20 Most Inspiring CEO's to Watch Globally by Innovative Zone Magazine

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Editor’sNote “GREAT THINGS HAPPEN WHEN YOU WORK WITH PASSION, DON’T STOP UNTIL YOU FIND WHAT YOU LOVE” Do you think joining a startup is a good way to kick off your career? Well, if you’re a long time professional, you know it is. But, if you are a fresher, let me help you understand. Startups are more than just a company - It’s an ecosystem! Here people are twice the innovative, hardworking and capable of facing challenges and uncertainties. They have a one-of-a-kind culture and are flexible to transformations. Take the pandemic, for example. Startups exemplified how to shift swiftly to remote work without hampering progress. Many established enterprises have learned to grow and expand their workforce from their capacity to adapt quickly. The benefits don’t end here! You’ll never get bored working at a startup. Their inherent dynamism drives them to try new things and complete tasks as quickly as possible. The thrill ultimately affects a person’s attitude, motivation, and thus performance. Moreover, you won’t get constrained by rigid schedules or typical dress codes. Instead, you will be investing more time in productivity. For them, it’s quality over quantity. That doesn’t mean it’s less work. It’s about working more efficiently. Flexibility has proven to raise employees’ productivity. Even amid the lockdown, this helped in getting multiple tasks done with exceeding results. Start-ups also empower out-of-the-box thinking. This aids in tailoring a work approach or even revamping an existing solution. You’ll be working with cutting-edge tools and learn a wide range of skills that will stay with you for your entire life. In other words, you’ll be en route to become a ‘pro’. Also, a Startup is the best example of teamwork. Despite having smaller teams, growth is a cooperative effort, and once again, you’ll be learning a lot from others. The job will become a purpose and inspire you to be an impactful part of the ecosystem. Ultimately, this will redefine your lifestyle, giving you experience and developing you for greater things. Being in an organisation that was once a sprouting startup, I can highly relate to this. And to enlighten our reader’s community on their efficacy, this Special Edition, is focused on startups that promise an upscaling career to every aspirer. Our entrancing Cover page will be featuring Phade, a potential startup set to make a mark in skincare. To conclude, startups are shaping communities and ushering the world towards a better tomorrow. And finally, I believe the question we started with is answered.

Indranil Roy

Indranil@innovativezoneindia.com

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Owned, Printed and Published By Abhishek Kumar Dubey and Printed at Tanuj Process, A 21/27 Naraina Industrial Area, Phase-II, New Delhi - 110028 and Published at RZC 4, A/2, Street No. 21B, Sadh Nagar - II, Palam Colony, New Delhi-110045

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COVER STORY

CONTENTS PAGE No.

Phade

Phade Reinventing the Ways Skincare Products are Prepared

Hardik Varia

Founder, Phade India Pvt. Ltd.

18 SUCESS STORY

Journey From “Byte Into An Apple” To “Think Different”

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22 GENTECH

Giving Indian Research An International Benchmark

24 HALDIRAM SNACKS PVT. LTD.

The Unseen Force Behind the Rise of Haldiram

28 TOURISM

7 Cool Hill Stations Near Delhi You Should Visit to Beat the Heat

30 KITEC INDUSTRIES INDIA PVT. LTD. Transforming the outlook of piping systems in India

32 RICHA INFOSYSTEMS Through the lens of an Innovative World - Bringing the Finest Tools for Education, Corporates, and the Healthcare Industries

36 CUISINE 10 Best Restaurants in Delhi for a Luxurious & Lavish meal

38 TECHNOGRAM SOLUTIONS

An Emerging Leader In Travel Technology Space

40 TEMP BRIDGE

Invigorating Careers and Businesses with Promising Solutions

44 INNOVATION

The Power of Artificial Intelligence

46 VISA9 EDUCATIONAL CONSULTANCY

Transforms your ‘chimera’ into existential reality

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Cover Story

Reinventing the Ways skincare Products are Prepared Smita Kumar | Innovative Zone

Skin care is something that deals with every part of your body since it covers them all. It is best to keep the skin properly nourished. Healthy skin care is essential because it brings you a step closer to radiant and glowing skin. In fact, keeping your focus on good skin care boosts your confidence level, and you begin to love your mirror reflection. And, then comes the journey of confidence and beauty! Despite all such facts, the universal fact is skin care requires your time and effort. There is no miracle cure to it. Be it naturally or sometimes by putting on beauty products, skin care is needed and even at times, to prevent before some problems actually occur. The time when you start feeling the requirement of some beauty or skin care product is when the names of different brands take instant space in your mind. As we craft the outside beauty, a name that is ‘Phade’ is no behind. When it is about skin care and especially, stretch marks, this brand new company is there for you! The multi-tasking founder Hardik Varia from Ahmedabad describes here how the idea came to his mind that he should try this venture, though he already had ‘Whiskers’, men’s grooming products’ brand. Let us get to know more-

“It’s not just what substances you put on your skin. Inappropriate inflammation is rooted in diet, how you handle stress, how you rest, and your exposure to environmental toxins.”

Andrew Weil says,

WHEN IT COMES TO SKINCARE, PEOPLE START THINKING IT IS ABOUT THEIR FACE. THAT’S NOT SO!

ABOUT THE COMPANY The brand Phade was established in the spring of 2021 by Hardik Varia who is also the founder of brand Whiskers. As mentioned above, Whiskers serves luxurious men’s grooming products. Phade was born to create commendable skin care products using plant extracts, sustainable farming, and green practices which results in producing a dynamic range of skin care products.

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Hardik Varia

Founder, Phade India Pvt. Ltd.

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The team believes in providing the best skin care products possible. Continuing to use hand-picked fresh ingredients to create products that contain potent healing and beautifying properties, many of these ingredients are combined with the purest plant extracts containing minerals and trace elements found nowhere else. The products are made without any severe heating or hydrogenating processes that can affect the nutritional content and potency of natural ingredients. Vitamins are captured in their all-natural fresh base, offering dramatic results as actual seeds, pulps and peels impart regenerative and healing powers that only nature can produce.

The products would include stretch mark lotion/cream, psoriasis cleansers, and creams, eczema creams, diabetes lotions, and creams.

THE TALE OF INCEPTION

It was for the first time that Varia thought of having a skin care company when his wife was pregnant in 2018. He witnessed how she used to spend several hours online searching for good products just to prevent stretch marks. This gave him an idea to start a skin care company of his own. Since he could hardly find any appropriate products required and he was already in the men’s grooming products (owner of Whiskers brand) industry, he could differentiate between ingredients easily. Not finding satisfying products, his idea of starting a new company became intense. Varia used to have discussions with his wife regarding hormonal changes and how the body used to react during and post-pregnancy. Finally, he decided to have a skin care company that could honestly serve other problems like itchy skin due to diabetes, eczema, psoriasis, etc. too. These were the ones that he saw in his family members and relatives.

Vision & Mission

Phade visualizes itself as the first choice for skin care and well-being, in the coming days. The founder and team members want people to feel and be more confident as far as their appearance is concerned. Varia asserts, “Captivating the customer experience that drives long-term loyalty and delivers sustained growth to our company, is our motive.”

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Further talking about their mission, the confident founder says, “We have already come up with the products that will not only make your skin look gorgeous but also boost your confidence regarding looks.”

• • • • • • • •

Values Professionalism and innovation Beauty Quality and a rich variety of advanced skin care treatment Social responsibility Reliability and integrity Sustainability Authenticity and Honesty

TECHNOLOGY AND PHADE “There is a non-stop growing interest in cosmeceutical products (combining cosmetics and pharmaceuticals). Technology is simplifying consumers’ purchase journeys both in-store and online. Phade utilizes a combination of dermatology and data to decipher individual skin needs. Environmental factors, lifestyle, mood, stress, pH, oil measurements, hydration levels are closely examined to determine and create consumers’ most ideal stretch mark cream. We are also planning to launch a mobile app shortly where consumers will be able to test their skin conditions by submitting skin concern pictures”, THE AMBITIOUS FOUNDER SAYS.

QUALITY OF SERVICES It’s not all about reinventing grooming and personal care products. Phade would be happier if they reinvent how these products are prepared. Here, the key suppliers and manufacturers are invited to work together towards zero-waste manufacturing. To ensure a cleaner and safer environment, the domestic shipments are performed with GOGREEN Carbon Neutral Service.

The company does not intend to do any compromise with the quality of services rendered. At every stage, the quality team ensures that the standards characterizing the brand are complied with and achieved. Quality covers several sectors of business such as design, compliance, and distribution. In terms of design, the quality team ensures that the quality of the finished product (formula, packaging, and process) complies with the quality set by the brand. It is also made certain that the product complies with specifications.

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One should always work towards his or her passion and not stop whatever the situation be.

Research & Development

THE FLAGSHIP PRODUCT AND TRUST OF THE CLIENTS

The 36-year old young founder of the young company talks about his flagship product and says, “With our flagship stretch mark cream, we will be serving pregnant women, bodybuilders, obesity, puberty stretch marks. We will be explaining and providing an indepth study of how the secret formula is going to work on their skin. We are also in a mood to educate our customers through social media and our website i.e. www.phade.in, so that they can fully rely upon us.”

The role of skin care cosmetics is to guide users to fresh and healthy beautiful skin. At Phade, formulation development is worked on, focusing not only on skin effects for that purpose but also on sensibility values such as security and comfort to keep using it with satisfaction. The research area is based on colloidal surface chemistry, such as emulsification technology and dispersion technology, but we have also developed more effective formulations by combining dermatological knowledge. The basic function of skin care cosmetics is moisturizing, but it also plays a major role in responding to various skin problems such as stretch marks, psoriasis, eczema. Phade’s strength is in the technology for stably blending the active ingredients that fulfill those requirements and in the encapsulation technology for maximizing the effectiveness of the ingredients.

