A Prominent Chain of Pathology Laboratories
Editor’s Note DIAGNOSTIC AND PATHOLOGY CENTERS - MAKING LAB TESTS CONVENIENT, EASY AND RELIABLE
H
umankind has been grappling with health concerns for some time now, particularly with lifestyle diseases topping the chart. The ongoing global pandemic has only reiterated the significance of good health, resistance power, and a robust immune system. Despite being aware that early diagnosis of an ailment or detecting symptoms of diseases through routine health check-ups prevented complications, not many people followed it until recently. Better health, prevention, or cure from diseases largely depend on appropriate diagnosis and optimum treatment. A medical practitioner can treat a patient only when the medical diagnosis is accurate. Here is where diagnostic and pathology centers come into the picture. They shoulder the mammoth responsibility of diagnosing the disease or symptoms. The COVID-19 pandemic has only added to their responsibilities and challenges.
Sumita Sarkar Editor-in-Chief
sumita@insightssuccess.com
Advancements in diagnostic and pathology services and equipment have improved the treatment process. It has also augmented research. Diagnostic and pathology centers are leveraging technology to its optimum. Using machine learning, they are trying to detect certain diseases like autism. These centers provide seamless services with their high standards and precise testing, cutting-edge technology, state-of-the-art laboratories, and qualified staff. The services include general pathology, specialised services like molecular, PCR (polymerase chain reaction), gene sequencing, cytogenetics and FISH (Fluorescence in situ hybridization), haemotology and flow cytometry, immunohistochemistry, surgical pathology, next-generation sequencing, and many more. With digital patient engagement gaining momentum, digital pathology could be a trend in the future. The possibilities of advanced digital pathology are being
explored. At present, booking of tests has made standing in queues at pathology labs a thing of the past. However, when it comes to healthcare, trust is a significant factor. Therefore, choosing a reliable diagnostic center that provides the correct results is critical, particularly with many such centers coming up often. Some centers have worked diligently to establish themselves as a name to reckon with. In recognition of the services provided by diagnostic and pathology centers, we at Insights Success have come up with our new edition – India's Most Trusted Diagnostics and Pathology Centers. Read about their work and the latest in the field. Have a great read!
COVER STORY
08
A Prominent Chain of Pathology Laboratories
16
Articles
24
C O N T E N T S 20
Dr Jariwala Laboratory Accurate Results, Always
28
Premier Health Center Taking Care of People Dynamically
Editor-in-Chief Sumita Sarkar Deputy Editor Abhishaj Sajeev Managing Editor Sayali Sangewar
sales@insightssuccess.com
Assisting Editor Aditya Umale
DECEMBER, 2021
Contributing Writer Abhishek, Gaurav
Corporate Offices: Designing Head Vishal Pawar Designer Rashmi Singh
Operations Head Megha Mishra
Insights Success Media and Technology Pvt. Ltd. Off. No. 22 & 510, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in
Business Development Manager Ashwini Pahurkar Business Development Lead Asif Patel Business Development Executive Uttam Barun
Technical Head Aditya Kothare
Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess.com For Subscription: www.insightssuccess.com
Technical Specialist Amar Sawant Digital Marketing Manager Amol Wadekar SME-SMO Executive Atul Dhoran Circulation Manager Tanaji
Cover Price : RS. 150/Follow us on :
www.facebook.com/insightssuccess/
https://twitter.com/insightssuccess
We are also available on Copyright © 2021 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. RNI NUMBER: MAHENG/2018/75953
Management
Brief
Aarthi Scans and Labs
Govindarajan V Founder and CEO
Aarthi Scans and Labs is dedicated to remain at the forefront of the medical imaging and diagnostics field by continually maintaining state-of-the-art equipment and offering the latest in scientific advances.
Jariwala Laboratory, Pathology Lab, Diagnostic Center
Dr Harshad Jariwala Founder and Director
Today, with more than three decades of experience, Jariwala Laboratory is recognized as one of the most reputed diagnostic centres in the western suburbs.
Mallya Audikesh Diagnostic Centre
Sandeep Gudibanda CEO and Co-Founder
Mallya is passionate about empowering healthcare professionals, and increasingly – doctors – who can make the right healthcare decisions using the convenience of a software customized for them.
Premier Health Center
Pradeep Chakravarthy J Managing Director
Premier's primary objective is to maintain an organizational culture that fosters continuous improvement and provide a prompt quality of service to its customers meeting their needs.
