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OF LAYERING THE ART OF LAYERING
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WELCOME TO
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Welcome to the launch edition of Snow-
and want to be part of it.
ski industry, they become potentially
Camp Magazine!
Looking back on Snow-Camp’s journey
life changing for the young people we
It’s been a surprisingly enjoyable
from a small youth project in Stockwell
support. It is always exciting for us to
process researching all the different
in 2003 to where we are today, it
find others, both within the world of
stories, collating the editorial and
is clear there have already been
snow sports and outside it, who really
having the opportunity to catch up
so many people who have helped,
get how Snow-Camp programmes
with young people, supporters and
supported and promoted our work
aim to motivate young people to
friends of the charity discussing their
along the way, generously giving their
make positive changes in their lives,
contributions to the magazine.
time, energy, money and enthusiasm
to aspire to achieve more and to fulfil
And it has shown once again the
to help us achieve our goals. When
their potential through opportunities
breadth of support we are so grateful
we needed them most, the right
for employment and training.
to receive at Snow-Camp. In fact,
people, companies, youth projects,
Exciting times are ahead as we seek
if there is one thing that has come
ambassadors, funders and friends
to expand our programmes in London
across from the process of putting
have said, “Yes, we will get behind
and Glasgow to Cardiff, Yorkshire,
the magazine together, it is the
this,” and we are extremely grateful for
Bristol and beyond, and new supporters
concept of partnership. I don’t think
such fantastic support.
and partnerships will be even more
there is a story in the magazine that
By themselves, snow sports are hugely
essential. So if anything in the magazine
doesn’t feature partnerships of some
enjoyable, engaging, confidence
sparks your interest to get involved –
kind, and this is so important – for if
building and attractive to young
and there are many ways you can help
we are to succeed with the vision we
people. But when combined with
and be part of our work – the team
have set ourselves at Snow-Camp,
accreditation, qualifications, mentoring,
would love to hear from you.
we are going to need the support of
work placements, apprenticeships
Enjoy the magazine and have a great
many others who also ‘get’ this vision
and vocational opportunities in the
winter season!
Dan
Dan Charlish FOUNDER & Director
SNOW CAMP MAG 2015 // 03
GRAHAM BELL
C H E M M Y A LC O T T
ED LEIGH
FORMER OLYMPIC SKIER & BBC SKI SUNDAY PRESENTER
FORMER OLYMPIC SKIER & BBC PRESENTER
BBC SKI SUNDAY PRESENTER
“I’m delighted to support the important work that Snow-Camp carries out, and I’m completely behind their goal to bring skiing to more young people and to make the sport more socially inclusive. I think Snow-Camp’s an important charity because we can get accused of being an elitist sports and I don’t think it’s actually the case; and I think going out to the mountains is such a wonderful experience it should be open to all.”
“For me it’s sad when people have never seen proper snow before in London. It’s so accessible for us, and for Snow-Camp to come along and bring this amazing sport to more people, it’s awesome. I just love that Snow-Camp brings winter sports to a whole new audience of kids who never thought that they would have the opportunity! I have always strived to make skiing available to all, and Snow-Camp is really achieving that.”
“The mountains are one of the most impressive landscapes on earth and have an immense power to both humble and inspire people. The idea behind Snow-Camp is very simple: to share the mountains with people who would normally never get to experience them, but who need them most. The project has huge potential to help people.”
PATRONS & AMBASSADORS
04 // SNOW CAMP MAG 2015
WA R R E N S M I T H
DOUGIE CRAWFORD
JENNY JONES
SKI ACADEMY DIRECTOR & LEADING FREESKIER
TOP UK MEN’S DOWNHILL, SUPER G & SUPER-COMBINED SKIER
OLYMPIC BRONZE MEDALLIST, SNOWBOARDING SLOPESTYLE
“I’ve watched Snow-Camp evolve over the years and have always loved their approach to helping others less fortunate and in difficult circumstances. We’ve always had a really positive experience with everyone we’ve worked with on Snow-Camp projects and will continue to develop ideas with them and offer their students opportunities in skiing.”
“I am hugely excited by the prospect of being patron for Snow-Camp in Scotland. Snow-Camp gives young people the chance to learn fantastic lessons in an enjoyable environment, and I’ve seen the benefit they have already had on many people. I hope I can help to build this and give more and more young people across Glasgow this fantastic opportunity!”
I’m stoked to be coming on board as a patron in this key time in the charity’s life, as the Snow-Camp team seek to expand their programmes to other cities in the UK. I hope I can play a positive role in this next phase, as I am committed to seeing positive opportunities for young people in snow sports, especially after snowboarding was given such a great platform at the recent Winter Olympics. In my new role as patron, I’m looking forward to working with Snow-Camp to make this happen!
Snow-Camp are delighted to have six fantastic snow-sport celebrities as our patrons. Their profiles and ability to communicate Snow-Camp’s work have had a hugely positive influence on the growth of the charity. The team are also supported by three dedicated ambassadors including: Jasmin Taylor (World Cup Telemark Ski Racer, British Champion and Personal Trainer), Jack Gower (British Junior Alpine Ski Team member and Junior One World Champion in Giant Slalom) and Jamie Barrow, Britain’s Fastest Snowboarder.
SNOW CAMP MAG 2015 // 05
Founded in 2003, Snow-Camp
listening, overcoming fear, team work,
programme was developed in 2007,
recognised the need to offer inner-city
patience and determination, all of which
the Graduate Programme in 2008, the
youth-at-risk an activity that re-engages
are essential skills needed to deal with
Excel Programme in 2010 and finally
them with learning, during secondary
the problems disadvantaged youth face
the Apprenticeship Programme in 2013
education years, in order to help them
in their everyday lives.
which completes the current Snow-
realise their potential and increase their
Since 2003, demand for Snow-Camp’s
Camp programme journey.
motivation and aspirations. 11 years ago,
programmes has increased and, as
Many funders and supporter have
13 young people from the St John’s
funding allowed, programmes have
helped to make this possible, including
Community Development Project in
grown to meet the need, overcoming
the Skiers Trust, Snow-Camp’s first
Stockwell attended a week-long snow
geographical and financial barriers
funder, granting £1,000 to enable Snow-
sports programme in Les 2 Alpes and
faced by young people who would not
Camp to pilot the residential trip back in
Snow-Camp was established.
otherwise have access, to experience
2003. We are grateful for the confidence
Today, Snow-Camp is the UK’s only
snow sports for the first time. Today,
they showed in us and their continued
registered charity delivering a unique
more than 500 young people per year,
support of Snow-Camp year after year.
combination of snow sports and life-skills
aged between 13 and 19, are referred by
In 2013, Snow-Camp was awarded the
programmes to support inner-city young
their youth project to attend our courses
Freedom of the City of London for its
people living in areas with high levels of
ranging from a 2-day introduction to
work with young people.
deprivation, crime and gang activity. The
skiing and snowboarding through to
process of learning to ski or snowboard
training young people to be Level 1
requires perseverance, commitment,
instructors. Snow-Camp’s First Tracks
06 // SNOW CAMP MAG 2015
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T H E
J O U R N E Y
First Tracks
after each slope session expose young
to achieve the qualification – and then
For a young person, the Snow-Camp
people to the many opportunities
a week in the Italian mountains with
journey starts on one of our 2-day
in the wider world of skiing and
Interski, shadowing instructors and
Snow-Camp First Tracks courses. This
snowboarding, including talks from
gaining valuable experience.
programme provides young people
partners across the ski industry.
Apprenticeship
with their first experience of snow sports and life skills, using Hemel
ExceL
The Apprenticeship Programme is
Snow Centre as a base, and provides
The Excel Programme is for young
designed for young people who wish
an AQA award in Basic Snowsports.
people who aim to complete the full
to pursue a career in the snow sports
Snow-Camp journey and leave with a
industry. Snow-Camp Apprentices gain
Graduate
Snowsport England Level 1 Instructor
valuable experience from working
The Graduate Programme offers
certificate. Excel is split into two sections:
on all our programmes, alongside
young people the opportunity to
8 days at Hemel where the young people
work placements across the industry
further develop their skiing and
go through a full training programme
over the 12-month period of the
snowboarding, through a structured
covering all aspects of teaching snow
apprenticeship. They also get paid
6-day programme offering an ASDAN
sports, alongside the essential first aid
while studying for an NVQ Level 2
Accreditation. Group sessions held
and child protection courses required
Activity Leadership qualification.