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SECRET RECIPE

Varia describes his marketing approach as a ‘Secret Recipe’.

NO COMPETITION

Varia confidently speaks, “As such, we don’t have any competition in the market because of the breakthrough formulation that we have developed. No such brands are focusing on the appearance of stretch marks instead, they are selling products to lighten or cure the existing stretch marks. The formulation and process from which we derive our actives are registered trademarks and so, it’s not only difficult but impossible to copy and even if any other brand is trying to do that, the results will vary.”

THE FOUNDER HARDIK VARIA

Acquiring education at L J College of Commerce (BBA) and NAEMD (PG in Event Management), Varia saw himself as an entrepreneur later. Being multi-tasking, he likes to do all the work on his own. Also, he received appreciation from IIM, Ahmedabad for his management skills. Varia enthusiastically boasts about his work and passion which was to organize gigs. He used to promote international artists and music with the motive to develop an excellent music scenario in India and build a gateway. Norman Doray, Chris Montana, Dave Kurtis, Jaytech, Tom Fall, Peter Brown, Stan Kolev are some of the artists Varia has worked with. He got an opportunity to work closely with Nikhil Chinapa, to develop quite a good music scenario in India. In fact, he wishes to start own record label one day.

AN IMPACT NEEDS TO BE MADE

The company believes that it’s your product or service that inspires people to think outside the box. Your secret ingredient recipe is of top quality and result-oriented. Your service is top-notch. When customers describe your company, they speak in superlatives. You are always there for your customers. You give them peace of mind. They know they can reckon you. Today, there are an infinite number of ways that people access information about products they wish to purchase. The challenge for businesses is to maintain a consistent unique selling proposition whether their messages are on television, in print, or online. Your objective is to have all your customers using the same few words when describing your brand to other people.

IN THE FUTURE

“I do not have a precise role in mind, but my aim over the next five years is to be at a place where I can make a difference. I will also be looking for opportunities to expand my responsibilities within this role to work towards my goal”, Varia who started Phade in August 2021, affirms.

A BEAUTIFUL MESSAGE

VARIA SAYS,

“I founded Whiskers (mens’ grooming brand) in 2017. I used to attend a lot of music festivals around the world where I noticed all the men focusing a lot on grooming i.e. from bodybuilding, hair styling, maintaining a good beard, and of course, smelling good. Everyone was looking dapper. I also observed what the shops were selling in terms of men’s grooming products andthat was when I figured out the gap and desperately wanted to start this trend in India. One of my friends also asked me to get a tattoo after-care product from Europe as there was no Indian brand fulfilling his necessity. I researched for a short time and saw that there were actually no Indian brands serving this virgin category.”

Varia boosts the morale of others by simple and beautiful words,

“Start by doing what’s necessary, then do what’s possible, and suddenly, you are doing the impossible.” Undoubtedly, it has been witnessed that the beauty industry is continuously adapting to changes. Camillo Pane, the CEO of Coty talked about speed once in ‘Forbes’, “Brands are created at the speed of light.” He added, “The beauty industry is becoming increasingly complex. Our instinct is to dislike complexity. But we either embrace it, or we’re not going to be around.” On the other hand, globally, the industry is strong and only getting stronger. How big is the beauty industry? Up from $483B in 2020 to $511B in 2021 — and with an annual compounded growth rate of 4.75% worldwide — it’s predicted to exceed $716B by 2025. And $784.6B by 2027… Phade India Pvt. Ltd.

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JOURNEY FROM “BYTE INTO AN APPLE” TO “THINK DIFFERENT”

Success Story

Just a visit to apple farm seeded up the world’s largest information technological company and third largest mobile phone manufacturer in the world after Samsung and Huewai . Unless you have been under the rocks for life. You may have heard once of Apple Inc. for sure. Apple has high level brand loyalty and customer satisfaction. The live example for the customer loyalty is having more than 1.3 billion Apple users spreaded across the world. Today we the team of Innocvative Zone have dedicated this article to the journey of fun,spirited and not intimidating firm of the world “Apple Inc.” GLORY ON THE WAYS The American multinational technology company was incepted 42 years ago by three brilliant minds -Steve jobs,Steve Woznaik and Ronald Wayne on April 1,1976. The company is headquartered in Cupertino, California acquiring 500+ retail stores in the world. The company earlier known as Apple computer company, In 1977 firm get its recognition as Apple Inc. A public ltd . Company in August 2018, become the first public US company to worth over US $1 TRILLION, shedding more than 1,30,000 employees and owning 500+Retail stores in 24 countries. Also the operation of iTunes become the world’s largest music retailer. All these coins tossed the company up to design,devlop and sell consumer electronics, computer software and online services. TAKE A FLASH BACK The all three heads of the company seed the foundation in order to develop and sell Woznaik’s I personal computer, in January 1977, revenue from sales noted including Apple II grew frequently within few years. They get filled up with motivation and in order to capture the moment they started to hire personnel, computer designers and initiated the product line. Over next couple of years, firm shipped new computer technologies featuring innovative and creative abilities of Graphical user interface like Macintosh (1984).. 18

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With the help of huge marketing campaign and sailing the slogan of “think different”, the commercial credited widespread critical acclaim. However,the up level price tags and limited software titles shape power struggles between the company senior executives. In 1984, Woznaik sign out from the Apple and immerse himself in his own commitments where on other hand, Steve jobs resignation shake the structure as a whole. Jobs founded his new company – NeXT along with former Apple staff. As soon as market for personal computer enlarges in its shape, Apple’s computer lost share to low price tags especially those with Microsoft windows operating system. The body was on the brink by both hands either be it economic or be it financial structuring. Despite of shuffling the whole executive on the go, No stone are seem to turn around in their favour. Gil Amelio by the thought of inner development bought NeXT in 1997 aiming to bring Jobs back. With the acquisition of NeXT, Steve regained the ledership power within the company and become the new CEO shortly.

The steps of Jobs back in the world started the beginning of rebuilding of Apple’s status, and shutter up Apple’s very own retail stores in 2001, holding number of companies to devise a great portfolio of solutions, software titles. Refurbishing and changing few some of hardware used earlier in its computer. In January 2007, Jobs renamed the organisation displaying the more focus drift into consumer electronics, simultaneously announced Iphone which reflects the huge critical acclaim and financial success to the journey. In August 2011, jobs sign resignation as CEO of the company due to unusual health complications and Tim Cook become the new CEO of the world’s largest Information technological company. Just in two months span, Jobs died marking the end of the era of organisation. In 2018, the company become the new face of brand loyalty and customer satisfaction value writing of US$ 1 trillion worth and having US$ 265.595 billion as revenue from operation. The history makers of the world are glowing in the dark ways. WHAT THEY DO ? The industry belong to develop, design and dealing in computer hardware, computer software, consumer electronics, digital distribution, semiconductor features, fabless silicon design and corporate venture capital. Their respectful and successful products include Macintosh, iPod, iPhone, iPad, apple watch, Apple TV, Home Pod , Mac OS, iOS, watch OS ,TV OS, iLife, iWork, final cut Pro, logic Pro and Garage band. WHAT THEY HAVE? Apple pay store, iTunes store, App Store, Mac App Store, iBooks Store, iCloud and Apple music. WRAPPING UP This was the whole journey of Apple Inc in a short blink. Hope you are inspired with the great professional and attractive appearance of the entrepreneurship. How the firm floats on the tides of the environment and bridges all the difference by best possible way.

Innovative Zone wishes you happy reading!! And happy entrepreneurship!!

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COMPANY NAME

KEY PERSON

DESIGNATION

Anaad Consultants LLP

Sukhvinder Kaur

Founder

BridgeLabz

Narayan Mahadevan

Founder

Cognigix

Ajay Kumar

CEO

Gentech Marketing and Distribution

Dr. Anita Talwar

Managing Director

Haldiram Snacks Pvt. Ltd.

Dr. A.K. Tyagi

Exicutive Director

i8LABS

Anuj Agarwal

Founder & CEO

Kitech Industries

Avinash Ladha

Managing Partner

Klay Capital Pte Limited

Arjun Anand

CEO

Krystalvision Image Systems Pvt. Ltd.

Vivek Pathak

CEO

Online Instruments India Pvt. Ltd.

Shivanand Mahasetti

Founder & CEO

Phade India Pvt. Ltd.

Hardik Varia

Founder

ResoluteAI.in

Sanjay Jha

Founder & Director

Richa Infosystems Pvt. Ltd.

Tushar Shah

Managing Director

Shree Rapid Technologies

Nitin Chaudhari

Owner

Software@Work (India) Pvt. Ltd.

Vikram Seth

Founder & CEO

Startoon Labs Pvt. Ltd.

Er. Suresh Susurla

CEO & Managing Director

Technogram Solutions

Sanjay Khurana and Ashu Gupta

Co-founder

Temp Bridge

Anish K Singh

Managing Partner

VISA 9

Sai kumar Medi//Pagidimarri Krishna

CEO//COO

Wipra World WIde

Priten Shah

Owner

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GENTECH

Giving Indian Research An International Benchmark

Smita Kumar | Innovative Zone

n India, science is purposefully lifting the bar in a huge manner. With the considerable number of investments to push researches and projects, India is on a path of glory. However, the current market scenario is posing a major challenge for research domains to grow. With innovation and innovative applications, researchers in India can shoulder with western-counterparts and may surpass them as well. Gentech Marketing & Distribution Pvt. Ltd., a well-seasoned research foundation, envisions such an India. Led by a mother-daughter duo where Dr. Anita Talwar, a physiologist and ex-researcher provides her expertise in the field of physiology while Varnika Talwar drives the innovation. Varnika Talwar coming from a background of Engineering and MBA, left her job to join hands with Gentech as she and Dr. Talwar share a common goal to Work For Science. The Company provides Indian researchers with the scientific tools and data to create valuable research solutions.

