The Tennessee Insuror Mar/Apr 14

THE TENNESSEE

INSUROR March/April 2014

Vol. 25 No. 2

www.insurors.org

8 10 12

Agency Growth Conference Attend This Inaugural Event to Learn Ways to Grow Your Agency

Building Engagement and Reach on Facebook Mike Qualls’s Legacy at INSBANK

No Such Thing As A Stupid Question

25

- 2014 1989 years THE TENNESSEE

INSUROR

Expect big things in workers’ compensation. Expect to save a third of your clients 30% or more. Most classes approved, nationwide.

For information call (877) 234-4450 or visit auw.com/us. Š2014 Applied Underwriters, Inc. A Berkshire Hathaway company. Rated A+ (Superior) by A.M. Best.

Insurance plans protected under U.S. Patent No. 7,908,157.

2

The Tennessee Insuror

contents

THE TENNESSEE

INSUROR Vol. XXV, Number 2 March/April 2014

features

Phone (615) 385-1898 Toll Free: 1-800-264-1898 Email: info@insurors.org Editor: Charles T. Bidek, CPCU Publisher: Daniel D. Smith, Jr.

4 Agency Growth Conference INSURORS OFFICERS

President ................................................................. Lou Moran III Immediate Past President .................................. Eddie Miller III State National Director .................................................. Brad Smith Vice President, Region II ...... Christie Reeves, CIC, CPCU, CPIW Vice President, Region I and Pres. Elect ....... Cindi Gresham, CIC Vice President, Region III ................................. John McInturff III Treasurer .............................................. Battle Bagley III, CIC, CPA Secretary ...................................................................... Rush Powers Director, Region I .............................. Sharon Simmons, CIC, CISR Director, Region I ...................................................... Edward Kaiser Director, Region I ........................................................... Tim Roberts Director, Region II ............................................. George Anderson Director, Region II ................................................... Joe Lester, CIC Director, Region II ................................................. Steve Copeland Director, Region III ..................................................... Kevin Ownby Director, Region III ............................................ Josh Gibbons, AAI Director, Region III ............................................. Mike Langley, CIC Young Agents Chairperson ....................... Paul Steele, CIC, CRM

ADVERTISING

Display advertising rates, deadlines and specifications may be obtained by writing to Insurors of Tennessee, 2500 21st Avenue South, Suite 200, Nashville, TN 37212, calling 615.515.2601, e-mailing dsmith@insurors.org or online at www.insurors.org The Tennessee Insuror is provided to all Insurors of Tennessee members and associate members as a member service.

Attend This Inaugural Event to Learn Ways to Grow Your Agency

8

Building Engagement and Reach on Facebook

10

Lessons in Leadership: Mike Qualls’s Legacy at INSBANK

12

No Such Thing As A Stupid Question

14

departments 21

From Your President

23

From Your State National Director

25

From Your CEO

29

Education Calendar

31

Government and Legal Affairs

37

Broker Spotlight

39

Company Spotlight

41

Company Briefs

51

Meetings

53

Member Tips

INSURORS OF TENNESSEE 2500 21st Avenue South, Suite 200 Nashville, TN 37212-0539 www.insurors.org

Daniel Learns About Insurance: Are Treehouses Covered?

Are These Risks Literally Too High?

Supporting Our PAC Supports Us All What is Trusted Choice? It’s What’s Right For You Changing “Shall” to “May” on Sinkholes

Southern Cross Underwriters Berkley Fire & Marine Underwriters

Project CAP Online Rating Activated in Tennessee 3

Agency Growth Conference Attend this Inaugural Event to Learn Ways to Build Your Agency

The inaugural Insurors of Tennessee Agency Growth Conference will be held April 29-30 at the Embassy Suites Conference Center in Murfreesboro. The event is just what it sounds like, an opportunity for agents and agencies to grow! Whether you are a Young Agent, Small Agency, Rural Agency, New Agency are just an agency that is looking to grow your book of business, this event is for you. With sessions, speakers, CE and exhibits tailored to help you increase business, this event is worth your time.

Our schedule and sessions will be as follows: Tuesday, April 29th (all times CST) 1:00 - 3:00 pm Registration 2:00 - 5:00 pm General Session “Best Practices and Your Agency’s Growth” presented by Shirley Lukens of Reagan Consulting 5:00 - 6:00 pm Agents “Meet Your Next Company” reception on-site 5:00 - 7:00 pm Young Agents Reception at Mayday Brewery in Murfreesboro 4

Wednesday, April 30th 8:00 - 11:20 am Breakout Sessions (see following info) 11:30 - 1:00 pm General Session Lunch “The Business School of the Future” presented by MTSU College of Business Dean Dr. David Urban 1:00 - 3:00 pm Trade Show “Best Practices and Your Agency’s Growth” presented by Shirley Lukens, AAI This session will cover the key factors that contribute to an agency’s long-term success and value: organic growth and profitability. The session will also feature a panel discussion.

Shirley is the Senior Vice President of Reagan Consulting Inc. Shirley has been a member of the Reagan team since 1998.

An authority on Best Practices, she counsels clients on adopting and implementing policies and procedures designed to help them achieve continual improvement of their business processes and performance.

The Tennessee Insuror

She develops industry initiatives including the Big “I” Best Practices Study.

Shirley’s session will feature a panel discussion including the following agent representatives: J. Alan Johnson, CPCU, ARM, AIS, AINS The Johnson Agency - Madisonville Alan has served the greater Monroe County area for over 30 years. A major proponent of industry education, Alan has served on the Insurors and the IIABA Education Committees and is a lifelong “student” of insurance.

Bill Kantlehner - Garrett Stotz Company Louisville, KY Bill joined the Garrett-Stotz Company in 1982 after graduating from the University of Dayton. Presently, he serves as the company’s President while continuing to produce new business. Currently Bill serves on several public and private Board of Directors throughout the community.

Ross Richey, AAI, CWCA - Lawton Insurance - Central City, KY Ross is president and owner of Lawton Insurance. His passion for providing insurance solutions for clients began while working at Lawton during the summers of his college career. He graduated from Western Kentucky University in 2006 with a Business Management Degree. He was named Young Entrepreneur of the Year in 2008 by his Chamber of Commerce.

Cam Winterburn - Winterburn & Associates - Pulaski Cam is the president of Winterburn & Associates Insurance, which was formerly the Speer-Horn Agency. He sits on the Safeco Agent’s Council for the Southeast and has been noted in industry publications for his use of digital marketing in sales.

Technology with a B.S. degree in Fire Protection & Safety Engineering. He has served as a trainer and speaker for various organizations, including the Independent Insurance Agents of America (IIABA national conventions and state convention programs and seminars), the CPCU Society national convention, National Leadership Conference and chapter programs, the National Association of Insurance Women (NAIW), the Southern Agents Conference, and the Risk & Insurance Managers Society (RIMS).

“Developing Clients for Life” presented by Diana Brooks, CIC, CPCU This session will focus on gaining clients for life, from implementation and follow-up to building the relationship and developing client loyalty. And remember, acquiring a new client costs far more in expense and effort than investing in an existing relationship.

Diana conducts independent agent training for Safeco Insurance Company and works with around 2,000 agents per year.

She has worked in the industry since 1971, holding positions as a broker, underwriter, marketing representative, territory manager, sales coach and trainer for both personal and commercial lines.

“Data Privacy and Cyber Risks” (filed for 1 CE) presented by Janet Smith This session will provide an overview while providing an indepth discussion regarding cyber and internet liability, the cyber liability policy, exposures (common and not so common), sources of claims and then privacy laws.

Janet is President of Bailey Special Risks, a wholesale insurance broker and MGA specializing in the placement of EPLI, D&O Liability, E&O Liability, and Product Liability Insurance. She is an industry expert on liability coverages and regularly presents seminars on those topics throughout the Southeast.

“Competing With Direct Writers” (filed for 2 CE) presented by Bill Wilson, CPCU, ARM, AIM, AAM This session will take a look at the future of personal lines as a commodity, competing with direct sales insurance marketers, and how to position your agency in today’s marketplace.

“Protecting Your Business Interests” (filed for 1 CE) presented by Howard Kastrinsky This course will focus on two key topics that can leave agency business unprotected. First, having an Employee Handbook, what should be in it and how do you get one. And second, non-piracy/non-compete agreements, how should they be formed to best protect your interests.

Bill is the Director of Big “I” Virtual University and was the former Director of Education & Technical Affairs for Insurors. Prior to that he was employed by Insurance Services Office, Inc. as the manager of their field operations in Tennessee and Kentucky.

Bill is a graduate of the Illinois Institute of

Howard is a Partner in King & Ballow and is the head of the firm’s Employment and Discrimination Section. He received his undergraduate degree from Cornell University and his law degree from the University of North Carolina, where he graduated with honors. He regularly speaks on subjects in-

The Tennessee Insuror

5

cluding discrimination laws, the Family & Medical Leave Act, Wage and Hour Law, sexual harassment and more.

“Social Networking Liabilities” (filed for 1 CE) presented by Richard S. Pitts This session will discuss the liabilities that have been created in our modern world of social networking, social media and “instant” communication. How these liabilities can affect your agency and your clients may surprise you.

Rick is Vice-President and General Counsel to Arlington/Roe & Co. and also serves as General Counsel to the Independent Insurance Agents of Indiana. He speaks annually at the association’s New Laws Seminars and teaches various seminars on insurance and employment related matters. He is a 1983 graduate of Wabash College and a 1986 graduate of Indiana University School of Law – Indianapolis.

CONGRATULATIONS

Lou Moran III New President of the Insurors of Tennessee

“The Business School of the Future” presented by Dr. David Urban This session will discuss how colleges and universities need to be more “cutting edge” in preparing their graduates for the workforce, through interactive learning, constant performance feedback, and professional development initiatives.

David is the Dean of the Jennings A. Jones College of Business at Middle Tennessee State University. He joined MTSU in 2013 after serving in various roles at Virginia Commonwealth University’s School of Business, including interim business dean and chair of the Department of Marketing. He has a Bachelor of Science in Commerce from the University of Virginia, as well as a Master of Arts in Psychology and a Doctor of Philosophy in Business Administration from the University of Michigan - Ann Arbor.

Receptions Meet your next company or vendor at our agents reception on Tuesday night at the Embassy Suites. Our sponsors and exhibitors will be on hand to talk about your agency. Our Young Agents group will head off-site for a reception at the local Mayday Brewery in Murfreesboro, sponsored by Berkley Southeast Insurance Group.

AccidentFund.com

Exhibit Hall Exhibitors will include AmTrust North America, Applied Underwriters, Arlington/Roe & Co., Bailey Special Risks, Guard Insurance, Haulers Insurance, Heartland Ovation Payroll, Imperial PFS, Meadowbrook/Preferred Comp, MetLife Auto & Home, National Security Fire & Casualty, Safeco Insurance, Selective Insurance and more.

Registration cost for the event will be only $49 per member and $39 per Young Agent. Exhibit and sponsor info is also available. Get more info now at http://www.insurors.org. u 12511

6

The Tennessee Insuror 12511 Ad for Insurors of TN mag.indd 1

02/14/2014 9:50:51 AM

IT’S THE RIGHT THING TO DO. Arlington/Roe. You have our word on it.

“Whether you choose Arlington/Roe for our breadth of knowledge, product line diversity, market access or industry know-how, you may be assured we are in business primarily to serve you. We will do our best to earn and keep your trust. You have our word on it.”

– James A. Roe, CPCU, ASLI, President

Managing General Agents and Wholesale Insurance Brokers

800.878.9891

s

ArlingtonRoe.com

Aviation | Bonds | Brokerage | Commercial Lines | Farm | Medical Professional | Personal Lines | Professional Liability | Transportation | Workers’ Compensation

The Tennessee Insuror

7

Building Engagement and Reach on Facebook

by Kevin Ament, Agency Marketing Manager at Progressive Insurance About this article: Facebook uses an algorithm called EdgeRank to choose which status updates to display in your fans’ news feeds. As a result, 84 percent of business page fans do not see the page’s posts in their Facebook news feeds! Kevin Ament provides the reader with three easy-to-implement tips that will increase the number of the agency’s fans that see its posts. These tips are essential for agencies to employ to build their reach and engagement on Facebook. The article also provides some great tools for agencies to use to monitor the reach of their posts and to keep up with changes in Facebook’s algorithm.

At Facebook’s first-ever Marketing Conference in February 2012, the company released a startling number that quickly found its way into social media consultants’ Twitter streams and new business pitch decks: 84 percent of business page fans do not see the page’s posts in their Facebook news feeds.

For agencies that are exploring social media’s potential (and asking tough questions about ROI), this number is alarming.

Why should resource-strapped agents put energy into creating Facebook content when so few of their hard-earned fans are seeing the final product?

easier than it sounds. Vendors will often use the following formula to send you scrambling for your checkbook: Σ = Ue x We x De Don’t let the sigma scare you. Put simply, EdgeRank ranks your post based on three criteria: 1. The relationship between your page and the individual fan (Affinity) 2. The value of the individual post (Weight), 3. The timeliness of the individual post (Decay).

1. Affinity - The first criterion is an individual fan’s relationship with your page. Fans who regularly engage with your posts by clicking, liking, sharing, or commenting have a stronger “affinity” than fans who have stopped engaging (or who never Facebook offers “ad buying” options to boost posts and your page

It’s a fair question, but before you shutter your Facebook page, you should understand what’s behind this number, and what you can do about it. With a few simple changes to your posts, you’ll be reaching more fans and building more engagement with minimal effort.

Why it Happens Just as Google uses an algorithm to pull the most relevant web content to the top of your search results list, Facebook uses an algorithm called EdgeRank to choose which status updates to display in your fans’ news feeds. The more friends they have and business pages they “like,” the more posts are competing for limited space. EdgeRank filters out all but the most relevant, and business page posts often don’t make the cut.

So which posts does EdgeRank usher through, and how do you get your posts on the shortlist?

How it Works To outsmart the algorithm, it helps to understand it. That’s 8

The Tennessee Insuror

engaged) with your posts. Unfortunately, this penalizes Facebook fans who want to read your agency posts but don’t actively engage with them. I’ll share some tips for moving more of these passive readers into active fans later in this article.

2. Weight - The second criterion, weight, creates a unique value for each post based on how much and what type of engagement your fans have with it. As more of your fans click, like, comment and share your post, its weight and reach increase. Higher-value engagement includes sharing and commenting, but even likes and clicks boost post weight.

The type of post can significantly influence fan engagement.

Third party website EdgeRank Checker evaluates posts from more than 1,000 pages monthly and has found that photos drive more engagement than any other post type, followed by video, links and text-only status updates.

3. Decay - The third factor, decay, is the most straightforward.

Fans who are on Facebook during or shortly after you post are more likely to see your content. Fans who log in hours later have more (and more timely) content competing for their news feed, so there’s a lower chance your posts will break through.

Together, these three factors determine which posts show up in an individual fan’s news feed. So how can you use this information to create more impactful posts?

What You Can Do About it Here are three simple tactics to help you reach more fans with your Facebook posts.

1. Use more photos - The most common problem I see on active agency Facebook pages is an over-reliance on textonly status updates. Posting more photos is an easy* way to increase engagement and post weight. Photos grab audience attention and, given their size in the news feed, block out competing posts on the screen. Consider these two posts that use the same text. Which would you be more likely to read, “like” and share with your friends? *One important caveat: pulling pictures from Google Images to use with your status updates is easy, but many of the images are copyrighted. To avoid potential legal exposure, consider creating an account with an inexpensive stock photography website like Shutterstock (you can purchase a quality pic for as little as 24 cents), or take your own pics and use a free app like Instagram to create a polished and consistent look for your pictures.

2. Ask for likes and shares - A 2011 study from Momentus Media analyzing nearly 50,000 status updates found that directly asking fans for a “like” increased post engagement by 216 percent! Yet only 1.3 percent of posts include this specific call to action. We’ve seen this best practice dramatically increase engagement on our consumer Facebook pages.

3. Be provocative - Posting on topics that people disagree on The Tennessee Insuror

can drive up engagement, and every like, comment and share increases affinity and post weight. Religion and polarizing political topics remain danger areas, but asking for fan opinions on texting legislation, driving age minimums or limits, car seat age and weight guidelines, or product preferences (Harley or Honda: which has the superior engineering?) can generate strong opinions on either side. Even sillier questions that tap into strongly held opinions can have the desired effect.

Use these three tips together to see the greatest gains in engagement and post reach, and be sure to track how fans are responding. Your Facebook page administrators can see realtime reach data at the bottom of every post: Facebook Insights has helpful dashboards so you can track your progress and refine your strategy. If you’re not seeing traction (particularly if you’ve had an idle page for months, have a new strategy and want to give your page a jump start) you can ensure The Facebook dashboard offers tips all of your fans have an opportunity to see your post in their feed by using the “promote” tool. For a small fee, Facebook will add the post to a larger percentage of your fans’ news feeds, up to 100 percent.