08 // SNOW CAMP MAG 2015
oung people the opportunity to progress from beginner skiers and d instructors. Since 2003, we have been delivering innovative and ne the continuous development of skiing and snowboarding skills with s sessions. Young people also gain a recognised accredited outcome from
Course Length: 10 sessions and 1 week residential Course Venue: Hemel Snow Centre, Chatham Ski & Snowboard Centre and The Alps Accreditation: Snowsport England Level 1 Trainee Instructor / Instructor, First Aid qualification, Safeguard Training & CRB Level: Intermediate / Advanced UK Dates: February to April 2015 Cost: £499*
n partnership with over 200 youth organisations since we started Snowmall independent youth projects and from national youth programmes to meet you, explain the programmes and discuss all your specific needs. you need as your young people progress through each course, and will nt to build solid relationships with youth programmes so that Snowamme. Snow-Camp programmes can be a life changing experience for ou very soon!
Residential Dates: April 2015 Cost: £499*
TNTR AC DO NK S
rogramme providing the first experience of snowsports for young people el Snow Centre. and instruction in skiing and snowboarding with qualified instructors. g and developing as individuals through the Life-Skills programme g sessions on independence, responsibility, confidence and self-esteem. o areas outside of London, providing new sporting experiences. e to other youth groups and young people from across London, ng territorial bias in young people. and certificates - Lasting record of achievement and experience. ted outcome via AQA. amp staff team management, full risk assessment available. unity to progress to the Snow-Camp Graduate Programme.
* Prices do not include Snow-Camp costs which are covered by our own fundraising. Some bursaries exist for these courses - please call to discuss.
EXCEL
✻ Advanced training and instructio Instructor or Trainee Instructor q ✻ 7 day programme at Hemel Snow focus on teaching snowsports to ✻ 1 day snowsports programme at on riding a new surface ✻ Life-Skills programme includes si fundraising, working with young snowsports teaching. ✻ Experience of a beautiful and dra and travel overseas in a week’s lo ✻ 20 hours shadowing qualified ins ✻ Final peer to peer lesson assessm ✻ 3 Star hotel accommodation. ✻ Exposure to other youth groups addressing territorial bias in youn ✻ Significant time away from inner on the future. ✻ Final Awards Event – Level 1 Train ✻ Snow-Camp staff team managem ✻ Opportunities for employment w students on Snow-Camp London ✻ Opportunities to progress onto t well as work placements in the s
Course Length: 12 months fulltime (30 hrs a week) Course Venue: Hemel Snow Centre A P P ER EXNC T I EC ELS H I P and various London based work placements ✻ Snow-Camp Apprentices will be a Accreditation: NVQ 2 in Activity activities and placements and ge A D UAT E Expansion Youth Forum Leadership, BASI 1, Ski justTechnician consumers of qualification. our services. The Experience of links working alongside rogrammeSnow-Camp’s at a Hemel Snow Centre developing qualification vision is to expand snowsports skills The Snow-Camp Youth Forum (SCYF) SCYF develops✻and maintains snowsports sessions during all Sno alified instructors. Level: programmes across cities in the UK. provides young people with an Advanced between Snow-Camp’s management SC Graduate, SC Excel). kills sessions focusing on vocational opportunities within the ski Dates: July 2015 Various staff work etc) experience placemen beenabout running since opportunity in 2014 / July team (Board of ✻ Trustees, y – workingGlasgow a season,has learning being a ski2012, technician, working at ski to get more involved ✻ Experience of working at nationa 5 available and the young people slopes in the andUK. recent pilots in Cardiff and Leeds/ Snow-Camp’s work. We arePlaces: passionate Snow-Camp Show, Freeze Festival and others. o areas outside of London, new sporting experiences. Completed Excel Bradford have been very successful. about giving young peopleRequirements: a voice supports. It is run by its technician quali ✻ entirely A ski/snowboard exposure to other youth groups and young people from across London, & Aged 16-20 ✻ Skills and learning and committed to empowering young members, with Snow-Camp staff for employabilit ng territorial bias in young people, developing cross borough friendships. financial planning, health and saf National Apprenticeship and certificates - Lasting record of achievement and experience. people to become creatorsSalary: and not attending for support. ✻ A BASI (British Association of Sno ted outcome via ASDAN. wage structure applies Snowboarding qualification. amp staff team management, full risk assessment available. ✻ Designed for individuals who wish unity to progress onto the Snow-Camp Excel progamme. career in the snowports industry. JUN
JUL
AUG
SEP
OCT
NOV
DEC
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
Opportunities for Work Experience Placements
FIRS T TRAC KS
G R A D UAT E
EXCEL
Employment with Snow-Camp Programmes
A P P ER EXNC T I EC ELS H I P LONDON
SNOW CAMP MAG 2015 // 09
SEP
Expansion
Of
Snow-Camp Glasgow entered the
programmes and in the Youth Forum.
is also now employed by our industry
2013/14 programme year with a lot to
This year four young people travelled
partners Ellis Brigham, at their Glasgow
live up to after the maiden-year success
out to Aosta and have returned
store, as he builds on his ambitions.
of Snow-Camp’s second city! However,
with a hunger for more snow sports
This year we hope to see more
all involved worked hard to make the
and a potential career in the future.
instructor qualifications being obtained
past 12 months even bigger and better,
Michael, a Snow-Camp Glasgow
with some extremely dedicated young
as well as managing to accomplish
Ambassador, has already made major
people going above and beyond
some major milestones along the way.
strides towards forging a career in the
to work towards their dreams of
A total of 205 young people came
industry by obtaining a PSIA Level 1 Ski
instructing in Canada and Japan in
along to our 2-day Beginner Prog-
Instructor’s qualification in Aviemore
years to come. Both Conner McKee and
ramme at Bearsden Ski & Snowboard
this spring, after which he spent 3
Kirsty McCallum have shown impressive
Club with 35 of these young people
weeks working with the Aviemore
commitment to their causes and are
moving onto the Graduate Programme.
School of Snowsports. He returned
making strong positive impressions
Again, young people from the Glasgow
with glowing reports of his attitude and
in the snow-sports industry and the
operation were invited onto the Italy
professionalism, and all at Snow-Camp
third sector to bolster their efforts.
trip, alongside the London group,
look forward to seeing his snow-sports
We also look forward to building the
based on their efforts within the two
career flourish in the future. Michael
programmes on offer further, with
010 // SNOW CAMP MAG 2015
O
Glasgow-Update
Our
Programmes
potential to expand opportunities for
Dougie Crawford Race fundraiser back
imagined and twice as busy! Our
work experience with key industry
in October along with Project Manager
young people are really showing their
partners as well as running our first
Will and, although they weren’t among
potential, and with the support and
Scottish residential course.
the fastest, they did the charity proud!
interest from local youth groups we can
Snow-Camp Glasgow now has its
We hope to be naming more patrons
only hope for further success and more
very own office premises! The second
for the Scottish operation this year.
talented individuals being discovered.
Snow-Camp office to open in the UK
Snow-Camp Glasgow would like to
Hopefully now with a base to work from
is located in Cumbernauld and acts as
thank the Big Lottery Awards for All
our operations can continue to go from
a hub for the project’s administration,
Fund, The Robertson Trust, Ross &
strength to strength, and we will really
a meeting place for the Youth Forum
Liddell, East Dunbartonshire Council and
see a positive impact on the lives of
and an equipment store and workshop.
all who have helped us over the year.
young people in Glasgow.”
Please pop in to see us sometime and
Will would also like to thank the Youth
Our work relies on the support of
get more info on the work we do!
Forum members for their support over
many individuals and organisations in
Finally we were honoured to welcome
the last year and all volunteers who
Scotland who believe in what we do. If
Dougie Crawford as the first patron for
have given up their time for Snow-
you feel you can help or want to know
Snow-Camp in Scotland. Some of the
Camp. Will said, “This year has been
more, please get in touch with Will at
Glasgow Ambassadors took part in the
more successful than we could have
will@snow-camp.org.uk.
SNOW CAMP MAG 2015 // 011
Snow-Camp strives to ensure our
that have been hard, but Snow-Camp
Kieran and Conor both graduated
programmes are accessible to as
has shown me that if I don’t give
in 2014 and gained their Level 1
many young people as possible. Our
up I can achieve new qualifications
Snowboard Instructor qualification.