Pulse Diagnostic Centre
Sunaina Bihani Managing Director
While most of Eastern India and North East India continue to struggle in providing hygienic and friendly services in the health care sector, Pulse Diagnostics was all set to make the difference.
Reliable Diagnostic Centre
Dishebh Gupta Managing Director
Reliable Diagnostic Centre is a complete diagnostic care centre dedicated to meet the ever changing needs of our clinicians, patients and the clients.
Company Name
A Prominent Chain of Pathology Laboratories
The present and future of diagnostics are in the use of articial intelligence, robotics in diagnostics, and personalized medicine with gene mapping and genome testing
Dishebh Gupta Managing Director
Cover Story
I
t is no surprise that technology is evolving and creating a solid impact on almost every industry. Likewise, health-tech is one of the most essential need of the hour. Growing diseases have made it utmost necessary for hospitals, labs, and diagnostics centres to merge technology with them for faster and better results. The fact that the laboratory network function is fully automated, latest technologically advanced equipment and rates should be affordable without compromising the quality of all aspects of functioning. Providing people with this technologically advanced and affordable diagnostic tests stands Reliable Diagnostics Pvt. Ltd. One of the biggest laboratory chains in Rajasthan extending to six neighbouring states and countries, including Nepal and Sri Lanka, Reliable Diagnostics Pvt. Ltd., and its network of 40 centres have gained the confidence of all its patients and clinicians with top quality diagnostics at doorstep service. Mr Dishebh Gupta is the Business development executive and Head of Operations of the Reliable diagnostic centre
Pvt. Ltd., and its chain of diagnostic centres over many states of India and abroad. From the Diary of Dishebh Gupta Dishebh joined the organization eight years back, and under his leadership, the centre expanded its network to six neighbouring states and neighbouring countries. His innovative and transformational strategic planning results in making affordable low-cost diagnostics accessible to resource-poor areas. He endeavours to help patients with bringing timely diagnostic services with rapid turnaround time and timely treatment initiation. Inspiration for the Journey Inspired firstly by the ethics of dedicated hard work and honesty by his grandparents, who were passionate, innovative educationists, it was further strengthened by doctor parents pursuing healthcare with a continuation of the passion for excellence.
India's Most Trusted Diagnostic and Pathology Centers
Aspects of Reliable Diagnostic The team of Pathologists, Microbiologists, Biochemistry specialists all together collaborates and communicates actively with the patient and clinician to get an optimal evidence-based diagnosis for patient management. The company also believes in recruitment, training, and constant upgradation of skills of all its staff to achieve a high level of competence and responsibility-sharing. The essential concept is also based on biological sample stability and transport for testing and bringing doorstep services improves testing accuracy and reliability of results. Being a pathologist designed to service all aspects of sample collection till reporting has been carefully planned for optimum result.
‘ ‘
‘ ‘
Reliable Diagnostics' USP is being an integral part of the loop of patient treatment
‘‘
The field of diagnostics was vital as it was an opportunity to fulfil the unmet needs of tier II and tier III cities for timely investigations, which are an essential part of medical treatment. Dishebh continued the journey started by his father, a passionate, ardent pathologist who developed this vision of providing the best quality diagnostics in these areas.
A Palette of Services The company offers a range of services at its main Reliable Diagnostic Pvt. Ltd., centre at Malviya Nagar, Jaipur, including Following Sub Sections are working in RDC: · · · · · · ·
Clinical Biochemistry (Electrophoresis) Clinical Pathology Haematology (Routine and advanced) Microbiology (Including Molecular Pathology and Serology) Histopathology Cytopathology Immunology and Autoimmunity lab
Impediments on the Way Highly trained manpower was needed to manage the equipment and timely maintenance along with quality checks. Back support chain was also a requirement in tier II and III cities along with ease of payment, which was planned to be monthly for the healthcare centres. This was done with hard business negotiation skills of Mr Dishebh and with keeping the vision and ethos of bringing uncompromised quality testing within reach of the underserved population with affordable rates.