Dr. Anita Talwar Managing Director

A PROLIFIC PLATFORM TO INDIAN RESEARCHERS

Dr. Talwar is well-recognized for her contributions in the field of scientific researches. As a researcher, she witnessed a series of challenges faced by scientists in regards to technology and practices. She joined Gentech and pioneered it as a house of innovation to provide staunch research for scientists/researchers of India. She brought on board a fervid team accomplished in distinct areas. From there, Gentech took a step forward in offering credible research on various fields of study, such as Human Physiology, Pharmacology, Neuroscience, Neurobehavioral Studies for lab animals, Biotechnology, Life sciences, Yoga and wellbeing, Sports Physiology, and many more. Gentech provides its research solutions to a commendable number of universities, medical colleges, industries, R&D labs. With the technology and talented people, Gentech has driven a unique value proposition in its projects. Its solutions come with after-sales service and support, even to its long-term users. Its users include national foundations like NIPERs, CROs, Defence Labs, institutions like IIT’s, NIT’s, AIIMS and R&D companies, like Advinus, Jubilant, and Syngene.

Gentech ensures stepwise guidance through funding, conducting research, training for new technology and all the other hiccups on the way. Serving for the last 25 years, Gentech has created a niche modus operandi. The coagulation of research, the associated products and the teams’ contribution help researchers curate the best possible results.

WHAT MAKES THEM VALUABLE

IMBIBED WITH CREATIVITY & CORE VALUES

Dr. Talwar believes to be finest, best-in-class solutions aren’t enough – a company should have a more connecting approach. On that note, Gentech stays by its clients throughout the journey. Its research solutions are segregated into Human Research, Educational Research, Environmental Research, Animal research, Animal neuroscience research and Animal infusion products.

Innovation comes from creativity - and at Gentech, it’s what drives their purpose. To keep the creative quotient up to the mark, the Company conducts timely brainstorming sessions with the team. Gentech is driven by core values, like Humility, Diversity, Team player, Customer Service and Recognition. And everyone adheres to them through actions, whether it’s the team or clients. The core values and engagement empower a synergic culture where everyone is 22

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respectful, interacts with other’s cultures and works together to build an amazing impact. Individual efforts are recognized, and meritocracy is followed.

Gentech has participated in National and International medical conferences, such as MEDICON Yoga and Heart Conference, IAN Neuroscience Conference, IEEE Conference, APPICON/ ASSOPICON Physiology and Pharmacology Conference and conducted countless workshops. All the workshops are fostered by hands-on experience to provide real time experience to the audiance. Finally, Gentech supports journals and events that highlight young scholars.

A PLACE OF LEARNING AND GROWTH

“The culture of an organization depicts how we’ll be with our customers. Our growth comes from each individual’s growth”, says Varnika Talwar.

THE NEXT STEPS TO CLIMB

The Talwars believe that people are the most valuable resource. Therefore, they ensure Gentech to be a milieu of individual growth. They have a two-way feedback system to acknowledge teams’ grievances and suggestions and further provide each individual with their performance feedback. Gentech further encourages employees to follow their passion. Thanks to the end-to-end framework, Individual and Company goals are aligned and empowered.

With a strategic standpoint in innovation and knowledge with domain expertise, Gentech is planning to explore new fields. Physiology is in every domain, and so is Gentech. For instance, designing segments are leveraging physiology to build more ergonomic designs. Gentech has been continuously striving to diversify its portfolio; it soon plans to enter ergonomic research. Gentech plans to expand its research to Yoga and Naturopathy to benefit a person’s physiology. It also aims to diversify into sports to contribute to athletes’ well-being and training by providing best-in-class technology. Another area of concern is lifestyle assessment. The new way of life has its complications, and Gentech is offering tools to assess the level of stress and to overcome it. Gentech’s ultimate goal is to set up the best technology for researchers and with relentless hard work, Gentech is ensuring an international quality in solutions while collaborating with others researchers to develop advancements.

Furthermore, Gentech understands how learning & teaching together can help discover insight to new things. Constant learning enhances skills, and sharing knowledge enriches the knowledge base. Gentech provides free upskilling courses and freedom of sharing knowledge and ideas. That’s not just it! The Company organizes lectures, workshops, industrial training, faculty development programs by partnering with various engineering and medical colleges. It has signed MOUs with several institutes for training sessions and plans to continue them in the years ahead.

The team members in organization are also contributing to research, they have already published some papers and plan on diving more in research under the guidance of Dr. Talwar.

STAYING ABOVE THE COVID-19

A culture so cohesive that not even distance can degrade growth proves a company’s meritocracy. Even before Govt. imposed lockdown, Gentech started working from home. All the operations, including negotiations, demonstrations, installations and after sales service were switched to a virtual platform to ensure everyone’s safety. “Even when customers requested visits, we didn’t risk our employee’s health”, affirms Dr. Talwar.

A THOUGHTFUL NOTE TO ENTREPRENEURS

“If you’re an entrepreneur, be cautious and conscious at the same time. Be cautious of the path you choose, methods you implement and the environment. Be conscious of your belief and purpose.”

She further adds, “We also understood the situation was very difficult to cope with mentally and hence offered free therapy and counselling sessions to overcome them.” Even in post-lockdown, the Company functioned with 50% staff ensuring social distancing and proper sanitization. Individuals are encouraged to take vaccines at the earliest and take proper care of themselves. While prioritizing the safety of employees, Gentech made sure it’s aligned with the learning curve. Due to the pandemic, the demand in the research domain has substantially shifted and the research proposals are put on hold as funds are difficult to access. Gentech saw this as an opportunity for self-learning and training. It conducted multiple technical and managerial training sessions to keep learning and growing together.

WIDELY REVERED AND ACKNOWLEDGED

A journey that started 25 years ago with a handful of people, has earned its repute across verticals. Celebrating the achievement, Dr. Talwar shares, “Our clients are so pleased with our research solutions that even their 3rd generation of research scholars want to collaborate with us on projects.” Its eternal vision earned the trust of renowned scientists from AIIMS, IITs, NITs, Defense Labs, ISRO, Patanjali, NIMHANS and many more. 23

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Dr. A.K. Tyagi The Unseen Force Behind the Rise of Haldiram Avishek Singh | Innovative Zone

he key to Haldiram’s success is genuinely hard work, decades of expertise, contemporary technology, the quality that meets FSSAI requirements, and, last but not least, the punchline: Taste of Tradition. A brand is the collection of expectations, emotions, experiences that contribute to a consumer’s choice to select one product or service over another. Haldiram is one of India’s most recognizable entities, created through decades of commitment. Each leader has a strong attachment to the brand, drawing their identity from it and putting sweat, blood, and profits back into the company.

MEET DR. A.K. TYAGI-

DR. A. K. TYAGI Executive Director

“We do the R&D innovation to improve the life expectancy of our goods by freezing and air-suction technology, which maintains the freshness of foodstuffs without the use of preservatives and offers consumers the sensation of eating newly made foodstuffs right outside their kitchen,”

DR. A.K. TYAGI

Executive Director, Haldiram Group of Companies

Working Behind the Scenes

In our kitchen, Haldiram snacks have a particular place. Their success is because they produce their snacks using traditional Indian recipes sourced from various parts of the nation. In an era when few of us find snacking on foreign-branded chips cool, Haldiram has placed a major emphasis on the manufacture and marketing of traditional recipes. Haldiram is a name you’re familiar with. You’ve probably not heard of Dr. A.K. Tyagi. That’s because he’s the unseen force behind the scenes, the invisible supporting the visible. In the year 2006, he joined the Haldiram Group of Companies as Executive President and was later elevated to Executive Director. He is in charge of the company’s top line, bottom line, vision, diversification, expansion, innovation, and R&D, among other things, as well as reporting to the Board of Directors.

Since 2006, Dr. A.K. Tyagi has served as Executive Director of the Haldiram Group of Companies. He is in charge of the entire company, including production, sales, and marketing, research and development, product innovation, finance, diversification, and expansion. He began his career in 1984 with Wimpy International, a multinational corporation (A Div. of United Biscuit Empire, UK). Later, from 1988 until 2000, he worked at Uncle Chipps Company Ltd in various roles, including CEO and President of the Company. Dr. Tyagi became CEO of Amrit Banaspati Company Ltd. in the year 2000. Dr. Tyagi has received various Awards on behalf of the Company as well as at individual capacity in Uncle Chipps and Haldiram. Recently, he has received Food Industry Icon Lifetime Achievement Award in India Food Forum, Business Leader of the

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Year Award from ET NOW, and CEO of the Year Award from India Food Safety Summit. `` “Starting and running a successful restaurant company is no easy task. However, company owners that recognize their competition and educate themselves will obtain an advantage over the plethora of other establishments fighting for audience attention.” believes Dr. Tyagi THE RISE AND RISE OF HALDIRAM The story of Haldiram is iconic. From a small snacks shop to a multibillion-dollar empire is a message to all entrepreneurs that through commitment and quality you can be indispensable. In India, Haldiram Snacks Pvt. Ltd. is synonymous with traditional snacks. Traditional snacks, western snacks, package sweets, bakery, RTE, Frozen, syrups, papad, nonsalty items such as pasta, macaroni, vermicelli, rusk, pickle, freeze dried sattu and sharbat are among the products available. The portfolio caters to all genres, ages, and demographics with distribution in the United States and over 70 countries across the world. Haldiram’s goods are accessible in all contemporary trader’s chains across the country and beyond the world. All Haldiram products are made with state-of-the-art manufacturing facilities that focus on cleanliness and the environment with little human interaction. The company is the market leader in the salty snacks category as well as in traditional snacks with a market share of 26.8% and 40.8% respectively. THE TECHNOLOGY IN THE FOOD INDUSTRY As the global population approaches 9 billion people, accessible land shrinks one increasingly critical global concern that hangs over our heads is that of food security. Fortunately, technology allows us to measure, analyze and comprehend our food system and contributes to the reduction of food waste, and feeds 842 million people who presently do not have sufficient food. With this in mind, Haldiram

HERE’S THE LIST OF FEW ACHIEVEMENTS THAT SPEAKS VOLUMES IN ITSELF: Sl. No.