Keeping Up With EdgeRank Sites like EdgeRank Checker report regularly on any changes in the algorithm and provide additional tips on how and when to post for greatest engagement (Wednesday and weekends are the current leaders. You can even use the post scheduler feature on the bottom left of the status update window to schedule updates to post when you’re out of the office.)

With a little planning and a few best practices, you should see your Facebook engagement and reach rise over time. That’s the first step to achieving your goals, whether they’re acquisition, retention, public relations or a mix. Once you understand how to engage more of the fans you’ve already earned, take another step forward by learning to use the additional Facebook tools, like tagging and question, to extend your reach further, to the hundreds and thousands of prospects in your fans’ social networks.

About the Author Kevin Ament is Agency Marketing Manager at Progressive Insurance. Kevin prepared this article for ACT and he can be reached at John_K_Ament@progressive.com. To view an educational video on EdgeRank from Progressive, visit http://www.youtube.com/ watch?v=pqvAPIaX7xU&feature=plcp and an On Point podcast with Kevin Ament on EdgeRank and Facebook strategy is available at http://www.insurancejournal.tv/videos/8014/ u 9

Lessons in Leadership: Mike Qualls’s Legacy at INSBANK

by Jim Rieniets, INSBANK Pres. & CEO

February 28th was Mike Qualls’s last day as an employee of INSBANK, ending an era of leadership that started 14 years earlier.

As the very first employee of Insurors Bank of Tennessee, Mike served as President, CEO, and Chairman of the bank’s board of directors. His tenure at the bank saw a small, novel banking concept grow and evolve into a well-respected and strongperforming community banking organization. For those of us who know him well, it was no surprise to see a large crowd gather on the evening of February 25th to celebrate Mike’s accomplishments. Guests included customers, vendors, friends and family, competitors, and employees, past and present.

As I looked around the room I could not help but think about the ways Mike Mike (C) with Jim and TN Dept. of Financial had impacted Institutions Commissioner Greg Gonzales (R) not only the bank’s success, but also the lives of others that were part of that journey. Reflecting on this experience, a few noteworthy management lessons come to mind.

Set Guiding Principles in Stone While business strategies and tactics must be flexible, organizations can solidify their culture by determining what their core principles are and steadfastly adhering to them. In the case of INSBANK, Mike always believed that asset quality was of paramount importance. He would underscore that philosophy with quotes such as “the return OF principal was more important than return ON principal,” or “you can’t charge a rate high enough to make up for extending bad loans.” These are a couple of the many “Mikeisms” that employees have come to know and appreciate. Qualls’s asset quality mandate would prove to be valuable as INSBANK managed to avoid much of the banking industry carnage brought on by one of the worst economic recessions in our country’s history. During the bank’s 13-year history, it has had a superior record of asset quality performance as compared to its peers.

Hire the Right People and Empower Them It is often said that a company is only as good as the people 10

it employs, and Mike fully subscribed to that philosophy. In his own humble way, he would occasionally joke about hiring people “smarter than him,” but in reality he simply sought to employ the most capable person for a particular job. Equally important, he understood that high performers should not require significant management oversight and that empowering them to do their jobs with a prudent dose of autonomy was both motivating and efficient. Along the way, Mike also embraced a “speed of trust” management concept, which is exactly what it sounds like: in an environment where employees have a high level of trust with one another, productivity tends to be high. At INSBANK the manifestations of these practices have been asset growth eclipsing the industry average as well as operational efficiencies that exceed the norm.

Be Open to Change During Mike’s time at INSBANK, as is often the case for successful businesses in an ever-changing world, the company’s business model evolved as circumstances warranted. Not to be confused with the aforementioned guiding principles he espoused, Mike was always open to new ideas when it came to serving the needs of customers and shareholders alike.

Originally opened as a bank with a very limited focus, under his leadership the bank both diversified its customer base in an effort to gain greater economies of scale and maintained its niche business relationship with independent insurance agents. This has allowed the bank’s shareholders to see more attractive rates of return while at the same time increasing available services for insurance agents.

While Mike will continue to serve on the board of directors, his day-to-day camaraderie will be missed by his fellow employees. On behalf of the bank’s shareholders, employees, and customers, I want to express our gratitude to Mike for his years of service and selfless leadership. As the bank continues to grow and evolve, we will strive to maintain the high standards to which he subscribed.

About the Author Jim Rieniets serves as President and CEO of INSBANK, which requires him to manage the day to day activities of the bank. He also serves as a director of INSBANK and on the Loan and Investment Committees, as well as being the Chief Manager of the bank’s subsidiary, Finworth Mortgage, LLC. Jim has an extensive banking career and leadership background and formerly served on the Credit Committee of the Tennessee Bankers Association. u The Tennessee Insuror

insbank

where you are.

For over 10 years, INSBANK has built a reputation on providing superior customer service where you are and when you need it.

Now, our free mobile banking app and new website offer more options for account holders to conveniently bank with us.

Check your balance. Transfer funds.

Pay bills. Securely and safely.

All with your fingertips.

It’s one more way we show our customers that INSBANK is where matters.

genuine

Scan with your smartphone to visit our new website.

www.insbanktn.com 615.515.BANK | 866.866.BANK

IBT278.11_Insbank Mobile Ad.indd 1

11/14/11 4:46 PM

Transparent.

Service-oriented.

Focused on you.

That’s what sets Finworth Mortgage apart.

Whether buying a new home, second home or investment property, we provide clarity in a process laden with details. We’ll set you up with the loan you need — not the one we need you to have.

Visit www.finworth.com or call David Coldiron at 615.345.9484 to learn more.

David Coldiron

Erin Schmidt

Vice President, Lending

Community Bank Manager

2106 Crestmoor Road | Nashville, Tennessee 37215

615.345.9484 | www.finworth.com Finworth IOT AD.indd TheIBT316.13 Tennessee Insuror

1

11/13/13 9:29 AM 11

No Such Thing As A Stupid Question Written by Richard F. Lund, J.D., Vice President, Senior Underwriter, Swiss Re* “There are naive questions, tedious questions, ill-phrased questions, questions put after inadequate self-criticism. But every question is a cry to understand the world. There is no such thing as a dumb question.” - Carl Sagan, The DemonHaunted World: Science as a Candle in the Dark “There’s no such thing as a stupid question so feel free to ask whatever you want.” That is one of the first things you hear from a teacher, professor or educator when you go into any learning environment once you reach the high school level.

As a matter of fact, I say the very same thing when I’m presenting at an E&O risk management seminar. How many times have you been in a seminar where you’re afraid to ask a question, because you think it seems so obvious, that you’re afraid other people will think you’re foolish for asking it? Trust me, if you are thinking it there are probably at least 3 other people who are thinking the same thing but THEY ALSO don’t want to ask because THEY don’t want to appear to be foolish.

So, let’s forget about the risk of appearing foolish and ask the question! It’s been said before that pride goeth before a fall so if you fail to ask the question, you might just be opening yourself up to an E&O claim.

As the risk management coordinator for the Swiss Re Corporate Solutions/Westport Insurance Corporation Insurance Agents Errors and Omissions Professional Liability program, I am asked questions all the time about any number of E&O subjects. While I may have answered the same question many times, I treat each one as if it’s a brand new question. The reason is simple: if the person knew the answer, they wouldn’t be asking, and while it may be old hat to me it‘s new to them.

They have never run across the subject before because they might be new to the insurance industry, be a new agent, a new E&O insured, or maybe even a more seasoned insurance veteran. My experience has been that they are really asking because something is going on in their business that could ultimately lead to an E&O incident and they don’t know what do to.

So what kind of questions do I get asked? The questions may be simple, complex and anything in between. While some might be general in nature, some may also depend on a specific state law or regulation. But I don’t rely on just my knowledge. I’ll ask our claims team and insurance experts I know, for their opinion, before I provide an answer. Why do I do that?

Because I’m not afraid to ask a stupid question.

Here are just a few of the most common questions I receive: 12

Do I Really Have to Document Every Phone Call WIth My Customers? I Know Which are Important and Which Aren’t. I’ll Remember.

Yes, you should document every phone call, even if it is just a short note. If your customer is calling you, it‘s because they are having an issue that may or will involve their insurance policy. Why else would they be calling? Even if it is something so innocuous as to ask what the limits are on their policy or what their premium is, what is the underlying reason why they are asking? If it is about limits, have they had a claim?

Why do they need to ask about that? If it‘s about their premium, do they owe it? Are they trying to reduce it? Are they looking for another quote? If they call about their auto policy and ask who is listed on it, why do they want to know? Little things can mean a lot when it comes to an E&O claim and consistency, especially when it comes to documentation can be the key to making it defensible.

I Heard at an E&O Seminar That I Shouldn’t Call My Customers Who Have Company Direct Bill Policies When Their Premium is Due. But I Know They Won’t Remember to Pay the Bill if I Don’t Call Them. They Just Expect That as Part of My Customer Service. Do I Really Have to Quit Calling Them?

YES, yes, a thousand times yes. If you haven’t stopped calling them, stop immediately. But before you do, send a letter to all of your company direct bill customers, preferably certified mail-return receipt requested, that effective immediately you will no longer be calling them to advise them when their premium is due. The reason is simple, by calling them you have created a duty that you did not otherwise have. And the one time you forget or miss calling them is the one time they don’t pay their premium, their policy is cancelled for non-payment, they then have an uncovered claim, and they blame YOU because they didn’t get your call telling them the premium was due. We recently had a claim where an agency didn’t call any of their direct bill customers, except one. It was a big account and they knew that they would only pay their premium when the agency called them. Of course, the agency person who was responsible for calling the customer was on an extended vacation, and no one called the customer when the premium was due. The customer received the direct bill notice of payment, but ALWAYS waited to pay it until they received the call from the agency. Since they didn’t get the call, they forgot to The Tennessee Insuror

pay the premium, the policy cancelled, they had an uncovered loss of $65,000 and made a claim against the agency.

The agency is clearly in error but had they not taken on that duty, they would not have been responsible. The agency has now sent a letter to the customer, certified mail, and return receipt requested, that they will no longer be notifying them when their premium is due.

Why Do You Want to Send the Letter Certified Mail with Return to Receipt Requested?

LOOKING FOR MARKETS? We Are Your Solution.

To document in your file that your client received the letter advising them that they would no longer be notified by the agency.

Our Office Has Recently Gone Paperless, i.e. We Scan and Store all Documents Electronically. Do We Still Need to Retain the Paper Files and Documents?

No, once you have scanned the documents and store them electronically, the original documents should be shredded and disposed of. The underlying question from an E&O standpoint here is whether an electronic copy of an original document can be used as evidence when there is a claim, and the answer is yes. The Uniform Electronic Transactions Act (UETA) was developed by the National Conference of Commissioners on Uniform State Laws (NCSL) in the late 1990’s and has been adopted by all states except Illinois, New York and Washington, which developed their own laws regarding electronic transactions. Among the basic tenants of the law is that any document that is electronic is the same as a paper document and as such, is admissible as the original of the document.

In addition, in 2000 the United States Congress enacted the Electronic Signatures in Global and National Commerce Act (E-SIGN) which established the validity of electronic records and signatures under federal law. The key to remember is that once you create an electronic record, you should immediately destroy the paper document.

Our Agency is Trying to Get Our Arms Around Some Social Media Opportunities to Help Promote Our Agency. When We Started or Website Redesign Last Year, I Recall That We Went Through Some Hoops With Our E&O Carrier About What Was Permissible and What Was Not. This Year we Are Crawling into Facebook and Twitter and Wonder About the E&O Implications, if Any. Do You Have Info About That?

Swiss Re Corporate Solutions and the IIABA have a module that specifically addresses Social Media in the new E&O seminar materials, “E&O Risk Management: Meeting the Challenge of Change.” Those materials are available on the E&O Happens website. I also went to the E&O Happens website and entered “social media” in the search tool and got 30 responses. I then did the same thing on the IIABA main site and got 150 responses that are throughout the website including E&O continued on page 48 The Tennessee Insuror

The Atlas General Difference Atlas is a National Full Service Program Manager offering a wide range of insurance solutions including workers' compensation, contractors' general liability and BOP, with many other coverages available. Now writing trucking-local (no new ventures, $5,000 minimum), new venture contractors, healthcare, assisted living and allowing experience mod's up to 2.00.

Atlas has expertise in developing and underwriting specialty programs with a variety of insurance carrier partners. We are committed to providing exceptional services and unique options for our clients.

For marketing information, please contact: Lowrey Young, Marketing Rep Garland Byrd, VP Marketing 901-308-3387 865-588-1986 lowrey@atlas.us.com garland@atlas.us.com To learn more about our products, call (877) 66-ATLAS or visit www.atlas.us.com

13

Daniel Learns About Insurance: Are Treehouses Covered?

Are These Risks Literally Too High?

Insurors Director of Communications Daniel Smith is far from an insurance expert, but he is trying to learn! In this new series he will look into insurance and coverage questions he has about popular trends and day-to-day life.

Over the past year, I have become quite a fan of a show called Treehouse Masters, which airs on the Animal Planet cable network. If you have seen the show, you know that treehouse master builder Pete Nelson and his team from Nelson Treehouse and Supply aren’t just putting plywood on a branch, they are building fully functional structures with plumbing, electricity and more. These treehouses are being made into offices, extra bedrooms and guest houses. I can’t help but think that as these functional treehouses gain popularity, coverage issues will begin to hit close to home. We already have the largest treehouse in the world1 located in our State, built around an 85-foot oak tree in Crossville.

If your client has a simple treehouse, it is most likely covered under Coverage B “other structures” on a standard HO policy.

But what if their treehouse is more than a structure? If the treehouse is defined as a “building,” you may be getting into ACV versus Replacement Cost issues. Of those I contacted on the matter, all agreed that coverage could be available under “other structures,” pending an inspection. What they also agreed on was that it would be hard to find an insurer actually willing to write the coverage.

written by Daniel Smith

nying treehouse coverage and claiming the structures were an “attractive nuisance.” The maintenance, upkeep and inability to ensure who utilizes the treehouse when unsupervised can all be issues that deter insurers. Some insurers have treehouse exclusion clauses or reject applicants outright if they consider a tree house too high and poorly maintained. Since falls account for about 26 percent of accidental injuries and deaths in a home, having a structure high above the ground is definitely a concern.

But more elaborate treehouses can actually be more likely to be insured. For example, the structures built on Treehouse Masters follow blueprints, often have city ordinance and code approvals, and usually include safety and security features like locks and load-bearing hardware. If you approach an insurer with these measures in place, you can certainly present a better case for coverage.

However, if the uses for this treehouse are beyond the normal circumstances, other issues may creep up. Is your client using the treehouse as an office? What if they are storing business equipment or inventory in the treehouse? They may have voided their coverage under the HO policy. In this case they may need a BOP or other Commercial Package Policy to cover the liability, the business exposure and the structure. Using the treehouse as a daycare? I shudder to even think about the concerns insurers would have there.

Attractive Nuisance?

Some reports have shown insurers de-

14

The Tennessee Insuror

I AmTrusted

to provide my insureds with the best coverage.

Insurance agents are trusted to provide their customers with the best protection at every turn. That’s why the best agents in the industry recommend the superior small-business insurance coverage available only from AmTrust. Not only is AmTrust the 10th largest workers’ compensation insurance provider in the nation, we’ve also earned an “A” rating from A.M. Best. It’s some of the industry’s best small-business insurance coverage, available only from the industry’s best agents like you.

To learn more about AmTrust, visit us at amtrustnorthamerica.com or call 877.528.7878.

Connect with us A.M. Best rating of “A” (Excellent) FSC X

The Tennessee Insuror

Your Success is Our Policy.®

15

Recently, a homeowner in Wenatchee, Washington (just a couple of hours away from Nelson Treehouse and Supply) built a treehouse in his front yard but was told by the city that he must tear it down.2 The city says the structure hangs too far over sidewalks, thus threatening public safety. They have said the owner can keep the treehouse in place, if he secures a $1 million policy. The city is now planning to hire an engineering firm to evaluate the structural integrity of the tree house, and if necessary, seek a court order to have the structure removed.

"32 25

CELEBRATING YEARS 1989 - 2014

So, are treehouses covered? Unfortunately the answer is “it depends.” Coverage may be available under a standard HO policy, but it will depend greatly on the treehouse itself, the intended uses, and will definitely vary by carrier. If you have clients planning to build a treehouse, I recommend you consult their carrier and discuss the plans before they begin. If they already have a treehouse in place, be sure they understand what is and isn’t covered under there current policy.

Bailey Special Risks, Inc. Your professional liability partners for 25 years. We specialize so you don’t have to.