‘‘
‘‘
‘ ‘ COVID challenge
Initially, all the staff was apprehensive of the unknown COVID challenge. After meetings with the staff, the company decided to take the plunge. In June 2020, applied for COVID 19 testing, which was accredited by the international standards based NABL and subsequently achieved the prestigious ICMR recognition. The biggest challenge was home sample collection of COVID patients, and an innovative new line of Reliable Home sample collection was developed, maintaining all patient safety and staff safety measures. This ensures minimum movement and maximum safety at need of the hour. The facility had the unique distinction of being available 24*7 and a rapid turnaround time
Message for the Youth “When we start a new venture, it looks easy, and I agree, but doing it using best quality practices, monitoring, and ethics is needed and what the patient deserves. I believe young entrepreneurs should be encouraged to grow and flourish, thereby also creating job opportunities and livelihood for many families,” says Dishebh. Current Insights The COVID pandemic resulted in the entry of multiple big chains in the field of diagnostics and latest equipment and testing facilities, including in hitherto underserved tier II and tier III cities. Now they have expanded, leading to
healthy competition and enhanced quality testing availability leading to a healthy nation. Future Goals The future of diagnostics is indicative of trends of personalized lab facilities being phased out and, corporate chains are the future. In addition, advanced personalized medicine, including genomics testing facilities, are the need of the future. With average lifespan increasing, geriatric needs will primarily include healthcare and thus need the latest testing facilities with rapid TAT and best technology backed accuracy and reliability. Role of Technology in the Diagnostics Sector · Automation in diagnostics with a full-fledged quality management system avoids human errors, improves turnaround time, gives accurate result, and is thus helpful in better diagnosis. · Internal and external quality controls are used to ensure the quality of the test results.
Subscribe Today Stay in touch.
Subscribe to Insightssuccess Get Insightssuccess Magazine in print, & digital on www.insightssuccess.in
www.insightssuccess.in
Cheque should be drawn in favour of : INSIGHTS SUCCESS MEDIA AND TECH PVT. LTD.
CORPORATE OFFICE Insights Success Media and Technology Pvt. Ltd. Off No. 22 & 510, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017. Phone - India: 020- 7410079881/ 82/ 83/ 84/ 85 USA: 302-319-9947 Email: info@insightssuccess.in For Subscription : www.insightssuccess.in
Med-tech
16 | December 2021 | www.insightssuccess.in
Evolution of Technology in Pathology and Diagnostics Centers T
he 21st century will be recognised as the century of the digital revolution. It transformed every industry and sector in its wake, including healthcare services and medical sciences.
One subset of healthcare is pathology labs and diagnostics centers. Traditionally microscopic testing-based, today’s labs and centers have come a long way to integrate technology into the process. They are speedily adopting new, innovative, and advanced digital techs. Further, pandemic pressure, consumers' expectations, and demands are directing lab services towards easy access platforms, enhanced quality, and improved delivery models. Modern labs are digitalised pathology and diagnostics networks of new-age seamlessness. And with automation, artificial intelligence (AI), data science, and the entire extended reality (XR) phenomenon taking shape, they are fast becoming futuristic smart labs. For example, you had to visit these labs when you needed to get a test done. The practice is still largely followed.
17 | December 2021 | www.insightssuccess.in
However, due to the COVID-19 pandemic, and thanks to technology, testing at home is emerging as the new delivery model. It is not only convenient but is also vital in such uncertain times of new Coronavirus variants coming up regularly. In fact, very soon, it will be the future of clinical pathology labs and diagnostic centers. Modern Labs: The Evolution A recent study report titled, ‘Digital Transformation in Labs’, from Accenture found out some interesting numbers. Those numbers reveal the state of digitalisation adopted by life sciences companies into their lab’s R&D and quality control processes. According to the report, 60% of the surveyed companies are going digital, 37% are in the piloting stage, 13% are on the scaling-up level, and 10% are already using digital techs widely. Modern labs and centers dramatically transform the way tests are conducted and how biopharma products are created. The entire focus is on process validation, new assay development, new tech evaluation, including R&D, and knowledge management. The fields under the focus are Genomics and Proteomics. Such evolved innovations and advanced tech concepts will be hugely beneficial for patients and clinicians as well. For example, take R&D. The current evolution makes previously complex, miniaturised and inaccessible assays a standard template. It gets automated too. Similarly, in quality control, the emerging use of extended reality (XR) will become a common practice. This ensures smooth tech transition, professional training, and technical support for new methods. Lab transformation is the first step in creating an ecosystem of the digital diagnostic network. It will enable an interconnected healthcare industry where data and information, and innovations can be shared. Innovations like portable point-of-care (POC) devices: The new ones are minimally invasive, and specimen collection techniques have improved beyond imagination. Their userfriendliness is due to the advancements in microprocessorbased analysers and disposable test cartridges. Again, a lab redefining model is that of home-based testing. Gone are the days that lab visits are mandatory. Today you