Bursary Fund covers the full cost of
and experiences. Going to Italy was
They both returned to Snow-Camp
participation on our programmes and
amazing and has shown me what
this summer to teach our new cohort
is made available to youth projects
it is like to get out of London. I also
of young people starting out learning
with very low funding capacity and to
feel more confident, as I have been
to ski and snowboard with Snow-
inner-city young people who through
standing in front of groups instructing,
Camp and have joined the Snow-
their own initiative have found out
which I didn’t think I would be that
Camp Youth Forum. Kieron and Conor
about Snow-Camp.
good at at the start. Thank you again!”
have proven to be excellent role
Each bursary of £2,000 enables one
Kieron Roberts, Age 17
models for the charity.
young person to complete the Snow-
Streatham Youth Centre, Lambeth
Camp programme journey over one
“In my local area there is not much to
life-changing year, enabling them to
“This experience has changed me as
do. I am lucky to have my youth club
gain an accredited Ski or Snowboard
a person. Being out on the mountains
who put a small amount of activities on.
Instructor qualification and make positive
makes me feel free and is so different
There are gangs around my area but I
decisions about their relationships,
to anything at home. Snow-Camp
try to avoid them, which is hard. This is
further education and employment.
has made me motivated to pass the
why it is so great to have Snow-Camp,
course, and I can use this to help me
and it gives me a focus and something
sort out other areas of my life that
to do. Snow-Camp is my first experience
aren’t going too well. Thank you for
of snowboarding and I love it so much! I
giving me this opportunity and giving
have learnt a lot on the courses like how
“Thank you for supporting me through
me something positive to look forward
to snowboard regular and goofy. I know
this course. I have learnt so much
to each week.”
how to use the ski drag lift and tried
about myself from Snow-Camp. In the
Conor Russell, Age 19
“the box” which I fell off! It was still fun. I
past I have given up on many things
St Andrews, Westminster
have also made some new friends from
FEEDBACK FROM OUR YOUNG PEOPLE:
012 // SNOW CAMP MAG 2015
Bursaries 2014/15 Bursaries for 2014/15 have generously been granted by: Armajaro Asset Management different
Dare 2B
the year Deana
areas of
Myles Robinson Memorial Trust
will be working
London
SIGB – Snowsport Industries GB
alongside
which is
Ski Safari
Snow-Camp
different to
Miles Kemp Trust
staff planning
what I am
The Salters Company
and instructing
used to.
Jock Russell Memorial Fund
our snow-
Samworth Foundation
sports sessions
“I want to
Snow-Camp Board of Trustees
say a big
in addition to working
thank you
at national
to Ski Safari,
snow-sports
as without this bursary I wouldn’t
events and undertaking various
be able to complete the course.
work placements within the
I will be able to become a Level 1
industry. Deana is an outstanding
Snowboard Instructor which would
ambassador for the charity as a
be amazing! It has been the most
result of the support she received
positive experience for me!”
via the Bursary Fund.
Deana Irwin, Age 16 Castlehaven Youth Project, Camden
To find out more about the SnowCamp Bursary Fund or if you
Deana is now employed by
would like to support a young
Snow-Camp as part of our full-time
person, please email Rachel Cruz
Apprenticeship Programme and is
at rachel@snow-camp.org.uk or
working towards her NVQ Level 2
phone the Snow-Camp team on
in Activity Leadership. Throughout
01273 241 383. Thank you.
SNOW CAMP MAG 2015 // 013
Having been inspired to launch an apprenticeship programme by SkillsActive, and with a solid partner in Youth Force supporting the initiative, Snow-Camp launched its very own Snowsports Apprenticeship Programme in 2013 which enabled four young graduates from the Snow-Camp programmes to join our team in a full-time role for a year. The lucky candidates – Charlie, Aaron, Stephanie and Chloe – spent varying lengths of time with some of our key partners including Ellis Brigham, Skiworld, Skiweekends, Pure Powder and The Snow Centre; gaining invaluable work experience whilst studying for an NVQ Level 2 Activity Leadership Qualification and supporting the delivery of all SnowCamp programmes. Now well into its second year, the new apprentices – Jonjoe, Deana, Wesley, Jasmine & Nadir – are currently enjoying placements both in resort and in the UK with our key industry partners, so be sure to keep an eye on our website and social media channels for updates! We sat down with Chloe Lincoln-Todd to ask her about her experiences on the 2013/14 Apprenticeship Programme:
014 // SNOW CAMP MAG 2015
Q: How did you feel when you found
Q: And you worked for Skiweekends
could offer me work to continue with
out you were on the Apprenticeship
during your placement also?
the company. I was successful in
Programme with Snow-Camp?
A: Luckily enough, I got the opportunity
securing a full-time role working in
A: Once I found out I’d got a place on
to go do a 2-week mini-season in
the HR department as a Recruitment
the Apprenticeship Programme, I was
Méribel with Skiweekends. I had to
Administrator. It was sad to finish the
really surprised! It was really exciting
cover every job in the hotel from being
year on the Apprentice Programme
and I just couldn’t wait to get started!
a chef, cleaner and waitress. It was a
and continue by myself, but I’m
great experience, and it helped me
extremely thankful for all Snow-
Q: Did you help with the running of
get a better image of what season life
Camp’s support.
the Snow-Camp programmes?
was like. I learnt that it isn’t all fun and
A: All Apprentices helped with the
games; there is a lot of hard work and
Q: Do you feel you changed as a
running of the programmes, such as
you must stay focused if you want to
person during your time on the
assisting on the slopes and running
do well. Going to a different country for
Apprenticeship Programme?
the life-skills sessions – although there
two weeks, by myself and not knowing
A: Yeah, I do feel like I have changed
were times that I ran the whole day by
anyone, was a difficult experience but it
as a person. I feel like I grew up and
myself with Lara’s support. I enjoyed
helped me gain more confidence
became wiser and more responsible.
when I had to run the programmes, as I
and responsibility.
I feel that Snow-Camp has helped me
liked being in charge, and I was proud
learn the real meaning of a work ethic Q: How has the Apprenticeship
and the standards of work. I honestly
Programme benefited you?
couldn’t imagine myself and how I
Q: What did you get up to during your
A: I have learnt how to conduct
would be if I never got involved.
work placement at Skiworld?
myself in the world or work, and it
A: During my time at Skiworld, I learnt
has taught me to have faith and stay
Q: What would be your top tips for
much more than I expected. I worked
determined when wanting to achieve.
future Snow-Camp Apprentices?
in HR and Marketing. I had a lot of
I have gained skills that I can adapt
A: Don’t come out of the
responsibilities, such as liaising with
and use in the future, and I have
Apprenticeship in the same position
employees, updating the website
finally got a plan of where I would
you went in. The harder you work, the
and databases and attending coach
like my life to go!
more you achieve! If you put in 100%,
of myself for actually doing so.
departures to send off employees for the
then you’ll get it back; don’t expect
coming season. I also helped with the
Q: What have you been up to
opportunities to pop up if you haven’t
new 2014/15 Skiworld brochure. It was
since finishing the Apprenticeship
worked for them.
a long process, but both departments
Programme?
taught me a lot about the snow sports
A: Towards the end of my placement,
Remember everything you learn, and
industry and what jobs are available.
I approached Skiworld to see if they
put it into PRACTICE!
SNOW CAMP MAG 2015 // 015
Snow-Camp Patron Warren Smith is
about being chosen for his academy.
one of Britain’s leading professional
First Tracks beginner programme in July 2013. I had never put skis
free skiers and an internationally
WS: I support Snow-Camp because
on before or even thought of trying
qualified Performance Coach and
it brings new opportunities to people
skiing. I was really lucky and thankful
Instructor. Warren has offered a once-
that would not normally have access to
to receive a bursary from the Myles
in-a-lifetime placement for Snow-
snow sports. I feel very lucky to have
Robinson Memorial Trust who paid for
Camp Apprentice Jonjoe Boulter from
gotten into skiing growing up, and if
my training with Snow-Camp, which
Hackney, to train with the Warren
I can provide opportunities through
took me from a beginner skier all the
Smith Ski Academy in January 2015.
what we do for other people, then that
way through to a Snowsport England
The course is for 9 weeks with
to me is a really good reason as to why
Level 1 Instructor.
residence in the prestigious resort
we would want to be involved.