1.800.768.7475 www.bsrins.com questions@bsrins.com

1-Per Guinness World Records 2012 2-Per The Wenatchee World www.wenatcheeworld.com

About the Author Daniel Smith serves as the Director of Communications for Insurors of Tennessee. He has a Bachelors degree in Marketing with a minor in Graphic Design from the University of Tennessee at Chattanooga.

He may be contacted at dsmith@insurors.org. u

Professional Liability-Management Liability Data Privacy & Security Liability

A new logo for a new era.

BERKSHIRE HATHAWAY

GUARD

INSURANCE COMPANIES

Upon our acquisition

by National Indemnity Company/Berkshire Hathaway in October of 2012, a new and improved GUARD emerged. A year later, we are pleased to introduce a new logo that better reflects our ENHANCED GUARD BRAND. As you can see, we highlight the immense resources available to us through our ultimate parent as we continue climbing to the top of our industry . . . while retaining reminders of the steps behind us – an assurance that the best of our old values still remain.

Join us as we reach new heights: visit www.guard.com/apply

Berkshire Hathaway GUARD Insurance Companies are rated A+ (“SUPERIOR”) by A.M. Best Company and specialize in small- to mid-sized accounts – featuring Workers' Compensation coverage in 37 states and complementary Businessowner's Policy (BOP), Umbrella, and Commercial Auto products in select jurisdictions.

16

The Tennessee Insuror

TRUCKING

CONSTRUCTION

MANUFACTURING

Some Agents Have Seen It All. That's When They Call On Us. WORKERS' COMP INSURANCE American Interstate Insurance Company Silver Oak Casualty Inc. Toll Free: 1.866.719.0267

USL&H

|

Fax: 1.800.450.1091

|

Amerisafe.com

AGRIBUSINESS

OIL & GAS

Insurance for Festivals and Special Events Tennessee Underwriters, Inc. 140 4th Avenue South This time of year, agencies often find themselves searching for insurance coverage for festivals and special events. Tennessee Underwriters has access to the markets and the experience to provide you and your client with the coverage they need. Below is a sample of the special events we specialize in writing: $PDWHXU 6SRUWLQJ (YHQWV

$QWLTXH 6KRZV

$UW 6KRZV

$XFWLRQV

%HDXW\ 3DJHDQWV

%RDW 6KRZV

&DU 6KRZV

&RQYHQWLRQV 7UDGH 6KRZV

&RQFHUWV

'RJ &DW 6KRZV

*ROI 7RXUQDPHQWV

5HXQLRQV

5XQ :DON³7KRQV

6HPLQDUV

:HGGLQJV 5HFHSWLRQV

Tennessee Underwriters is a family-owned surplus lines broker committed to providing the best personal service and support to insurance agencies.

The Tennessee Insuror

Franklin, TN 37064 Phone: 615.791.1400 800.365.0646 Fax:

615.794.7115

Email:

quotes@tnund.com

www.tnund.com

17

we have a new name along with a new look, and all the same great solutions you’ve come to expect

Effective January 1st Union Standard Insurance Group in Tennessee is now Berkley Southeast Insurance Group Berkley Southeast Insurance Group (BSIG) is a member company of W. R. Berkley Corporation, a Fortune 500 Company, whose insurance company subsidiaries are rated A+ (Superior) by A. M. Best Company.

A M

BEST

Our independent agents and policyholders can expect to continue to receive the same outstanding products, services and solutions, as our staff remains unchanged.

Bill Emerick, Regional Vice President, continues to lead our staff at the local branch office at 5301 Virginia Way, Suite 250, Brentwood, TN. BSIG takes a broad approach to underwriting for ‘best in class’ business primarily in the construction, light manufacturing, hospitality, real estate, mercantile, wholesale and business service industries.

introducing exceptional Berkley Southeast Insurance Group is committed to working with young independent agents of Tennessee. They are the future of our business. BSIG recognizes the need to mentor the growth of new talent and to perpetuate the Independent Agency System as well as provide young agents a competitive advantage.

That’s why we are working together for success with Tennessee’s Young Agents.

congratulations exceptional agents Aaron Jensen Leslie Frazier Justin Baxter Adam Reeves Brandon Patterson Chad Snider David Evans Emory Martin Garrett Flannery Hank Coppedge Jamie Williams Jared Smith John Fritts Josh Witt Kevin Ownby Matt Spellings Melissa Wilder Mike Thomas Robert Harris Tyler King Will Dodson Michael Novarese Jeremy Stiltner Jason Stiltner Stacy Woodard Jared Garrett Will Webb

Shafer Insurance Agency, Knoxville Shafer Insurance Agency, Knoxville Shafer Insurance Agency, Knoxville Union City Insurance Agency, Union City Ownby Insurance Services, Sevierville Westan Insurance Group, Martin The Insurance, Group, Inc., Knoxville King & Associates, Brentwood Carroll Insurance Agency McKenzie Miller Loughry Beach Ins. Svc., Murfreesboro Hardin County Bank Ins. Agcy., Savannah TIS Insurance Services, Knoxville TIS Insurance Services, Knoxville The Insurance Group, Inc., Knoxville Ownby Insurance Services, Sevierville Consolidated Insurance Agency, Paris Insurance, Inc., Nashville Insurance, Inc., Nashville Tigrett & Pennington, Nashville King & Associates, Brentwood Arthur J Gallagher Risk Mgmt Svc., Nashville McDaniel-Whitley, Inc, Memphis Bennett & Edwards Insurance, Kingsport Bennett & Edwards Insurance, Kingsport Inter-Agency Insurance Service, Inc., Knoxville Gary Maxwell Insurance Agency, Inc., Livingston Battle Page Insurance, Franklin

At Berkley Southeast Insurance Group we have local people finding practical solutions…. for our agents and policyholders.

For additional information please contact: Bill Emerick at bemerick@berkleysig.com or 615.932.5508

berkleysig.com local people finding practical solutions 18

commercial lines property and casualty insurance

berkleysig.com local people finding practical solutions The Tennessee Insuror

Future Leaders Spotlight

presented by

Josh Gibbons, AAI • Watauga Insurance, Inc. - Johnson City Josh Gibbons of Watauga Insurance

Josh Gibbons is a native of Johnson City and lives there with his wife Lisa and their three children, Marisa, Grant and Corinne.

He currently serves on the Insurors Board as a Director of Region III.

not for us to decide. The people I met and worked with through my start in insurance at Cincinnati are people I still keep in touch with and we have an instant connection whenever we get together. Had I started earlier or immediately returned to Johnson City, I would never had these connections in my life.

The Insuror: Can you tell us a little about your current job title and responsibilities?

Josh: First and foremost is my father, Ed. His dedication to his clients, this industry and his service to others is a great model to follow. The great people and friends from my time on the Company side in Cincinnati helped solidify the notion that a career in this industry is noble, fun and worthwhile. I believe our Association is a positive influence. The staff, even David Williams, makes a difference. My father found it extremely important for me to get involved. There is no doubt the relationships with people I’ve come to know from across this State have been very positive and helpful in my career.

Josh: I’m currently the President of Watauga Insurance, Inc. In our Agency the title ‘President’ requires wearing many hats. Most days I’m part Marketer, Accountant, Salesman, IT Director, Purchaser, Evaluator, Underwriter, Motivator and hopefully Problem Solver. To this end I don’t and can’t do it alone. Our employee team helps accomplish agency and client goals every day and I’m thankful for their leadership and help.

The Insuror: What can you tell us about your educational background?

Josh: I graduated from the University of Kentucky with a Bachelors in Business Administration. From there I moved to Cincinnati, Ohio where I was a Commercial and Personal Underwriter for the Cincinnati Insurance Companies. I have attained my AAI designation from the AICPCUIIA. I’m not sure if this counts but I recently gave a presentation on insurance at career day for my kid’s 3rd grade class. I used a lot of cool pictures and told neat stories about how our career helps others and allows us to learn from our clients every day. Education and perpetuation of our industry starts at an early age!

The Insuror: How and why did you get started in insurance?

Josh: Being from a family-owned agency, my joining the agency was discussed but never pushed. Upon moving to Cincinnati I didn’t go directly into insurance. I wanted to gain business experience so I worked for a local oil company before beginning my insurance career. Insurance is about serving people and their needs. What greater calling do we have than that both professionally and personally? As I’ve always believed, and now can confirm looking back, a lot of timing is The Tennessee Insuror

The Insuror: Do you have any influences/role models in the industry?

The Insuror: Is there any advice you could offer Young Agents or others in the industry to achieve success?

Josh: If you serve your clients and treat them they way you’d like to be treated, not only can you sleep at night but you have something other than price. That seems to be a constant battle in this commoditizing industry. Work hard. Show up everyday and be available. Positive word of mouth is the best referral you can get. Never judge a book by it’s cover. Serve others.

The Insuror: As an independent agent, you have many partners in this industry, including carriers, MGAs and many more. How do determine which ones are the right relationships?

Josh: The Carriers and MGAs that consider the independent agent as their customer are the ones that stand out. We understand companies have to properly underwrite a risk, but at times it seems like our industry can make things more complicated than they really are so ease of doing business is another factor to consider. The carriers and MGAs that keep our needs in mind and can ‘keep it simple’ are the ones in which we want to build a relationship.

The Insuror: Thank you for giving us your time Josh, we appreciate it and wish you continued success in your career.

Josh: Thank you for having me as part of this series. u 19

A C U I T Y

U N I V E R S I T Y

P R E S E N T S

ARE YOU READY FOR ONE?

THE FIRST IN A NEW SERIES OF CE CREDIT COURSES EXCLUSIVELY FOR ACUITY AGENTS! For All That Matters

20

W W W . A C U I T Y . C O M / U

ACUITY

The Tennessee Insuror

From Your President

Supporting Our PAC Supports Us All

Did you know that 87% of all statistics are made up? Well that might have been a slight exaggeration of the number… it is actually closer to 64%. Now that you are scratching your head and wondering what the heck I am talking about and how this relates to the Insurors of Tennessee, let me continue.

Your State Senators and Representative file over 3,000 during each two-year session of the General Assembly. Roughly 78% of all bills filed affect the insurance industry. Now, the insurance bills do not account for 78% of all bills filed, but it sure feels that way when I receive my e-mail briefing on the bills that Insurors is following for the next week.

Most of you who know me, know that I really enjoy politics. Still, I cannot imagine the average person having the time, energy or ability to read through and comprehend the magnitude of the written word and how these potential new bills will affect our clients, us as agents and our carrier partners. The process of reviewing the pending legislation and then cross-referencing it against current legislation to see how it will impact current statue is a tedious and time consuming task. We, the members of Insurors, are extremely lucky that we have Chuck Bidek and Ashley Arnold on our team.

If you are not aware, we are the only P&C independent insurance agents’ group who is actively working on pending legislation in the State of Tennessee. And this work on “The Hill” not only benefits us, but it also benefits all agents, be them independent or direct writing agents.

Chuck and Ashley are recognized and respected for their knowledge and ability to work with the various parties who will be affected by the pending bills. Those affected may be our independent agency carriers, the direct writers in the state, or legislators who just want to know, “What will this do to my constituents?”

What kinds of legislation am I referring to?

Here is just sampling of the “bills” Insurors has followed in the first three months of this year; Sinkhole Legislation, Loss Runs, Unclaimed Life Insurance Benefits Act, and a bill which requires The Tennessee Insuror

health insurance to detail/list all of the percentage cost increase as a result of ACA. The actual list of bills filed for the 2014 Legislative session is too long to list here, but this will give you an idea of issues which affect our industry.

Now to my point and why this is important to our average members… I believe that less than 20% (this is not a made up statistic) of our agency members contribute to InsurPACTN. What is InsurPACTN? It is the political action committee for Insurors. Why am I writing about it? Because for Chuck and Ashley to be truly effective, we need a PAC that is recognized in Nashville as one of the major players in Tennessee along with the bankers’ PAC and the various attorney PACs. For this to happen we need to increase our PAC giving. We don’t need a lot of PAC money from any one agent or member agency. We just need a little from all the agents and member agencies.

As you may or may not be aware, this year’s legislative session is scheduled to end in early to mid-April, with the prime campaign season beginning shortly after. So current State Senators and State Representatives and the challengers will soon be calling and e-mailing Insurors asking for donations to their campaigns.

I am asking for each member who has not contributed to InsurPACTN, after you finish reading this great article, to call Insurors and contribute.

I promise we will make it as easy and painless as possible. And your contribution will continue to keep our Association as the premier insurance agent’s lobbying group on “The Hill.”

“Roughly 78% of all bills filed affect the insurance in dus tr y.”

State legislation can be a friend or foe to the insurance industry. Let’s let our State Senators and Representatives know that we care about our industry and want to work together with them to pass the best bills possible. The best way to do that is with a strong InsurPACTN. Please consider giving today. Call 615.515.2603 or visit http://www.insurors.org/what-we-do/ government-affairs/ to donate now. …and stay tuned, same bat time and same bat channel, we have 4 more episodes to come! u

Lou Moran III 21

9

ALL THE BRANDING TOOLS YOU NEED ALL NEED TOTHE LET BRANDING CUSTOMERSTOOLS KNOWYOU YOU’RE TO LET CUSTOMERS KNOW YOU’RE 9 Great Ideas for Agency Growth FREE TO DO WHAT’S RIGHT FOR THEM. FREE TO DO WHAT’S RIGHT FOR THEM. ‹ .LULYHS )\PSKPUN ;YHKLZ *VU[YHJ[VYZ

National Print Ads

National Print Ads

)YVUaL :WVUZVY VM 0UZ\YVYZ VM ;LUULZZLL (UU\HS *VU]LU[PVU Agency Self-Mailer

Â&#x2039; ;YHUZWVY[H[PVU *VUZ[Y\J[PVU *VU[YHJ[VYZ Â&#x2039; <[PSP[` *VUZ[Y\J[PVU *VU[YHJ[VYZ Â&#x2039; 3HUK 0TWYV]LTLU[ *VU[YHJ[VYZ IS YOUR INSURANCE AGENT Â&#x2039; >H[LY >LSS +YPSSPUN TRAPPED? IS YOUR INSURANCE AGENT Â&#x2039; :[Y\J[\YHS 4V]PUN TRAPPED? Â&#x2039; *VUZ[Y\J[PVU 4H[LYPHSZ :\WWSPLYZ Â&#x2039; -VYLZ[ 7YVK\J[Z INDEPENDENT AGENTS HAVE FREEDOM OF CHOICE. Â&#x2039; 6U :OVYL 6PS .HZ ,_[YHJ[PVU

A Trusted ChoiceÂŽ ,QGHSHQGHQW $JHQW KDV WKH ĹśH[LELOLW\ WR FRPSHWLWLYHO\ VKRS PDQ\ GLIIHUHQW SURYLGHUV RQ \RXU EHKDOI JLYLQJ \RX RSWLRQV DQG SULFHV \RX GLGQĹ&#x2018;W WKLQN ZHUH SRVVLEOH 7KH RQO\ RQH WKH\Ĺ&#x2018;UH FDSWLYH WR LV \RX

Find your independent agent. Find a better deal at trustedchoice.com

INDEPENDENT AGENTS HAVE FREEDOM OF CHOICE.

A Trusted ChoiceÂŽ ,QGHSHQGHQW $JHQW KDV WKH ĹśH[LELOLW\ WR FRPSHWLWLYHO\ VKRS PDQ\ GLIIHUHQW SURYLGHUV RQ \RXU EHKDOI JLYLQJ \RX RSWLRQV DQG SULFHV \RX GLGQĹ&#x2018;W WKLQN ZHUH SRVVLEOH 7KH RQO\ RQH WKH\Ĺ&#x2018;UH FDSWLYH WR LV \RX

Find your independent agent. a better trustedchoice.com FreeFind to do whatâ&#x20AC;&#x2122;s deal rightat for you.

)P[\TPUV\Z NP]LZ HNLU[Z HU ¸PUš ^P[O H ^PKLY ]HYPL[` VM JVU[YHJ[VYZ 6\Y WYVNYHTZ Âś HWWLHSPUN [V JVU[YHJ[VYZÂť LETâ&#x20AC;&#x2122;S TALK ABOUT WHAT FREEDOM OF CHOICE CAN DO FOR YOU. ZWLJPĂ&#x201E;J ULLKZ Âś LUJV\YHNL ]HS\HISL YLWLH[ I\ZPULZZ LETâ&#x20AC;&#x2122;S TALK ABOUT WHAT SM

Free to do whatâ&#x20AC;&#x2122;s right for you.

