Softbrick - Presentation

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Making Sense of our website proposal

Softbrick

Ecommerce Design & Build 14.10.14 1


The Attick, 1 Upcott Avenue Pottington Business Park Barnstaple Devon EX31 1HN w: www.inspiradigital.co.uk t: +44 (0) 1271 344 265 m: +44 (0) 7515 879 308


Contents 1. a short introduction 2. what’s our vision for Softbrick... 3. some things we’ve done previously... 4. how we work... 5. meet the team... 6. service testimonials... 7. direct client references 3


Inspira Digital are a UK based digital communications company. We have been operational for just under six years and have rapidly established a reputation for fantastic design, development and support across a wide range of online business sectors. Our dedicated highly integrated team has helped launched hundreds of successful business. Our work has covered branding, advertising, internal corporate intranets, investor relations, cutting edge e-commerce stores right through to dedicated web applications. We create sites that get to the core of your message, we create work that achieve’s your business goals.


Making Sense of what we intend to do for you

Identify your website strategy. Successful web sites are not just about being online - they engage, inform and communicate your audience 24/7. We now communicate in a world of overshare and inter connectedness, where ideas spread at the speed of tweet, email or the press of a like button. At Inspira Digital we can help you take advantage of this fast moving playing field. The web is our passion, and our dynamic team will help distill your company goals into a purposeful and successful web presence.

Create striking design communication. We have a fantastic track record at bringing your business strategy to life. Whether we are driving the creation of a brand or working within an established one, our diligent creative team create striking, informative graphic communication for your project.

Provide technical excellence. At Inspira Digital we live and breath the web. Our team is at the very cutting edge of both desktop and mobile browser web development. We can work with and provide the safest, most accessible technology and systems the web has to offer for your company.

Provide friendly and accountable project management. We’re a dynamic close knit team so when you speak to us, you deal with the people responsible for project delivery. This approach fosters dedication and accountability. At Inspira Digital there are no complex internal communications, no ‘departments’ or ‘middle management’, just access to a focused, talented team of professionals, dedicated to solving your business challenges. 5


2. so, what’s our vision for Softbrick

You must be the change you wish to see Ghandi


develop your brand & website into a forward thinking design led and highly converting online store and sales support site celebrate Softbricks history and heritage whilst setting a clear course for it’s online future integrate social feeds tightly into the core of the site. a site that allows Softbrick the flexibility to run sales and promotions with ease migrate you to safely and hassel free to the shopify platform, with a commitment to support you beyond launch provide seemless integrations between Shopify and any required external or existing tools & services to create a fully responsive site, that is easily accessable site across multiple devices. 7


4. here’s some things we’ve done previously... you don’t need eyes to see, you need vision” Maxi Jazz - Faithless


we marry sound ideas, great design, technical excellence with clear and concise client communication to provide an increadibly well rounded and sucessful service to our clients... LIV Technology Brand Creation & Positioning http://issuu.com/inspiradigital/docs/liv_brand_book_3.2 Meli Melo London Website Refresh http://www.melimelo.com/ Dropdead Clothing Website Design & Build http://issuu.com/inspiradigital/docs/dropdead Icon Hotels (In Progress) Brand Implimentation & Web Design http://prototype.inspiradigital.co.uk/portsmouth/home.html

You can click the links :)

Agape Volunteers Branding, Design & Website Build http://www.agape-volunteers.com/ Kite Clothing Brand/Website Design & Build http://issuu.com/inspiradigital/docs/kite_kids_creative http://www.kite-clothing.co.uk/ London Devon (In Progress) Branding Creation & Web Build Devlopment - http://issuu.com/inspiradigital/docs/ldg_presentation_2.0 http://londondevon.com/en/ Rob Wear Photography Portfolio Design http://issuu.com/inspiradigital/docs/robweare-photofolio

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5. how we work‌ The finished product is excellent, very professional indeed. Neil Ritson CEO Leni Gas and Oil Plc