Year

Award Title (Description)

Presented By

1994

International Award for Food & Beverages

Trader Leaders Club, Spain

1996

Kashalkar Memorial Award

All India Food Preservers Assn

1998

Brand Equity Award

Progress Harmony Development Chamber of Commerce & Industry

200102

APEDA Export Award

Agricultural & Processed Food Products Export Development Authority

2004

MERA Delhi Award (Exemplary contribution in the field of Exports)

Agricultural & Processed Food Products Export Development Authority

2008

Amity Leadership Award - 2008 for best HR Practices (Retail)

Amity Business School, Amity University

2009

Coco Cola Golden Spoon Award

Food Forum India - Image Group

2009

Out Standing Donor

Sardar Patel Medical College Bikaner - 2009

2011

Coco Cola Golden Spoon Award

Images Retail Intelligence Services

2016

Coco Cola Golden Spoon Award

Images Retail Intelligence Services

2016

Excellence in Retail & Customer Service

Images Retail Intelligence Services

2017

Food Innovation Excellence Award 2017

The Associated Chambers of Commerce and Industry of India

2017

Concor Exim Star Award

Concor

2018

Most Admired Retailer of the Year-Food Service

Images Retail Intelligence Services

2018

Power Brand of Snacks, Mithai and Namkeen Industry

AFTPAI (Agro & Food Processing & Technology Providers Association of India

2018

Prestigious Award of India Agribusiness 2018 - Dr. A. K. Tyagi

ICFA (INDIAN COUNCIL OF FOOD AND AGRICULTURE)

2018

CEO of the Year 2018 – Dr. A.K. Tyagi

India Food Safety Summit

2018

Most Admired Retailer of the Year (North India): Foodservice

Images North India Retail Award

2019

Industry Leader in Food & Snacks Industry

Tefla's

2019

Food Service Award 2019, Best QSR Indian Origin

Images Group

2019

Amity Global Corporate Excellence Award for Outstanding Contribution towards Growth-Dr. A.K. Tyagi

Amity University

2019

Global Business Icon Award- Brand of the Year

NNS Media

2019

Market Leadership Award-Salty Snacks Category

ET NOW

2019

Silver Award -God’s Ambassador, International Award Ceremony

Narayan Seva Sansthan-Bikaner

2020

Top 10 Exporters Mithai & Namkeen Industry

AIM Events

2020

Business Leader of the Year-Dr. A.K. Tyagi

ET NOW

2020

Brand Builder of the Year-Dr. A.K. Tyagi

National Awards for Marketing Excellence (Fun and Joy at Work)

2020

IMAGES-NRAI Indian Icon of the Year-Dr. A.K. Tyagi

Pepsico-Images Food Service Award

2021

Honoured for Excellence Services for the betterment of Sweets and Namkeen Industry- (Shri Manoharlal Agarwal-CMD)

Mithai Association Chandigarh

2021

Uttar Pradesh Innovation Leadership Award 2021Dr. A.K. Tyagi

Asian Confederation of Businesses with World Innovation Congress

2021

Best Restaurant of the Year

Food Connoisseurs India Awards

has an excellent system in place that ensures minimum wastage, the highest quality, and faster delivery. The brand has 100% automation of traditional snacks without human intervention. The team of Haldiram has pioneered new ways of packaging namkeens such as zip pouches, standee pouches, etc. Haldiram is the first company in India to introduce branded packed traditional snacks and food (1990). New packaging options including a zip bag and a standing pouch are highly successful models To decrease human interaction and ensure consistent quality for conventional products the brand uses sophisticated Automated Machines like fully automated plant for manufacturing and using the X-ray equipment to regulate pollutants from abroad and much other Artificial intelligence to bring nothing less than the best. 25

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Tourism

Cool Hill Stations Near Delhi You Should Visit to Beat the Heat

Delhi, “the heart of India” offers a wide array of hill stations which are perfect weekend getaways to escape the hustle and bustles of the city and the blistering heat. So, if you are living in Delhi or NCR, then you are lucky. Today, we will be showing you 7 cool hill stations near Delhi, which have beautiful views from high altitudes and is the best for a picnic feast. #1. Lansdowne. Burrowed among scenic oak and verdant pine forests, Lansdowne is one of the most beautiful hill stations near Delhi, famous for its scenic beauty, weather, and peaceful surroundings. Here you can do several different activities: bask in the sunshine of the Himalayas, do trekking amongst the lush forest, feast on a picnic lunch or simply gaze at the breath-taking views of the Himalayas. This hill station is well connected with motorable road, so the most convenient option would travel by road take around 6 hours via NH34.

#2. Nainital. One of the most astounding hill Stations is known for its favourable climate all year round. Nainital is situated alongside the foothills of the outer regions of the Himalayas. For those who want a romantic getaway, then don’t forget to visit Nani Lake for a slow-paced stroll alongside the serene blue waters. Nainital offers panoramic views, which can be enjoyed on top of the Naina Peak. In order to bask in the glory of snowcapped views, you can go to “Snow View” take a cable car to enjoy the views from a high altitude. Once again, we highly recommend you to travel via your car, because I’m sure you don’t want to miss the picturesque views throughout the road journey. Although, a direct bus option is also available. 28

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#3. Mussoorie. Mussoorie is known as the queen of the hills. It has a peaceful trek with a beautiful view of Aglar valley, lead you to the picturesque cloud’s end - a place where Mussoorie ends, and trust us it’s a true sight to behold. Just 18 km far from Missouri, Kempty Falls is located, has been attracting tourists since forever, and why not – milky streams of water falling from above 40ft, it has a charm of its own. The highest point of Mussoorie – Lal Tibba in Landour shares the most amazing views of the whole Kedarnath & Bandarpunch mountain trails, which won’t allow you to blink your eyes.

#4. Naukuchiatal. Naukuchiatal or “lake of nine corners”, features a sprawling lake encircled by verdant mountains with a wide range of flora and fauna and is an ideal weekend getaway from Delhi. A morning stroll near the lake must be on your bucket list! You can take a scenic boat ride across the lake to try fishing or enjoy panoramic views. The best time to visit here would be March to June and Sept to Nov to admire the freshness of the lush greens. It takes around 7 hours to reach this cool hill station.

#5. Shimla. Shimla, the former summer capital of the British, sits along the foothills of the Himalayas amidst pine woods that offer scenic views. Mall road is the highlighted the town of Shimla, walking along mall road with breeze blowing has its own charms. Since traffic isn’t allowed, waking will be a pleasant and peaceful experience. Here you can do thrilling adventure activities like river rafting, Golfing, toy train ride, ice skating, and more. There are several busses in Delhi which take you to Shimla directly. It will be a 7- or 8-hours road trip. Shimla is known as the best place for a honeymoon.

#6. Chakrata. Chakrata is a beautiful small hill station that offers a fascinating holiday experience for nature lovers and adventurers. Away from the urban chaos, tiger waterfall is situated amidst a hilly terrain and must-see. You can enjoy a rejuvenating bath in the waterfall or do trekking amidst the pine jungles. Just 24.6 km away from Chakrata, a village Koti Kansar is situated famous for a honeymoon couple, a picturesque location encircled by dense forest. The journeys take around 8 hours, via NH44, from Delhi.

#7. Kausani. A paradise of earth, Kausani is a perfect place for those who want a relaxing vacation away from the noisy and polluted city lifestyle. This is a place surrounded by lush greenery and charming attraction. It is definitely worth visiting. You can trek through world-renown trials like Adi Kailash trek, Base Kausani trek passes through oak and woods. Kathmandu is the nearest station to Kausani. However, it has a smooth road, So you can reach Kausani through your own vehicles via NH9. 29

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KiTEC Industries India Pvt Ltd Transforming the outlook of piping systems in India

Kajal Dobhal | Innovative Zone A DETAILED ANALYSIS SALIENT FEATURES: The unique feature of KiTEC is its malleability. It permanently holds the shape it is formed into and does not stand in need of any additional clips or brackets to preserve bends or curves. KiTEC is smoothly formed into curves, sets by hand and only demand bending springs when devising tight bends down to a radius equivalent to 5 times the diameter of the pipe. Soluble encrusts, such as calcium carbonate do not readily precipitate onto the smooth walls. In addition, there is no reduction in flow areas and flow coefficients as the age of the pipe. The pipes are extremely hygienic, non-toxic, rust-free and eliminate the growth of micro organisms. This exterminates the contamination of water. Besides, it has passed all tests for the transportation of potable water in accordance with British Standard BS 6920 by the British Water Quality Center.

A VIBRANT INTRODUCTION KiTEC Industries India Private Limited is an eminent joint venture established with an embellishing vision to manufacture a revolutionary piping system popularly known as “KiTEC Composite Pipes”. The company commenced its manufacturing operation in technical and financial collaboration with KiTECHNOLOGY BV, Netherlands at its Silvassa (India) plant in October 1996. The past four decades account for accelerating the trend towards the use of alternative materials, particularly plastics and ceramics based, as a replacement for metals including steel and non-ferrous materials (copper, aluminium and brass). THE CONCEPT KiTEC is an aluminium and polyethene composite that amalgamates the finest features of both materials required to form a pipe, light, strong and does not support corrosion. By combining the two materials along with adhesive layers, KiTEC pipe avoids the redundant thermal expansion and deformation of plastic pipe. At the same time, it retains the flexibility, frost resistance and ease of use associated with plastic.