can test yourself with easy-to-use, inexpensive, and overthe-counter (OCT) purchasable home test kits for simpler and milder tests; and/or can opt for home-delivered and collected, on-demand tests. The entire process is decentralised. Here, patients provide manual test results or willingly agree to be a part of shared data-monitoring systems. The time is not too far away when digitally linked portable, hand-held biometric devices for home use or implanted microchips will automatically update the important data and information into patient’s medical records. Such records then will be shared with healthcare, diagnostics, and insurance providers. Futuristic Smart Labs: The Revolution Conceptually, futuristic smart labs are already envisioned. They are completely patient-centric and give a personalized experience. They encourage patients to actively participate in their healthcare by seamlessly integrating at-home diagnostics into their medical regime. As technology has redefined our personal and professional lives, a futuristic, quality-driven, digital attitude to labs and centers’ operations is the need of the hour. A lab that is easily accessible, completely convenient, which offers unprecedented experience and reliability is the future lab. You can foretell a harmonized and state-of-the-art clinical diagnostics system. It will be facilitating the testing ability for clinical chemistry, immunoassay, clinical microbiology, serology, clinical microscopy, point of care, haematology, transfusion, cytopathology and molecular diagnostics. Industry’s testing paradigms are under further transformation due to a series of tech advancements. It will enhance access, quality, speed, efficiency, and scalability. It will be a complete health-help-guide-care for patients. The healthcare industry recognizes the role the pathology labs and diagnostics centres can play. They can be a kind of clinical decision engine. It will help patients to conduct home-based tests. And it will facilitate healthcare givers to interpret results accurately, diagnose accordingly and monitor patients quickly. The aim is to enable a novel generation of med-tech which carries its innovations into people’s homes. And such a diagnostic continuum will envisage a genuinely streamlined, accessible, inclusive, and omnipresent healthcare vision. - Gaurav PR Wankhade
18 | December 2021 | www.insightssuccess.in
DR JARIWALA LABORATORY Accurate Results, Always
T
he ongoing pandemic has made one thing very sure, that people are taking healthcare very seriously. They are more conscious about the quality of healthcare they are getting rather than the costs. Quality of healthcare depends upon three factors: immediate testing/check-up, accurate diagnosis and results, and the best suitable treatment. As people are already more conscious, when it comes to their and their family's health, they will go for a quick check-up. Now comes the second most important factor, which is diagnosis and results. Although doctors test and treat the patients, they cannot completely diagnose and check for the results, if not provided immediately and accurately, by the competent pathological laboratories. And doctor's and patient's search for a modern, cutting edge, compassionate, affordable, competent, and reputed diagnostic testing laboratory ends with Dr Jariwala Laboratory.
With an experience spanning over three decades and being pioneers of Beta-Thalassaemia and Abnormal Haemoglobin's diagnosis, today the lab offers an accurate analysis of a wide range of tests across the fields ranging from Haematology to Cytology. Not only that, but they also provide homebased testing services. How convenient! In a conversation with Insights Success, Lab's second-generation Pathologist and Director, Dr Pratik Jariwala, is illuminating us about the lab's popularity amongst its consumers. Let us get the details, as accurate, as always. Sir, please describe the Lab in detail. Dr Jariwala Laboratory is one of the oldest and most reputed diagnostic laboratories in the northern suburbs of Mumbai. Established in 1981, by Founder-Director – Dr Harshad Jariwala, the laboratory aims to solely provide high-quality diagnostic services at affordable costs. Diagnostic
20 | December 2021 | www.insightssuccess.in
services, offered under various subspecialities of Pathology include Haematology and Clinical Pathology, Microbiology and Serology, Biochemistry and Immunochemistry and Molecular diagnostics. Other services include Home Diagnostics, Radiology and Cardiac diagnostics The laboratory is accredited for ISO 15189:2012 by NABL, India and is NABH certified. What inspired you to enter the industry you are catering to? The decision was more of a default. Being a second-generation doctor, the focus was always on taking the organization forward, offering exemplary patient care, prompt service, and world-class quality. What kind of services do you provide to your clients? We provide a wide range of diagnostic testing services which include
India's Most Trusted Diagnostic and Pathology Centers
Pathology and Radiology. Home testing services for those who prefer the convenience of their homes. These too include pathology tests, portable Xrays and ECG. We also provide inhouse testing and lab management services to hospitals and ICU units. What challenges have you faced while entering the industry you are catering to and how did you transform these challenges into opportunities? Healthcare diagnostics is a lucrative industry, and everyone eyes a chunk of it. This has led to increased competition and mushrooming of several diagnostic setups. Retention of patients has been a challenge, with them being increasingly empowered and presented with a wide range of options. The only way to sustain and survive is through patient loyalty. This
Dr Pratik Jariwala, Director & M.D. Pathology
The Young Visionary Dr Pratik Jariwala, Director at Dr Jariwala Laboratory, is an MD in Pathology and also holds a management diploma. After joining the organisation in 2007, Dr Pratik focused on widening services and scalability by enhancing the quality and integrating IT with high-end technology. He has been responsible for introducing various new technologies in the laboratory which include Immunofluorescence, PCR, ECLIA, and flow-cytometry, EHR to name a few. With his strong determination to create a niche for the brand, Dr Pratik has been able to achieve a growth of over 500% in the last 14 years.