SM

FREEDOM Jane SullivanOF CHOICE CAN DO FOR YOU. 800-123-4567

>LÂťYL TVYL [OHU H IP[ IL[[LYÂŻ^LÂťYL H SV[ IL[[LY

Jane Sullivan 800-123-4567

Local Print Ads =PZP[ \Z VUSPUL H[ ^^^ IP[\TPUV\ZPUZ\YHUJL JVT [V ZLL OV^ `V\ JHU Y\U ^P[O V\Y PKLHZ Local Print Ads 5HZO]PSSL )YHUJO 6MĂ&#x201E;JL 4HYYPV[[ +YP]L :\P[L 7 6 )V_ 5HZO]PSSL ;LUULZZLL VY -H_ ^^^ IP[\TPUV\ZPUZ\YHUJL JVT

Agency Self-Mailer

Agency Postcard

Agency Postcard ALL THE BRANDING TOOLS YOU NEED Agency Letter TO LET CUSTOMERS KNOW YOUâ&#x20AC;&#x2122;RE Agency Letter FREE TO DO WHATâ&#x20AC;&#x2122;S RIGHT FOR THEM.

Local Agency Web Banner

National Web Banner

Local Agency Web Banner

National Web Banner

84 84

/ /

Âş /Â&#x2026;i wĂ&#x20AC;Ă&#x192;Ă&#x152; Ă&#x152;Â&#x2026;Â&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x2026;Â&#x153;Ă&#x2022;}Â&#x2026;Ă&#x152; Ă&#x153;>Ă&#x192;] Ă&#x20AC;i>Â?Â?Ă&#x17E; Âş Â&#x2DC;ii` Ă&#x152;Â&#x153; Â?Â&#x153;Â&#x153;Â&#x17D; Â&#x2C6;Â&#x2DC;Ă&#x152;Â&#x153; Â&#x201C;Ă&#x17E; VĂ&#x2022;Ă&#x20AC;Ă&#x20AC;iÂ&#x2DC;Ă&#x152; ÂŤÂ&#x153;Â?Â&#x2C6;VĂ&#x17E;°â&#x20AC;? /Â&#x2026;i wĂ&#x20AC;Ă&#x192;Ă&#x152; Ă&#x152;Â&#x2026;Â&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x2026;Â&#x153;Ă&#x2022;}Â&#x2026;Ă&#x152; Ă&#x153;>Ă&#x192;] Ă&#x20AC;i>Â?Â?Ă&#x17E; Â&#x2DC;ii` Ă&#x152;Â&#x153; Â?Â&#x153;Â&#x153;Â&#x17D; Â&#x2C6;Â&#x2DC;Ă&#x152;Â&#x153; Â&#x201C;Ă&#x17E; VĂ&#x2022;Ă&#x20AC;Ă&#x20AC;iÂ&#x2DC;Ă&#x152; ÂŤÂ&#x153;Â?Â&#x2C6;VĂ&#x17E;°â&#x20AC;?

o oo o >}Ă&#x20AC;ii >vĂ&#x152;iĂ&#x20AC; Ă&#x192;iiÂ&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x2026;i >`Ă&#x192; Ă&#x152;Â&#x2026;>Ă&#x152;

Â&#x2C6;Â&#x2DC;`iÂŤiÂ&#x2DC;`iÂ&#x2DC;Ă&#x152; >}iÂ&#x2DC;Ă&#x152;Ă&#x192; >Ă&#x20AC;i LiĂ&#x152;Ă&#x152;iĂ&#x20AC; >}Ă&#x20AC;ii >vĂ&#x152;iĂ&#x20AC; Ă&#x192;iiÂ&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x2026;i >`Ă&#x192; Ă&#x152;Â&#x2026;>Ă&#x152; Ă&#x192;Ă&#x2022;Â&#x2C6;Ă&#x152;i` Ă&#x152;Â&#x153; vĂ&#x2022;Â?wÂ?Â? Ă&#x152;Â&#x2026;iÂ&#x2C6;Ă&#x20AC; Â&#x2C6;Â&#x2DC;Ă&#x192;Ă&#x2022;Ă&#x20AC;>Â&#x2DC;Vi Â&#x2DC;ii`Ă&#x192; Â&#x2C6;Â&#x2DC;`iÂŤiÂ&#x2DC;`iÂ&#x2DC;Ă&#x152; >}iÂ&#x2DC;Ă&#x152;Ă&#x192; >Ă&#x20AC;i LiĂ&#x152;Ă&#x152;iĂ&#x20AC; Ă&#x192;Ă&#x2022;Â&#x2C6;Ă&#x152;i` Ă&#x152;Â&#x153; vĂ&#x2022;Â?wÂ?Â? Ă&#x152;Â&#x2026;iÂ&#x2C6;Ă&#x20AC; Â&#x2C6;Â&#x2DC;Ă&#x192;Ă&#x2022;Ă&#x20AC;>Â&#x2DC;Vi Â&#x2DC;ii`Ă&#x192;

/ / 78 78

IS YOUR INSURANCE AGENT TRAPPED?

o oo o Ă&#x153;iĂ&#x20AC;i Â&#x201C;Â&#x153;Ă&#x20AC;i Â?Â&#x2C6;Â&#x17D;iÂ?Ă&#x17E; Ă&#x152;Â&#x153; Ă&#x2022;Ă&#x192;i /Ă&#x20AC;Ă&#x2022;Ă&#x192;Ă&#x152;i`

INDEPENDENT AGENTS HAVE FREEDOM OF CHOICE.

A Trusted ChoiceÂŽ ,QGHSHQGHQW $JHQW KDV WKH ĹśH[LELOLW\ WR FRPSHWLWLYHO\ VKRS PDQ\ GLIIHUHQW SURYLGHUV RQ \RXU EHKDOI JLYLQJ \RX RSWLRQV DQG SULFHV \RX GLGQĹ&#x2018;W WKLQN ZHUH SRVVLEOH 7KH RQO\ RQH WKH\Ĺ&#x2018;UH FDSWLYH WR LV \RX

Â&#x2026;Â&#x153;Â&#x2C6;Vi Â&#x2DC;`iÂŤiÂ&#x2DC;`iÂ&#x2DC;Ă&#x152; Ä?}iÂ&#x2DC;Ă&#x152;Ă&#x192; Ă&#x153;iĂ&#x20AC;i Â&#x201C;Â&#x153;Ă&#x20AC;i Â?Â&#x2C6;Â&#x17D;iÂ?Ă&#x17E; Ă&#x152;Â&#x153; Ă&#x2022;Ă&#x192;i /Ă&#x20AC;Ă&#x2022;Ă&#x192;Ă&#x152;i`

Â&#x2026;Â&#x153;Â&#x2C6;Vi Â&#x2DC;`iÂŤiÂ&#x2DC;`iÂ&#x2DC;Ă&#x152; Ä?}iÂ&#x2DC;Ă&#x152;Ă&#x192; LETâ&#x20AC;&#x2122;S TALK ABOUT WHAT Âş Ă&#x152; }iĂ&#x152;Ă&#x192; Â&#x201C;i Ă&#x152;Â&#x2026;Â&#x2C6;Â&#x2DC;Â&#x17D;Â&#x2C6;Â&#x2DC;} q >Â&#x201C; Â?Â&#x2C6;Â&#x201C;Â&#x2C6;Ă&#x152;i` Ă&#x20AC;Â&#x2C6;}Â&#x2026;Ă&#x152; Â&#x2DC;Â&#x153;Ă&#x153; FREEDOM OF CHOICE CAN DO FOR YOU. Ă&#x153;Â&#x2C6;Ă&#x152;Â&#x2026; Â&#x201C;Ă&#x17E; VÂ&#x2026;Â&#x153;Â&#x2C6;ViĂ&#x192; q >Â&#x201C; ÂŤ>Ă&#x17E;Â&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x153;Â&#x153; Â&#x201C;Ă&#x2022;VÂ&#x2026;œ Âş Ă&#x152; }iĂ&#x152;Ă&#x192; Â&#x201C;i Ă&#x152;Â&#x2026;Â&#x2C6;Â&#x2DC;Â&#x17D;Â&#x2C6;Â&#x2DC;} q >Â&#x201C; Â?Â&#x2C6;Â&#x201C;Â&#x2C6;Ă&#x152;i` Ă&#x20AC;Â&#x2C6;}Â&#x2026;Ă&#x152; Â&#x2DC;Â&#x153;Ă&#x153; Ă&#x153;Â&#x2C6;Ă&#x152;Â&#x2026; Â&#x201C;Ă&#x17E; VÂ&#x2026;Â&#x153;Â&#x2C6;ViĂ&#x192; q >Â&#x201C; ÂŤ>Ă&#x17E;Â&#x2C6;Â&#x2DC;} Ă&#x152;Â&#x153;Â&#x153; Â&#x201C;Ă&#x2022;VÂ&#x2026;œ Find your independent agent. Find a better deal at trustedchoice.com

Free to do whatâ&#x20AC;&#x2122;s right for you.

SM

Jane Sullivan 800-123-4567

Print Ads Local Print Ads - National To access the campaign materials, visit trustedchoice.com/agents - To access the campaign materials, visit trustedchoice.com/agents -

For more information, contact Kevin Brandt at (800) 221-7917 x5414 or Kevin.Brandt@iiaba.net For more information, contact Kevin Brandt at (800) 221-7917 x5414 or Kevin.Brandt@iiaba.net Free to do whatâ&#x20AC;&#x2122;s right for you.

SM

Agency Self-Mailer

22

Free to do whatâ&#x20AC;&#x2122;s right for you.

SM

The Tennessee Insuror

Agency Postcard

From Your State National Director What is Trusted Choice? It’s What’s Right for You. Recently while attending our association Board of Directors meeting I was asked the question, “What is Trusted Choice?” A week or so later I was attending a board meeting of the Insurors of Memphis and again was asked, “What is Trusted Choice?” Even better, I was holding our sales meeting in my office and one of my producers asked “What is Trusted Choice?” Obviously our efforts in the recent past to educate our members have not been 100% successful.

And when my own office doesn’t understand it then it is time to start from scratch. So let me say this to you who have historical opinions about what Trusted Choice (TC) has been over the past several years – forget all you knew – just wipe it out and let’s start from scratch.

In my opinion, today’s TC is so different from where we started that it is best just to start over.

So give me five minutes to offer you a glimpse of what Trusted Choice is today and why every one of you need to know what it is and how it can benefit you. It is not in any way an effort to discontinue the branding of your agency, Insurors of Tennessee or the Big “I”. Our Association brands will continue forever and are so strong in our state and national legislatures that we would never want to see those diminished. In June of this year I will have been in the agency business for 36 years, and involved with the Insurors at some level during almost all of those.

If I felt Trusted Choice was the least bit harmful to the goals and efforts of the Insurors I would be the first to defend our brand. When I hear agents say they don’t need TC because they have Insurors branding I realize they just don’t yet understand the movement.

The first question is, “Do you believe the independent agency system is the best delivery system for your clients?” Assuming that answer is YES, then what is it about our system than you feel is advantageous? Is it that you offer choices to your clients other than a deductible or limits option? Is it that you are free to be an advocate for your client at claim time because you do not work for the insurance company? Is it that clients trust you for advice in making insurance decisions? Those are the very basic roots behind the name Trusted Choice. “But Brad they know I am The Tennessee Insuror

an independent agent!” Research shows that distinction has become blurred. Many consumers cannot distinguish between you as an independent agent and the local office housing an Allstate, State Farm or Nationwide agent. They are “independent” businesses as well. Big “I” listened to the research and the branding effort was created – Trusted Choice – which has now evolved to a viable took helping us distinguish our brand – the trusted advisor who offers clients choices and advocates for them.

This is not a battle over whether you prefer the “Eagle on the Stick” logo, not a battle over Raymond Burr type advertising, not a battle of branding of your agency or branding of the our beloved Insurors. This is a battle over market share amongst independent agents, captives and direct writers. This is a battle that cannot be won by you independently, it must be fought with the numbers of independent agents that exist all doing their part. That is what the branding effort is about – co-branding your agency with all the other independent agents across the land as being a Trusted Choice independent agent. Not replacing your agency brand – cobranding it with Trusted Choice.

Time to Step Up to the Plate Trusted Choice is the best vehicle I have seen to promote our brand of being independent agents. I am not suggesting it is the only vehicle, it is just the only one with national exposure. So what should you be doing. Your first steps are simple – adopt the Trusted Choice logo and brand as being part of who you are, not replacing your agency brand – again just co-branding.

The logo is beginning to be blasted all over the country in so many different venues. Safeco commercials use the TC logo and other companies do as well. The dollars are being spent in numbers of ways so why not adopt it and cobrand? Ride the wave so that when they see the logo on TV ads and print ads and radio ads they associate it with you and your agency. In other words, by adopting the logo you get the benefit of thousands of dollars in advertising.

We are in the midst of a huge advertising cam-

“ Trusted Choice is the best vehicle I have seen to promote our brand of being independent agents.”

Brad V. Smith 23

paign by Trusted Choice and we feel it has the chance to move the needle. “Free to do what’s right for you,” is the campaign theme and just think about how that defines you and how you can incorporate that. This campaign is directed at the captive agents and you really should be looking to use some of these ads with your tag line (see page 22). In addition, there is an opportunity to purchase banner ads provided by Trusted Choice, customized with your agency’s information and targeted to a specific market. You can choose up to 5 zip codes to target. Trusted Choice will manage all tagging, placement and tracking on your behalf. You can have the digital ads linked to either your website, social media page, or your advanced agency profile on TrustedChoice.com. In addition you can use your agency’s logo or an agent’s photo. During this 3 month campaign you will receive at least 800,000 impressions and approximately 400 click-throughs. TC will provide analytical data so you can see how well your campaign performed. We are participating in this so I can let you know how well it goes.

But hold on - there are 2 other very important parts to Trusted Choice. Once you accept the brand then you have access to not only the marketing and advertising, but also to two very important efforts. First is the new www.TrustedChoice.com.

By completing your profile on the website you will be part of the agent directory, available to consumers searching by zip code. I can’t tell you how many “non-believers” have done this and been shocked by the leads being generated – both

EXPERTISE YOU CAN LEVERAGE. , IT S THAT SIMPLE.

personal and commercial – by completing the profile and then being listed on the site. The agent directory is being searched by thousands daily – you want to have a presence there. And if you want even more presence in the digital space, then through Project CAP they offer several digital packages to get you into the digital and social media space. They can take you from beginner to advanced in a very short time if you desire to contact them and get started.

The third piece to this effort is the online rating capability for the consumers. This is still being rolled out across the country and will eventually be auto, home and business rating for consumers.

The online rating is being built to drive prospects to your digital doorstep which allows you to do what you do best – sell! Please don’t mistake my low volume of words in this space to say this is a small effort. Just the opposite, millions have been invested – mostly by 5 insurance company sponsors who believe in us and believe in the independent agent delivery system and put their money in action to prove it.

So, how do I define Trusted Choice? In my opinion it is a 3 legged stool which is focused in 3 ways to help the consumer understand why we are unique in the marketplace. TC then drives prospects to our door giving us the opportunity to do what we do best – SELL! Doesn’t that fit with your other efforts? Forget any old negative vibes, this is the new Trusted Choice and I think it works. Give it a try and let me know how it works for you. u

For thirty years, Builders Mutual has been working hard to make your job easier. Agent tools like BOB 2.0 allow you to issue and service policies online with ease. When you’re quoting residential, commercial and trade contractors, the insurance choice is simple.

Stay connected. buildersmutual.com

24

The Tennessee Insuror

From Your CEO

Changing “Shall” to “May“ on Sinkholes?

In early January of 2013, we were visit by insurance company representatives announcing their intention to attempt to change the sinkhole legislation we were involved with in 2006.

The company, who was not yet licensed in Tennessee, made this change a prerequisite to them selling in our State.

Shall Versus May As it stood, the law stated that although companies were not required to cover sinkhole losses in their homeowners policies they were required (they shall) to make the coverage available. The law stood for seven years with no challenges. Then last year, a short bill was introduced changing the language of the law from “shall” to “may.” Most readers of legislation would normally scoff it off as a “caption” bill that might be amended later to do something else entirely. The bill got no traction, but it did get the attention of many carriers who were already admitted in Tennessee.

Collectively these carriers began a process to review the current law. The basis of the law was modeled after a similar law in Florida. The “shall” to “may” proponents said that the court interpretations in the Sunshine State had eroded the law’s intent to the point that a massive rewrite and change was made in Florida. Indeed, over the last several years liberal courts had made claims adjusting more cumbersome and litiga-

tion had increased with each additional court decision. Citing that a law firm from Florida who handled many sinkhole claims has now had an office in Tennessee for the past five years became proof sufficient for these proponents that there was an impending crisis.

A company group was gathered with the intention of heading off this future “crisis” by changing the law in anticipation of adverse court decisions. The functional corrections or modernization dealt with how claims handling would be done. Specifically, the bill dealt with expertise in sinkhole identification and the terms by which insureds could receive replacement cost payments. The new bill creates a statewide standard for claims handling applicable to all licensed carriers.

