UK show, Pure London gets thumping response

Pure London is on in the UK, February 12 to 14, 2023. This is a showcase for women’swear, accessories, shoes, and jewellery brands. Visitors can discover an enticing collection of British and global fashion designers and brands, inspirational trend presentations and show-stopping catwalk shows.

Pure London is showcasing a carefully curated selection of conscious exhibitors leading the way in addressing their environmental and social impact that will raise the profile of ethical and sustainable fashion across the entire event.

To cater to independent fashion retailers in the UK, a toolkit has been created which provides a step-by-step guide on everything from reducing carbon footprint and energy consumption to sustainable packaging. Retailers can have a free consultancy session with a sustainability expert. A panel is discussing the future of sustainable fashion.

Pure London is championing brands that prioritise sustainable production and ethical standards and supports retailers on their journey to become more sustainable. Pure London has a reputation for attracting some of the industry’s most compelling business personalities and change makers and this season is no exception. In today’s challenging retail environment, it wants to encourage conversations about building business, utilising modern technology and producing ethically. The event has had a great response from buyers and the industry.