PIONEERING EFFORT: KiTEC is the pioneer in India for its exceptional feature with a manufacturing capacity of 8.5 million meters per annum. The product mix covers sizes ranging from 14 mm OD to

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110 mm OD along with associated fittings and installation tools. In India, GI pipes were predominantly used for the domestic hot and cold water distribution system. However, the inauguration of KiTEC pipes ensured tremendous efforts since 1995 to transform the use of alternative materials such as KiTEC multilayer Composite pipes. Over the years, the organization has been able to change the mindset of consumers and today there are a host of alternative materials in this segment. The composite pipes offer an economic alternative to all the materials with the potential to replace GI pipes extensively. The company centralizes a long-term objective of developing the manufacturing capacity for the size range from 110 mm OD to 400 mm OD. KiTEC Industries gloriously looks forward to the market dynamics and its products in neighbouring countries, Middle East and African nations.

inception itself, the firm has been an innovative establishment. The concept of Composite pipes was not at all aware in India when we dreamt of putting the factory for the product. The business went through all the hindrances of market acceptance and being the first generation entrepreneur of finance. But with earnest work and diligence, the team floated through the milestones that came their way. Moreover, all the distributors appointed by the Company are also first-generation entrepreneurs in this realm. The extremely erudite and experienced, Avinash R. Laddha, The Managing Director of KiTEC Industries leads the organization at the forefront. Even when he can’t look out day to day affairs, he stays acquainted with the market advancements and always looks forward to acquiring some new technology. Under his profound guidance, the company had taken a steady path for the business and see if they can get hold of a challenging technology to work for future growth.

WITH STANDING THE EPIDEMIC It is during the hardest battles that we comprehend our strengths and weakness. Indubitably, the unprecedented times of the global pandemic have created havoc in the world. Absolutely no industry has been at the mercy of its catastrophic waves. Needless to say, it has gravely affected the business fraternity. While many ventures were struggling to pay their workforce during the COVID-19 occurrence, KiTEC Industry ensured to stand still with its employees. The team took utmost care of them and provided the personnel with complete salaries during both phases. They also prioritized if all the suppliers of goods and services were being paid in time. In essence, the company managed the widespread with practicality and a methodical run of operations. The approach helped them to get the best of all their partners – be them the employees, suppliers or customers.

The worldly-wise chief has nurtured a promising work culture in his organization. All the teammates were young when the company was founded and hence, they nourished a comfortably pleasant work culture from the institution itself. The employees have developed multitasking disciplines making it facile for everyone to stay determined. DEPARTING WORDS OF WISDOM “I think one should always stay grounded and have the right sense of judgement for running a business. While we need to use management skills, it has to be devalued with intelligence. Steady growth will be far better than building high aspirations in the volatile market and getting disappointed”, concludes The Managing Director of KiTEC Industries, Avinash R. Laddha.

Another imperative facet is the demand disruption in the industry due to the impact of the pandemic. Surely, demand disruption exerted an adverse influence and the cash flow went under severe stress. But as highlighted earlier, the firm unitedly superintends all the operations with the partners as one family and that is how they could float. Primarily, the KiTEC Industry’s philosophy of remaining a steady organization rather than a growth-oriented organization has immensely backed them. They firmly believe in taking small steps and accomplishing trivial goals first. AN EXEMPLARY OF LEADERSHIP Leadership plays one of the most significant roles in an organization. How a mentor persuades the business ethics, dreams and aspirations state things to a great extent. At KiTEC Industries, mentorship is considered with the finest supremacy. The insightful knowledge of the company’s key officials has led KiTEC to its greatest evolution. Since

its 31

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RICHA INFOSYSTEMS

Through the lens of an Innovative World - Bringing the Finest Tools for Education, Corporates, and the Healthcare Industries

Avishek Singh | Innovative Zone

In today’s corporate atmosphere, modern firms develop and flourish for a variety of reasons. Some of them are well known for their products, while others have less straightforward qualities such as strong brand loyalty and exciting advertising campaigns.

TUSHAR SHAH

Managing Director, RIPL

However, if you look at the businesses that genuinely stand out today as obvious leaders in their sectors, you’ll see that they all have one thing in common: they all value innovation. Every day, business innovators produce new goods, techniques, and ideas. They are able to look at issues in new ways and come up with answers that others are unable to, and they offer their organizations an unending supply of value. In reality, a prosperous company’s most crucial component may very well be innovation. Richa Infosystems Pvt Ltd, an innovative company in the fields of Education Technology, Security & Surveillance, Video Conferencing & Professional Displays, and Healthcare & Wellness, is led by a dedicated team of professionals with a unique skill set for reliability and more than 10 years of experience in providing value-added, high-quality products at competitive prices across the country. RIPL has always focused on delivering the whole value chain of product and business - spanning R&D, manufacturing, quality, marketing, supply chain, and domestic leadership - with a fundamental concept that emphasizes offering the right product at the right time with seamless supplies.

“ We are a manufacturer of Interactive Flat Panel, Education Technology products, and Security & Surveillance Systems” quotes Mr. Tushar. D. Shah, the Managing Director of RIPL. 32

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RIPL is also a Leading Business leader in the Distribution of Innovative and multi-faceted solutions of best quality products. To provide a high-quality product assortment & to strengthen the “Make in India” initiative, RIPL has launched its own brand with the name “Techno Technikknow”. This is done to support the campaign “Vocal for Local”. There is a commitment to provide a competitive advantage by making current operations efficient & cost-effective for Government PSU, Educational Institutes & all Organizations across the country. RIPL also has its presence on the Government e-Marketplace. With the proper blend of expertise, professionalism, and commitment, RIPL maintains all collaboration with partners and customers engaged in its projects and takes pleasure in delivering projects ahead of schedule with high standards of craftsmanship.

“ Our aim is to constantly move from ’Customer satisfaction’ to ‘Happy customers’ by providing the best Product & services to our valuable Clients and to develop the skills of people in the education sector by providing quality products.” shares Mr. Shah. The team is committed to develop and maintain trustworthy business relationships with the Regional distributors & channel partners to put “Make in India ‘’ technology at your doorstep and create a better world. Looking back into the yesteryears, Mr. Shah recalls that whenever he reads about great leaders from throughout the world, one thing he notices is that they all came from ordinary backgrounds and that no one was born with a golden spoon. They were able to achieve anything they wanted by having the correct vision, having the right mentality, and working hard. He says that it was this concept that stayed with him, and he felt compelled to accomplish something important that would benefit society as well as help him grow professionally. He was finally motivated to establish his own company.

He quotes “ I established my firm as a sole proprietorship with the goal of starting my own business, and with our customer-centric approach, we began to make inroads in the Gujarat area. Soon after, I recognized that we needed to expand our firm to all of India, so the company was converted to a private limited company, and I took over the leadership role to develop more and more employees, and we now have a presence in all of India.”

“ During a pandemic, the most important thing for any business was to maintain communication, so we provided video conferencing systems to educational institutes, hospitals, and doctors for smooth two-way communication, such as doctors prescribing medicine to patients without having to be physically present. Apart from that, my main focus is always on team strength since I believe that if you focus more on team building, you will be able to overcome any difficulties and sail through any phase successfully.” We are primarily involved in the education, technology, and healthcare sectors, and these two are essential needs of every nation since the success of any country can be measured by the number of educated and healthy people it has. As a result, we are increasingly focused on offering the finest tools for educational and business establishments, as well as the healthcare industry. CONCLUSION Your business belongs to a certain niche or sector, and it isn’t alone. Let’s pretend you’re into the education service sector. There are a lot of firms that are in this sector. So you need to distinguish them in some manner. That is something that can be accomplished through innovation. With the appropriate innovation, you’ll be able to provide something special to your consumers. For example, if you were able to design a system that calculates human interest levels in an online classroom automatically, that would be a game-changer. That’s an extreme example, but it’s how some of the most innovative ideas operate. Top entrepreneurs take well-known commodities and upgrade them. This distinguishes corporations in the marketplace and makes it simple for businesses to gain income.

Mr. Shah quotes, “ We are primarily involved in the education, technology, and healthcare sectors, and these three are essential needs of every nation. The success of any country can be measured by the number of educated and healthy people it has. As a result, we are increasingly focused on innovating, creativity, and offering the finest tools for educational and business establishments, as well as the healthcare industry.”

Speaking about the impact of the pandemic and how RIPL manages to maintain focus and pace, the MD believes that COVID-19 has had a massive influence on countries, particularly the countrywide lockdowns that have brought social and economic activity to a halt. A world that was always buzzing with activity has fallen silent, and all resources have been directed to dealing with a never-before-seen disaster. The virus has a multi-sectoral impact since nations’ economic activity has halted. He believes that the most important practice for any company to follow during the time of pandemic is to ensure that they are on top of their communication. With proper communication, the company can send out the right message across all channels which helps in addressing problems faster. 33

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Cuisine

Hello Innovative ZoneMagazine reader, today we would like to invite you on a culinary journey, a journey that will have your taste buds on overdrive, where you can imagine the delicious aroma that comes from these exclusive kitchens, where every bite is a masterpiece. Today, we have picked the 10 best restaurants in Delhi for those who want to enjoy a luxurious meal. We are sure that you’ll have an unforgettable fine dining experience.

Dishes that the chef recommends at Le Cirque include Cognac flambeed lobster with Dijon mustard. Double-cooked cheese soufflé.