Back for Another Try In 2014, the bill reemerged as an amendment to the caption bill that I mentioned earlier. It flew through all the committees of jurisdiction and passed the Senate quickly. But it ran into many questions on the House Floor. In fact, the first attempt to pass it ran into too many of these questions and the bill was deferred to the next week.

After the failure to launch on the first try, rumblings began about the bill. Members had trouble understanding the “shall make available”

“T h e n e w bill creates a statewide standard for claims handling applicable to all licensed carriers.”

Chuck Bidek, CPCU The Tennessee Insuror

25

language that had been in the old bill. Many publicly stated that they thought the law mandated sinkhole coverage and the new bill was removing it. Once explained, there was some criticism that agents were failing to make this clear to their policyholders. Suggestions were made that there should be some way for agents to demonstrate they had counseled their insureds and that they properly understood their policy language.

An alternative proposal was put on the table that would have mandated the coverage but would allow for an opt out like the one used in deleting uninsured motorist coverage. The discussion was turning from a prescribed method of handling claims to increasing an agent’s responsibility.

The next time the bill was called to the floor was about ten days after the original attempt. The House sponsor was well prepared to address concerns about the bill, but this time rebellion came from a minority party member who opened with the question, “Will you please tell us, what does this bill do?” In spite of assurances that all interested parties were “OK” with the bill, and that it had been deemed “not consumer unfriendly” by the Department of Commerce and Insurance, it still garnered only 53 votes in favor. Many members chose not to vote at all, either due to confusion or out of respect for somexof4.625 the proponents. Regardless, the bill passed and was 7.5 sent to the Speakers and Governor for signatures. The bill did jgs_umbrella_7.4x4.625v1 pass without any House amendments and will be a new law 2012 effective July 1, 2014.

The new language, as added into the law, will now read like this: (1) The insurer may limit its total claims payment to the actual cash value of the sinkhole loss to the covered property, which does not include underpinning or grouting or any other repair technique performed below the existing foundation of the building, until the policyholder enters into a contract for the performance of building stabilization or foundation repairs in accordance with the recommendations of the engineer retained or approved by the insurer; (2) To be eligible to receive payment for underpinning, grouting, any other repair technique performed below the existing foundation of the building, or any other loss in excess of the actual cash value of the sinkhole loss to the covered property, the insured must repair such damage or loss in accordance with the repair recommendations of the engineer or engineers retained or approved by the insurer. The insurer may engage a professional structural engineer to make recommendations as to the repair of the structure. The respective findings, opinions, and recommendations of the insurer’s engineer or professional geologist as to the cause of distress to the property and the findings, opinions, and recommendations of the insurer’s engineer as to land and building stabilization and foundation repair shall be presumed correct; So what happened to just changing “shall” to “may?” Nothing, but the wording was “modernized.” u

Umbrella Programs that Give You More Options Preferred Property Program gives you broader, more flexible coverage with a range of limits Our umbrella liability policies are written by XL Insurance with Chubb Insurance Group for the excess layer—two of the industry’s most highly rated carriers.

We offer four umbrella limits, with coverage you can rely on.

• $5 to $25 Million in umbrella coverage with up to $50 Million in total limits.

• Hi-Rise apartments up to 35 stories eligible, with higher eligible by referral.

• Excess of D&O, General Liability, Auto, Employers Liability, Employee Benefits and more.

• Developer-sponsored boards eligible.

Contact us for a quote:

888.548.2465 A subsidiary of

JGS INSURANCE

26

info@umbrellaprogram.com www.umbrellaprogram.com

®

Service is our specialty; protecting you is our mission ®

960 Holmdel Road, Holmdel, NJ 07733 XL Insurance is the global brand used by XL Group pic’s insurance companies.

Our XL policies are underwritten by Greenwich Insurance Company.

The Tennessee Insuror

Education Calendar

TAKE YOUR INSURANCE CAREER TO

THE NEXT LEVEL ::::INSURORS 2014 CE::::

TRI-CITIES/JOHNSON CITY

MEMPHIS

4/22 : CISR : AGENCY OPERATIONS 9/17 : CISR : PERSONAL AUTO

3/5-7 : CIC : COMMERCIAL CASUALTY* 3/20 : CISR : COMMERCIAL CASUALTY I 6/18 : CISR : PERSONAL RESIDENTIAL 11/13 : CISR : PERSONAL LINES

NASHVILLE KNOXVILLE

4/9-11 : CIC : LIFE & HEALTH 5/7-9 : CIC : AGENCY MANAGEMENT 7/24-25 : RUBLE : GRADUATE SEMINARS 8/13 : CISR : COMMERCIAL CASUALTY II 8/20-22 : CIC : COMMERCIAL CASUALTY 9/15 : CISR : ELEMENTS OF RISK MANAGEMENT 9/16-19 : CRM : CONTROL OF RISK* 11/12-14 : CIC : COMMERCIAL PROPERTY 11/12 : CISR : PERSONAL LINES 12/3-4 : CYBER RISK SEMINAR

4/23 : CISR : AGENCY OPERATIONS 6/11-13 : CIC : PERSONAL LINES* 9/18 : CISR : PERSONAL AUTO

ONLINE WEBCASTS (REGISTER AND VIEW DATES AT INSURORS.ABEN.TV)

: DATA PRIVACY INSURANCE : : ETHICS & BUSINESS : : WILLIAM T. HOLD - D&O LIABILITY : : NFIP FLOOD BASICS : : E&O RISK MANAGEMENT SERIES : : COMMERCIAL PROPERTY ENDORSEMENTS : : PROFESSIONAL ETHICS IN THE INS. INDUSTRY : : HOT TOPICS IN PERSONAL LINES : AND MANY MORE!

CHATTANOOGA 8/14 : CISR : COMMERCIAL CASUALTY II

CONTACT

The Insurors of Tennessee offers education opportunities to member agents across a wide range of insurance specialities that satisfy individuals at many different experience levels.

If you are looking to further your career, seeking a professional designation, or need to satisfy continuing education requirements, check out the variety of courses available.

Registration is fast and easy at www.insurors.org. More information about each class can also be found online.

WEBINARS

REGISTER AT WWW.INSURORS.ORG OR *WWW.SCIC.COM

(REGISTER ANYTIME AT INSURORS.CEU.COM)

: INSURANCE PRINCIPLES AND POLICIES : : LONG TERM CARE : : EMPLOYEE BENEFITS FOR SMALL COMPANIES : AND MANY MORE!

CALL LAURA THROWER AT 615.515.2607 FOR MORE INFORMATION OR E-MAIL HER AT LTHROWER@INSURORS.ORG ������������ ��� ���������� �� ��������� ���������:

CISR 4/22 4/23 6/18 8/13 8/14 9/15 9/17 9/18 11/12 11/13

Fee: $173

CE: 8

Agency Operations Agency Operations Personal Residential Commercial Casualty II Commercial Casualty II Elements of Risk Management Personal Auto Personal Auto Personal Lines Miscellaneous Personal Lines Miscellaneous

CIC

Fee: $385 (Ruble $420)

Johnson City Knoxville Memphis Nashville Chattanooga Nashville Johnson City Knoxville Nashville Memphis CE: 24

4/9-11 Life & Health Institute 5/7-9 Agency Management 6/11-13 Personal Lines 7/24-25 Ruble Graduate Seminar 8/20-22 Commercial Casualty 11/12-14 Commercial Property

Nashville Nashville Knoxville Nashville Nashville Nashville

The National Alliance for Insurance Education & Research is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be addressed to the National Registry of CPE Sponsors, 150 Fourth Avenue North, Suite 700, Nashville, TN, 37219-2417. Website: www.nasba. org. Advanced Curriculum Rating = 20 CPE Credits. For more information regarding administrative policies such as complaint and refund, please contact our offices at 800-633-2165.

ABEN Webcasts (insurors.aben.tv) 4/2 4/9 4/9 4/10 4/11 4/15

E&O - An E&O Claim 360 View E&O - Agency/Carrier Relationships E&O - Considerations of Agent Ops E&O - Understanding Agent Duties Data Privacy Insurance Ethics & Business Webcast

CE: 2 $30 CE: 2 $48 CE: 2 $48 CE: 2 $48 CE: 2 $48 CE: 3 $60

4/16 4/23

NFIP: Basic Flood Course + Updates CE: 3 $72 Professional Ethics in Insurance Ind. CE: 3 $60

Cyber Risk

Fee: $420

12/3-4 Cyber Risk Seminar

Ruble

Nashville

Fee: $430

9/16-19 Control of Risk

Nashville

Online Courses (www.iiaba.net/vu) Available from IIABA Virtual University. Member pricing shown.

Ethics for Insurance Professionals How to Calc. Business Income in 5 Min. National Flood Insurance Program New Employee Training Course

CE: 3 CE: 3 CE: 6 CE: 9

$75 $50 $80 $100

*check VU site for current information on CE and pricing

Available from The National Alliance

(www.scic.com)

Legal & Ethical Requirments of Insurance CE: 4 Insuring Flood Exposures - NFIP Review CE: 4 Available from The Institutes

$75 $75

(insurors.ceu.com)

Insurance Principles and Policies CE: 7 Long Term Care CE: 24 Workers’ Compensation CE: 10 Employee Benefits for Small Companies CE: 4 Healthcare Reform and Affordable Care CE: 5 e-Coverage CE: 15 Fundamentals of Personal Auto Insurance CE: 3 Management Process for Ins. Professionals CE: 21 Intro to Flexible Spending Accounts CE: 4

$49 $99 $59 $39 $49 $79 $29 $89 $39

Register Online at www.insurors.org

Indicates course is presented by The National Alliance. Register for these courses at www.thenationalalliance.com The Tennessee Insuror

27

28

The Tennessee Insuror

Donâ&#x20AC;&#x2122;t be faced with an Empty Chair

Transamerica Executive Advantage ProgramÂŽ

Disruption and absenteeism due to employeesâ&#x20AC;&#x2122; care giving duties costs U.S. employers up to $33.6 billion per year.1 5HZDUG NH\ HPSOR\HHV ZLWK D EHQHÂżW WKDW ZLOO KHOS WKHP IDU LQWR WKH IXWXUH DQG DGG WR \RXU EXVLQHVVÂś ERWWRP OLQH The Transamerica Executive Advantage ProgramÂŽ enables you to provide TransCareÂŽ II Long Term Care Insurance to your employees as well as: Â&#x2021; Â&#x2021; Â&#x2021; Â&#x2021;

Help prevent the loss of a key team member due to becoming a full-time caregiver by offering coverage and discounts to eligible family members.

Reduce the impact of long-term careâ&#x20AC;&#x2122;s potential to deplete assets and/or a crucial team memberâ&#x20AC;&#x2122;s time.

Take advantage of current law which provides incentives to use corporate funds to purchase Long Term Care insurance.

3URYLGLQJ GLVFRXQWV ZKLFK DUH DYDLODEOH IRU TXDOLÂżHG JURXSV

Call Jim Laughlin at (800)434-1992 for details about all your choices and for information on how TransCareÂŽ II Long Term Care insurance can help protect you from the high cost of long term care. â&#x20AC;&#x153;Working Caregivers & Employer Health Costsâ&#x20AC;? National Alliance for Caregiving, February 2010.

Note: Employee LTCi contributions are currently not eligible for pre-tax consideration under IRS sec.125 plans. Neither Transamerica Life Insurance Company nor any of its agents give legal, tax, or accounting advice. Please consult your tax advisor.

This is an individual Long Term Care insurance policy underwritten by Transamerica Life InsurDQFH &RPSDQ\ &HGDU 5DSLGV ,$ <RX PXVW TXDOLI\ EHIRUH \RX FDQ UHFHLYH EHQHÂżWV XQGHU WKH SROLF\ 7KH SROLF\ H[SODLQV KRZ WKH LQVXUHG FDQ TXDOLI\ IRU EHQHÂżWV 3OHDVH VHH WKH SROLF\ IRU WKHVH DQG RWKHU LPSRUWDQW SROLF\ SURYLVLRQV %HQHÂżWV DQG SUHPLXPV PD\ YDU\ ([FOXVLRQV DQG OLPLWDWLRQV DSSO\ &RQWDFW \RXU LQVXUDQFH DJHQW SURGXFHU IRU GHWDLOV 3ROLF\ ,&& 7/&

1

+RPH 2IĂ&#x20AC;FH Cedar Rapids, IA $GPLQLVWUDWLYH 2IĂ&#x20AC;FH 3 2 %R[ +XUVW 7; 30

ICC11 TLC CHF

The Tennessee Insuror

Government and Legal Affairs The ACA and America’s Pastime: More in Common Than You Might Think Written by Brian Haile, SVP of Health Policy for Jackson Hewitt Baseball is now officially underway, which naturally causes us to ask, “What does the ACA and America’s pastime have in common?”

A few things, actually. First, baseball and health care appear to be two of the few industries exempt from federal antitrust laws. Second, both have a shorthand of acronyms and technical euphemisms that are impossibly difficult for the uninitiated to follow. Third, the cheerleaders for the Massachusetts health reform implementation back in ’06 were none other than Boston’s beloved Red Sox. But it goes beyond that...

Like the uninsured, baseball players are younger – and less obese. While the Red Sox have the highest average age (28.6) of all MLB teams, the Seattle Mariners are distinguished by having the lowest average age (25.8), the second tallest average height (6’2”), and second heaviest average weight (214).

Not surprisingly, MLB players are a youthful, tall, and athletic

bunch. Turns out, the uninsured are also disproportionately young – and the rates of obesity among adults age 18-64 is lower among the uninsured relative to folks with coverage.

There are health differences to be sure: compared to the general population, MLB players are much more likely to use smokeless tobacco, and they also live an average of about five years longer than the general population. Still, some of the age and health status similarities between MLB players and the uninsured are (forgive the term) striking.

Running the numbers, MLB and the ACA aren’t that far apart in a different way. Fortunately, the 750 players in MLB have comprehensive health care coverage – so they won’t face a federal tax penalty for being uninsured. But the 22.8 million adults of comparable age (and who are predominantly male) are not so lucky – and many will be liable for the penalty unless they enroll in coverage (or obtain an exemption). And if these folks remain uninsured and have to pay the penalty, the aggregate amount may approximate MLB’s total payroll of $2.94 billion. No joke.

Slightly more than 28% of players in the Majors were born outside of the United States. As a fascinating coincidence,

Building Success Mid South Mutual provides Workers’ Compensation to Home Building, Commercial Trade Contractors and related industries in Tennessee.

Examples of clients we serve include: HVAC Contractors Building Suppliers Siding Installers Dry Wallers

Bricklayers Electricians Plumbers Painters

Carpenters Framers Flooring Cabinetry

Contact Wendy Cox-Vetitoe at Wendy.Cox-Vetitoe@bwood.com or 615-263-1763 www.midsouthmutual.com Administered by Brentwood Services Administrators, Inc. Proudly serving the members of the Home Builders Association of Tennessee since 1995.

The Tennessee Insuror

31

roughly the same proportion of uninsured adults age 20 to 40 (the age range of MLB players) is foreign-born. To be clear, many of these individuals may be U.S. citizens (as children of citizens or by naturalization) – but we thought that this it may be worth a moment to look at the ACA issues specific to noncitizens.

Unlike MLB players, many noncitizens don’t earn the League average of $3.39 million per year. Indeed, noncitizens in general are more than twice as likely to live in poverty as either their native-born or naturalized citizen counterparts. Partly for income reasons, noncitizens age 20 to 40 are also more than twice as likely to be uninsured; indeed, about one-half of noncitizens in this age group may not have coverage.

So, can the ACA help? In many instances, yes. Noncitizens who lawfully reside in the U.S. may qualify for the tax credits provided that they meet the income and other criteria. They may also be eligible for Medicaid and CHIP, depending on whether they also satisfy the definition of a “qualified alien” and have been in the U.S. for a requisite amount of time – though the rules here vary by state. Moreover, any children born in the U.S. would be eligible for the ACA’s insurance affordability programs as citizens. Just to keep it interesting, pregnant women (regardless of citizenship status) may be eligible for CHIP coverage depending on their state of residence – and otherwise-eligible immigrants needing emergency services may get limited benefit Medicaid even if they are not “qualified aliens” within the meaning of the rules.

But what about the penalty? Both lawfully present noncitizens and citizens may qualify for certain exemptions to the penalty if they do not obtain minimum essential coverage. Here’s an interesting additional point: noncitizens may also qualify for a special exemption if they are not lawfully present in the U.S. They will simply claim this exemption on their tax form. The IRS will be issuing guidance later this year about how this will work; stay tuned!

