Intrepid Spirits June 2020 (IRE)

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SPIRITS

I NT R E P I D - S P I R I TS .CO M


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Intrepid Spirits is a global beverage company that develops and manages a

portfolio of innovative premium brands. Since 2013 we have been launching our

growing portfolio into some of the most competitive spirits markets in the world.


OUR MISSION We are dedicated to developing an innovative global portfolio

EXPLORATION

NEW FRONTIERS

FOOTPRINT

Our mission is to bring

Our growing portfolio

Our coverage spans every

brand experiences to an

authenticity and heritage.

teams in Europe, Asia

well-travelled consumer.

brands that are rooted in

meaningful and exciting increasingly savvy and

shows our passion for We are focused on

local culture, and we use

continent with dedicated

and the Americas. We are fully independent which

allows us to stay agile and

traditional methods and

provide the best service to

wherever we can.

customers.

locally-sourced ingredients

our expanding network of


COCALERO

SACRED SPIRIT OF THE ANDES Cocalero is a unique botanical spirit inspired by South American flavours and culture.

Cocalero is a unique botanical spirit inspired by South American flavours and cultureOur botanical infusion includes coca leaf,

juniper, lavender, ginger and 13 other hand selected botanicals

that give Cocalero its unique flavour. At 29% Alc. Vol, Cocalero is a medium strength spirit with universal appeal. Proven Success Cocalero is recognised as one of the most successful spirit

brand launches in Japan during the last 20 years. The brand has organically grown through innovative brand associations and

efficient use of influencer channels. In 2017 Cocalero surpassed Jägermeister in both volume and value and it is now the top

SOUTH AMERICAN HERBAL SPIRIT

selling premium liqueur in Japan. It is also the fastest growing premium liqueur in China. Expansion Cocalero is now available in 30 markets across 5 continents and rapid growth continues across the Americas and Europe.

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MAD MARCH HARE POITÍN

THE ORIGINAL IRISH SPIRIT Poitín is a spirit that predates anything you’ve ever tasted, including whiskey.

First distilled by Irish monks in the 6th century, Poitín has played a central role in Irish drinking culture for centuries.

Ireland’s oldest spirit was forced underground in 1661 by the

British crown, who tried to tax it to extinction. However, Ireland’s love affair with Poitín never died and it was secretly distilled for over 300 years. Legalised in 1997, Irish Poitín is returning to prominence thanks in part to the booming cocktail scene.

BLINDFOLDED YOU’D SWEAR MAD MARCH HARE HAD BEEN WELL MATURED IN OAK. Robert Plotkin, Author & Judge - SF World Spirits.

At Mad March Hare, we are playing our part in the revival

of Ireland’s original spirit. You won’t find a spirit with a more intriguing story than Poitín.

Mad March Hare uses only the best, locally sourced, malted

barley from West Cork. As you would expect, fine Irish Poitín needs the very best of local ingredients, thus, most of our suppliers are farmers within a couple of miles of our stills. madmarchharepoitin.com


EGAN’S IRISH WHISKEY

A LIVING LEGACY SIX GENERATIONS IN THE MAKING Egan’s Irish Whiskey is a true heritage brand that was born in the heart of Ireland.

At the turn of the 20th century P. & H. Egan Ltd was one of the most important employers in the midlands of Ireland

with branch offices throughout the region. P. & H. Egan won considerable praise for its legendary Tullamore Ales and, of course, Egan’s No.8 Irish Whiskey. A Living Legacy

Six generations in the making, this charismatic range of Irish

Whiskey was carefully selected by members of the Egan family and proudly represents over 160 years of heritage.

To much acclaim, Egan’s 10 Year Old Single Malt was released

EGAN’S LEGACY RESERVE IS PROBABLY THE BEST WHISKEY I’VE EVER TASTED. Whiskey Wash

in 2015. This was followed by Egan’s Vintage Grain, a single

grain, more contemporary whiskey which is perfect for the casual enthusiast and great for mixing. In 2018 we released Egan’s

Fortitude, a whiskey that has been aged exclusively in PX casks and Legacy Reserve I, which is aged in ex-bourbon casks for a minimum for 15 years and limited to 1,000 bottles.

2019 saw the release of Egan’s Centenary commemorating

100 years since the passing of Henry Egan. Egan’s Centenary

is a blend of single malt and single grain that is finished in XO

Cognac casks of Limousin Oak. We were also thrilled to welcome the second installment in the Legacy Reserve series. Aged for 16 years in ex-bourbon casks and finished in Banyuls AOC casks. eganswhiskey.com


REGAL ROGUE

A CONSCIOUS NEW WORLD OF VERMOUTH The latest addition to the Intrepid Spirits portfolio, Regal Rogue is Australia’s first native vermouth.

All four varietals—Lively White, Daring Dry, Bold Red and Wild

Rosé—are a handcrafted celebration of 100% Organic Australian wine, blended with more than 17 aromatic herbs and native Australian spices sourced from Aboriginal farmers.

A fresh alternative to wine and spirits, Regal Rogue’s innovative approach is making waves for its distinctive flavour profiles,

low alcohol content and reduced sugar content over traditional

vermouth styles. It is best enjoyed over ice in a low ABV spritz or in vermouth-forward cocktails.

THE ULTIMATE APERITIF

It’s a brand made for those idyllic, fun-filled, stylish and social

moments together, especially those in the summer months: an

afternoon by the pool, that cool house party, a long lunch on the

beach, early evening drinks as the sun goes down or a barbeque with friends.

regalrogue.com


K Y R Ö D I S T I L L E R Y C O M PA N Y

IN RYE WE TRUST

Intrepid Spirits are the exclusive distribution partner for Kyrö Distillery Company in Ireland.

