Making Sense of our inspiration for Thomond
By working with a constant mark and illustrating over the top this logo displays creativity and flexibility - pointing to a vast amount of business areas. This treatment could work excellently for Thomond - growing with the business and ensuring that the company is not pigeon-holed into certain areas.
This vibrant pattern with geometric shapes portrays a sense of growth with far reaching points and spreading interests. This mirrors how Thomond identifies which marketing activities are required to achieve the highest growth and tangible results, rather than a strict formula of marketing services.
This brand is a great example of displaying a large amount of services, without the company pigeon-holing themselves into a certain area. This device gives the company a great amount of flexibility as new icons can be designed and added as the business adapts and expands.
A clear, concise identity which could be used as a seal of approval, reflecting Thomond’s confidence. The colour palette has a definite strength and vibrancy, whilst the gradient brings in a sense of movement - as no PR company should be thought to ‘stand till’.
This simple, striking mark displays the multi-faceted nature of a company. A logo with multiple sides could well reflect the diverse tactics that Thomond use when planning their approach for clients.
The way this brand grows from the logo mark displays creativity, ingenuity, flexibility and growth. All of these are great attributes which Thomond could relate to and champion. The simplicity of the shapes within the illustration reflect Thomond’s values - solid structures with personality and efficiency. Plans and instructions for the origami bird points then to a very well thought out, strategic approach.
This bright, vibrant, playful identity shows a brand with a huge amount of energy and enthusiasm. The mark itself explodes onto the page, ensuring the feeling of growth is unmissable. This is reiterated with the organic shapes which reflect definite movement, reflecting the evolving nature of Thomond - striving to find the best result no matter what the medium may be.
This site has a lot of life and movement. The columns on the homepage bring everything together whilst telling the story about the separate elements. This could work well to convert certain strengths within Thomond. domnakrasina.com
A set of abstract shapes brought together in a system could tell Thomond’s story very effectively. The building blocks of shapes reflect a company with many skills, whilst the isolated shapes could be used to identify a certain area of the business/marketing approach.
In an unapologetically back to basics approach, this site provides all the information required in an easy to read & navigation fashion. Subtle tricks & attention to detail make this site stand out above the rest. www.uzik.com
Bold headlines combined with a strong use of the brand colour create a striking site that is easy to navigation and understand. harlointeractive.com
The large images used within this site have a definite aspirational value, working well within the parallax format. This combined with a very clean icon set results in a well paced site that is easy to navigate and explore. sosglobal.eu
A brand mark simplified down to the bare minimum helps to communicate a confident brand.
Confident large format images provides a clean & professional layout while also being bold & innovative. Thomond could explore a similar approach with the website to help communicate your brand values. http://hellomonday.com/
With a strong use of colours exploding from a central point this gives the idea of an influx of ideas and could be used to represent success.
Large colourful images create a very friendly and approachable feel, This combined with a clean layout and great copy-writing would result in an engaging and easy to use site. engageinteractive.co.uk
An enclosed but not trapped graphic mark that is friendly & approachable, giving confidence that this brand can be trusted. With a variety of applications showing how the brand could work in the real world.
This website gives the feel of looking through a window. This treatment could work excellently for Thomond giving the impression of a transparent & trustworthy business.
The humanise mark could emphasis that Thomond is like having an in house marketing director, while the different colours show the different areas of expertise. Another strong aspect of this approach is the consistent application across a wide range of devices, this is something Thomond could incorporate.
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