Got all of that? It’s entirely understandable if you didn’t it follow completely. The ACA can be quite complex. The key point is that uninsured noncitizens may well be eligible for the ACA’s insurance affordability programs. And if they are not eligible for such help, they may certainly qualify for an exemption to the penalty for being uninsured. Either way, Jackson Hewitt® can help citizens and noncitizens alike sort out the ACA. While baseball may be your pastime, taxes and the ACA are ours.

Play ball!

About the Author Brian Haile serves as the Senior Vice President of Health Policy for Jackson Hewitt Tax Service, Inc. He formerly served as Director for the Insurance Exchange Planning Initiative in the Tennessee Department of Finance and Administration. He may be contacted at brian.haile@jtax.com or by following him on Twitter @haile_brian. u

800-226-3224 www.fcci-group.com

PERSONAL SERVICE. EXCEPTIONAL PARTNERSHIP. “At FCCI, we are here for our agents and our insureds for the long term, and we live by our values: loyalty, integrity, vision, excellence and service.

I’m proud to work for a company that believes in ‘doing what we say we’ll do’ and I strive to do that for my agents and their clients.”

Babs Fowler Underwriting Specialist FCCI Insurance Group Gulf Coast Region Ridgeland, Miss.

Now, let’s talk about your business.

General liability t Auto t Property Crime t Workers’ compensation Umbrella t Inland marine Agribusiness t Surety Coverage available in 18 states. © 2014 FCCI

32 TI14_Fowler_3.625x10.indd 1

The Tennessee Insuror

2/14/14 1:49 PM

Delivering An Unrivaled Online Destination

The South & Western philosophy is straight forward...doing business should never be complicated! When you use any of our “Rate Retrievers” for Farm & Ranch, Specialty Commercial or Specialty Personal Lines, you’ll quickly discover why South & Western is the successful agency’s best friend.

ONLINE

RATER southandwestern.com

The Tennessee Insuror

33

OFFER YOUR CLIENTS AN INNOVATIVE PROTECTION PLAN FOR THEIR LUXURY HOME LET MARTIN & ZERFOSS, IN PARTNERSHIP WITH FIREMAN’S FUND, HELP YOU GROW YOUR BUSINESS A standard homeowner’s policy won’t adequately protect a high-value home. But with a Prestige® Home Premier policy from Fireman’s Fund, your clients with complex property portfolios can enjoy a specialized insurance solution, coupled with superior claims and risk management services.

Martin & Zerfoss can provide you, the agent, with this premium option for those clients with sophisticated insurance needs. We work with more than 130 agencies in the Southeast, helping them access high-quality coverages for their most successful clients.

To find out how we can help you recommend Fireman’s Fund to your clients, please call us toll free at 888.297.8557 or visit our website at martinzerfoss.com.

© 2014 Fireman’s Fund Insurance Company, Novato, CA.

34

The Tennessee Insuror

Association Update

Longtime Big “I” Staffer and ACT Director Yates Retires; Successor Berg Appointed

The Big “I” has announced that Jeff Yates, a 39-year veteran of the association who most recently served as Agents Council for Technology (ACT) executive director, has retired. Since 1975, Yates has served in numerous capacities within the association.

Yates served in the general counsel’s office from 1975 to 1982 (as executive vice president and general counsel for most of that period). In 1989, he spearheaded the association’s move from New York to its current headquarters in Alexandria, Virginia. In 1998 he was promoted to CEO and first retired in 2000. In 2001 he returned to the Big “I” to lead the ACT program as executive director.

He has received numerous awards and accolades throughout his 39-year career. The Big “I” has created a lifetime service award named in his honor that was presented at the Big “I” Legislative Conference last April. Yates and his wife, Lauran, are retiring in Bozeman, Mont. A more detailed timeline of his service is available at www.iiaba.net.

The new ACT executive director will be Ron Berg, who previously worked with MetLife Auto & Home for almost 20 years, advising on technology strategies and advocating for effective Real Time agent workflows. He has long been involved with industry work groups and associations such as ACT, AUGIE, the Real Time/Download Campaign and numerous other user group conferences. Berg earned a degree in computer science at Alexandria College in Alexandria, Minnesota.

Harris, Madden & Powell Wins Berkley SE Agency of the Year Award; Patterson Named Young Agents Champion Berkley Southeast Insurance Group recently announced its 2013 award winners for agency and Young Agent of the year.

Mark Harris and Ric Stallings receive the award

The Tennessee Insuror

First, Berkley Southeast recognized Harris Madden & Powell, Inc. of Memphis as its 2013 Agency of the Year. The award recognizes the top Tennessee Independent Agency in the areas of profitability and growth. Berkley Southeast is a proud supporter of the Insurors of

Tennessee and its members.

Brandon Patterson receives his belt

Berkley Southeast also awarded their 2013 Young Agent of the Year Championship Belt to Brandon Patterson of Ownby Insurance Service, Inc. located in Sevierville.

The award recognizes the top Tennessee Young Agent in profit and production. Berkley Southeast is a proud supporter of both the Insurors and the Young Agents of Tennessee.

TIS Announces Two Promotions TIS Insurance Services, Inc. (TIS) has announced the promotions of Robert McMillin and John Sims to the position of vice president within the HealthCare Services Division.

Their new roles became effective on February 13, 2014.

McMillin has been with TIS since 2001 as a broker and further trained at The National Alliance/Chubb Insurance Group Broker Training School in Somerset, NJ. Within the HealthCare Services Division, McMillin held the role of sales producer and new account developer across the Southeast. He holds a Business Administration degree in Finance from The University of Tennessee at Knoxville.

at Knoxville.

Sims joined TIS HealthCare Services Division in 2007 in the role of sales producer acquiring new healthcare business throughout the country. He has prior experience with workers’ compensation self-insured business development, and holds a Business Administration degree in Finance from The University of Tennessee

Carson Vying For Mayoral Seat in Dyer County Former Insurors Board member Paul T. Carson has announced that he will run for the position of Dyer County Mayor in the 2014 election. Carson, an agent and vice president of Tigrett & Pennington in Dyersburg, is in the process of completing his petition to run in the August 7th election. He served as a Director of Region I on the Insurors Board from 2010-2013 and has served on the Dyer County Chamber Development Executive Board. u 35

There When It Matters Most for 125 Years For 125 years Donegal has been there when it matters most when it comes to our policyholders and our support of the independent agent system.

Today, Donegal continues to remain a better value for insureds and independent agents.

E

W

N I T M AT T E RS

ER

T

TH

OS

TH

M

Price - Personal and commercial lines rates consistently among the most competitive in the state.

HE

Product – Superior products with enhanced coverages.

And Donegal agencies benefit from a total compensation package that’s one of the best in the industry.

w

ww .d o n

e ga lgrou p

.co

m

Remaining competitive in price, product and agency compensation… another way Donegal is “There When It Matters Most.”

To learn more visit www.donegalgroup.com or call Bill Anderson at 770 232-2272 x1370.

36

there when it matters most

The Tennessee Insuror

UWLVH

Broker Spotlight

Southern Cross Underwriters SCU Underwriters (SCU) is dedicated to providing retail agents with quality insurance products as well as superior service. As a leading Managing General Agency, SCU offers a full range of placement services, including in-house authority with a number of top rated carriers for numerous classes and lines of coverage. The brokers and underwriters at SCU have spent years working closely with markets and independent retailers to gain the knowledge and experience necessary to handle nearly any small-to-medium size risk.

Dedication to customers’ needs, quick turnaround policy, and commitment to quality are the standards for SCU. Their success is based on strong experience, relationships, and expertise. A combination of these resources, and an assortment of nationwide office territories, is what sets them apart from competitors and makes the company a top Managing General Agent in the nation.

Years of working closely with markets and independent retailers has delivered the knowledge and experience necessary to anticipate market trends and handle virtually any problem ac-

count. Strong influence and reputation in the industry allows SCU to represent agents clients’ needs well.

SCU has built and maintained key relationships with contacts across the insurance industry. This allows their underwriters the ability to place or write the correct coverage with the right carrier. SCU has developed expertise in various specialty coverages through in-house binding authorities. Agents and their clients will benefit from the extensive knowledge of the marketplace and specialty accounts. These programs encompass Property, Casualty, Personal Lines, Professional and Transportation – including coverages such as coastal homeowners, high value homeowners, and marine insurance.

The SCU Jackson office has over 100 years of experience and can meet virtually all E&S needs through contract markets and several brokerage facilities. The Jackson office’s level of service is ranked among the highest in the industry, writing Commercial Lines, Personal Lines, and Transportation. Call 1.800.682.5293 or visit them online at www.scui.com/jackson for more information today! u

SOUTHERN CROSS UNDERWRITERS EXPERIENCE | RELATIONSHIPS

| EXPERTISE

Quick quote turnaround and years of experience — Call an Underwriter today!

Southern Cross Underwriters is dedicated to providing retail agents with quality insurance products and superior service. We are ĞǀĞƌLJƚŚŝŶŐ LJŽƵ ĂƌĞ ůŽŽŬŝŶŐ ĨŽƌ ŝŶ Ă DĂŶĂŐŝŶŐ 'ĞŶĞƌĂů ŐĞŶĐLJ͘ ƐĂŵƉůĞ ŽĨ ƉƌŽĚƵĐƚƐ ŽīĞƌĞĚ ŝŶĐůƵĚĞƐ͗ t General Liability t ŝƌĞĐƚŽƌƐ Θ KĸĐĞƌƐ t Garage

t dƌĂŶƐƉŽƌƚĂƟŽŶ t ,Kϯ͕ WͲϭ͕ WͲϯ t WƌŽĨĞƐƐŝŽŶĂů >ŝĂďŝůŝƚLJ

t Errors & Omissions t Umbrellas t WƌŽƉĞƌƚLJ

JACKSON | dK>> &Z ͗ ;ϴϬϬͿ ϲϴϮͲϱϮϲϯ | & y͗ ;ϴϬϬͿ ϯϳϬͲϲϳϵϬ | WWW.SCUI.COM/JACKSON

The Tennessee Insuror

37

Large national payroll companies are competing for your clients. Protect your book of business by referring your clients to Ovation Payroll.

Ovation Payroll, Insurors of Tennessee's endorsed provider for payroll services, will not compete against you!

• Insulate your book of business • Reduce administrative work with real-time communication of hires and terminations • Receive referrals back from Ovation • Your agency maintains ownership of expirations on clients referred to Ovation • Gain a competitive advantage by offering Ovation’s full suite of payroll and HR services to your prospects and clients

• Seamless integration between payroll and workers compensation insurance premium collection • Quarterly state and federal tax filing and payments included • Free HR Support Center– Ovation’s online resource for all things HR • Direct deposit or Visa payroll cards included with basic service

Call today to find out why agencies nationwide are applauding Ovation Payroll Nikki Hinton Ovation Payroll 901.598.4829 nhinton@ovationpayroll.com 38

The Tennessee Insuror

Company Spotlight

Berkley Fire & Marine Underwriters In early 2013, W. R. Berkley Corporation launched a new underwriting unit, Berkley Fire & Marine Underwriters, to focus on inland marine and related property risks regionally and nationwide. Recently John Geary, President of Berkley Fire & Marine, and Alex Chapman, Regional Underwriting Manager for the Southeast talked with The Tennessee Insuror about what it means for agents in Tennessee.

to us, and we feel with the agents and the opportunities it is a great place for us to build our business and expand. Alex has significant and long-term relationships in the Tennessee marketplace. She is a talented underwriter who enables us to differentiate ourselves by delivering on service, being flexible and by bringing solutions to complex inland marine risks.

Tell us a little about why W. R. Berkley Corporation established Berkley Fire & Marine.

What classes of business will you write in Tennessee?

W. R. Berkley Corporation created a new underwriting unit focused on inland marine and related property risks that will underwrite products on an admitted basis on behalf of Berkley Insurance Company and other W. R. Berkley Corporation member insurance companies to offer greater expertise to its clients. There is significant opportunity for the new underwriting unit to work with Berkley Southeast Group, other W. R. Berkley companies such as American Mining, and independent agents, brokers and wholesalers.

We are interested in writing all classes and size of inland marine business and related property risks. The big two areas will be primarily construction and transportation – logistics. We have significant underwriting and claims expertise within these areas.

Demonstrating its commitment to maintaining a local presence in the Southeast, we have situated underwriters in Atlanta and Nashville with a focus on the Tennessee, Mississippi, Alabama, Georgia, North Carolina and South Carolina markets.

How important is it that the W. R. Berkley name be a large part of your brand?

Extremely important. The W. R. Berkley name has strong market awareness, the companies have A+ paper and the enterprise has a great track record of financial success. Their success in building new companies is unparalleled in the industry.

What does the new company mean for the Tennessee market, and how important is our State to the success of the brand?

Tennessee is certainly an important state The Tennessee Insuror

Another key area of focus for us will be on program business. Within the last year we have already successfully written 3 major programs and expect additional opportunities in the Southeast.

As Berkley Fire & Marine Underwriters continues to grow, what changes do you foresee in the next 5 years?

We are certainly looking to profitably grow in Tennessee and the Southeast overall. We intend to increase our agency plant to satisfy our goals, and to support and continue to grow our underwriting staff in the state. Within the next 12 months we expect to have an on-line rating, quoting, and issuance platform available to our distributors for multiple classes of business making it easier to do business with us. We also plan to introduce to the market place cutting edge products. Our focus however will always be on developing deep relationships based upon the highest level of service and an ease of doing business with us.

We look forward to working with our distribution partners for years to come. u

Tennessee Contacts Alex Chapman Regional Underwriting Manager achapman@berkleymarine.com 615.932.5547 John T. Geary President jgeary@berkleymarine.com 972.719.2406 About Berkley Fire & Marine Berkley Fire & Marine Underwriters long-term strategy is built around relationships and service. Every level of the company responds promptly and fairly with quality service. Their key to success is the highly qualified, experienced professionals who work together to provide claims, loss control, underwriting and policy services. Their expertise, experience and responsiveness provides a competitive advantage.

One of the unique advantages of W. R. Berkley Corporation is the ability to access other W. R. Berkley member companies to collaborate on specialized Berkley Solutions for agents and their customers. These partnerships allow customized coverages to provide complete solutions within W. R. Berkley Corporation.

Berkley Fire & Marine Underwriters writes on behalf of W. R. Berkley Corporation member companies, which carry the following ratings: • • •

A.M. Best Rating A+ (Superior) Financial Size Category XV Standard & Poor’s Rating A+ (Strong) 39

Dave Porch Porch-Stribling-Webb Waverly, TN

Tom Strate Strate Insurance Group Morristown, TN

Busch Thoma E.B. Thoma & Son Agency Tullahoma, TN

Jack Spann Spann Insurance Nashville, TN

Richard Hollis Hollis & Burns Memphis, TN

Roger Smith Thompson & Smith Insurance Jackson, TN

Presidents of Insurors of Tennessee

Commanding Strength and Leadership

by Partnering with Keystone Insurers Group

Partners in Pennsylvania, North Carolina, Virginia, Indiana, Ohio, Kentucky, Tennessee and Georgia.

Call Michele Bicknell at mbicknell@keystoneinsgrp.com

• Increasing Agency Value for Over 240 Partners in 8 States • Perpetuating & Strengthening the Independent Agency System • Individually Owned & Operated

888.892.5904

40

Or visit www.keystoneinsgrp.com The Tennessee Insuror

©2013 Keystone Insurers Group®. All Rights Reserved. This does not constitute an offer to sell a franchise in any state in which the Keystone Insurers Group franchise is not registered.

Looking Back

a past president spotlight presented by

Davis Porch, III • Principal at Porch-Stribling-Webb • Insurors President in ‘98 Davis Porch, III of Porch-StriblingWebb

Dave is a principal agent and owner of Porch-StriblingWebb, a sixty year old agency in Waverly.

The Insuror: It’s been sixteen years since you were President of Insurors, any reflections on your time in office you could share with us?

Dave: Without a doubt, the most important facet of being a volunteer leader in Insurors is the people. The staff and the other volunteers are unparalleled. My term was during the beginning stages of the process to start INSBANK, and I asked Bill Wallace to head the committee to research the bank. The information they gathered really led to the formation of our great member benefit at INSBANK. Bill should be commended, and is a fine example of the type of people I got to work with as President.

been good for them, but I also know it has been good for me and the agency. They are so studious and are so good at the “people” aspect of the business. Andy has been here about 12 years and Taylor about 8 years. I wasn’t considering succession when they started, but what a blessing it has become as they are now both partners. I like to think it was meant to be.

The Insuror: What role do you feel is most important for Insurors to play in supporting independent agents?

Dave: To me, the protection of our business interests is of paramount importance. On the State and Federal level, we need to have such an impact. In Nashville, having Chuck and Ashley building relationships with 132 legislators is much more effective for us as Insurors members than having an impact in D.C. with 535 members of Congress. Luckily the Big “I” is there to handle our national interests.

The Insuror: Is there a goal that independent agents as a community should be focused on for the future?