21 | December 2021 | www.insightssuccess.in
How was your lab affected by the COVID-19 pandemic and what measures did you take to shorten the damages, while helping your clients and maintaining the safety of your employees? The beginning of the pandemic was chaotic with a lack of direction for most private healthcare providers. With any other regular work practically at a halt, providing with COVID and all supporting investigations was the only way to survive the battle and fulfilling our responsibility as a healthcare provider. With the infrastructure already in place even before the pandemic, it was only a matter of time that we would start with COVID RTPCR testing in-house. Additional equipment was procured too, to enhance our testing capacity, with a faster turnaround time, to assist our clients and patients for prompt remedial measures. Overcoming apprehension and ensuring the safety of the employees was imperative, to ensure that we are able to fulfil our duty as a healthcare provider. This was allied with swift procurement of safety equipment and creating negative pressure rooms in both testing and sampling areas. Along with this, there was a strong backing
‘
‘
Focus on service and quality is
imperative and cannot be
‘‘
challenge has provided us with an opportunity to improve our patient engagement and give them an experience to remember whenever they come to us. Understanding their needs, responding to queries, communication with regards to results and prompt resolution of complaints has helped us to a great extent, to overcome the challenges faced.
compromised at any cost.
given to our employees, to face any adverse eventuality. What would you like to advise the young generation of entrepreneurs and enthusiasts who want to become a part of the industry you are catering to? Focus on service and quality is imperative and cannot be compromised at any cost. Young entrepreneurs should keep in mind that there is no shortcut to this, especially in the healthcare industry. Additionally, sensitivity to patients’ needs and willingness to stretch yourself to serve will help create a niche for your brand and business. Where do you see yourself in the future? Kindly tell us about your strategies for scaling your business. We will continue to strengthen our position in the northern suburbs of Mumbai and strive to provide better and more innovative services to our patients. There is a renowned focus on home services which include portable
22 | December 2021 | www.insightssuccess.in
X-rays and ECG. IT enhancement for better patient engagement will play a huge role further few years. Efforts will also be made to improvise our services to hospitals and other clients to enhance better and prompt patient care. What is the current scenario of your industry? The industry today is more competitive than ever. There are new ventures coming in by the day and are trying to penetrate the market by whatever means possible. The use of IT has enabled a more customer-centric approach. This has led to better service and quality and a reduction in diagnostic costs. Preventive diagnostics has picked up strongly with industries and individuals becoming more health sensitive. Covid diagnosis too has helped tremendously with it being made mandatory for travel and also as a requirement before hospitalization and medical procedures. With molecular diagnostics now widely available, several diagnostic setups are exploring its utility in infectious diseases, genetic and cancer diagnoses. Thanks to a wide range of information available, consumers are now more empowered with a wide range of options and to make informed decisions. Consumers are now looking at not only service providers who are reasonable, but also who are recognised, have quality certifications, provide wider services with expertise, have an online presence and who provide home services.
24 | December 2021 | www.insightssuccess.in
Health-quest
India as an Emerging Hub of
Diagnostic and Pathology Centres I n India, over a span of years, concepts of medicine and diseases have changed, driven at times by remarkable doctors, and recent developments that are powered by prominent progress of technology. In the initial stage, the doctors had to spend a lot of time and effort to rectify the cause of the disease and research on the treatment. This was a hectic task and lack of resources made it difficult to treat the patients with felicitous and prompt medical procedures, holding the doctors in oppression for many years.
Over time, effective methods based on theories were introduced, and the concept of organ-based disease resulted in the rise of anatomical pathology. Later on, the advent of the microscope enhanced the possibilities to diagnose organ to tissue and cell-related health problems. As a second millennium drew to a close, advancements in technology improved the diagnosis from cell-based to genebased diseases, to medicines and its implementation in curing these diseases, eventually advancing the treatments and prompt medical services.
