GET SUMMER READY... ...WITH 8TRACK & TWO TRIBES

It might feel like a long way off but the long, hot, busy summer months are fast approaching!

With warmer day and longer nights there is a great opportunity to energise your drinks lists with new and exciting drinks. Coming together for the first time, 8Track Spiced Rum and Two Tribes craft beer have joined forces to bring you 3 top tips on getting your drinks list summer ready.

About The Brands

Born in Cornwall, 8Track is a premium spiced rum that celebrates and supports independent music and good times together, big nights out and celebrations are what they do best!

Two Tribes is the London craft brewer whose background and DNA is rooted in music, culture, art, and the good times that they bring to every single beer.

Both brands like to go big in the summer, from showing up at music and cultural festivals across the UK, supporting independent live music, or simply helping the good times flow alongside their vibrant drinks.

Top Tips On Getting Summer Ready

TIP 1

26% of summertime on trade occasions are considered to be “special occasions” by consumers (PROOF, Sept 2022). Make sure your summer drinks list offers them something special and new, like 8Track Spiced Rum. From their signature Rum & Coke to 8Track slushies, 8Track has loads of special serve ideas to help your customers celebrate all summer long.

TIP2

Nothing quite says summer in the UK like a cold pint in a beer garden. Freshen up your draught beer game with London based craft beer provocateurs, Two Tribes. The powerhouse combination of their Classic Helles Lager and Dream Factory Pale Ale will help you tap into the current trends for premium lager and bright, fruity, sessionable ales.

TIP3

We think the trend for activity-occasions is going to be big this summer so why not take your customers’ experience to the next level? 8Track and Two Tribes are both avid supporters of independent music, find out how they can help your venue!

To find out more about these brands and how to get them listed, speak to your Inn Express account manager or scan the QR code below.