#1. Le Cirque, The Leela Palace. Price – 3600 approx. one meal Known to be the most famous French and Italian six-course meal (hors d’oeuvre, soup, appetizer, salad, main course, and dessert) restaurant in Delhi, Le Cinque, is a French-Italian restaurant that had several locations in New York, brought to India by the Leela Hotels. The restaurant is located in a very posh area Chanakyapuri and, has a very relaxed atmosphere as well as the overwhelming décor, perhaps good things so that you can focus on melting in your mouth French-Italian dishes and wine. The restaurant offers jazz music as well. Music, lavish meal, and delicious wine, what could possibly be better to make you and your special night. The restaurant’s popular dishes include Le Cinque Vegetables Garden with Truffle Dressing, Ravioli Stuffed with Barolo Braised Duck leg, Quail and Wild Mushroom Risotto with Black Truffle and Paupiette of Chilean Sea Bass.

#3. Ottimo At West View, ITC Maurya. Price – ₹6,600 for a couple If you want to enjoy truly Sunday brunch with a spectacular view, the Ottimo ITC Maurya is the perfect restaurant for you. As soon as you walk into a restaurant, it will give you the vibe of an old-time colonial dining room with polished stone walls, wrought iron chandeliers, stacked books, and wall plates all around you, making you comfortable and cozy. Just a few steps outsides take you to a modern well-constructed rooftop that offers a breathtaking view of Delhi’s green belt. Speaking of culinary bunch feast, the restaurant offers truly delicious European foods, which include Burrata Bar, Saffron Crepes Stuffed with Spinach & Ricotta, Hand-Tossed Pepperoni Pizza, Lag Laps, and Vanilla Gelato & Chocolate Cake as a dessert.

#2. Orient Express, Taj Palace Hotel. Price – ₹12000 Approx. for a couple The Orient Express at the Taj Palace is built on themed of the legendary train, a train that traveled through Europe and thus, takes its guest into the world of plush dining. The restaurant has set similar a compartment of Orient express, and the interior is done accordingly, such as “Bunkers” to keep goods, the semi-circular roof & coupes made within. The concept of serving food. Here is a 4 courses European meal, which includes hors-d’oeuvres, entrees, sorbets, and desserts – cuisine of the countries that the train passes through. The restaurant is known for its romantic fine dining experience. In that place, you can also watch live music performances. The restaurant is situated at 2 Sardar Patel Marg Diplomatic Enclave, New Delhi.

#4. Megu, The Leela palace. Price - ₹5,500 Approx. for the couple. Sushi is the first dish that comes to our mind when we talk about Japanese cuisine. It is famous for sure. However, you can try more than sushi at Megu, the restaurant has been known for servings authentic Japanese delicacies to its guests. The restaurant has a lavish and intimate ambiance and specializing in hand-made tofu, exquisite sushi, and a grilling technique using Kyoto charcoal known as bincho-tan. The decors of this place are so astonishing, so you have to be a little choosey when you are finding your own space. In comforts of multiple dining rooms, including the Spectacular Buddha Hall. Dishes that chefs recommend include Alaskan King Crab and Cucumber salad, salmon Tartare and Megu original crispy asparagus. 36

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#5. Bukhara, ITC Maurya. Price – ₹6,500 for couple. Bukhara is one of the most popular resultants famous for serving the lavish North Indian Cuisine. At Bukhara, the tandoori cuisine of the North-West frontier is taken to the next level, it serves cuisine in a clay “tandoor” oven with a special emphasis on Kebabs, which are offered without cutlery. The restaurant has been visited by many famous faces, including Sachin Tendulkar, President of Russia Vladimir Putin, and former U.S president Bill Clinton. So, if you are going to have a great meal, you might have a chance to meet one of your favorites.

#8. Sevilla – The Claridges. Price – ₹ 3500 Approx. for a couple. The Sevilla is finesse redefined with a blend of Spanish, Italian, and Mediterranean food being served at this visually aesthetic restaurant. The little pavilion covered in billowing white curtains and shiny candlelight creates a perfect romantic feeling. Sevilla has been nominated as one top -most romantic restaurants in Delhi. So, if you are looking for a fancy place to treat your woman or man to beautiful candles night dinner in one of the best restaurants in Delhi, this is where they should be brought. Fellow wine lovers can choose wines from their winery stack with 150 global wines while enjoying popular dishes like Betrrot Risotto, Patan Bravas, and Cordero on the grill.

Signature dishes include the Sikandar Raan, the Murgh Malai Kebab, and the Dal Bukhara. #6. Indian Accent. Price – ₹5000 for two people. This restaurant has one of the top Indian chefs Manish Malhotra, who has helped put Indian cuisine on the gastronomic map. AKA Indian Accent restaurant started back in 2009, is known for its Indian fusion cuisine. If you are wishing to go out on a romantic date with one, then this place is a great spot. The interior of this restaurant is quite classical, which will make you feel luxurious. As far as you are concerned about restaurant luxurious & lavish meals, the head chef Manish Mehrotra has designed Indian Accent’s path-breaking contemporary Indian menu. It combines with fresh seasonal produce and unusual ingredients from all over the world to exciting adventures yet satisfy traditional tastes and evoke nostalgia.

#9. Olive Qutub. Price - ₹ 4000 Approx. for a couple. Olive Qutub in Mehrauli is called a hideaway where fingerlicking European cuisine, laughter, culture, and conversation come together in the delightful melting pot. There is causal and minimalistic elegance in the white pebbled courtyards, the Moghul Haveli turned into Mediterranean restaurants, a vast Banyan canopy, and twinkling fairy lights from hanging pretty lamps, it offers a really great vibe. Under the twinkle light, you can enjoy Forest Mushroom, Poached Pear & Feat, slow Cooked Belgian Pork-these are just a few. #10. Varq – The Taj Mahal Hotel. Price - ₹ 5000 Approx. for two. Varq is an Indian cuisine fine dining restaurant situated within the Taj Mahal Hotel. The chef of this restaurant gives gastronomic dishes based on molecular fusion food concept where the harmonious blend of organic produce ingredients and high-quality species give diners a unique experience. Keep it aside, the restaurant’s walls are equipped with classical artwork, which makes the restaurant’s ambiance is more pleasing.

The six-course chef’s tasting menu, where each course is paired with the different types of wine from all across the world. Overall, you have a completely different experience at this restaurant. #7. Kheer, Roseate House. Price – ₹ 6000 for two persons. Seduction is not usually a word that you would associate with food. But viewing the website Roseate, it’s the only way to describe the food and culinary experience you get by booking a table at the restaurant. The restaurant interior has been designed by one most popular chief designer Noriyoshi Muramatsu, who is also known as the creator of all the Zuma and Roka Restaurant. Having a perfect blend of handcrafted designs with a modern contemporary cousin, Kheer welcomes their guests with superbly designed furniture (chairs and sofa) along with light shining through beautiful metallic lanterns complimenting the bells and the solid wood tables perfectly.

The chef gives opportunities to their guest to enjoy each Indian meal from different angles. The resultant’s menu offers vegetarian and non-vegetarian food from Kerala and Bengal. Their signature dishes like Varqi carb and Singhada Plank. Another highlight, Palak Pata chat, Martaban Ka Meat, and more.

The restaurant has an 18-page long food menu, but you can try Silbatte Ki Shammi, Jungli Maas, Jalebi Chat, and the Kheer signature as dessert, Paan Rossomalai. Fellow wine lover, don’t forget to try a sparkling glass of chardonnay.

INDIA | WWW.INNOVATIVEZONEINDIA.COM | VOL - 2 SPECIAL EDITION SEPTEMBER 2021

TECHNOGRAM SOLUTIONS

An Emerging Leader In Travel Technology Space Avishek Singh | Innovative Zone

Sanjay Khurana

Co-Founder

Both the Co-founders have envisioned their brainchild to be an influential leader in the Travel Technology space, ensuring it with exponential growth. Hence, IZM has recognized this start-up under its list of influential business leaders due to its technology leadership in the targeted market.

oday, technology has been proliferating across every industry, and travel space is no exception at all. Undeniably, the impact of tech inclusion in the travel industry has been quite revolutionary where travellers are witnessing amiable services that improve their overall experience while exploring the world. To sum it up, we can say technology has been ensuring high-quality and reliable services across the tourism sector, owing to its dynamic nature. Thereby, several enterprises have concluded to enter this space with their unique product line to add some substance here. Technogram Solutions, a joint venture of -Ashu Gupta & Sanjay Khurana, was established in 2018 following the same endeavour. And since then, there has been no turning back.

COMPANY OVERVIEW

Within three years of its journey, Technogram Solutions has acquired a stature of being one of the world’s leading Travel Management System providers, enabling travel agents across the globe an enhanced customer experience, improved profitability and client & suppliers management via online interaction. Owing to their sturdy and cutting-edge B2B, B2C 38

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& B2E tech- platforms, they assist their customers in effective and effortless management of the online sales of travel products, alongside ensuring a seamless booking experience. Its service portfolio renders a wide range of customizable solutions to meet online business needs. The company, since its inception, has always been fixated on outmanoeuvring business uncertainties and ensure a flow of simplicity in terms of technology in an attempt to make its Travel Technology platform— a sustainable mode for businesses to innovate. This platform is the result of the persistent hard work of 50+ industry veterans with years of extensive experience and their technical finesse. Ashu claims this offering to be a scalable platform that allows their valued clientele to dominate the respective market with a leading edge. Unveiling the exclusive vision behind this establishment, Sanjay conveyed,

“Our vision is to provide a cost-effective tool to all the travel agents, TMCs, and OTAs globally that will help them simplify complex travel problems smoothly and efficiently.” The commitment and hard work of team Technogram accompanied by the precious feedback of its clients have been the key contributors to the company’s increased clientele. So far, its customer-base has multiplied 5 times stretching its reach to over 10+ countries that led to an upsurge in its overall revenue by 3.6 times. And with the launch of the innovative features in their products in the past years, they have been contentedly helping their clients make considerable savings of 37.5% on their overall operating costs.