25 | December 2021 | www.insightssuccess.in
Diagnostics are the first line of defence and serve a significant role in improving health and quality of life. Impartial accessibility, affordability, and appropriate use of advanced diagnostics are important to primary health care. Precise diagnosis is vital for effective disease management, and it can lead to better patient care, clinical outcomes, and increase affordability with reduction of overall therapy cost and help to develop antimicrobial resistance. Indian diagnostic solutions and pathology practises are highlighted as best in the world, in terms of quality, affordability, accuracy, and accessibility. The Indian manufacturers are making significant efforts to generate cost-effective pathology and diagnostic solutions, additionally accessible to the remote corners of the country. Furthermore, the saturation in economic and infrastructural growth is leading medical diagnosis services to new avenues. New diagnostic and pathological service providers are exploring the medical space with their conducive business environment to bridge the gap between the availability of pathological laboratories and their rising demand. With these developments, doctors and medical service providers are looking at a promising potential of growth in diagnosis and pathological facilities. In recent years, medical fields in India are making intensive use of digital imaging, allowing technological improvements in hardware and software, as a result, digital microscopy became an essential tool in surgical and digital pathology. Digital microscopy is allowing the creation of a digital version of glass slides, which can be dynamically accessed on the computer screens and further can be navigated and magnified for precise rectification. Laboratory and tissue-based diagnosis is augmenting their capability in providing a safe guide for therapy. Increased imaging capabilities are allowing pathologists to share information on tissue-based diagnosis. Digital pathology holds the potential to enhance diagnostic accuracy, working efficiency, and integrate images in information systems. Pathologists sharing the information of histopathology, disease and the laboratory-related molecular process is being an integrator between the information underlying the biochemical and cellular process to rectify a patient’s disease, symptoms, and complications.
of patients with chronic diseases. The image analysis and computer-assisted diagnosis tools in clinical uses are empowering pathologists to become efficient, precise, and irreducible computing analytical biomarkers. On the other hand, the country’s diagnostic space is witnessing robust growth and transformation driven by increased awareness of preventive health. People are now preferring early wellness testing powered by an efficient and precise diagnosis as it increases the chance of a positive outcome. General pathology is increasing by 20 per cent and specialized pathology like biopsy, oncology, and genetics is subsequently growing by 30 to 35 per cent. The diagnostic space is catalysing this transformation as it provides affordable and quality healthcare to the patients. It also allows the people living in rural areas to access these diagnostic solutions and embrace the efficient services related to diagnosis and pathology. The diagnostics space is witnessing a drastic change in the last 20 years and rising healthcare spendings, increasing demand for preventive healthcare, advancements in diagnostic are being the primary growth drivers. There are digital and technological innovations driving the growth of the diagnostics industry. Additionally, major diagnostics and pathology laboratories and companies are marketing their services through online campaigns to provide diversified service offerings, quality, and testing facilities. Their campaigns include healthcare camps and the promotion of preventive and wellness test packages. The outlook for the diagnostics industry in India is favourable for the growth driven by rapid technological advancements happening in the healthcare industry. These advancements are allowing doctors to rely on the evidence and provide precise pathological treatment. Besides, pathology labs are offering their patients to opt for diagnostic packages as per their requirements. These factors are providing immense opportunities for the development and evaluation of new and shrewd treatments beneficial towards patients and are composing India as an emerging hub of diagnostics and pathology centres.
Moreover, automatic image analysis has many potential advantages which include reducing interobserver divergence, enhancing consistency, in developing and evaluating new effective treatments revolutionizing the care
26 | December 2021 | www.insightssuccess.in
- Abhishek Joshi
‘
‘
Leadership is the art of achieving more than what the science of management says possible.
‘‘
Pradeep Chakravarthy J, Managing Director
Premier Health Center T
he healthcare industry is one of the most significant fields that affect the whole world population and is inextricably related to any country's progress. It also has a significant impact on how a country is seen in terms of preserving economic stability. As a result, healthcare systems are an important aspect of government initiatives across the world, and industry spending is expected to rise at a 4.1% annual pace between 2017 and 2021.