Dave: Although I think we need to focus on survival, I feel we have proven we are not just survivors but thrivers. We have to position The Insuror: How has the Association, and ourselves to react to the changes in the industry. to a greater extent the industry, changed We must invest in our agencies and technology over your career? to be ready to face these changes. One of the things I think is important going forward is the Dave: I don’t really think the Association has ability of agents to band together. Keystone has changed. How it communicates has changed, but been a great example of this to me, as it is such what the Association does for its members and a great fit for our agency. This isn’t competition Dave on the cover of The its role in lobbying has not changed. Some of the for Insurors, but more of a complimentary fit Tennessee Insuror revenue streams have changed, but the Association because they protect our interests with the still protects agents interests as it always has. As for the companies as Insurors does with the legislation. industry, technology and the speed of change continues to increase. This can be hard for us “veterans,” but this is still The Insuror: And finally, what advice would you give a people business, and I think the industry, especially for other agents about building a successful insurance independent agents, will always remain that way.

career such as your own?

The Insuror: You have several family members also involved in this industry, including your sons Taylor and Andy. How has the insurance business become such a “family affair” for the Porchs?

Dave: I can’t say it was by luck, but I don’t think either Taylor or Andy grew up wanting to be an insurance agent. When Andy decided during college this is what he wanted he to do, Taylor kind of determined his path as well. I know it has The Tennessee Insuror

Dave: I don’t know if that is a standard you want to set. When I started, my Dad made sure I had a good place to start from.

But, from there on out, I knew whatever I built was up to me.

My Dad passed away only nine months after I joined the agency, and I became an owner. I had to take responsibility right away, and because of great support from family and staff, we have prospered. More importantly, I think the Good Lord above rewards hard work with good fortune, and I have had more than my share of good fortune. u 41

We get you.

We understand what agents want and we’re committed to giving you the tools you need to grow your agency.

Look into a partnership with us by calling today.

Amy Mayes 352-384-4186 mayesa8@nationwide.com

AUTO • HOME • BUSINESS • POWERSPORTS

Allied products underwritten by Nationwide Mutual Insurance Company, AMCO Insurance Company, Allied Property & Casualty Insurance Company, Depositors Insurance Company, Nationwide Insurance Company of America, Nationwide Affinity Insurance Company of America, Nationwide Property and Casualty Insurance Company, Nationwide Mutual Fire Insurance Company, Nationwide Agribusiness Insurance Company, Home Office: Des Moines, IA. Harleysville products underwritten by Harleysville Lake States Insurance Company, Harleysville Preferred Insurance Company, Harleysville Worcester Insurance Company and Harleysville Insurance Company. Home Office: Harleysville, PA. Customers will be placed with one of the above companies based on your location and the product requested. Subject to underwriting guidelines, review and approval. Products and discounts not available to all persons in all states. Nationwide Insurance, the framemark and Harleysville are service marks of Nationwide Mutual Insurance Company. © 2014 Nationwide Mutual Insurance Company.

ALO-0239AO (01/14) 42 The Tennessee Insuror

Company Briefs

Builders Mutual Distributing $1.45 Million Dividend Builders Mutual Insurance Company is distributing a $1.45 million dividend to eligible policyholders in Georgia, Maryland, Mississippi, North Carolina, South Carolina, Virginia, Tennessee and Washington, DC. This year, as Builders Mutual celebrates their 30th anniversary, they are returning a dividend to more than 7,100 eligible workers’ compensation policyholders. Throughout their history, Builders Mutual has consistently returned more than $50 million dollars in dividends in 25 out of 29 eligible years.

Builders Mutual has grown in both financial size and geography to position itself as a leading carrier of workers’ compensation in the Southeast. This dividend return is one way to recognize the strong results of both policyholders and the company.

“We are glad to return $1.45 million in dividends to policyholders. As the economy continues to improve and as our policyholders have more opportunity in the construction industry, we encourage our policyholders, and all employers to keep their job sites safe,” stated John Boggs, President/CEO. “The increase in the dividend from $1.2 million in 2012 is reflective of Builders Mutual’s growth. Our management team is proud to return a dividend distribution to our safety conscious policyholders.”

The availability of a dividend is based on Builders Mutual’s operating results during a particular period; Builders Mutual cannot predict or guarantee a dividend distribution in any year.

The Hartford, Swiss Re Named Among “Most Ethical” Companies Insurors Associate Members The Hartford and Swiss Re, along with member brokerage Arthur J. Gallaher & Co., were listed among the world’s 144 “Most Ethical Companies” in a list developed by Ethisphere, a New York-based think tank.

The Most Ethical Company designation “recognizes companies that truly go beyond making statements about doing business ethically and translate those words into action,” according to a statement posted on Ethisphere’s website.

“World’s Most Ethical Company honorees not only promote ethical business standards and practices internally, they embed the theory of ‘conscious capitalism’ into everything they do, every employee they hire, and every partner they bring into their network to ensure they deliver long-term value to key stakeholders including customers, suppliers, regulators and investors.”

The Tennessee Insuror

43

Accident Fund Announces Three Promotions

Central Ins. Honored with Quantam Award

Accident Fund Holdings, Inc., has announced the promotion of several key executives who have been instrumental in building the company’s ongoing success and growth in the workers’ compensation insurance market. The promotions include Frank Freund of East Lansing, Michigan, Lisa Corless of Lansing, Michigan, and Becky Holnagel of Okemos, Michigan.

The Central Insurance Companies was recently awarded the prestigious Quantum Award at the Network of Vertafore Users (NetVU) Conference in Nashville. The Quantum Award recognizes insurance carriers that have made a definitive commitment to NetVU member agencies to offer superior workflow productivity and profitability on both the regional and national level. Many carriers were nominated, but only three carriers were named finalists. From these finalists Central was selected the regional winner for their commitment to continual automation improvements. The company has invested in and adopted a full range of Real Time technology and participates in NetVU, AUGIE (ACORD User Groups Information Exchange), and ACT (Agents Council for Technology).

Central is also one of the founding partners for Project CAP, is a Salutatorian Partner for the IIABA’s project InVEST, and has been a Trusted Choice® company partner since 2003.

Frank Freund has been promoted to executive vice president of Corporate Performance and chief financial officer. Freund most recently served as chief financial officer for Accident Fund Holdings. In his new role, Freund will be responsible for the management of the company’s Claims, Underwriting, Finance and Marketing departments. He will provide strategic direction and management oversight to all corporate and regulatory finance functions, including accounting, financial reporting, budgeting and planning, and will play a significant role in risk management.

Lisa Corless has been promoted to chief administrative officer and chief of staff. She was hired in August 2013 to serve as director of Strategic Planning & Innovation and chief of staff.

In her new role, Corless will be responsible for the management of the company’s Board & Community Relations, Community Relations, Corporate Communications, Facilities, General Counsel, Government Affairs, Information Technology, Procurement, Project Management, Public Relations, Records Management, Security, and Strategic Planning & Innovation departments.

From online training to a team of qualified service personnel ready to help in any way, Central provides training and support so agents can utilize Workflow

Becky Holnagel has been promoted to vice president of Actuarial Services. Holnagel began her career with Accident Fund in 2006 as an actuary and was promoted to director of Actuarial Services in 2009. In her new role, Holnagel will be responsible for providing insight, knowledge and strategic direction to the actuarial functions for Accident Fund Holdings through pricing, reserving, reinsurance, rate structure and statistical reporting activities.

Staff One Celebrates 25th Anniversary Staff One, Inc. recently marked 25 years in the Human Resources Outsourcing industry, celebrating this milestone with clients, employees and partners and producing a video highlighting the company’s culture.

An ESAC-accredited Professional Employer Organization (PEO), Staff One has been serving the HR needs of companies across the U.S. since 1988. Founded in Durant, Oklahoma, the company has grown into an HR industry leader with its corporate headquarters now in Dallas.

The company hosted receptions in two of its major markets to honor its clients and referral partners. One event was held at LARK on the Park in Dallas, and another at Gaillardia Country Club in Oklahoma City. The company has experienced 51 percent growth over the past year.

44

The Tennessee Insuror

CNA IS PROUD TO SUPPORT THE INDEPENDENT INSURANCE AGENTS AND BROKERS OF TENNESSEE.

Construction • Education • Financial Institutions • Healthcare • Manufacturing Professional Services • Real Estate • Retail • Technology • Wholesale Distribution

With customized coverages, local industry knowledge and the strength and stability of an “A” rating by A.M. Best, when you’re looking for a carrier that can help you play an instrumental role in your customers’ business success … we can show you more.® For more information about our coverages, products and services, contact our local Nashville Branch at 615-886-3300, or visit www.cna.com.

CNA is a registered trademark of CNA Financial Corporation. Copyright © 2014 CNA. All rights reserved.

The Tennessee Insuror

45

Solutions to their highest potential. The company puts a high value on agency feedback, and has several advisory councils in place to generate and encourage agency input including the Inner Circle, CSR Advisory Council, Blue Streak Program, and Premier Agency Program, as well as Online Agency Forums.

United Fire Group Announces New Branding United Fire Group has simplified its marketing name to UFG and has refreshed its logo to incorporate this change. This is the first significant marketing change the company has made in its more than 60-year history. “We decided that an important way to strengthen our company’s brand, and simplify our message, was to link all of our companies under the United Fire Group umbrella to a common name—UFG,” said Vice President and Director of Corporate Marketing Colleen Sova.

The refreshed logo strongly displays the company’s existing logo in dark blue, but now it also incorporates the UFG marketing name in a vibrant red. “We didn’t want to lose our existing logo because it has recognition among our agents and policyholders,” said Sova. “We wanted to maintain this recognition, but at the same time, strengthen it, which is why we chose to include UFG as an integral part of it.” The logo will be used for all United Fire Group subsidiaries, including its life insurance company, United Life Insurance Company.

UFG also announced a renewed emphasis in the use of its long-standing corporate tagline, simple solutions for complex times. “Our tagline, adopted in 2007,” stated Randy Ramlo, President and Chief Executive Officer, “is a reminder that the umbrella of UFG companies, in partnership with independent agents, can help design a simple and cost-effective solution to complex insurance needs.”

Atlas Adds Norris to Team Atlas General Insurance Services, LLC, a

national multi-line program manager, welcomes James Norris to the team as its chief actuary. In his position, Norris will be responsible for Atlas’ actuarial and analytic areas while helping to identify and research profitable growth opportunities nationwide. Norris will be based in Dallas, Texas.

Norris joins Atlas with over 20 years of actuarial experience. He is a Fellow of the Casualty Actuarial Society and a Chartered Enterprise Risk Analyst. Prior to joining Atlas, Norris was the president of Lapis Resources, where he performed actuarial consulting for a variety of insurance and reinsurance companies as well as Atlas.

ACUITY Earns Excellence Awards

Creative

ACUITY earned a 2014 Platinum AVA Digital Award from the Association of Marketing and Communication Professionals for the insurer’s Anatomy of a Super Claim continuing education video and a Gold American Advertising Award from

OUR DWELLING INSURANCE ÝÛ~ ÉÛE]oÛ9mkaf]kkÛ:geeakkagf ÝÛGYjlf]jk`ahÛGjgxlÛJ`Yjaf_ ÝÛ~ ÛDYpaemeÛGgda[qÛCaealk ÝÛFof]j ÛK]fYfl ÛMY[YflÛ8f\ Û J]YkgfYdÛIakckÛ8[[]hl]\ ÝÛDgZad]Û?ge]kÛ8[[]hl]\ ÝÛJ[`]\md]ÛI]flYdÛGjgh]jla]k ÝÛ=YklÛFfdaf]ÛHmgl]k ÛGgda[a]k Û 8f\Û<f\gjk]e]flk

REWARDS OUR AGENTS. National Security strives to provide competitive, affordable insurance for policyholders, but we also reward our agents with some of the highest commissions in the industry, a partnership profit sharing program and an award-winning web site that provides fast online quotes, policies, and endorsements. Find out more by calling 1-800-239-2358 x213 or visit us on the web at www.nationalsecuritygroup.com.

46

Elba, Alabama • 800-239-2358

The Tennessee Insuror

the Fox River Chapter of the American Advertising Federation (AAF) for its 2012 annual report, Word of Mouth.

The AVA Digital Awards program is an international competition that recognizes excellence by creative professionals responsible for the planning, concept, direction, design, and production of digital communication. The American Advertising Awards program is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year.

Anatomy of a Super Claim, introduced in late 2013, is the first in a series of videos designed to provide continuing education to independent agents on a variety of insurance-related topics. ACUITY has continued to produce new videos, with the goal of providing a half-dozen online courses for agents each year. No other insurance company has made a comparable commitment to providing continuing education to independent agents.

New Private Risk Management Association Formed Private Risk Management Association (PRMA) today announced its formation as a non-profit, independent, member-owned organization committed to lifting the specialist high net worth (HNW) insurance category through enhanced education, practice management, awareness and advocacy.

Specialist carriers ACE Private Risk Services and Privilege Underwriters Reciprocal Exchange (PURE), as well as numerous independent agents and brokers across the country, are among PRMA’s Founding Members and Sponsors.

The Private Risk Management Association (PRMA) is a member-owned independent non-profit association that is the recognized forum and voice of the high net worth private risk and insurance management niche. It provides specialized education and information and establishes standards and credentials while raising the awareness of and advocating for the niche and consumers served. Visit privateriskmanagement.org to learn more.

Travelers Wins Honors for Best Performing Mobile Site Travelers has earned top honors in Compuware’s annual “Best of the Web” awards, which recognize companies that offer the top-performing web and mobile sites.

Travelers received the gold medal for its mobile website, leading the auto and property insurance industry in the 2013 rankings. Winners are chosen based on performance excellence in average response time, availability, and consistency of the sites throughout the entire year. Compuware recognized companies across five major industries – banking, brokerage, insurance, retail and travel. u

ENTHUSIASM IT’S CONTAGIOUS “I am passionate about underwriting Personal Lines. That enthusiasm gives me the ability to brighten a customer’s day and let the agent know that I really do care about the account they are sending me.

They know I will get the job done for them.”

Calvin McNamara Personal Lines Manager

800.666.5692

jmwilson.com

Managing General Agency Since 1920 Property/Casualty • Professional Liability • Commercial Transportation • Surety • Personal Lines • Premium Finance The Tennessee Insuror

47

No Such Thing As A Stupid Question

...continued from page 13

Happens, ACT, and Virtual University, some of which specifically reference Facebook and Twitter. I recommend you go to the websites and do the same and take a look at those that are of particular interest to you.

These are just a few of the questions that have come to me in the last year. The first three I have been asked several times before and the answers are readily available on several different IIABA resources, including the E&O Happens Website, the Virtual University, and the Agents Council for Technology. As you can see from the last question, many times I’ll take the subject that is being asked about, enter it in the Search feature on the main page of the IIABA website or on the E&O Happens page, and I’ll get numerous results pointing to different places in all three of those locations where the answers can be found. The reason I do this is not necessarily because I don’t know the answer, but because I want to know if there is a place for you as an agent and member of the IIABA and a Swiss Re Corporate Solutions policyholder to locate that information in the quickest manner possible and then to be able to pass that on to you.

So remember, there’s no such thing as a stupid question. The only stupid question is the one left unasked.

This article is intended to be used for general informational purposes only and is not to be relied upon or used for any particular purpose. Swiss Re shall not be held responsible in any way for, and specifically disclaims any liability arising out of or in any way connected to, reliance on or use of any of the information contained or referenced in this article. The information contained or referenced in this article is not intended to constitute and should not be considered legal, accounting or professional advice, nor shall it serve as a substitute for the recipient obtaining such advice. The views expressed in this article do not necessarily represent the views of the Swiss Re Group (“Swiss Re”) and/or its subsidiaries and/or management and/or shareholders.

About the Author Richard F. Lund, JD, is a Vice President and Senior Underwriter of Swiss Re/Westport, underwriting insurance agents errors and omissions coverage.

He has also been an insurance agents E&O claims counsel and has written and presented numerous E&O risk management/ loss control seminars, mock trials and articles nationwide since 1992. u

Acquisition Strategy

#5

BUSINESS OWNERS PROGRAM

“We’re big on BOP.” Riley Tonkin, Omaha Branch Marketing Representative

EMC’s Businessowners Program (BOP) is bigger than ever. With more classes. More value added loss control services. More online resources to make writing BOP easier for you. Give your smallto medium-sized businesses a big value with EMC’s Businessowners Program, it’s just one of the many reasons why agents Count on EMC®.

Birmingham Branch: 800.239.2005

|

Home Office: Des Moines, IA

www.emcins.com © Copyright Employers Mutual Casualty Company 2013. All rights reserved.

48

The Tennessee Insuror

Your gateway to contractors markets.

CONTRACTORS SOLUTIONS

Placing insurance for different contractors can be a daunting project.