Branding/ Design/Strategy

Scoping/ specification

Creative work

Front end user interface and user testing

Every site and every client is unique, but for guidence, here’s the most common stages we take, first we start by listening we listen to your story, this guides our initial planning and big-picture thinking, once we have a brand in place this is the part where people say, “wouldn’t it be great if my website did this?” and we say, “we can do that.” then, together, we’ll prioritize the steps your organisation needs.

clients as partners Site implementation and build

Site launch and ongoing support

CMS/client training

your input is valued the same as that of our designers, and developers, we try to create a real sense of community and rapport with our clients.

adaptable problem solvers you’ll never hear us say “that’s impossible” - we’re problem solvers and strategist, we bring the best of the web together to deliver the goods and remain agile and adaptable from concept to completion

User testing and review

Content population data migration 11


6. meet the team‌


we’re a close knit team working together around our custom made table, we unify our diverse experience with a passion to do great things...

Inspira Leadership Team Luke Green Co Founder - Creative/Client Mike Harding Co Founder - Technical/Marketing Techical Team

Creative Team

Dan Webb - Lead Developer Cristina Alemany - Developer Jed Varley - Developer Chris Hutton - Developer Mike Wilkinson - Web Support

Mike Fryers - Digital Creative Kathleen Spears - Brand/Digital Creative

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mike fryers

mike wilkinson

Dan Webb

brand/digital creative

developer support

kathleen spears

cristina alemany

brand/digital creative

frontend developer

luke green

mike harding

chris hatton

technical director

developer

creative director

lead developer

jed varley developer


luke green co-founder creative director Luke begun his career working Freelance for Plymouth College of Arts and Design (where he studied) and has been working in the creative communications industry since 1998. Luke brings passion and enthusiasm to the Inspira team helping to steer projects and solve both client and business issues. You’ll often find Luke juggling Project Management duties whilst chatting to clients. Great at offering simple, straightforward advice and guidance whilst providing solutions to technical and complex challenges. Luke has had experience working both in large and small advertising agencies, with experience from both creative and client facing positions. In a creative role he has had experience working with many well known brands such as Honda UK, BT Openzone, Covonia, Shloer, Vi-Spring Beds, Intel, Commission Junction and Mountfield Mowers.

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mike harding co-founder technical director Mike initially began his career in sales where he forged a solid process and market aware skill set. Mikes ability to handle raw sales data was to set in motion his early adoption of the next wave in marketing, the online search market in early 2000. Mike’s analytical skillset allow’s him to quickly cut through technically complex challanges, coupled with his friendly client handling and experience of day to day business practices he brings a great deal of experience to the team. Mike draws from both his technical knowledge and traditional marketing expertise to form the other half of the companies leadership team.


mike fryers brand/digital creative Mike gained a BA (Hons) Graphic Design Degree at university in Southampton. Eager to get real world experience Mike worked a part time position as an inhouse designer alongside his degree at Stagecoach. Responsible for handling much of their day to day graphic design requirements as well as large print runs and mission critical communications. After graduating Mike looked for a more challenging diverse creative environment. Mike joined the Inspira team in 2008 and has since brought a great deal of talent, accuracy and hard work to the company. Mike’s attention to detail and intrinsic understanding of the web allows him to excel in creating elegant print and online work. His strengths lie in creating exciting brands and user interface designs that are not only easy to use but great to look at too.

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kathleen spears brand/digital creative Kathleen very recently joined our team to provide additional creative and client support. A talanted designer, she brings a wealth of enthusiasm, experience in creative branding having worked both as a freelancer for her own clients and within agency roles.


dan webb lead developer Dan has a calm nature, quite determination that allows him to head up the development team, making sure our build projects stay on track. He combines both technical code expertise with great communication.