WHEN THE PANDEMIC STIMULATED DIGITAL DRIVE

No doubt, the unfortunate scenario caused by the Covid-19 has accelerated the rate of digital transformation than ever before. With the paradigm shift in the travel landscape, new standards were introduced to continue the business processes. As this global crisis hit the businesses in the most unimaginable ways, the leaders seized the opportunity to re-evaluate and re-strategize to be substantive to the clients and aptly navigate through such unprecedented times.

Moreover, to deal with this global crisis, their “Move Fast & Fix things Fast” mentality was adopted by the teams that resulted in the incorporation of several features like automating credit shell usage, adding reward-based coins system, end-to-end automation of booking cancellation, cancellation protection functionality, and adding NDC capabilities to their tech-based products. Though the workflow disruption was a major impediment, they fortuitously launched relevant products such as the corporate self-booking tool, online Indian railway distribution platform, and also favourably integrated over 20+ new suppliers even amid the unfavourable times.

DEFINING THE ‘FUTURE OF WORK’

The company was adamant to align its objectives with the shifting ‘Future of Work’. It recognized that TMCs have been seeking a resilient technology partner to serve their clients in a new-fangled, innovative & effective manner. For this, Technogram started rehauling its corporate booking tool that now has a variety of capabilities such as — approval mechanism system, price drop alerts, and “Big Data” for advanced data analytics. Alongside this, its adept team of professionals also formulated helpful tools for direct corporates fixating on reducing their dependency on a single TMC while bestowing them the facility to collaborate with different TMC to eventually enhance their leverage over the end-supplier.

A GLANCE OVER THE FUTURE OUTLOOKS

Technogram Solutions has witnessed considerable success within a short period, since its inception in 2018. And as it foresees a radiant future ahead, the team is majorly converged on amplifying its growth trajectory. For their clients, they will be enhancing their offerings by inculcating more NDC capabilities in the system that is said to be the future of the Air Travel Industry. Moreover, by adding vibrant package capabilities, and incorporating best Cybersecurity practices, Technogram Solutions endeavours to make its platform more potent as well as secure than before.

Ashu Gupta Co-Founder

In view of this, Technogram Solutions was also focused on developing such strategies that could facilitate speedy recovery of its clients. Be it brainstorming and strategizing to formulate radical innovations or attempting to modify their technology services to ameliorate the Covid-19 impact, team Technogram strained every nerve to make a difference. Addressing their dedicated efforts to soothe the aftereffects of the unforeseen crisis, the duo states,

“We ran simulation exercises to test the endurance of our platform and made the technology “smart” by inputting parameters that will make the technology flexible in a crisis of supply chain disruption.” 39

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ANISH K SINGH Invigorating Careers and Businesses with Promising Solutions Indranil Roy | Innovative Zone PLEASE WALK US THROUGH YOUR COMPANY PROFILE AND YOUR SERVICES. We are a Bangalore-based manpower & process outsourcing organization. We are majorly into Recruitment Outsourcing, HR Administration Outsourcing, Employer Branding, Temp staffing and Contingency staffing. We help our clients improve business efficiency by reducing costs, improving productivity, accessing best practices, improving quality and cutting down the response time. PLEASE BRIEF US ON THE KEY OFFICIALS OF YOUR COMPANY. Everybody is a key person in our organization, just like the way a human body has 206 bones and all need to be working well for the body to function, every single person in our organization has his or her own importance. Having said that, Talent Acquisition, Finance and Compliance & HR Operations are our core teams & people who head these departments are the first among equals. WHAT IS THE MOTIVATION TOWARDS BUILDING YOUR COMPANY? Contributing back to the society, developing certain kind of a personality, outlook & thinking, amongst the youth of this country, while also creating wealth for all those involved were some of the key motivations behind building the organization. HOW DO YOU FEEL YOU ARE DIFFERENT FROM YOUR COMPETITORS? We do not have any competitors. What makes us different from those in similar lines of business is the fact that we own the objectives and goals of our clients. Sincerity, integrity, commitment, and consistency are not things that can be bought, & we are proud to be an organization to strongly possess those qualities. Our clients keep coming back to us for these reasons. DID EVERYTHING COME EASY, OR YOU HAVE YOUR STORY OF STRUGGLE? Nothing came in easy, but nothing was too difficult either. If it was ever difficult, it was always worth the struggle.

Anish K Singh Managing Partner WHAT KIND OF CLIENTS DO YOU SERVE? ANY SPECIAL MENTIONS? HOW DO YOU INTEND TO MAINTAIN THEIR SATISFACTION? Our clients are mostly multinational American/European technology product development companies. They are all global leaders in their fields. The question about satisfaction once again relates back to what I said about “owning”. A lot of times, the reason why people stay in an organization for longer period is because the environment is cushy, workload is very 40

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manageable, salary is good, plenty of opportunities to travel on some pretext or other and thus the organization is almost like a retirement home. Unlike those retirement homes, our organization is a place where employees are put to the test in a challenging environment every day. The employees eat what they kill. They are taught to thrive in tough, demanding and competitive work atmosphere that we believe promotes growth and resilience. Our people are a special breed. They love the environment and continue to achieve. Our low attrition rates, long tenure of core employees in the organization are stats that speak for themselves. There is a sense of continuity, organizational intelligence & legacy knowledge, which the organization benefits from when the employees stay. WHAT ASPIRES YOU TO BECOME BETTER THAN WHAT YOU WERE? It is not an external motivation but only an intense burning desire that drives me. If you are not growing, changing or evolving, you are stagnating. which is another name for paralysis. And that’s not much of a choice.

One happy client has always led to another, and our client list is most enviable out in the market, and all our clients are long term clients. Also, we are a bootstrap company and never went out to look for investments. All our investments have been made from internal accruals. That is one of our biggest achievements. We have even braved the unprecedented pandemic of covid and came out a winner. We did not lay off a single employee nor, did anyone have any salary cuts.

DO YOU BELIEVE R&D IS ESSENTIAL FOR THE GROWTH OF THE COMPANY? Not really if you are only into short-term money-making business. If you look at India, we invest not even 1% of our GDP in R&D. Let’s take the example of Pharma sector, there is hardly any investment involved in R&D. The R&D investment as a percentage of sales is still in single digits for Indian pharmaceutical companies. This is still well short of the 20% typical of Western pharma companies. Yet we have a lot of big names in Pharma making big profits.

AS A CEO WHAT ARE YOUR SUGGESTIONS OR ADVICE FOR THE ASPIRING ENTREPRENEURS? If you want to be your own boss, don’t be an entrepreneur. If you want work-life balance don’t be an entrepreneur. If you are in it only for making money, don’t be an entrepreneur. If you cannot collaborate with people & deal with government authorities, don’t be an entrepreneur. If you cannot give insights into problems & find solutions every single day, don’t be an entrepreneur. If you are addicted to risk-taking or gambling, don’t be an entrepreneur. If you cannot work harder and longer than every single employee of the organization every single day, don’t be an entrepreneur.

But to be a global leader, set standards and to come up with products which the world craves & demands for tomorrow, investment in R&D and even more- an innovator’s mindset is necessary- one that is different from the Jugaad (Break-fix/ workaround) mindset. There was a time when Chinese products were associated with cheap, poor quality and non-durability. But China has been working aggressively to change that perception. According to stats, in 2021, China will be the No 1 country worldwide in terms of spending on R&D, with the expenditure exceeding 621 billion U.S. dollars. This comes from their desire to not be imitators or jugaad masters anymore but to be innovators.

Entrepreneurship is not a get rich quick overnight model of work, but the toughest, most demanding, gruelling, thankless, heartbreaking, backbreaking & yet at the same time, the most fulfilling, uplifting, soul-satisfying, rewarding experience you can ever have.

HOW NECESSARY DO YOU FEEL IS IT TO KEEP YOUR EMPLOYEES’ CONTENT, HOW DO YOU ENSURE IT? We are not in the game of contentment. Instead, keeping our employees challenged & motivated, empowered, fairly-treated & respected and keeping the work atmosphere apolitical and bereft of favoritism - are our goals. We believe these are more necessary than just keeping an employee ‘content’.

WHAT DOES THE FUTURE HOLD FOR THE COMPANY? We have no idea about what the future holds, it would be foolish to predict it. We can only hope & pray that things turn out to be good. We should only think about how prepared we are for changes that are beyond our control.

HOW OR WHAT YOU GIVING BACK TO SOCIETY (CSR, IF ANY)? What we give back is to help create a better future for the marginalized and the discriminated. We are working towards mentoring & striving to provide the best environment for the right talent every single day and that is what we focus on. Talent indeed makes technology work.

LASTLY, WHAT MESSAGE WOULD YOU LIKE TO GIVE TO THE READERS? I am glad you picked up this magazine and pleased that my interview held your attention till the end. Keep up with your reading and some time to do that even in your busy schedule because reading is one of the best habits to have. Thank you.

WHAT ARE THE ACHIEVEMENTS AND MILESTONES OF THE COMPANY? Every single client has come to us through word of mouth and our goodwill. We do not invest in advertising or marketing. 41

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Innovation

Man vs Machine

THE POWER OF ARTIFICIAL INTELLIGENCE Man and machines work differently as machines are the intelligent creation of Human beings. Machines were created to make human life easier and man loves mechanism. It is very difficult not to love something that you created to obey. Whenever a machine is well made and it will carry out your life automatically then it is proved to be man’s best friend. These technologies were in making since at least the 4th century BCE. Machines were made for multipurpose such as to move water, machines to move the rock in construction, machines to move needles and thread. Automata are abstract machines that were made to move things for us. Over the past few years, the human race has come up with numerous inventions, each one is more resourceful than the last one. Moreover, as the computer age continues to develop, the mankind is somehow threatened. Additionally, the age of computer has already begun to control man’s life so many of the vital functions that man has prided himself upon before can be done just one click away. The real anxiety about AI and robotics appears to be a natural viewpoint for humans, from the first appearance of the term ‘robot’ in the year 1920s in Karel Čapek play, Rossum’s Universal Robots. In this book, a race of robotic servants wiped out humanity, to James’ Cameron’s synthetic intelligence which is ‘Skynet’ in the Terminator franchise. The play of three acts by Czech gave us the word ‘Robot’.