I had never been to the mountains
of Verbier, Switzerland. Here Jonjoe
Jonjoe, so I remember meeting you
before the Snow-Camp Italy residential
will complete his BASI Level 1 and
last year at Hemel on the Snow-Camp
in April 2014. This is when I saw the
Level 2 programmes to become a fully
Graduate course. How did you first
mountains for the first time and I knew
qualified ski instructor.
get involved with skiing?
straight away that this is where I want
Warren met up with Jonjoe in London to find out more about him and to talk
016 // SNOW CAMP MAG 2015
to be! I then applied for the SnowJJ: I’d started skiing on Snow-Camp’s
Camp Apprenticeship Programme
snow and the start of the course in January 2015. I’m really excited! Have you got any questions? JJ: Yeah, I have a few questions. What would a normal day out in Verbier, Switzerland, be like for me? WS: Very different to being in London! We get up early and head onto the mountains. On the course you will do a lot of technical and teacher training, along with video analysis with a lot of team building within the group. Over the course of the winter you will understand the key principles of teaching skiing and becoming a ski instructor. JJ: Cool! What draws you to the mountains? WS: Being at altitude and having that perspective to look across the mountains; there is something incredible about it, and it’s an amazing thing to be part of. In terms of being one with nature, it can really motivate you to achieve more. So what are the main aims you want to get out of this experience? where I have been studying for an NVQ
I am so excited and thankful for this,
in Activity Leadership, working as part
as I would have never had this chance
JJ: With Snow-Camp I have not only
of the staff team on the Snow-Camp
without you or Snow-Camp. What are the
found a hobby but a passion and a new
programmes and undertaking a work
next steps for me after today?
lifestyle. I am really looking forward to
placement at SkiPlex.
the challenges and new experiences WS: I am going to get you along to the
ahead with the Ski Academy! My dream
WS: So as you know, what I want to do
Telegraph London Ski and Snowboard
is to be able to gain a BASI Instructor
is offer a place up at my Ski Academy
Show. You will be involved in
Qualification so that I can travel the
and for you to train with us on our BASI
shadowing some of our teaching and
world and see new places.
Level 1 and Level 2 courses to become
you will sit in on our video analysis
Thank you! I am really looking forward
a ski instructor. So you will be living in
centre. And then let’s go back to my
to this whole experience – I can’t wait!
the resort of Verbier, Switzerland, for
home town and get some skiing in
9 weeks during January 2015. How
together at Hemel Snow Centre where
If you want to get involved and support
does that sound?
I learnt to ski; it’s a fantastic indoor
Warren in this initiative, or if you
snow centre. I will also talk to you
happen to be in Verbier and can offer
JJ: When Lara told me I couldn’t believe
about physiology and biomechanics
accommodation or donations, please
it! To have this opportunity is so amazing!
to get you tuned up and ready for the
contact lara@snow-camp.org.uk.
SNOW CAMP MAG 2015 // 017
WORKING IN PARTNERSH “In an increasingly urban society, it is
personal responsibility and leadership
snow slopes, play an increasing part in
imperative to offer young people an
qualities are the benefits of the mountain
the provision of sports facilities in urban
activity that develops their initiative,
experience. Thus, skiing fulfils a need
areas, opening up opportunities to
individuality and courage. In the
which is fundamental, and the importance
many more children which were almost
mountains, the skill and determination
of such a challenge has never been so
unattainable in the past.� The Skiers Trust
of the individual are pitted against the
urgent as it is today. Skiing is no longer
elements, and therein lies the attraction
restricted to snow-rich areas. Artificial
A long-term partner to the charity
and challenge. Aspects of self-discipline,
ski slopes, and more recently indoor
has been The Snow Centre at Hemel
018 // SNOW CAMP MAG 2015
HIP WITH Hempstead. Based just outside of
Apprentices Aaron and Charlie. With
Ian Brown, Managing Director at The
London, the dedicated indoor Snow
The Snow Centre’s excellent location
Snow Centre, says, “We are delighted to
Centre has offered the perfect base to
based just 45 minutes from our pick-up
support the Snow-Camp programmes,
run Snow-Camp’s London programmes
in London, the slope serves as a perfect
and it has been a pleasure to watch
including their First Tracks course,
base to run our London programmes and
many of the participants graduate and
Graduate Programme and Excel
also serves as the base for one of our
indeed go on to become instructors here
Programme. The Centre has also offered
key fundraising events of the year, the
at the centre.”
work placements for two of the 2013/14
Snow-Camp Rally.
See our work with BASI overleaf >>
SNOW CAMP MAG 2015 // 019
Supporting Young People With >> Continued from previous page.
Now well into the 2014/15
directly, but it also brings BASI’s
Since 2013, BASI (British Association
programmes year, new apprentices
name and activities to the attention of
of Snowsport Instructors) have been
Jonjoe Boulter, Nadir Chentoufi,
Snow-Camp’s own extensive network
supporting the charity by sponsoring
Wesley Monteiro, Deana Irwin and
of stakeholders, increasing awareness
four young people through their BASI
Jasmine Jones will receive the BASI-
for BASI. So it’s a great mutually
Level 1 qualifications. Working closely
sponsored Level 1 course places in
beneficial relationship which we are
with Pete Gillespie at the Hemel
either Snowboarding or Alpine Skiing,
proud to be part of.”
Snow Centre, BASI sponsored the
and like the apprentices that have
Snow-Camp continually benefits from
Level 1 course places, and The Snow
gone before them, Snow-Camp will
some incredible support from a wide-
Centre supported the young people
keep you regularly up to date with
ranging list of partners from across
with free slope access and class
their progress via their website and
the snow-sports industry including
shadowing hours. Aaron Minto and
social media channels.
SIGB (Snowsports Industry of Great
Stacey Pender (who both now play
Tania Alliod, BASI’s Membership &
Britain), Ellis Brigham, Skiworld,
key roles in the Snow-Camp Youth
Marketing Manager, commented:
Ski Safari, Ski Weekends, Dare 2B,
Forum) were the first Snow-Camp
“BASI is delighted to be working
Pure Powder, Snow Chateaux,
young people to secure their Level
with Snow-Camp to deliver this
Salomon and many more. Each
1 course places, followed by Charlie
development opportunity for young
organisation plays a huge part in
Barfoot and Aaron Kallo-Rose, two of
people. BASI’s sponsorship of Level
promoting the charity’s activities and
Snow-Camp’s first Apprentices in the
1 course places helps support the
in particular their key fundraising
2013/14 programme year.
Snow-Camp youth programme
events throughout the year.
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OUR Apprentices take on a Chalet cooking course Skiweekends are delighted to continue
chalet maintenance and budgeting
Skiweekends is also supporting Snow-
their support of Snow-Camp, and last
while also getting to experience
Camp’s Alpine Challenge by providing
month six members of the Snow-
shopping in French supermarkets!
a booking service for all participants,
Camp apprentice scheme joined
Most of the apprentices will do
and assisting with logistics at the event.
the Skiweekends Chalet Host and
a 2-week work placement with
Skiweekends provides flexible short-
Cookery Course. They spent a week
Skiweekends during the coming winter,
break ski holidays in 23 resorts in
in Skiweekends’ Chalet Gourmets in
in their hotels and chalets.
Europe with flights from 17 UK airports.
Morzine, learning everything you need
Dan Fox, Managing Director of
They offer something for everyone,
to know to be a ski chalet host.
Skiweekends, said: “It is great to
from catered chalets to luxury 5
The comprehensive course teaches
provide an opportunity for these
hotels, providing a tailor-made service
participants essential catering skills,
youngsters to learn something new
for individuals or groups. For more
giving them a repertoire of three-
as well as experience life in the
details visit www.skiweekends.com.
course menus to prepare and serve
mountains. We know from experience
for groups of up to 20 guests. As well
that the Snow-Camp apprentices are
as this course participants study for
hard-working and dedicated, so we
a qualification in food hygiene, and
benefit greatly from their input on
receive training in house-keeping,
work experience.”
