental deletion. AI Suite II is a one-stop userfriendly interface that integrates several Asus management utilities together to allow users to manage parameters like energy settings, fan speeds, and voltage to sensor readings. UEFI BIOS provides a mouse-controlled interface that enables more flexible and convenient input; while a user-friendly graphicsbased BIOS interface offers easier system tweaking and greater storage support. It also natively supports fullyutilized hard drives larger than 2.2TB in 64-bit operating systems. Asus desktops are measured during different operation modes to ensure the noise levels are within specified range.

Plextor digs deeper explaining the ideology behind True Speed Technology as it is implemented in their flagship drive M5 Pro Xtreme, the high-performance 2.5’ solid-state drive (SSD) with professional read-and-write efficiency. Plextor introduced the True Speed Technology that efficiently cleans up the dirty blocks by constantly operating in the background to pick up blocks, erase the unwanted pages and move data to deliver a constant speed with high performance. True Speed provides SSDs with the ability to handle the toughest real world applications by enabling them to rapidly return to like new performance even after very

intense use. The M5 Pro Xtreme uses the combination of the latest Marvell 88SS9187 controller that fulfils the high performance power requirement and the best quality Japanese Toshiba Toggle NAND flash. Plextor SSDs with True Speed redefines the meaning of speed.

Circle Sniper - Vertical Laser Gaming Mouse CIRCLE unveils Sniper, vertical laser gaming mouse a perfect choice for the gamers. High accuracy scrolling, detachable palm rest with highly programmable buttons. Circle Sniper, optimises the workspace and the grip of the vertical mouse is high when compared to a traditional horizontal mice. The unique design eliminates the pressure on the wrist and the arm. The anti-skid grain feature of the detachable pal rest allows the user for smooth functioning. Circle Sniper comes at an MRP of Rs. 2499 and available with 3 year warranty.

Emerson Network Power extends DCIM Leadership with Unique Trellis Platform Emerson Network Power has announced the availability of two new modules for the Trellis platform: Trellis Power System Manager and Trellis Mobile Suite. The new modules provide a complete visualization of the power system, including utilization and dependencies, as well as secure, real-time mobile access – all via the Trellis platform. The Trellis Power System Manager introduces the unique ability to view the complete power chain from the grid to the rack via a one-line diagram. The Trellis Power System Manager also allows users to see data center power from a highlevel view across the data center down to a single device view. This insight enables users to gain information to manage the power system more efficiently, resulting in

reduced risk of downtime and – as typically happens when efficiency is improved – lower costs. The Trellis Mobile Suite is an app that allows users to manage data center assets in real-time, anywhere and anytime, by transforming a mobile device into a portal to the Trellis platform. The ability to take action from a remote location reduces risks to business continuity and improves staff efficiency.


PRODUCT EXPLORER

SEPTEMBER 2013

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PremiumAV introduces Single User License Product A10 Networks gears up for India’s IPv6 Revolution

A10 NETWORKS was founded in 2004 with a mission to provide innovative networking and security solutions. The company makes high-performance products that help organisations accelerate, optimise and secure their applications. Hayato Koeda, President & CEO for A10 Networks KK and Vice President of South APAC, hopes to bring in this transition and help the infrastructure of the Indian IT sector, be one of the few countries to have the first mover advantage and be geared up for the future and help us cope with the challenges that arise from this transition. The company also has a CGNAT feature to preserve IPv4 addresses so that customers can continue to run existing services before migrating to IPv6. IPv6 is one of several major inflection points in the evolution of IT environments, both enterprise and service provider. The company has introduced “Subscriber Awareness” features where the company works together for external servers and dynamically build up the database internally with user information. They take action based not only the IP packet, but internal DB information as well for the subscribers. All the application modules are included without licenses so that customers can use any application anytime without additional license costs. A10’s all-inclusive licensing model makes network deployment affordable for the customers. A10 takes action based not only the IP packet, but internal DB information as well for their subscribers. They have also seen IPv4 preservation and IPv4IPv6 migration opportunities in the telecommunications industry. A10’s Thunder Series Unified Application Service Gateways support all the IPv6 migration and IPv4 prevention technologies.

PremiumAV, developers of world’s lightest antivirus, launched its single user license product with 1 year protection for its customers. The latest product of PremiumAV will provide single users to derive its services hassle free for a year. It is very light as an application and provides complete solution against all kind of virus to the virus, spyware, malware, Adware etc. Unlike other anti viruses in the market, PremiumAV does not slow down the computer ensuring higher efficiency while working. To ensure complete scanning of end-points and securing them, PremiumAV is enabled with file path scanner, process/memory scanner, powerful virus cleaning and USB scanning.