Kyrö Distillery brings a variety of products that are unique to

Finland to the Irish market and are crafted using their nation’s most prized grain – rye.

Kyrö started as 5 friends that were brought together through

their shared love of rye whiskey. Since its inception, the company has grown into a 30 plus person strong business and has since won multiple awards across the world for its liquid and bold packaging.

Kyrö’s award-winning gins contain local wild botanicals foraged

FINNISH SUMMER IN A BOTTLE.

from right outside the distillery, contributing to the recognisable

and unique flavour. The key components are deeply rooted in the

very heart of Finnish nature. Warm spice from the rye is combined with twelve dry and four freshly distilled botanicals, creating a uniquely Finnish flavour. kyrodistillery.com


MICHTER’S AMERICAN WHISKEY

NUMBER ONE TRENDING AMERICAN WHISKEY Intrepid Spirits are proud to be the exclusive distribution partner for Michter’s in Ireland. Michter’s honours an historical legacy

tracing back to the founding of America’s first whiskey company

in 1753.

The US★1™ expressions, so named to honour Michter’s heritage consist of some of the finest single barrel and truly small batch whiskeys available.

Also in the portfolio is Michter’s 10 Year Old Bourbon, Michter’s

10 Year Old Rye as well as limited release editions including

Toasted Barrel Bourbon and Rye which are highly sought after and on tight allocation.

EXQUISITE… ONE OF THE BEST WHISKEYS IN THE WORLD. Clay Risen, American Whiskey, Bourbon & Rye

Resurrecting the brand, Richard Newman, a veteran of the

whiskey business along with his protégé Joseph Magliocco had a

simple strategy - to honour the Michter’s legacy by producing the best whiskey possible, cost be damned!

Today, Michter’s has three locations in Kentucky - a 78,000 square

foot distillery in the Shively section of Louisville, the architecturally

significant Fort Nelson Building on Louisville’s Museum Row and

145 acres of farmland in nearby Springfield michters.com

2020

JIM MURRAY’S WHISKY OF THE YEAR

16-20 YEAR BOURBON


MERLET

FIVE GENERATIONS OF EXPERTISE

Intrepid Spirits are proud to be exclusive distribution partners for the Merlet portfolio in Ireland

The Merlet family has been producing cognac for merchant

houses since 1850. After working for over 160 years for others, the family decided to produce under its own name.

Under the leadership of Gilles Merlet and his sons, the house

has diversified its range to build on its 160 years of excellence in spirits.

The portfolio is now made up of cognacs, elegant and versatile “eaux-de-vie�, natural fruit liqueurs, liqueurs combining cognac

with fruit, and finally, Pineau des Charentes, an authentic terroir

TOP TEN OF BRANDIES & COGNAC.

product.

merlet.fr


MEZCAL LOS JAVIS

FOLLOW OUR TRADITION

Intrepid Spirits are the exclusive distribution partner for Mezcal Los Javis in Europe. Los Javis is hand-crafted and bottled in the

state of Oaxaca in the “Capital of Mezcal”, in Santiago Matatlán. The Los Javis story began over three decades ago when Don Javier Mateo I and his wife Doña Gloria built the family’s first

distillery (more commonly known as a palenque), with hopes

of creating a spirit that embodied the essence of their Oaxacan tradition. Los Javis Mezcal is now the only family-owned and

operated mezcal company which exports to the US, Europe and Asia.

Los Javis prides itself on being an environmentally friendly and

ecologically sustainable company. They reuse the discarded

NOTES OF ANISE, APPLE AND ORANGE OILS WITH HIGH SALINITY.

milled fibers from the fermentation process to create all the

paper components used to make each label. mezcallosjavis.com


PUSSER’S RUM

THE ORIGINAL ROYAL NAVY RUM

Intrepid Spirits are excited to add Pusser’s Rum to the portfolio

within the Irish market.

The early blend of Navy Rum was more art than science. The raw rum derived from the contributing stills was stocked in barrels between 160 and 180 proof, too strong to be palatable so

dilution after blending was required. The ship’s crew relied on

its purser to blend, test, and issue the finished rum at proof. The

purser, often referred to as “pusser”, would mix the raw rum with

water and add a few black gunpowder grains. If the mixture failed

to ignite in the sunlight, the purser would be mocked for watering the rum.

The Painkiller®, a signature cocktail by Pusser’s Rum, is one of

NEVER PRETENTIOUS, AND ALWAYS FIRST IN CLASS.

four cocktails in the world protected by trademark. Paired with

pineapple juice, coconut cream and orange juice, Pusser’s Rum

compliments the sweet flavours in the tiki style cocktail.

With a long and surprisingly smooth finish despite its high alcohol

content, Pusser’s Rum has a full, round body and a rich aroma of molasses, toffee and honey, with mild notes of vanilla. The rich

flavour of Pusser’s Rum is all natural as no artificial flavourings and colourings are added. pussersrum.com



EST D

2013

SPIRITS

DUBLIN

SAN FRANCISCO

SHANGHAI

25 MERRION SQUARE NORTH, DUBLIN 2, D02 E392, IRELAND

600 CALIFORNIA STREET, 11TH FLOOR SAN FRANCISCO, CA 94109, USA

UNIT A11&A12 #655 CHANGHUA RD, JINGAN DISTRICT, SHANGHAI, CHINA

I N F O @ I N T R E P I D - S P I R I T S .C O M


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