022 // SNOW CAMP MAG 2015
50 YEARS OF THE WORLD’S GREATEST HELI SKIING
Photo of CMH Gothics by Topher Donahue
CMH pioneered heli skiing in 1965 and are celebrating their 50th anniversary this winter. With CMH Heli Skiing you can explore the interior of British Columbia Canada – the mecca of heli skiing – with the most experienced heli ski operator on the planet.
Book in confidence with the experts Pure Powder – the UK’s largest heli skiing specialist with over 36 years of experience.
For more info visit www.purepowder.com/cmh.cfm
At Snow-Camp we are committed to being able to effectively demonstrate the positive impact of our programmes on the young people we support. Since we started Snow-Camp, we have worked in partnership with more than 200 youth organisations, from youth services to small independent youth projects and from national youth programmes to inner-city schools. Motivating young people to engage is half the battle with successful youth work. Snow-Camp has proven that snow sports have a strong enough appeal to ensure “hard to reach� young people want to engage with our programmes, enabling us to support more than 4120 youth-at-risk on a constructive journey of programmes to date.
024 // SNOW CAMP MAG 2015
025
Snow-Camp Patron Jenny Jones sat
and seeing all the crowds of support.
What are some of the crazier things
down with the team recently to reflect
It really felt like a special moment and
you’ve been asked to get involved in
on the past 12 months and to chat
brought home to me that whatever
since the Games?
through what’s in store this winter.
happened in that following week, I had
JJ: Racing around a track on mini
made it this far and should be proud
motorbikes with James Corden and
of that.
co. on A League of Their Own. I was
What were some of your best memories from Sochi? Besides the obvious medal-
also asked to cook on MasterChef,
winning moment, of course!
How has life been since the Games?
which I politely declined as cooking is
JJ: The opening ceremony was
JJ: The following 4 months were a
not my forte!
awesome. I was really excited by this
total roller-coaster. It was an amazing
as it is quite a major part of the Games,
but quite a crazy experience – lots
What are your career plans for the
and we potentially weren’t going to
of TV appearances and meeting tons
next year or so? Are you still looking
be able to attend as our training day
of new people both in front of the
to compete?
was the next day. However, the Team
TV and behind the scenes, as well
JJ: I hope to enjoy a winter of riding
GB organisers made it happen for
as very accomplished athletes from
powder and collecting some nice
which we were so grateful. It was such
other sports. Visiting lots of schools
action shots and a few video clips. I
a cool experience walking into this
and meeting children who had been
also will still do some competitions,
huge stadium with fellow members of
inspired by the slopestyle at the
but not as many as the past few years.
the team from all of the winter sports
Games was awesome.
Although the Olympics has come
026 // SNOW CAMP MAG 2015
We’re delighted to have you involved
given such a great platform at the
as a Patron. How long have you been
recent Winter Olympics. In my new
a supporter of Snow-Camp?
role as Patron, I’m looking forward
JJ: I have been a supporter of
to working with Snow-Camp to make
Snow-Camp for around 5 years so far,
this happen!
and have enjoyed seeing the charity develop and expand its fantastic work.
We heard you were keen to get a
As a snowboarder I love the way
Snow-Camp Bristol off the ground –
Snow-Camp uses my sport to support
why is that important to you?
young people who wouldn’t ever get
JJ: This is massively important to
the chance to get involved in snow
me as I can see how Snow-Camp has
sports – and beyond that, to enable
been such a positive influence on
them to gain access to employment in
those in London and Glasgow, and I
the snow-sports industry. It is a great
think it could do the same thing for
vehicle for developing confidence
young people in Bristol. We have some
and life experiences, showing that life
great dry-slope facilities nearby, and
has a lot to offer and it’s theirs for the
it will be great to introduce young
taking; you have the ability to go out
people to snowboarding and also grow
there and be successful.
participation in sport in Bristol.
What do you hope to bring to the
Any advice for the young people that
charity in your role as Patron?
Snow-Camp support?
JJ: I’m stoked to be coming on
JJ: Above all else, enjoy every
board as a Patron at this key time
second you’re on the snow! Snow
in the charity’s life, as the Snow-
sports offer so much more than just
Camp team seek to expand their
a sport. Snowboarding for me is a
programmes to other cities in the
lifestyle choice, and the industry is so
UK. I hope I can play a positive role
well connected in the UK that there’s
in this next phase, as I am committed
so much to offer young people just
and gone it doesn’t mean I want to
to seeing positive opportunities
getting into the sport in terms of job
suddenly finish, as snowboarding is so
for young people in snow sports,
opportunities and courses to help with
much than the Olympics. after11:54 snowboarding now Camp 80more x 170 Landscape:Layout 1 especially 25/9/14 Pagewas 1
www.ellis-brigham.com www.snowboard-asylum.com follow us on
personal growth. Enjoy every second!
#loveskiing
SNOW CAMP MAG 2015 // 027
028 // SNOW CAMP MAG 2015
Jamie Barrow has recently been inspiring rounds of young people coming through the Snow-Camp London programmes. We caught up with Jamie to chat about his life in the fast lane.
What have you been up to recently?
What appealed to you about
JB: In January 2014 I went to the
becoming involved in Snow-Camp?
frozen lake in St Moritz, Switzerland,
JB: I chose to support Snow-Camp as
to test out some electric jet engines
snowboarding changed my life, and
to see how fast we could go with
the London Programme uses skiing
them. No one had ever tried it on a
and snowboarding to help change the
snowboard, but I wanted to give it a
lives of other young people. Being only
go. We set a speed of 80.6kph, which
22 myself and the achievements I have
was very impressive coming from just
made, I will hopefully be able to inspire
electric-powered fans.
the kids to push themselves in the
During the downtime, I also broke the
sport and in their career.
world record for begin towed behind a vehicle. With the one and only run we
What’s in store for you for the
did we set a speed of 111kph.
2014/15 winter season?
How did you get into your specialism of
Most recently over the summer I have
JB: This year is going to be a busy
being Britain’s fastest snowboarder?
been training a lot in the gym and
one for me, as on top of being towed
JB: After I had a very serious
having physiotherapy to strengthen
behind a plane I am hopefully going to
back injury during a boardercross
up my back to be in the best possible
be breaking the British record again
competition, I had to unfortunately
shape I can be for my future stunts.
and will hopefully break the 100mph
drop out of the British team. The
barrier. As well as this I am hoping to
doctors told me that I would not be
We hear you’re planning to be towed
do another video with the jet engines
able to snowboard again, which was
behind a plane! Are the rumours true?
showing what you can do with them,
devastating to me. After a few weeks
JB: Yes, the rumours are true. I will be
for example riding powder and even
of not being allowed to do anything
towed on my snowboard by a plane
going up-hill to access new areas. I will
I decided I wanted to find a way that
towards the end of January. The plan is
also be continuously trying to find new
I could go back to doing what I love,
to have a wakeboard-like rope attached
ways of pushing myself.
and push myself to a high level. I
to the plane and I’ll hold onto it as it takes
therefore decided I would set the
off and until it needs to fly away. No one
And lastly, what tips would you give
British snowboard speed record. The
has ever tried it before on a snowboard,
to the young people coming through
reason for this was that all I would be
but I am sure it will be good fun.
Snow-Camp’s programmes?
doing is going straight down a smooth
JB: The tip I would give to young
track and it was only going to last 20
What do you do when you’re not
people coming through the Snow-
seconds or so. I knew it was going
breaking new records?
Camp programme is stick at it.
to be painful but as it was over such
JB: When I’m not breaking records,
Snowboarding and skiing I find is the
a short period of time I knew I could
as well as working with Snow-Camp,
most fun sport out there, and to be part
put up with the pain. So, in April 2013,
I work as an Athlete Mentor with
of it is truly amazing. It’s not all as easy
I went and set the British snowboard
Sky Sports Living For Sport. I go into
going as it may seem, there will be
speed record of 151.6kph (94.2mph).
schools all round the UK telling them
hurdles in your way, but if you love it
After this I was hooked and wanted to
my story, showing them my stunts and
and stick at it you won’t regret it.
find other ways of pushing myself and
working with them to increase their
to prove that despite what the doctors
confidence and do what they love. I
said I am still able to do it, even if I am
love what I do as it allows me to inspire
in a bit of pain.
the younger generation.
SNOW CAMP MAG 2015 // 029
JET POWER SNOW BOARD SPEED RECORDS Snow-Camp ambassador Jamie Barrow ( jamiebarrow.com), Britain’s fastest snowboarder, set his most recent record for the fastest speed on a snowboard while being propelled by electric jet engines (as you do) on the picturesque frozen lake at St Moritz in January. The jet engine record attempt was
we could even start a new sport!”