Product is equipped with effective technical support team ensuring glitch free use for users. It can be activated anywhere in the

iBall launches Hi-Quality Serene Headset iBall has introduced the L’OR Gold series headset – the elegant Serene B4. It promises to soothe your ears with its excellent audio performance whether wireless on micro-SD or FM or wired as regular as well as mobile phone headphone. Aimed at delivering an immersive music experience, this ultra-modern set is a supra-aural headphone articulates soft ear cushions that provide a comfortable and perfect fit to your ears. These foldable headphones weigh only 118gms and are priced at MRP of Rs.2,599 only.

Genius launches Energy Mouse Taiwan –based Genius has introduced its new innovative Energy Mouse, that combines a power bank function with a mouse. It’s perfect for charging the Smartphone anytime and anywhere. The energy mouse combines a 12oodpi mouse with a 2700 mAH power bank feature, brining the best of both worlds. Embedded in the mouse is a Li-polymer battery for excellent charge control and four LED Lights to indicate battery capacity as well as charging status. A special battery reserve feature is dedicated just for mouse operation so there is no need to worry about the power bank using up the battery. The bi-directional 2.4GHz antiinterference technology ensures a reliable working distance of up to 10 meters. One

can enjoy responsive cursor control and effortless scrolling. The Two in one function saves travel storage space making Energy mouse the mouse of choice when one is on the go. Choose from four stand out colors- metallic Blue, Metallic Red, Silver and Pink.


SEPTEMBER 2013

PRODUCT EXPLORER

31

WD Red line of NAS Hard drives

AOC unveils amazing Full HD 69 ID series MHL Monitors in India

AOC has unveiled its latest Full HD IPS monitor 69 ID series featuring Mobile High Definition Link (MHL) technology first time in India. MHL lets the user to connect the Android gadgets and directly display the contents in Full HD monitors. AOC 69 ID Series IPS Monitors are equipped with the Clear Vision image performance engine and features Ultra-high Dynamic Contrast Ratio of 20M: 1. The monitor is now available in India in three sizes 22inch (i2269Vwm), 23inch (i2369Vm) & 27inch (i2769Vm) priced at Rs 10,990, Rs 13,590 and Rs 20,490 respectively. Key Features • 2mm ultra-narrow bezel for a virtually borderless appearance • Ultra-thin IPS Panel for consistent image appearance from all viewing positions • Non-reflective matte anti-glare coating that won’t leave smudges or fingerprints on the screen • Full HD display with 1920 x 1080 maximum resolution • 5ms (GTG) response time for smooth motion playback • Multimedia connectivity with VGA, HDMI, HDMI with MHL, DisplayPort inputs AOC’s 69 ID Series has a sleek, ultraslim design with an appearance of no top and side bezels. The Monitor series features 1920 x 1080 widescreen full HD, boasting 20M: 1 dynamic contrast ratio and response time of 5ms (GTG). The monitors come with VGA, HDMI, HDMI with MHL, and DisplayPort inputs for you to connect to external devices.

WD has announced the expansion of its category-leading WD Red line of SATA hard drives specifically designed for home and small office NAS (network attached storage) systems with one- to five-drive bays. WD Red hard drives are now available in a 2.5-inch form factor offering 1 TB capacity and a new 3.5-inch 4 TB capacity. Powered by NASware™ 2.0 technology, WD Red is compatibility-tested with top NAS system manufacturers and optimized for performance and reduced power consumption. Top industry analysts see NAS continuing to represent one of the fastest-growing segments of the worldwide SOHO storage systems market. From both revenue and terabyte perspectives, NAS will continue to experience strong growth through the

forecast period, driven by a major shift of storage deployments toward IP-connected systems. WD Red hard drives are covered by a three-year limited warranty.

AsiaPower SMPS-AP500A and SMPS-AP600A Asia Powercom has added two new models in SMPS category; AsiaPower SMPS -AP500A and SMPS-AP600A. Both these SMPS are compatible to Intel and AMD and comes with efficiency of more than 80 percent. AsiaPower SMPS-AP500A and SMPSAP600A are designed to create less noise and ripple; provides protection against overload/ over voltage. AsiaPower SMPS-AP500A is priced at Rs 999 and SMPS-AP600A is priced at Rs 1999.The product carries a warranty of 3 years and available ex-stock.

Kaspersky Lab launches Kaspersky Internet Security for Mac In an effort to develop a security product that meets the usability requirements of Mac users, Kaspersky Lab has created Kaspersky Internet Security for Mac. This new solution replaces the company’s existing product - Kaspersky Security for Mac - by adding security technologies already found in the Kaspersky Lab’s advanced Internet Security products for PCs. Thanks to our extensive malware database, updated regularly with the help of the Kaspersky Security Network cloud service, Kaspersky Internet Security for Mac’s is up to the latest threats. However, new threats emerge constantly – sometimes even quicker than antivirus database

updates can be released. That is why, in addition to standard signature protection technologies, Kaspersky Internet Security for Mac integrates proactive behavioral technologies, which can detect previously unknown malicious programs.


