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Media Guide 2014 Read different, read ipcm
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eosMktg&Communication
ipcm_la is available in digital format on www.ipcm.it ipcm _LatinoAmerica ®
In order to meet the ever growing needs of European companies for internationalization, ipcm exports its winning formula of technical information + focused promotion on South American markets with the new ipcm _LatinoAmerica, the quarterly digital supplement in Spanish and Portuguese. ®
ISSUE
TOPICS
EVENTS
5 February 2014
Focus on Aluminiun & Architectural Building
Aluminium Brazil 2014, Sao Paulo (April 1-3) FabTech Mexico 2014, Mexico City (May 6-8) Coatech 2014, Mexico City (May 6-8)
6 May 2014
Focus on Painting & Coating Technologies
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Contents: ipcm _LatinoAmerica’s contents partly features articles already published on former issues of ipcm and partly new articles and news, focused on or coming from the target countries. Contents include cleaning and corrosion protection issues. ®
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Circulation: 2.000 copies, digital newsletter. In addition to this circulation the digital magazine will be sent to Spanish and Portuguese end users (around 300 copies), who already receive ipcm .
7 August 2014 Focus on Automotive
Automechanika Argentina 2014, Buenos Aires (November 12-15) Eurosurfas (Barcelona, Spain September 30 October 3 2014)
8 November 2014
Ebrats 2015, Sao Paulo 4th Interfinish LatinoAmericano, Sao Paulo
Focus on Painting & Coating technologies
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Number of issues 1st Coverpage*
Geografical breakdown:
1 time
2 time
3 time
4 time
€ 2,480.00
€ 2.230,00
€ 2.175,00
€ 2.058,00
Brasil 60%
2nd Coverpage*
€ 1.562,00
€ 1.405,00
€ 1.365,00
€ 1.325,00
Page facing the 2nd Coverpage
€ 1.562,00
€ 1.405,00
€ 1.365,00
€ 1.325,00
Argentina, Colombia, Venezuela, Chile, Perù: 5%
Page opposite to the Editor’s letter
€ 1.562,00
€ 1.405,00
€ 1.365,00
€ 1.325,00
Page opposite to the Contents
€ 1.562,00
€ 1.405,00
€ 1.365,00
€ 1.325,00
Mexico 25%
3rd Coverpage
€ 1.562,00
€ 1.405,00
€ 1.365,00
€ 1.325,00
4th Coverpage
€ 2.187,00
€ 1.968,00
€ 1.914,00
€ 1.859,00
Internal Full page*
Spain Portugal: 10%
DEADLINES
General advertising rates (valid up to 31/12/2014) Issue and period
Deadline editorials
Deadline advertisement
Date of publication
05/2014 – February
27/01/14
10/02/14
28/02/14
06/2014 – May
28/04/14
12/05/14
30/05/14
07/2014 – August
28/07/14
11/08/14
29/08/14
08/2014 – November
27/10/14
10/11/14
28/11/14
Readers by industry
Italy
€ 1.250,00
€ 1.125,00
€ 1.093,00
€ 1.062,00
1/2 page
€ 750,00
€ 675,00
€ 656,00
€ 637,00
Job coaters
9.00%
1/4 page
€ 406,00
€ 365,00
€ 355,00
€ 345,00
Architects&designers
1.00%
€ 2.000,00
€ 1.800,00
€ 1.750,00
€ 1.700,00
Metal working, carpentry, foundry
8.00%
Double page
Metal Furniture
18.00%
Aluminium
30.00%
Automotive
28.00%
Household appliances / HVAC / Electronics Others
4.00% 2.00% 100%
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“Coming together is a beginning, keeping together is a progress, working together is a success� Henry Ford
eosMktg&Communication
CONTACT
organisation of events and trade fairs marketing&communication
EVENTS We plan, realize and promote: • workshops • training courses • technical advice and in-house training • open-houses • conferences • business meetings • presentations • inaugurations • net-working and B2B events of various kind, outside traditional circuits for business meeting.
TRADE FAIR Organizing the presence at a trade fair is a heavy work for an exhibitor. Our goal is to ease this work, taking over on behalf of our customer every organizational aspects, such as: • stand booking • setting up • services • organization of travelling • logistic support and support at the booth • fund retrieval
Editor-in-Chief Alessia Venturi venturi@ipcm.it Mobile: +39 347 7188257
Editor and sales director Francesco Stucchi stucchi@ipcm.it mobile: +39 347 2305437
EOS is the official agency for Italy and Spain of Leading International Trade Fair for Industrial Coating Technology in Karlsruhe, Germany, every two years.
SERVICES eos marketing&communication is a service company with strong orientation to solving problems, able to handle every aspect connected with marketing, communication and business management, such as: • marketing consulting and market analysis • consulting for business start-up and management • writing and preparation of business plans • press-office (writing and diffusion of press releases and newsletters, PR, relations with international and national press, survey, realization of monographies, organization of events) • graphic design
Editorial office, PR, events, training, administration Paola Giraldo giraldo@ipcm.it mobile: +39 347 5307304
Editorial office WEB marketing and advertising Luca Antolini editoria@ipcm.it Tel. +39 0362 503215
Media sales and editorial office for Germany, Austria, Switzerland, Benelux, Danemark, France Nicole Kraus kraus@ipcm.it Fon: +49 (0) 6152 96 14 910 Fax: +49 (0) 6152. 96 14 911
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Complete solutions for your marketing and promotion goals
EOS Mktg&Communication has a deep and specific knowledge of the surface treatments industry. We offer a complete range of services, a cross-media visibility, networking and training options to help you achieve your goal in the surface technology market.
protective coatings 速
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eos Mktg&Communication srl Via Matteotti, 16- 20811 Cesano Maderno (Mb) Italy - P.IVA/CF 06695850963 - REA MB-1863762 www.ipcm.it - info@ipcm.it - tel. +39 0362 503215 - fax +39 0362 1794768