As Britain’s fastest snowboarder
carefully planned for months after
“I’m really happy with how it went. We
he was the perfect person for the
Jamie was contacted by Adam
were aiming to hit 80kph with the jet
challenge and it was the most
Contoret from DreamScience, the
pack so it was great to achieve that,”
extreme test yet for our new Yeti
inventor of the jet engines. Adam had
said Jamie. “Everything was perfect on
GPS Snowsports Wristop,” said Arron
seen videos of Jamie’s previous speed
the day. The weather was very cold but
Duddin, Co-Founder of Delazify.
records and thought Jamie would be
clear first thing in the morning, which
While waiting for the electric jet engine
the ideal person to test the jet engines
helps as it makes the snow faster and
batteries to recharge, Jamie mentioned
out to their full potential.
keeps the jet engines cool.”
that there was a world record for being
“When I first came up with the idea for
Jamie’s efforts are supported by relevant
towed by a vehicle. Christiano Luminati,
the jets I knew Jamie would be perfect
sponsors including Delazify, who
head of pisting in St Moritz, said he had
for testing it out, and we had to find out
manufacture a recently released snow
a Mitsubishi Evo that he could use to
how fast someone could go with them,”
sports wristop which can tell you where
tow Jamie with. Within a few minutes,
said Adam. “There are still further
and when you are on the mountain.
they had tied a rope to the back of
developments that I can do to improve
“When Jamie first floated the idea of
the car and had given it a go. Jamie
them moving forward, and they can
him being strapped to a jet engine to
reached a top speed of 111.8kph on the
then be used for other sports. Perhaps
go snowboarding, I had to be involved.
first and only run.
030 // SNOW CAMP MAG 2015
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SnowCamp Full Page v3.indd 1
19/09/2014 09:39
THE HEART OF THE ALPS
Morzine is one of the top resorts
The first area links the resort over
traditional chalet-style architecture,
in the Alps for a reason. It is one of
to neighbouring Les Gets on the
Morzine has a great selection of
the longest-established resorts in
slopes of Mount Ranfolly, between
accommodation, with nearly 50 hotels,
the French Alps, and it sits at the
the two villages. The trails here are
and a reputation for excellent dining in
very heart of the giant Portes du
largely easy or intermediate level,
its many restaurants along with great
Soleil region which brings together
down through the densely forested
après-ski and partying. At the end of a
a dozen ski centres on each side of
slopes. The second sector consists of
day on the slopes, the terraces fill with
the French/Swiss border, all on one
Super Morzine and Avoriaz. Rising to
party people kicking back with a glass
lift pass. For Brits it’s also one of the
2466m, it is known for its long slopes
of vin chaud while the resident DJs
easiest resorts to reach from the
and areas of splendid isolation. Two
provide a killer soundtrack!
Channel or from Geneva.
new high-speed chairlifts have been
The resort’s “Paradis” après-ski bar and
Morzine’s skiing is spread across two
installed in this sector ready for the
club will be reborn this winter under
similar-sized sectors which together
coming season making getting up the
the new ownership of Rude Chalets,
offer almost 300km (nearly 200m)
slopes faster still.
promising rockin’ après-ski parties with
of trails served by nearly 100 lifts.
Rich in French ambience, with
live bands and Ibiza-anthem-style club
032 // SNOW CAMP MAG 2015
New Chocolate Boutique
nights with resident DJs. The Paradis
descent across
club with its legendary boogie nights
the pistes.
dance floor has a colourful history, as
Or you can try
it was previously run by a 70-year-old
ski-joëring –
lady who made her fortune dancing in
when you’re
the Moulin Rouge!
towed behind a horse on your
This winter Morzine will open a chocolate boutique promising chocolatey aromas which will waft into the street. Eric, the master chocolatier who will be running this new attraction, says that the quality and tradition of his products is of the utmost importance. All of his ingredients are sourced from fair-trade-producing artisans, and everything is hand-made in-house. In short, it will be a paradise for chocolate lovers and foodies in general! For children aged five and over, Eric will run two workshops in his shop. The first will allow children to see him in action and taste his chocolates; the other will teach them about the process of making chocolate, and how to become a master chocolatier themselves. They will even have the chance to leave with what they’ve made.
Haute-Savoie (after Lac Leman and Lake Annecy) is a novel experience in an exceptional
Not Just Skiing And Boarding
skis (don’t worry,
There’s plenty to do off the slopes.
they don’t go
Tobogganing takes place in the
that fast). There
evening, once the skiers have
are two courses
deserted the pistes. Participants
for adults, one
head to the summit of the Pleney
from Morzine to Dérêches, the other on
Mobilboard Morzine is a Segway tours
gondola equipped with toboggans and
the plateau of Seraussaix.
centre that offers winter tours on the
headlamps, and set off down a thrilling
Ice diving at the third biggest lake in
famous two-wheeled machines.
spot with a stunning landscape – or for a more leisurely pace,
SNOW CAMP MAG 2015 // 033
SNOW-CAMP ALPINE CHALLENGE
and raised over £40,000 for Snow-
first time, we are able to offer a range
Camp’s work which meant Snow-
of flight, hotel and transfer options to
Camp were able to employ five young
suit everyone – making it as easy as
For over 6 years now, Snow-Camp
people through the Apprenticeship
possible for you to attend.
have been setting the Portes du Soleil
Programme for a full year – training
To find out more about this year’s
ski area alight with our unique 2-day
them for future employment across the
Alpine Challenge, and to register
Alpine Challenge endurance event
snow-sports industry at the end of their
your team, head on over to www.
designed to give your team a skiing
Apprenticeship.
snowcamp.org.uk/alpinechallenge.
and snowboarding experience you will
Snow-Camp Director, Dan Charlish,
never forget!
said, “This unique event has been
Held in Morzine each year, the event
a huge success year-on-year. We
challenges your team of four riders to
added even more checkpoints last
clock up 150km+ of GPS-tracked skiing
year, and on top of the mountain
or boarding over 2 non-stop days
hike, a sledge relay ensured the 2014
On 15 September 2013 the first ever
across the 15 resorts of the massive
Challenge was the toughest yet! As
Virgin Kitesurfing Armada (VKSA) set
Portes du Soleil ski area, navigating
always, the atmosphere was fantastic
a new world record for the “Largest
to 25 checkpoints across each of the
with all the teams enjoying the level
Parade of Kitesurfers” ever, with 318
15 ski resorts! The team that clocks up
of competition and experience of
kitesurfers – including Sir Richard
the most kilometres and successfully
navigating around 15 resorts and
Branson himself – completing the
visits the most checkpoints wins! It’s all
hundreds of kilometres of pistes.”
mile course at Hayling Island on
about strategy, stamina, teamwork and
The Alpine Challenge returns on 12–15
the south coast. After setting the
good fun!
March 2015, and this year is benefiting
record, kitesurfers set off on an epic
With over 80 participants last year, the
from our new partnership with Ski
downwinder from Hayling Island to
2014 challenge broke record distances
Weekends. This means that for the
Lancing 46 miles away, to raise as
034 // SNOW CAMP MAG 2015
VIRGIN KITESURFING ARMADA
much money for Snow-Camp, the RNLI
an international event with a second
ever! With a whole heap of snow-
and Virgin Unite as possible! The event
world record in the bag set in Tarifa
sports prizes to be won, plus the
raised over £70,000 for charity, an
(Spain) in August 2014, we want to see
chance to attend the official après-ski-
unbelievable result for the first attempt!
Kitesurfing Armadas running in other
themed after-party as part of the event,
With the successful format now in place,
locations around the globe – get in
you don’t want to miss this!
the VKSA is reaching for new heights
touch if you can help, and see you at
With almost 350 miles of tarmac standing
from 2014 and beyond. With more riders
the next Armada!
in your way, five slopes to ride in total
set to break the world record once
For more info, check out www.
and 30 minutes maximum at each slope
again plus an action-packed weekend
kitesurfingarmada.org.uk.
to ride as many runs as possible (totalling
festival of kitesurfing now set to take
up to 2 hrs 30 mins of FREE slope time),
place every year, the event offers
this is no easy challenge!