PRODUCT EXPLORER

SEPTEMBER 2013

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Thermaltake Chaser A21- Ultimate ESport Design Gaming Case

World’s 1st dual Thunderbolt-certified Asus Z87 Deluxe/Dual Motherboard now available with Rashi

Asus is also the first to market with Intel Thunderbolt-certified Asus Z87 Deluxe/Dual Motherboard, with the ability to chain up to twelve devices to two Thunderbolt ports which helps in having less hassles while handling the product helping change the standards for display and magnanimous data speeds. Thunderbolt works at 10Gbps, 2X faster than USB 3.0. The motherboard also features Asus Wi-Fi GO! which makes enjoying home entertainment and remotely controlling your PC easier than ever! It is the first integration of Wi-Fi hardware and a host of useful connectivity functions in a single intuitive app anyone can make the most of. It’s a one-stop utility that links your desktop with smart devices, which can be used to remotely control your PC for a truly connected lifestyle. The motherboard also has Near Field Communication technology (NFC) support for instant device pairing. Asus NFC EXPRESS is an external accessory box that combines several convenient remote access and quick Windows 8 log in functions, which needs just a tap to start and connect. The NFC Express Box includes 3 ports of USB 3.0 which makes the device perform faster and better. This motherboard has many features like three digital outputs make it easy to connect three monitors, which is great for a wide range of applications. Detailed and excellent visuals for gaming, multimedia entertainment, and productivity are all some among the many features of this motherboard.

Thermaltake has launched another new member in Chaser Series- Chaser A21 mid-tower gaming chassis. Ever since the introduction of Chaser A31, A41 and A71, Chaser A21 gaming case, continues Thermaltake Chaser spirit designing concept for gamers and enthusiasts which combines maximum performance, cooling and compatibility within a mid-tower package. With the black metal meshed highlighted with blue fluorescence stripes on the front panel, Chaser A21 has continued the esports appearance and outstanding protection designs inspired by the major motion picture Tron which helps characterize its originality. The transparent window on the side panel provides a fresh look into the breathtaking

high performance PC build inside. Chaser A21 enables user to build up a complete high-end solution with a 240mm radiator liquid cooling system.

FusionStor launches IFS SAN storage series

FusionStor Technologies has unveiled IFS SAN Series -an industry leading SAN storage solution with unique features like high performance cache and battery free super capacitors. IFS series comes with HDD SSD options as added advantage. Series offers support for multiple SAS/SSD drives, allowing mix of SAS SSD in any drive slot enabling business agility. User can increase the performance just by swapping the controller. FusionStor IFS SAN series takes all the challenges into consideration and provides maximum configuration flexibility thus reducing cost and saving time.

Amkette launches USB 3.0 Superspeed Hub Amkette has announced the launch of USB 3.0 Superspeed Hub, the latest gadget for speedy data transfer. The USB 3.0 Superspeed Hub can transfer data between multiple hard disks and flash drive simultaneously without compromising performance. Designed to connect with multiple USB peripherals and storage devices like laptop, PC, hard disk and smartphones, the plug-and-play device enhances the transfer rate up to 5Gbps, ten times faster than the USB 2.0. The new accessory used as a connector between peripherals and data centre

is priced at Rs. 2,299. The new device- USB Hub 3.0 SuperSpeed Hub features a powerful SuperSpeed interface that delivers up to 900mA of power with the help of the power adapter which facilitates mobile-device charging faster than any USB 2.0 hub.


SEPTEMBER 2013

PRODUCT EXPLORER

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HP EliteBook Revolve 810 and HP ProBook 430 Hewlett Packard Printing and Personal Systems Group, India today extended its commercial PC portfolio with the announcement of HP EliteBook Revolve 810 and HP ProBook 430. EliteBook is a touch-enabled notebook that pivots to let users share their work and folds to go mobile as a tablet, and is priced at Rs. 90,000/-. HP ProBook 430 is a business notebook suitable for everyday use and is priced at Rs. 39,000/-. EliteBook Revolve has the ability to transform with the flick of the wrist to deliver a convertible computing solution to match any need. It is designed for businesses that require both an ultrathin notebook and a touch-enabled tablet. Driven by the latest, third-generation Intel Core processors and optimized for Windows 8, the HP EliteBook Revolve 810 offers the incredible performance and visuals of a fullpower notebook alongside the flexibility of quickly switching to a tablet with a touchenabled high-definition (HD) display. HP also introduced ProBook 430, a business notebook with the power and