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USE OF MACHINES Machines are ruling the 20th Century and we are surrounded by different day to day machines like televisions, refrigerators, music systems, home theatres, washing machines for various uses. It is said that the use of these machines made our life much simpler and easier in fast running society. Artificial Intelligence in terms of Machines is much faster than humans when it comes to processing information and performing calculations with accuracy and speed. Apart from that, the computers have a better memory that can be fed with a large amount of information as compared to humans. Machines always work effortlessly and more efficiently in time than humans. Hereby, the use of machines rather than humans increases productivity and the products can be produced in larger quantities at much greater speed with the help of machines. MAN AND MACHINE RELATIONSHIP It is recognized that machines and AI have a better ability to crunch enormous amounts of data in a very short period of time and it improves the real outcomes with lower costs. There is no point that Man is trying to compete on these fronts, leaders can use their emotional intelligence, comprehension capability, and decision-making capability that machines are not equipped to address but work is always done efficiently by machines. Therefore men should develop the competency to train AI systems, build models and assimilate large quantum of data in order to synthesize the data into meaningful insights.

Human beings also need to learn to appreciate the dynamics of the machine to machine relationship as well as man to machine relationship. It is advisable to build a team and then manage the capability of teams comprising of both machines and humans. What this would also lead to is to be able to constantly adapt to shifting balance of power and influence of both man and machine.Collaboration with teams and valuing the contribution of partners and interest groups would become even more critical in the coming years in order to foster innovation. THE INTELLIGENCE LOOP But before Artificial Intelligence can accomplish these aims, the AI systems must be given a specific purpose. A company doesn’t just proclaim that they have AI, and therefore, all of its workers sit around thinking and conversing like some utopian society where only machines work and men’s rest. No! it doesn’t work this way, AI systems must be directed to analyze historical data by someone (Man) who has created an algorithm to solve a defined problem. The AI functions cannot exist without human guidance because it is Man who created one. In the same way, humans beings get smarter based on the information they learn from the machine analysis system. Moreover, People can now apply their higher-order skills to make decisions based on the data coupled with their own knowledge base. Artificial Intelligence systems subsequently interpret what humans do with the information they generated. Additionally, they get smarter based on these interactions, and systems are refined every time with new changes.

INDIA | WWW.INNOVATIVEZONEINDIA.COM | VOL - 2 SPECIAL EDITION SEPTEMBER 2021

VISA9 Educational Consultancy Transforms your ‘chimera’ into existential reality Kajal Dobhal | Innovative Zone Several foreign countries are said to have an excellent education system that is exceptionally outstanding in terms of innovation and research. This scenario has made the extrinsic lands the enduringly popular destinations for Indian students to pursue higher education. But without apposite guidance from a trustworthy educational Visa consultancy, the chances of being successful in this endeavour are pretty minuscule. This is where VISA9 Educational Consultancy pitches in to be substantive while proving its forte to the enthusiasts who aspire to pursue their educational aspirations in foreign countries.

COMPANY OVERVIEW VISA9 has become a prominent leader in rendering educational visas to aspiring students for the countries like the United States, Canada, and the United Kingdom. The primary motive behind the venture is to ensure students who strive to pursue higher education, with swift visa approvals for various countries. Incepted in 2009, the consultancy company has become abode of the majority of the students who went abroad, with their 95% success rate in visa approval.

Meet the dynamic brains behind the company •

VISA9 is the brainchild of Sai Kumar Medi, who is leading it at the forefront as the Chief Executive Officer. He is an alumnus of a prestigious institute Sri Nidhi Institute of Science and Technology, where he pursued a Bachelor in Technology degree from Computer Science. After attaining his graduation degree, he reached out to a Hyderabadbased consultancy, in pursuit of obtaining higher education from abroad. But unfortunately, all his aspirations and hopes were dashed by the consultancy, due to their incompetent visa procedure. Disappointed by the dupery of the consultancy, he decided to commence his reliable

Sai Kumar Medi

Chief Executive Officer

consultancy firm to make a difference in the domain. He reveals that the inspiration behind the venture was to be a reliable partner for the aspirants with the endeavour to study abroad. The journey has been fantastically phenomenal thus far, but it was definitely not a cakewalk for Sai Kumar Medi to build a company from scratch. Prior to laying the foundation stone for his brainchild, he visited more than 20 countries, viz., the USA, the UK, Australia, Malaysia, Singapore, Switzerland, Germany, Dubai, Canada, New Zealand,France, Poland, Czech, Singapore, Hong Kong, etc, in order to establish a good rapport with the heads of the universities to get enlightened with subtleties for the 46

VISA procedures and policies for Indian students to pursue higher education in the respective countries. Owing to his matchless professional acuity, he has been able to establish a fruitful partnership with over 100+ reputed universities that include Florida Institute of Technology (FIT) (1958), Christian Brothers University (1871) (CBU), University of Mary Hardin-Baylor (UMHB) (1845), and many other world-renowned institutions. The dynamo takes immense delight to send several students abroad to chase their pipe dreams that give him a sense of fulfilment of his own unmet aspiration. Sai Kumar Medi is a person with some unique values that he inherited from his parents. He gives sheer credence to his

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mother’s ultimate sacrifices to raise her children into valuable human beings. Even at the age of 35, the CEO has made a spiritual commitment to himself and become a humanitarian to make a difference for the people in need. •

Mr Pagidimarri Krishna has been leading the company as the Chief Organizing Officer (COO) at VISA9. He has been associated with the public sector for over two decades after attaining his AMIE, MTech in Power Systems, MBA in Human Resources, MPhil in Business Administration6, PGDENM (Post Graduate Diploma in Energy Management), and M.Sc. in Psychology, FIE (Fellow in Institution Of Engineers ), and Chartered Engineer from The Institution of Engineers , KOLKATA. Impassioned by teaching, he has spent around six years as a professor in a private engineering college in Telangana. He adjoined the company as COO to benefit the students with his exceptional counselling strategies, extensive experience, and ample educational background. He was born and brought up in Hyderabad where his father lightened up his way as a role model. His intuitive discernment has been quite lucrative to the company in numerous ways.

Pagidimarri Krishna

Chief Operating Officer

WHAT GIVES IT A COMPETITIVE EDGE? Transparency and credibility of their quality services allow them to stay ahead of the curve. Whenever, parents and students reach out to them in pursuit of obtaining a student visa for foreign lands, the company assigns a case officer to assist them in every step further.

“We ensure to inform the student and parent of the status regularly. We assist them in all areas. Our ultimate goal is to render a student with educational visa to bring his dream into a living reality,” claims the CEO. Furthermore, they also render a best-in-class experience by facilitating a mock interview trainer to the student who can mentor him for the visa interview procedure. To them, students are their liability until they get their foreign education visa. The company’s keen screening procedure to groom a student in the best possible manner has been well-recognized by the targeted clients. The adept team of seasoned trainers allows the students to get acknowledged with the nuances of cracking the interview effortlessly. “We conduct a SWOT review for each student and then inspire and direct them to overcome their shortcomings and achieve their goals. However, whatever we say at the time of their admission, we stick to one word,” cites Sai Kumar Medi. SERVICE-ORIENTED ATTITUDE VISA9 is committed to help masses from all walks of life, be it affluent, poor or middle class. Though its clientele includes many students from privileged background, the team never sets back to render unbiased services to its adored clients. This is why, the CEO has also offered a robust assistance to a large number of students from lower-middle-class-families to acquire affordable education in the USA. No doubt, their service-oriented attitude has been able to develop trust and confidence among their clients.

In this reference, Sai Kumar Medi asserts,

“For us, money is the least important factor; our ultimate aim is to satisfy the aspirants’ desires. As a result, we can proudly state that our students are our greatest asset. Once the aspirant has completed his goal, he becomes a promoter for our business.” The high standards of their services speak volume for the business which is the foremost reason that they never invested in publicity and promotion stunts. All of their clients approach them by word of mouth only, as VISA9 47

always stands for students’ radiant future prospects. And in this, the selfless efforts of the zealous team at VISA9 has been proved to be instrumental. CROSSING MILESTONES, SCALING HEIGHTS OF SUCCESS Undeniably, the company has been able to leave an outstanding mark in the industry with its matchless services. The exclusivity of VISA9 has also grabbed eyeballs across the business fraternity. While making leaps in terms of growth, VISA9 has been able to establish a firm partnership with the University Study Portal in Huntington, New York that the CEO considers to be a herculean task, but it turned out well owing to their escalating success rate. Moreover, the company became eighth in all over India and the only consultancy firm in Andhra Pradesh to have signed an agreement with the Florida Institute of Technology (FIT). Under the auspices of Sai Kumar Medi, Visa9 also managed to be titled as 25th most trusted consultancy in India. And a thorough evaluation of the overall trajectory of the company foretells great achievements in the upcoming years too. As the company strives for a radiant future ahead, the key officials have planned to extend its reach across the States– Telangana and Andhra Pradesh – by setting up more and more subsidiaries in various cities there. Soon, their ‘technical know-how’ will result in the creation of a gamut of applications that will bring transparency and swiftness to the whole educational Visa procedure, the CEO quoted.

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