Taking Care of People Dynamically However, as healthcare expenditure rises and the business evolves, accessibility remains a major issue. At least half of the world's population does not have access to the necessary health services, which is an extremely high figure, especially given that this is a sector that affects almost everyone at some time in their lives. Furthermore, due to a lack of access to excellent, cheap healthcare, it is projected that 100 million individuals fall into poverty each year as a result of out-ofpocket health expenses. 28 | December 2021 | www.insightssuccess.in
Premier Health Center is one such diagnostic center that stands out by offering services at reasonable costs. We had the opportunity to learn about their journey. Read the following interview to know more about this eminent diagnostic center. Please describe to us about Premier Health Center in detail. We were the first diagnostic center to open in 1980, offering a full range of
India's Most Trusted Diagnostic and Pathology Centers
imaging and laboratory services under one roof. We offer pathology and radiology services to all private medical institutions, government hospitals, and community centers in the state and operate several freestanding hospitals. We have a world-class staff that gives access to high-quality, cost-effective, best-practice diagnostics across many locations, 24 hours a day, 365 days a year. Pathology, Radiology, Medical Imaging, Digital X-rays, PCR-based Tests, CR-Digitizer, Cutting Edge Lab Tech, Clinical Assistance, and providing Support Staff are all part of our uncompromised service range. The government of Tamil Nadu, as well as several hospitals, have acknowledged our firm for precision diagnostics, and it is approved by NABL What inspired you to enter the industry you are catering to? Our long-term goal is to create a disease-free society through improving diagnosis and early prevention through health screening. Being one of the first diagnostic centers in the state, we provide diagnostic services using brand new, cutting-edge technology, with uncompromising quality results delivered in a transparent and customer-focused way. We began with the goal of being the most dependable and trustworthy healthcare provider in the state. Today, this is reflected in the company's daily footfall of more than 2000 people. We are always seeking new ways to use cutting-edge technology to improve people's lives. I would want to take this opportunity to thank all of the physicians who have put their faith in us. I want to thank all of our workers, customers, associates,
stakeholders, well-wishers, and others for their unwavering support; without it, we would not be where we are today.
services to meet the demands of our clients while progressing to expand the area of services. Few of our services are.
The most recent achievement is the opening of Tamil Nādu's first state-ofthe-art Premier-Select in Anna NagarShanthi Colony. In order to better serve clients, it is adding modern amenities to 'Select.' It is causing a new occurrence in the city's diagnostic landscape. PHC SELECT provides a pleasant ambience that makes patients feel rejuvenated, cheerful, and relaxed. It is spread in a completely furnished 3,000 sq. ft. space. PHC SELECT features some of the first-of-its-kind facilities, such as Veineux, Drive-in Collection, Lounge Access, Pleasant Interiors, and No Extra Charges, in addition to a comprehensive selection of world-class testing equipment. Its main objective is to understand its patients' health better. The core values of the organization have laid its foundation for success which is: • •
• • •
Patients First: Patients are at the heart of everything we do Medical Leadership: Improving outcomes through evidence-based care Everyone Counts: We work safely, inclusively, and respect each other. Create Value: Deliver sustainable value to all Stakeholders Embrace Change: Strive for excellence and have the courage to Innovate
What kind of services do you provide to your clients? With a goal assertion that reads "Trusted by Doctors, Preferred by Patients," we provide a wide array of
29 | December 2021 | www.insightssuccess.in
• • • • • • •
Lab Departments Health Packages Imaging Section Cardiac and Neuro Contrast Study Home Services Doppler Study
Our inexpensive and personalized home collection service PREMIER HOME CARE, a one-stop solution for patients, is one of its important characteristics. A user-friendly, technology-driven platform that allows patients to make decisions based on time, comfort, location, and turnaround time. Patients also have the option of having samples taken in the comfort of their own homes by a skilled phlebotomist. We assist firms via Health Screening; consultants can tailor packages to a specific company's needs in order to improve efficiency and quality of life. We provide reasonable pricing and personalized corporate accounts with several payment forms and wellness packages for corporates with a minimum of 10 workers up to 1000 employees, recognizing the need of the hour. This includes premium diagnostic services, a corporate level report for the Human Resources (HR) division that captures their employees' health status and highlights special cases that may require immediate attention or supervision. Patients get a procedure that is tailored to their preferences. They can acquire information on particular tests and profiles that need to be completed by contacting the 24/7 patient care line
and installing/using the HOME CARE Service. We provide all pertinent information, such as pricing, quality, certifications, and normal return time. Patients can then pick when they would want to get home care. Patients can arrange home sample collection requests with our PREMIER HOME CARE team at a time and date that is convenient for them. The request is forwarded to phlebotomists who work in the region. Based on their availability, the phlebotomist approves the request. In addition, the phlebotomist will arrive at the patient's house on time to take the sample in a safe and sanitary manner and transfer it to the nearest PHC. The sample collecting method is technology-driven, and samples are transported in a specifically built box with bar-coded tubes, ensuring exceptional sample quality and accurate findings. Our reports are also available via mobile apps and websites, as we live in the digital age and use the virtual world. Customers can get complete reports as soon as they are made available online. After the billing is completed, the patient will receive an SMS with an id and password to access the report, which will be available for viewing 24 hours a day, seven days a week. Patients do not need to be concerned about obtaining an online report because they will receive an SMS notification once the report has been published to the website/mobile app. Quality principles underpin all elements of PHC's services, including: •
To be the patient and healthcare provider of choice, providing a patient-centered service while continuing to satisfy the needs of local and hospital-based
• •
•
•
professionals, our healthcare partners, and all patients. By offering instant diagnoses, we can strengthen our speedy access and communication capabilities. To efficiently utilize assets by making the most of patient care settings, maximizing the patient and referring doctor experience, and improving access to service availability. Maintaining a culture of clinical best practice throughout the business while assuring all team members' personal and professional growth.