• performance that perfectly suits its solid design and elegant finish. Made of aluminum, with a spill-resistant keyboard and a soft-touch paint job, this stylish notebook is built to perform. With a touch-enabled display that pivots to let users share their work or revolves and folds to go ultra mobile as a tablet, the HP EliteBook Revolve 810 is designed for busy enterprise environments. Representing the ninth generation of HP’s line of convertible tablets, it has all the tools needed to get the job done, including: • Windows 8 Pro for a familiar PC experience with the intuitive experience of

touch, all driven by the latest Intel processors. An 11.6-inch diagonal HD display packed into a 1.36-kilos design allows for mobile freedom without sacrificing performance. HP ProBook 430 is packed with the tools IT needs to securely deploy and manage a fleet across an enterprise Stay one–step ahead of hacks and attacks. Built–in security safeguards your HP ProBook against viruses, detects possible corruption, and alerts you to unauthorized changes. HP Client Security software suite helps you encrypt your hard drive, permanently delete unwanted or discarded data, restrict unauthorized access, and more. Stay up and running. HP BIOS Protection offers enhanced protection against virus attacks and other security threats, and is designed to help prevent data loss and reduce downtime. HP Password Manager lets you quickly log in to various online accounts.


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RAPOO’s First Partner’s Meet attracts 250+ Partners in Mumbai

iRishtey Partner Conclave

iValue recently completed its 5th anniversary as the fastest growing VAD with 5 times growth over market, consistently over last 5 years. iValue celebrated this success in a grand way with its key Partners and OEM’s who contributed in a big way through International Partner Conclave, “iRishtey 2013”, recently held at Srilanka, between 4th & 6th of July. The 3 day event saw iValue bringing Top 100+ partners & consultants and 12+ OEM’s, who define and shape networking, security and storage industry, to jointly script the next big growth wave for all. The key objective of iRishtey was to review the market, identify new growth opportunities for partners and arrive at “collaborative Go to Market” approach required for ensuring profitable growth. The event was inaugurated by Partners across North, West and South zone’s lighting the lamp. There was large consensus amongst most partners to leverage on many of the niche and compelling offerings presented for effectively addressing Customers business and IT challenges to ensure growth with profitably. The highlight of the event was the Panel discussion on topic “Next Profitable Growth Opportunities for Partners”. The topic invited healthy debate and discussion amongst panel members comprising OEM’s and Partners with the audience sharing their views and perspective. The discussion ensured many take away such as focusing on customer, understanding customer business, ensuring balanced portfolio with niche and popular offerings along with services, leveraging cloud to address expanding market, focusing on service revenue, etc... as new avenues for profitable growth.

RAPOO conducted its first partner’s meet in Mumbai recently. The meet attracted 250+ partners in and around the Mumbai. RAPOO global heads addressed the partners. RAPOO provided a platform to ITDA members who officially launched their logo at the event. RAPOO announced the lucky draw winners for ‘RAPOO Malamaal Offer’, conducted between July 5 -16, 2013 and also ‘RAPOO Bumper Offer’, which was an on-spot lucky draw for all the attendees. Mr Oliver Shi, APAC General Manager at RAPOO highlighted the global business of RAPOO and introduced vast range of RAPOO products to the partner community. He assured full support from RAPOO

to all the partners despite the volumes they would commit to move in the market. Mr Oliver introduced upcoming products and his plans to develop strong after sales support system to assist the partners.

TRENDnet successfully concludes 3 City Road Show

TRENDnet conducted 3 city-road shows for partners in New Delhi, Secunderabad and Cochin. The road shows witnessed 300+ partners from in and around the cities. TRENDnet has partnered with Abacus Peripherals to initiate these road shows and will continue to penetrate the tier II cities in coming future, to educate the partners on TRENDnet’s performance rich products. The road shows attracted 300+ partners. The partners appreciated the effort put-in by TRENDnet to reach out to them and encouraged them to conduct similar event frequently.

R&M roadshows continue penetration into Tier II Cities Swiss cabling specialist R&M, a leader in quality structured cabling solutions, successfully conducted road show at Baroda. The road show attracted over 20 partners from in and around Baroda. The R&M road show starts with the corporate overview of R&M, the attendees at the events got a first round of briefing on R&M’s innovative product portfolio and Swiss technology. The partners and resellers got an idea as to increase their business portfolio by offering unique, value-added R&M products and solutions. Later a question and answer session was conducted so as to gain better understanding as to what’s

expected from the organization and vice versa of the customer. To showcase its commitment to bringing high quality cabling solutions, to the newer geographical markets across India, R&M has been successfully conducting the road shows in Tier I & II cities to generate a stronger presence through the channel market. R&M started its road shows three quarters ago in Tier I cities like Mumbai, Pune and Kolkata and also explored the Tier II cities like Coimbatore, Ahmedabad, Kochi, Hubli, Trivandrum and Belgaum and has seen increased traction for its products in these regions.


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RNI No.2003\14367

Registered No: KL/CT/155/2011-13

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