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Media Guide 2015 Read different, read ipcm
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www.ipcm.it
eosMktg&Communication
Ibérica
Enjoy ipcm_LA / Ibérica on www.ipcm.it
Spain and Portugal are two of the most industrialised and meaningful countries in Europe. Beside, they share their languages with another burgeoning market: Latin America. These are the reasons behind the edition of ipcm _Ibérica (printed) and ipcm _LA (digital): two different versions of the same magazine, in Spanish and Portuguese, to spread technical information about surface technologies and to meet the ever growing need of internationalization.
ISSUE
TOPICS
EVENTS
9 February 2015
Focus on Aluminiun & Architectural Building
Ebrats Sao Paulo, Brazil 8-10 April, 2015 Coatech Monterrey, Mexico 5-7 May 2015 Fabtech Monterrey, Mexico 5-7 May 2015
10 May 2015
Focus on Painting & Coating Technologies
Latin America Coating Show Mexico City, Mexico 15-16 July, 2015 Automechanika Mexico City, Mexico 15-17 July, 2015
11 August 2015
Focus on Automotive
Abrafati Sao Paulo, Brazil 13-15, October 2015 Expotransporte Guadalajara, Mexico 18-20 November 2015
12 November 2015
Focus on Painting & Coating technologies
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After Chinese, English, Spanish, and Portuguese are the most widely spoken languages in the world: this is how ipcm understands internationalization for its customers. ®
Contents:
ipcm _LA and ipcm _Ibérica contents partly features articles already published on former issues of ipcm and partly new ®
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articles and news, focused on or coming from the target countries. Contents include cleaning and corrosion protection issues. Circulation:
ipcm _LA: 2.500 copies, via newsletter ipcm _Ibérica: 1.500 copies, printed ® ®
Number of issues st
1 Coverpage* 2nd Coverpage*
1 time
2 times
3 times
4 times
€ 2.917,00
€ 2.623,00
€ 2.558,00
€ 2.421,00
€ 1.837,00
€ 1.652,00
€ 1.605,00
€ 1.558,00
Geographical Breakdown ipcm_LA: Brasil 60%
€ 1.837,00
€ 1.652,00
€ 1.605,00
€ 1.558,00
Argentina, Colombia, Venezuela, Chile, Perù: 5%
Page opposite to the Editor’s letter*
€ 1.837,00
€ 1.652,00
€ 1.605,00
€ 1.558,00
Mexico 25%
Page opposite to the Contents*
€ 1.837,00
€ 1.652,00
€ 1.605,00
€ 1.558,00
Spain Portugal: 10%
3rd Coverpage*
€ 1.837,00
€ 1.652,00
€ 1.605,00
€ 1.558,00
4th Coverpage*
€ 2.572,00
€ 2.315,00
€ 2.251,00
€ 2.187,00
Geographical Breakdown ipcm_Ibérica:
Internal Full page
€ 1.470,00
€ 1.323,00
€ 1.285,00
€ 1.249,00
Spain: 60%
€ 882,00
€ 794,00
€ 771,00
€ 749,00
nd
Page facing the 2 Coverpage*
1/2 page
Portugal: 40%
DEADLINES
General advertising rates (valid up to 31/12/2015) Issue and period
Deadline editorials
Deadline advertisement
Date of publication
09/2015 – February
23/01/15
13/02/15
27/02/15
10/2015 – May
24/04/15
15/05/15
29/05/15
11/2015 – August
24/07/15
07/08/15
28/08/15
12/2015 – November
23/10/15
13/11/15
27/11/15
Readers by industry Job coaters
9.00 %
Architects&designers
1.00 %
€ 477,00
€ 429,00
€ 417,00
€ 405,00
Double page
€ 2.352,00
€ 2.117,00
€ 2.058,00
€ 2.000,00
Metal working, carpentry, foundry
Double half page
€ 1.633,00
€ 1.470,00
€ 1.425,00
€ 1.382,00
Metal Furniture
18.00 %
Aluminium
30.00 %
Automotive
28.00 %
1/4 page
* if available
8.00 %
Household appliances / HVAC / Electronics
4.00 %
Others
2.00 % 100 %
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“Coming together is a beginning, keeping together is a progress, working together is a success� Henry Ford
eosMktg&Communication
CONTACT
Events, trade, marketing&communication EVENTS We organize and promote: • workshops • training courses • in-house training • open-houses • conferences • business meetings • presentations • inaugurations • net-working and B2B events
Editor-in-Chief Alessia Venturi venturi@ipcm.it Mobile: +39 347 7188257
EOS is the official agency for Italy, Spain & Portugal of in Karlsruhe, Germany, and in Istanbul, Turkey.
TRADE FAIR Organizing the presence at a trade fair is a heavy work for an exhibitor. Our goal is to ease this work, taking over on behalf of our customer every organizational aspects, such as: • stand booking • setting up • services • organization of travelling • logistic support and support at the booth • fund retrieval
Editor and sales director Francesco Stucchi stucchi@ipcm.it mobile: +39 347 2305437
Editorial office, PR, Events, training, administration Paola Giraldo giraldo@ipcm.it mobile: +39 347 5307304
SERVICES eos mktg is a service company with strong orientation to solving problems, able to handle every aspect connected with marketing, communication and business management, such as: • marketing consulting and market analysis • consulting for business start-up and management • writing and preparation of business plans • press-office (writing and diffusion of press releases and newsletters, PR, relations with international and national press, survey, realization of monographies, organization of events) • graphic design
Editorial office WEB marketing and advertising Luca Antolini antolini@ipcm.it Tel. +39 0362 503215
Media sales and editorial office for Germany, Austria, Switzerland, Benelux, Danemark, France Nicole Kraus kraus@ipcm.it Fon: +49 (0) 6152 96 14 910 Fax: +49 (0) 6152. 96 14 911
Editorial Office, marketing and events assistant Monica Fumagalli info@ipcm.it Tel. +39 0362 503215
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Complete solutions for your marketing and communication
EOS Mktg&Communication has a deep and specific knowledge of the surface treatments industry. We offer a complete range of services, a cross-media visibility, networking and training options to help you achieve your goal in the surface technology market.
Protective Coatings 速
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eos Mktg&Communication srl Via Matteotti, 16- 20811 Cesano Maderno (Mb) Italy - P.IVA/CF 06695850963 - REA MB-1863762 www.ipcm.it - info@ipcm.it - tel. +39 0362 503215 - fax +39 0362 1794768