Please brief us about the infrastructure of PHC. The head processing center is spread out over two levels and covers an area of 8000 square feet, with a separate lounge dedicated to corporate and association clients. The lab is ideally positioned in the city's center, and it is well-connected to the city's other 27 facilities via online reporting. A capable staff of 220 technicians manages it. How do you ensure that patients receive the finest treatment? Our continuous investment in highquality equipment guarantees that patients have access to treatments comparable to those offered by premier worldwide medical centers. It continues to assess medical equipment demands and invests in new technologies when enhanced modalities or newer and better equipment are identified. The organization guarantees that all employees have the appropriate training and operational skills to ensure that patients receive the finest possible results from the procedure.
30 | December 2021 | www.insightssuccess.in
Employees get personalized reports detailing their overall health, including physical, social, and emotional wellbeing. PHC organizes presentations by industry experts to raise awareness and advice staff based on the reports. With a variety of corporate healthcare programmers, the firm is dedicated to keeping employees and children in good health so that they may be more productive. It also provides on-site ECG, PFT, and eye testing to corporations in addition to wellness initiatives. PHC also performs health check-ups in schools/colleges, where the focus is on conducting routine check-ups and recording health conditions unique to the requirements of growing children in order to nurture the minds and bodies of future generations. PHC has built up clinical labs in newly created hospitals as well as managed "in-hospital" clinical laboratories in existing hospitals, to conduct onsite testing as per the hospital's requirements, using the full Hospital Lab Management (HLM) model. In laboratory services, it takes a 360degree approach. How is technology helping PHC grow? Staff training and technology adoption go hand in hand at PHC. A significant investment in employee education is a key value within the practice. To maintain a competitive advantage, the corporation examines its equipment portfolio on a regular basis and seeks out new technology. Assessing and extending service sites to suit the demands of any predicted population expansion is part of future planning. ADVIA CENTAUR XP, D-10 HEMOGLOBIN TESTING SYSTEM,
DIASYS 400, DIMENSION EXL 200 INTEGRATEDCHEMISTRY SYSTEM, MINI VIDAS, SWELAB, VITEK 2 COMPACT, and YUMIZEN H500 are some of PHC's innovative equipment. Where do you PHC in the future? Kindly tell us about your strategies for scaling your business. We have received several awards during the course of our lengthy existence and development. BioRad and Silicon India 2019, to mention two recent prizes, were both applauded for their great performance. The growth over the last four decades will continue to be a key factor in the future. We want to expand to 100 branches across Tamil Nadu by 2022, with the best-inclass 40 laboratories from around the state. We're getting ready for the future. PHC is expanding its capacity to include over 2500 different types of studies, allowing for early detection and prevention of health problems.
Rede ning Leadership Pradeep Chakravarthy J, the Managing Director of PHC, is a hardworking individual. Pradeep's father handed over the management to him in 2000, and since then, he has worked relentlessly and formed partnerships with a number of medical institutions. As a consequence, PHC is currently one of the best diagnostic centers in the state, serving over 40 sites. Despite the fierce competition in the business, he has managed to put PHC on the map by supplying high-quality medical technology. His persistence and futuristic approach enabled the common man to get excellent diagnosis, which was previously costly for individuals of all classes, thanks to his ambition to make healthcare accessible and cheap to the public. All of his business efforts have one purpose in mind: to improve healthcare availability and cost. Silicon India named him the 'Pioneering Med-Tech Savant' in appreciation of his remarkable leadership abilities.
31 | December 2021 | www.insightssuccess.in