SNOW-CAMP RALLY
All five of the country’s indoor snow
live tracking of the kitesurfing and kite
Have you ever thought about
to themselves at the crack of dawn,
movie screenings, pro kiter demos,
completing an epic road trip to ski or
before moving on to Snozone MK,
taster sessions, a family area and on-site
board the five indoor snow centres
Snozone Castleford, Chill Factore
camping facilities.
in England in a full-on 12 hours … for
Manchester and finishing at The
The Virgin Kitesurfing Armada aims
FREE?! Here’s your chance!
Snowdome Tamworth where prizes
to bring together the kitesurfing
Described by Ed Leigh as “the closest
and awards were given out.
community to ride together, raise funds
thing you’ll get to the Gumball Rally in
The Rally is open to any teams of four
for a range of charities including Snow-
the UK”, the Snow-Camp Rally returns
who fancy taking on the challenge.
Camp and positively promote the
once again in 2015, and this year it’s
Check out www.snow-camp.org.uk/
amazing sport of kitesurfing. Already
going to be bigger and better than
rally for more info.
music, entertainment, international kite brands exhibiting the latest gear, pro kiter Q & A sessions, a big screen with
centres took part in 2013 with teams having the Hemel Snow Centre slope
SNOW CAMP MAG 2015 // 035
This winter season, Snow-Camp are
in the challenge. Every mile you ski is
seeking the support of thousands of
tracked by the app and then combined
passionate skiers and snowboarders
with everybody else’s miles in pursuit
to create history by being part of
of our target – the Moon – 240,000
the biggest snow-sports event ever
miles away.
launched – The Ski 2 the Moon
Snow-Camp Director Dan Charlish
Challenge!
said, “Over the years we have
The challenge is unique in that
developed a number of snow-sports
moustache, raise some funds and
wherever you are skiing or
events at Snow-Camp, such as the
support a charity. Fun, simple, genius.”
snowboarding in the world, you can
Alpine Challenge and the Snow-Camp
Snow-Camp developed the Ski 2 the
set yourself a personal goal and join
Rally, which are great fun and have
Moon idea after approaching Core
in. From Swadlincote Ski Slope to
helped raise some fantastic funds for
Coders, the developers of the popular
the Swiss Alps, from the Andes to
our work. However, these events will
Ski Tracks app now used by over 1.4
the Antarctic, from Hintertux to the
always be limited to a set location,
million skiers and snowboarders.
Himalayan foothills – the Ski 2 the
on certain dates and with specified
Charlish said, “I use Ski Tracks a
Moon App enables everyone with
targets – all of which restricts people
lot, and was wondering about the
access to a smartphone to participate
getting involved. We were inspired by
possibilities of using apps as a way of
036 // SNOW CAMP MAG 2015
the ethos around Movember – that wherever you are in the world you can grow a
enabling large numbers of people to
the Moon app will provide participants
Just Giving page for their personal Ski
join in a huge snow-sports challenge,
with the very best Ski Tracks features
2 the Moon challenge, which they can
wherever they were skiing. We wrote
in terms of measuring your speed, total
easily share with friends and family.
to the developers, explained the idea,
distance, vertical drop and providing
All funds raised are going directly to
and asked them if it was possible to
GPS tracking which maps your route
support Snow-Camp’s work with inner-
deliver an app of this kind, utilising
on Google Maps.
city young people.
their GPS tracking technology. They
It will also be fun! The team have
“This event could make a massive
wrote back the same day saying they
developed cartoon characters Jenny
difference. If we can get thousands
loved the concept and their office
(a lady hare) and James (a cool
of people involved, Ski 2 the Moon
happened to be 5 minutes down the
tortoise), named after Olympians
could be a huge support in achieving
road from Snow-Camp! They could
Jenny Jones and James Woods, which
our vision of expanding Snow-Camp’s
have been anywhere in the world – I
pop up at various times during your
work to support young people in cities
started thinking this was meant to be.”
challenge, encouraging you to keep
across the UK,” said Charlish.
The Ski 2 the Moon app is free to
going, congratulating you on reaching
The event begins on the 20th December
download and available to everyone
milestones towards your target or
2014 and will continue until the end of the
with a smartphone. The concept is
awarding various other achievements.
season – or until we reach the Moon!
There will be a range of awards and
To find out more and to
before you go skiing, you
cups to collect as part of the app which
download the app, check out
set your own personal ski
keeps it really interactive, and of course
www.ski2themoon.com.
target in miles / kilometres
everything is easily sharable across all
Thanks to: Gompels
social media, helping spread awareness
HealthCare Ltd
simple: you download the app
and the timeframe you are giving yourself to achieve this distance. When you want to start
to other snow-sports enthusiasts. Alongside the Hare and the Tortoise,
your challenge, you hit “Go” and the
other graphics within the app enable
app starts to track your skiing – and
participants to see their own personal
your miles start helping towards the
contribution towards the Moon
collective goal of reaching the Moon.
target and also
“What I like about the idea is it
ongoing
can engage everyone who skis or
progress
snowboards, whatever their level,”
of the
says Charlish. “If you are out in Les 2
whole event
Alpes for a week with your mates –
each combined mile skied by
set a 200-mile target and do it over
participants around the world
a week. If you are spending a day
is recorded – shown on
at Chatham Snow Centre – go for
a “totaliser” screen
20 miles in a day. If you are doing a
alongside an
season in Whistler – set a target of
animated
3000 miles skiing and a timeframe of
rocket
the whole season. But the key is that
making its
the event brings everyone together
way from Earth
to achieve one shared goal – and we
to the Moon 240,000
hope the snow-sports community will
miles away.
get behind the idea.
The app is free, but as a charity event
Being powered by Ski Tracks, the Ski 2
everyone will also get a prepopulated
the live
as
SNOW CAMP MAG 2015 // 037
For many winter-sports fans, the
easier to get really big air.
question of whether there is water
However, such plans may be
anywhere in our galaxy or beyond to
considered fanciful by mainstream
sustain life comes secondary to the
lips – leading space snowfall experts
scientists who instead highlight the best
deeper question – is there water that
to speculate that Martians may risk
powder stashes on planets and moons
can sustain snow?
skiing and boarding off-piste on a
further away from the sun than we are.
Over the decades as NASA has sent
regular basis.
The following are some of the best bets
ever more probes closer to our solar
The data shows that as the planet
this season.
system’s planets and their moons, and
warms up in the morning, thin clouds
while Virgin Galactic have moved ever
are formed and liquid taken from the
closer to developing space tourism, the
ice caps falls back to Mars as frost or
hopes that one day we will be skiing
snow. “This is clearly evidence that it
and snowboarding on other worlds
snows on Mars,” said David Smith, a
Although Jupiter itself has a gassy
have moved ever closer to reality.
researcher at NASA’s Goddard Space
surface, you’d sink through faster
Flight Center in Greenbelt, Maryland.
than Utah powder, and several of the
Further spacecraft have added to the
planet’s moons seem to be a very
weight of evidence that Mars will make
good bet for some sort of futuristic
a great ski destination. The fact that
winter sports. In April 1999 the Hubble
Early in 2000 space scientists reported
its highest peak, Olympus Mons, at
Space Telescope helped confirm that
on the first signs of “Martian snowfall
nearly 22km high, is more than five
volcanoes on Jupiter’s moon Io spew
and avalanches” after studying images
times bigger than Everest means the
plumes of “sulphur-dioxide snow” into
from the Mars Orbiter’s cameras. The
long trip there should be worth it for
space at incredible speeds – putting
spacecraft’s images showed what
the skiable vertical alone, and the low
even the most advanced snowmaking
appeared to be avalanches on crater
gravity also means that it will be much
systems on earth to shame with their
SNOW ON MARS
038 // SNOW CAMP MAG 2015
JUPITER’S MOONS
30-miles-a-minute output speed.
could have the answer, including
scientists because it “has atmosphere”,
The telescope photographed Io’s
hopefully the first upper- and lower-
was visited first by Voyager then by the
volcano Pillan ejecting a hot plume
slope snow-depth reports. NASA’s
Cassini Orbiter which landed a probe
of sulphur dioxide – about 2,240oF –
project envisages a “Hydro Bot” being
on Titan in 2004 that sent back a few
into space. The scorching gas cools
dropped on to the surface of Europa
pictures of some unexciting-looking
quickly in the chilly emptiness of
to report these vital facts, along with
rocks before it broke.
space, freezing into snow, researchers
details about primitive life which might
However, back in 1994, a group of
believe. Images showed sulphur-
be encouraged to evolve and join us
scientists working with the Hubble
dioxide “snow” in green, whilst
on Europa’s virgin slopes.