At Burns & Wilcox, our network of domestic and international carriers opens doors to the broadest range of markets. Since time is of the essence, we deliver quotes and binders fast. When it comes to finding solutions for every stage of construction, contact the wholesale broker with the tools to make the hard-to-place easy â&#x20AC;&#x201C; Burns & Wilcox.

Nashville, Tennessee | 615.251.1297 | fax 615.248.4348 nashville.burnsandwilcox.com Commercial | Personal | Professional | Brokerage | Binding | Risk Management Services The Tennessee Insuror

49

We push ourselves for you.

Because you push yourself for them.

For more about how Grange can help you help your customers contact: Donya Wilson at 800-422-0550 ext. 3137 or wilsond@grangeinsurance.com.

grangeinsurance.com 50

The Tennessee Insuror

Meetings

Two Seasons Now Upon Us: Spring & Golf Big “I” Legislative Conference April 9-11 Join the Big “I” April 9-11, 2014 in Washington D.C. for the premier legislative event in our industry, the 2014 Legislative Conference. Attend a one-of-a-kind legislative event for the independent agency system and educate members of Congress on issues important to you and your clients.

Registration includes an in-depth issues briefing, legislative breakfast with high-profile Congressional speakers, a general session and networking opportunities. Get more info or register now at http://www.independentagent.com/Events/ LegislativeConference/home.aspx

MTSU Chair of Insurance Golf Tourney 4/22 It is time again to start planning for the annual MTSU Chair of Insurance Golf Tournament. This is the 30th consecutive year for the event which will be held at Champions Run Golf Course in Rockvale on April 22, 2014. MTSU would love to have you and/or your company be a part of the experience. A brochure will be sent out early in 2014. If you would like to register early for hole sponsorship, player participation or if you just want to help in any way, please contact Dr. Ken Hollman via e-mail at ken.hollman@mtsu.edu or by phone at 615.898.2673 or by completing the appropriate registration form(s) (along with remittance) and returning them by mail to Kenneth Hollman, MTSU, Chair of Insurance, PO Box 165, MTSU, Murfreesboro, TN 37132.

YOUR FIT FOR WORKERS’ COMP AND MORE! Preferred Comp of Tennessee is endorsed by the Insurors of Tennessee (IOT) to provide member agencies competitive workers’ compensation options.

Meadowbrook Insurance Group, Inc. Low to Moderate Hazard Workers’ Compensation

Z Z Z Z Z Z Z Z Z Z

Artisan Contractors Auto Repair & Service Goods & Services Hospitality Light Contracting Light Manufacturing Office/Clerical Physicians Restaurants Wholesale/Retail

Insurors of Nashville Golf Tourney May 8th The Nashville local board will host their annual golf tournament and social on Thursday, May 8th at the beautiful Vanderbilt Legends Club in Franklin. All players will be treated to an arrival gift, boxed lunch, 18 holes of championship golf, on-course beverages and snacks and a dinner and social.

Register online at www.premiergolfservices.com/ION.

Insurors of Memphis Picnic & Golf May 13th The Memphis local board will host their 2014 Picnic and Golf Outing on Tuesday, May13th at Windyke Country Club. The event will feature golf, volleyball, horseshoes, casino night and dinner. This year’s event will also help benefit the MakeA-Wish Foundation of the Mid-South. Get more information or register now by contacting Sally Baker at sallybsource@aol. com. u The Tennessee Insuror

For more information or to get started, please contact: HeidiZdanis Langella at (800) 755-8090Ext. x4363 Laurie at (800) 755-8090 4362 or email a submission to: preferred@meadowbrook.com

www.preferredcomp.com

51

NEW LOOK! Same dedication to our TENNESSEE agents!

Our mission is to provide you with excellent SERVICE from EXPERIENCED staff you can TRUST in your time of need.

Bruce Hunzicker 615.417.6377 â&#x20AC;˘ bhunzicker@ciusa.com

Visit us on the web @ WWW.CIUSA.COM

Reduce the device shape to the required size, then make a new clipping mask

ycling means different things to different people. That is why, Markel

icycle Insurance offers bicycle coverage customized for each individual

ycle, and doesnâ&#x20AC;&#x2122;t provide one-size-ďŹ ts-all coverage.

We know bicycles.

olicies are as low as $100 per year.

overage Highlights:

Bicycle Physical Damage: primary coverage for the cost to repair or replace the cycle (including ďŹ xed accessories and components) up to the policy limit, due to sudden, accidental direct physical loss or damage to the cycle. This coverage would apply if insured bicycle were to be involved in a collision, ďŹ re, theft, vandalism, or in the hitting of another object.

Coverage also includes protection while the bicycle is in transit (land or air) to & from any location in the United States or Canada, and protection when competing in triathlon or bicycle races.

INCLUDED COVERAGES AT NO EXTRA COST: Â&#x2026; 3FOUBM 3FJNCVSTFNFOU Â&#x2026; $PNQFUJUJWF &WFOU 'FF 3FJNCVSTFNFOU Â&#x2026; 4QBSF 1BSUT Â&#x2026; $ZDMF "QQBSFM Bicycle Liability: primary coverage for the injuries or property damage

(caused by the insured bicycle) for which the insured is held legally responsible. Coverage is offered at combined single limits of: $25,000, $50,000 and $100,000.

Specialty insurance Medical Payments: covers medical expenses of the insured cyclist if they for bicycles are injured while on the insured bicycle, regardless of fault. The following

per person limits are available: $1,000, $2,500, $5,000, $7,500, $10,000.

Vehicle Contact Protection: covers injuries if, while on the insured bicycle, UIF JOTVSFE JT TUSVDL CZ BO VOJOTVSFE PS VOEFSJOTVSFE NPUPSJTU "WBJMBCMF JO combined single limits of $10,000 or $25,000.

Roadside Assistance: GPS POMZ QFS ZFBS QFS CJDZDMF IPVS &NFSHFODZ Service will be provided (up to 35 miles per tow, 5 tows per year).

See how an average Homeownerâ&#x20AC;&#x2122;s Policy measures up to Markel

*OTVSFE BU 'VMM 7BMVF Crash Damage Theft Coverage 5IFGU "XBZ GSPN )PNF 7FIJDMF $POUBDU 1SPUFDUJPO

Average Homeownerâ&#x20AC;&#x2122;s Policy Not Likely No Limited Limited No

Markel Bicycle Policy Yes Yes Yes Yes Yes

1FSTPOBM -JBCJMJUZ 3FQMBDFNFOU #JLF 3FOUBM &WFOU 'FF 3FJNCVSTFNFOU

Yes No No

Yes Yes Yes

Policy Coverage

a new clipping mask

$ZDMJOH "QQBSFM NottoLikely Cycling means different things different people. That isYes why, Markel Bicycle Insurance offers bicycle coverage customized forYes each individual .FEJDBM 1BZNFOUT Not Likely cycle, and doesnâ&#x20AC;&#x2122;t provide one-size-ďŹ ts-all coverage.

3BDJOH $PWFSBHF No Yes Policies are as low as $100 per year.

4QBSF 1BSUT *OTVSFE Not Likely Yes Coverage Highlights: Covered in Transit Not Likely Yes for more information Â&#x2026; Visit Bicyclewww.BigIMarkets.com Physical Damage:Not primary coverage for the cost to repair or 8PSMEXJEF 1IZTJDBM %BNBHF Likely Yes Date of the event** Date of purchase thru event date replace the cycle (including ďŹ xed accessories and components) on Markel Bicycle Coverage 3PBETJEF "TTJTUBODF Not Likely Yes up to the

w .

Member Tips

Cycling means different things to different people. That is why, Markel Bicycle Insurance offers bicycle coverage customized for each individual cycle, and doesnâ&#x20AC;&#x2122;t provide one-size-ďŹ ts-all coverage.

Policies are as low as $100 per year.

Project CAP Online Rating Activated in Tennessee

Coverage Highlights:

Â&#x2026; Bicycle Physical Damage: primary coverage for the cost to repair or replace the cycle (including ďŹ xed accessories and components) up to the policy limit, due to sudden, accidental direct physical loss or damage to the cycle.

This coverage would apply Feature if insured bicycle were to be involved in a TrustedChoice.com Now Available collision, ďŹ re, theft, vandalism, or in the hitting of another object.

Coverage also includes protection while the bicycle is in transit (land or air) The new TrustedChoice.com comparative rating capability to & from any location in the United States or Canada, and protection when went live in Tennessee on Tuesday, April 1, 2014. TrustedChoice. competing in triathlon or bicycle races.

com was built to connect insurance professionals like you with

online consumers seeking a new agent INCLUDED COVERAGES AT NO EXTRA COST: or policy. The addition of rating makes it possible for online consumers to receive

Â&#x2026; 3FOUBM 3FJNCVSTFNFOU multiple quotes, select a carrier, AND choose the independent

Â&#x2026; $PNQFUJUJWF &WFOU 'FF 3FJNCVSTFNFOU agent they wish to work with. The site was designed specifically

Â&#x2026; 4QBSF 1BSUT to help YOU generate quality prospects and compete online

Â&#x2026; $ZDMF "QQBSFM with the direct writers. Â&#x2026; Bicycle Liability: primary coverage for the injuries or property damage (caused by the insured bicycle) for which the insured is held legally The launch of online rating is a big deal, especially for agencies responsible. is offered at combined limits of: $25,000, that haveCoverage subscribed to a Project CAP single Advantage Plan, which $50,000 and $100,000. are the only agencies that will show up when prospects request

an online quote.covers Basicmedical Plan subscribers to all cyclist members) Â&#x2026; Medical Payments: expenses of (free the insured if they will continue to show up below Advantage Plan subscribers in are injured while on the insured bicycle, regardless of fault. The following ZIP code searches based on their proximity to the area being per person limits are available: $1,000, $2,500, $5,000, $7,500, $10,000. searched.

Â&#x2026; Vehicle Contact Protection: covers injuries if, while on the insured bicycle, The time to jump in is now.

UIF JOTVSFE JT TUSVDL CZ BO VOJOTVSFE PS VOEFSJOTVSFE NPUPSJTU "WBJMBCMF JO combined single limits of $10,000 or $25,000.

An Advantage Profile helps members to be found by online

Â&#x2026; Roadside Assistance: GPS POMZ QFS ZFBS QFS CJDZDMF IPVS &NFSHFODZ shoppers by raising their prominence in search results. Reasons Service will be provided (up to 35 miles tow, 5 tows per year). to subscribe to an Advantage Planper now: See how an average Homeownerâ&#x20AC;&#x2122;s Policy measures up to Markel

â&#x20AC;˘

More traffic: Up over 600 percent since TrustedChoice.com Average Markel launched last July.

Policy Coverage Homeownerâ&#x20AC;&#x2122;s Policy Bicycle â&#x20AC;˘ New business: Participating agencies are seeing leadsPolicy with *OTVSFE BU 'VMM 7BMVF Not Likely Yes a closing rate of about 50 percent Crash No married, 35+, withYes â&#x20AC;˘ Damage Ideal leads: Site visitors are mostly homes and multiple cars (few minimum limits) Theft Coverage Limited Yes â&#x20AC;˘ Momentum: More than 1,500 agencies have an Advantage 5IFGU "XBZ GSPN )PNF Limited Yes monthly subscription; early adopters get a leg up 7FIJDMF $POUBDU 1SPUFDUJPO No Yes â&#x20AC;˘ ROI: For $1.28/day ($39/month), the odds of being found 1FSTPOBM -JBCJMJUZ Yes Yes and chosen by consumers on TrustedChoice.com are 3FQMBDFNFOU #JLF 3FOUBM No Yes significantly increased

&WFOU 'FF 3FJNCVSTFNFOU

No

Yes

$ZDMJOH "QQBSFM Yes just Your TrustedChoice.com profileNot setLikely up is easy and takes .FEJDBM 1BZNFOUT Not Likely Yes a few minutes. Visit https://iw.trustedchoice.com/programs3BDJOH $PWFSBHF No or call Project Yes consumer-portals/ to Subscribe now CAP at 855.372.0070 for more information 4QBSF 1BSUT *OTVSFE Not Likelyabout the Advantage Yes Subscription They will help you Covered in Transitto TrustedChoice.com.

Not Likely Yes get started with the program.

8PSMEXJEF 1IZTJDBM %BNBHF Not Likely Yes Date of the event** Date of purchase thru event date 3PBETJEF "TTJTUBODF Not Likely Yes policy limit, due to sudden, accidental direct physical loss or damage to the Donâ&#x20AC;&#x2122;t let your agency be left out. Sign up for the Advantage cycle.

This coverage would apply if insured bicycle were to be involved in a * Homeownerâ&#x20AC;&#x2122;s coverage is typically limited Actual Cash Value (ACV) of the bike, not replacement value. vandalism, or in the hitting of another object. collision, ďŹ re, theft,

Coverage also includes protection while the bicycle is in transit (land or air) to & from any location in the United States or Canada, and protection when competing in triathlon or bicycle races.

program on TrustedChoice.com today. u

Directory of Advertisers Advertiser

Accident Fund Insurance Co. ACUITY Allied Insurance/Harleysville Amerisafe AmTrust North America Applied Underwriters Arlington/Roe & Co. Atlas General Insurance Services Auto-Owners Insurance Bailey Special Risks, Inc. Berkley Southeast Insurance Group Bituminous Insurance Brentwood Services Administrators Builders Mutual Burns & Wilcox CNA Insurance Consumers Insurance Donegal Insurance Group EMC Insurance FCCI Insurance Group Grange Insurance Companies Guard Insurance Group Heartland Ovation Payroll INSBANK J.M. Wilson Johnson & Johnson Keystone Insurers Group Lemic Insurance Company Martin & Zerfoss Millennium Brokerage Group National Security Group North Alabama Insurance Penn National Insurance Preferred Comp/Meadowbrook Preferred Property Programs South & Western Southern Cross Underwriters Summit Holdings Tennessee Underwriters, Inc.

Phone

(866) 206 - 5851 (800) 242 - 7666 (352) 384 - 4186 (866) 719 - 0267 (877) 528 - 7878 (877) 234 - 4450 (800) 878 - 9891 (877) 662 - 8527 (615) 373 - 5200 (800) 768 - 7475 (615) 932 - 5508 (615) 871 - 9042 (800) 524 - 0604 (800) 809 - 4859 (800) 341 - 4844 (800) 251 - 5852 (615) 896 - 6133 (770) 232 - 2272 x1370 (800) 239 - 2005 (800) 226 - 3224 (800) 422 â&#x20AC;&#x201C; 0550 (800) 673 - 2465 x4567 (901) 598 - 4829 (866) 866 - 4268 (800) 595 - 0063 (931) 704 - 0810 (800) 416 - 5498 (225) 201 - 0107 (888) 297- 8557 (800) 434 - 1992 (800) 239 - 2358 x267 (800) 824 - 1740 (800) 395 - 0518 (800) 755 - 8090 (888) 549 - 2465 (800) 492 - 5351 (800) 682 - 5263 (800) 971 - 2667 (615) 791 - 1400

Website

www.accidentfund.com www.acuity.com alliedinsurance.com harleysvillegroup.com www.amerisafe.com www.amtrustnorthamerica.com www.auw.com/us www.arlingtonroe.com www.atlas.us.com www.auto-owners.com www.bsrins.com www.berkleysig.com www.bituminousinsurance.com www.bwood.com www.buildersmutual.com www.burnsandwilcox.com www.cna.com www.ciusa.com www.donegalgroup.com www.emcins.com www.fcci-group.com www.grangeinsurance.com

www.guard.com/apply www.ovationpayroll.com www.insbanktn.com

www.jmwilson.com www.jjins.com www.keystoneinsgrp.com www.lemicins.com

www.martinzerfoss.com www.mbgnow.com www.nationalsecuritygroup.com

www.nai1982.com

www.pennnationalinsurance.com

www.meadowbrook.com www.umbrellaprogram.com

www.southandwestern.com www.scui.com

www.summitholdings.com www.tnund.com

Page 6 20 42 17 15 2 7 13 55 16 18 22 31 24 49 45 52 36 48 32 50 16 38 11 47 28-29 40 32 34 30 46 44 56 51 26 33 37 43 17

Thank you, agents.

Auto-Owners has always been dedicated to the independent agency system and proudly standing behind the agents who represent us. We would like to thank you for your continued loyalty, which has helped us achieve tremendous growth and accomplishments over the years.

2500 21st Avenue South Suite 200 Nashville, TN 37212

PRSRT STD U.S. Postage PAID Nashville, TN Permit No. 380

We look for the best independent agents and build relationships that last the duration. We are committed to the independent agency system as the only means to deliver our products. Because of that, we work hand-in-hand to help our agencies grow profitably.

Our agents set us apart.

Business t Surety t Auto t Home

www.PennNationalInsurance.com