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support staff

jed varley developer

cristina alemany

mike wilkinson

Cristina has been with us just under a year and has become an important and competent member of the team providing front end & back end development skills

Mike provides code support to our busy team, solid, dependable with skills in database development, coding Adwords & SEO implimentation

developer Jed has been with us around 4 years and was recruited with us direct from University he has become and extremely competent back developer, looking after elements of our digital infrastructure.

developer support


chis hatton

trusted suppliers

Chris can turn his hand to many aspects of web development including back end development and front user interface, provides the development team with great all round skill sets .

We work with a number of trusted suppliers, whom we have built strong business relationships with over the last 6 years. Our design and web builds are completed in house - with only a small proportion of the process outsourced if it’s required. This way we maintain complete control of the quality and delivery of our projects.

developer

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7. services testimonials


We commissioned Inspira Digital to redesign our website because we were looking for a company to bring our website up to date, make it simple easy to use, and memorable. The team stood out as being passionate and enthusiastic from the start. They understood our market sector immediately, the requirements of our varied visitors (from social housing professionals to residents and homeowners in social housing) and made useful and very insightful suggestions on the design. Their attention to detail in the design stage, flexibility in willingness to a work with us and patience when explaining the concept was very helpful and well received. We were impressed by their ability to produce a fresh and innovative site while retaining the ability to present key information succinctly. We feel we worked in partnership with Inspira Design who consulted us at each stage and kept us informed throughout the process during the build. We now have a stunning website we are proud of, and the added bonus that the project was brought in on time and on budget. We would not hesitate to recommend Inspira Digital.

Denise Raine, Director Feedback Services Feedback Services Ltd is a company, endorsed by the National Housing Federation, specialising in conducting customer satisfaction surveys, housing consultancy and training for social housing landlords.

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We have been using Inspira Digital for over 4 years now and are whole heartedly happy with the endless service and maintenance they provide after creating our online image resource. As a secure, user friendly online tool, it primarily keeps us updated with the latest developments in our Advertising and Marketing departments between head office in London and numerous offices across Africa, by uploading and sharing high resolution photos, logos and designs. We find the team at Inspira highly responsive and attentive to our needs and extremely friendly, which is why we are delighted to continue to work with them as they assist how we interact as a company’. Cassie Bushell, Marketing Coordinator, Lonrho Plc Lonrho Plc is focused on investing in and developing opportunities across Africa, where it operates five strategic divisions in seventeen countries.


Inspira Digital have guided us effortlessly through the technical minefield to create a corporate site that works excellently on both my iPhone and iPad as it does accross on my laptop. Highly responsive and dedicated throughout the process I would thoroughly recomend Inspira to clients considering thier services, we’ll be making use of these guys for all things digital for the foreseeable future. Mark Skorpil - One Source IML www.osiml.com is an American Global Supply Chain Solutions company working throughout the US and China.

Inspira Digital worked closley with our team, to develop the business strategy and brand, guiding us every step of the way. What struck me was their patients and willingness to explore roads less trodden. Even though the final brand was actually part of the first original concepts, we we’re impressed with the diverse and creative options we saw. The end results are fantastic and we would thoroughly recommend the Inspira Digital Team, not only on the quality of their work but as a great team to work with. Amelia Santos - LIV Simply Connected LIV Technology create and market home audio solution throughout the UK, US and China.

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8. direct client references


...like you, we work very hard to delight our clients, please feel free to contact some of the people we work with on a day to day basis... Carol Sykes - Director, Dropdead Clothing Direct Number: 01143 990377 Mike Foster - Director, Aroma Home Ltd. Available at His Office +44 (0) 1793 487 684 Danni Osbourne - Digital Marketing & Development, Meli Melo Available at her office on +44 (0) 560 118 5554


A note about costs... will be purely illustrative, and indicate a bench mark for you to base decisions upon, we are flexible on budgets and if you have a target to acheive we’d prefer to work with you to deliver exactly what’s required (of course within reason...) all costs will be agreed following a signed off creative brief, deliverables and in the case of web projects, agreed sitemap and technical requirements


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