Space Telescope first noticed a
sulphur-dioxide frost is a nice shade of
Ganymede is the largest moon in the
“bright spot” on the moon which
blue when recorded as an ultraviolet
solar system, bigger than Mercury or
they calculate is “about the size of
image (light you can’t see with your
Pluto and with distinct North and South
Australia”. Their “best guess” for this
own eyes).
Pole ice caps, so it’s another promising
phenomenon is that it’s actually a vast
“Other observations have inferred
choice; definitely worth scheduling
range of ice mountains, and who are
sulphur-dioxide ‘snow’ in Io’s
a day out of your 6-day multi-space-
we to argue?
plumes, but this image offers direct
ski-resort Jupiter lift pass, even if
“My favoured picture of Titan’s surface
observational evidence for sulphur-
you spend most of the week in your
is an exotic place with methane-snow-
dioxide ‘snow’ in a Io plume,” said John
slopeside condo on Europa.
covered mountains, a few hydrocarbon
R. Spencer of Lowell Observatory in
lakes, lots of water-ice chunks and some
Flagstaff, Arizona. Another moon, Europa, is seen as one
rocks,” said one
SATURN’S MOONS
scientist.
of the few other bodies in our solar system that could sustain winter sports.
Saturn has those cool rings which
Similar in size to our own moon, Europa
would obviously be great for cosmic
seems to contain a vast ocean of ice or
figures liked the Silver Surfer to ride on.
liquid (depending on which scientific
But sadly such characters are
theory you believe) beneath its cloudcovered surface. Europa has a surface temperature of -260° F so probably a one-piece suit would be best rather than jacket and ski trousers, for maximum insulation. Whilst some scientists believe Europa
just fantasy, and Saturn
is a deep freeze, others theorise that
itself probably wouldn’t be a good base
warmth generated by Jupiter’s tug on
for a ski centre.
its inner core could turn the frozen
However, once again the planet’s
material to liquid. It’s possible both
moons do look ripe for a resort village
are half right and that it’s actually
development – no doubt taking into
“There
covered in snow.
consideration the history, local culture
is a lot of water
If NASA’s proposed Europa Ice
and natural light on a moon like Titan,
ice on Titan, and at minus 298 degrees
Clipper probe, or the European Space
Saturn’s biggest and the solar system’s
Fahrenheit, ice is as strong as granite
Agency’s Jupiter Icy Moon Explorer,
second largest.
– so you can make big mountains out
ever get off the ground (literally), we
Titan, a place that excites space
of it,” he continued enthusiastically.
SNOW CAMP MAG 2015 // 039
Snow-Camp are committed to bringing
a meaningful and lasting relationship
year? Or the Ski 2 the Moon event? The
our unique programmes to even more
that delivers your goals and helps us to
Snow-Camp Rally? Or indeed an event of
young inner-city people, working with
help more young inner-city people. The
your own? We’re behind you all the way!
individuals and corporate partners
five key areas that we are particularly
who are passionate about social
keen to explore, developing on existing
4. Would there be opportunities to offer
responsibility and supporting the team
partnerships with a wide range of
cause-related marketing through your
to achieving this goal.
individuals and organisations, are:
in-house channels?
Whether you’re an individual looking to 5. Would you be able to support Snow-
get involved in our unique fundraising events (or indeed a fundraising event
Camp’s young people either through
of your own) or an organisation who
1. Do you have a dedicated charity
the bursary programme or offering work
can offer a company-wide commitment
partner/charity of the year and would
experience to Snow-Camp’s apprentices?
to fundraising, cause-related
you consider Snow-Camp?
marketing, sponsoring Snow-Camp programmes and events or something
2. Could there be possibilities to
different altogether, we will put your
explore offering bespoke auction items
We are really flexible about how we
requirements and objectives at the
for Snow-Camp’s future fundraising
work with individuals and companies
heart of the partnership.
events in return for an agreed
and would love to discuss any ideas you
In the first instance we are looking to
sponsorship package?
may have for a potential partnership.
open a dialogue with yourselves so
Thank you for considering to support
that we can learn a bit more about you
3. Could your staff get involved in Snow-
our work and please do not hesitate
or your organisation and your CSR
Camp’s Alpine Challenge endurance
to call the team on 01273 241383 or
objectives, with a view to establishing
fundraising event held in Morzine each
email info@snow-camp.org.uk.
040 // SNOW CAMP MAG 2015
Visit our website for special offers
Why Wax & Edge Your Skis or SNOWBoard?
C
M
Well-maintained kit makes your
sharper, but won’t last as long.
skiing or boarding easier, less tiring
Waxing is easy. “Rub-on” wax is
and lots more fun.
good but it is always best to iron
Maintaining your kit is very simple
on a wax. Universal wax is great
and can save money.
for most conditions, although
DataWax (www.datawax.com)
there are many different specialist
supplies all the products you need
waxes for different conditions. Use
and has a helpful and detailed
a waxing iron (you can’t use it on
“How To” section (written by Snow-
clothes afterwards!). Gently drip the
Camp patron and British Champion
wax onto the base and then iron it
Dougie Crawford) to help make it
smooth. Once it has cooled (wait
straightforward for you to service
at least 30 minutes) scrape off the
your equipment.
excess wax – remember, it is the
Sharp edges make it easier to grip
wax IN the base that is important.
while skiing or boarding. This is
That is it – you are set to go!
especially important for difficult
DataWax stock starter kits
conditions like hard snow or ice;
containing all the equipment you
however, whatever the conditions,
need to maintain your gear.
sharp edges are always helpful for
Use DataWax products to keep
enjoyable, safe, effective skiing
your gear in top condition,
or boarding. A 90o angle is sharp
extending its life and making
enough for almost all conditions
your skiing or snowboarding
and stays sharp for a long time. If
manoeuvres easier, safer, more
it’s really hard snow or you need
effective and more fun.
extra grip, then go for 88o – it’s
www.datawax.com
SNOW CAMP MAG 2015 // 041
Y
CM
MY
CY
CMY
K
“One of the top 5 places to stay”
Proud sponsor of:
0800 0664 996
La Plagne • Les Arcs • Tignes
www.snowchateaux.co.uk
T
H
T
E
E
A
M
The Snow-Camp team, based in Hove, East Sussex, will be delighted to hear from you if you feel you can support our work. Please feel free to call us anytime on 01273 241383 or catch us on the email addresses below:
DAN CHARLISH
LARA KINNEAR
GAVIN HANMER
RACHEL CRUZ
DIRECTOR & FOUNDER
PROGRAMME DIRECTOR
ASST PROGRAMME MANAGER
TRUSTS & FUNDRAISING MANAGER
dan@snow-camp.org.uk
lara@snow-camp.org.uk
gavin@snow-camp.org.uk
rachel@snow-camp.org.uk
DAN KEELEY
JULIA FEESS
WILL FERGUSON-SMITH
SNOWSPORTS COMMUNITY MANAGER
PROJECT & EVENTS ASSISTANT
SCOTLAND PROJECT MANAGER
julia@snow-camp.org.uk
will@snow-camp.org.uk
dan.k@snow-camp.org.uk
THE SNOW-CAMP TRUSTEES
ALAN GRANT, WILLIAM MICHIE, DOMINIC DE TERVILLE, CAROLINE STUART-TAYLOR, CHRIS WALSH, CLAIRE PEARSON, IAN FINLAY, DOUGLAS MCKENZIE AND YOUTH TRUSTEES LAYAL TAWFIEG AND AARON MINTO. SNOW-CAMP’S 2014/15 APPRENTICES ARE:
JONJOE BOULTER, DEANA IRWIN, WESLEY MONTEIRO, JASMINE JONES, NADIR CHENTOUFI
042 // SNOW CAMP MAG 2015
SUPPORTING BRITISH SKIERS AND SNOWBOARDERS
HOW CAN WE HELP? By offering skiers and snowboarders Grants and by providing a Bespoke Fund System for sponsors.
www.skierstrust.co.uk 00 44 (0)208 123 2307