Protective Coatings 速
Media Guide 2015 The new magazine about corrosion control and prevention
www.ipcm.it
eosMktg&Communication
Protective Coatings 速
ipcm protective coatings why?
P 01
circulation and distribution analysis
P 02
editorial calendar 2015
P 03
advertising rates 2015
P 04
advertising formats
P 05
www.ipcm.it
P 06
connect to The Amazing World of Finishing
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web marketing web advertising
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eos Mktg& Communication
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Protective Coatings why? ®
Protective Coatings ®
ipcm Protective Coatings is a quarterly technical magazine for the protective coatings and corrosion control and prevention industries. ®
Protective Coatings ®
Protective Coatings ®
Protective Coatings ®
It is bilingual, English and Italian, and it circulates around Europe and in strategic markets for the protective coatings industry outside Europe, such as the MENA region (North Africa - Middle East). ipcm Protective Coatings feature topics contain technical, scienti ic and practical information on all kinds of protective coatings, anticorrosion technologies and surface preparation (blasting, sanding, stripe coat…), on inspections and quality control, standards and regulation. ®
The magazine provides answers to questions about protective coatings technologies and application, up-to-date information on the latest products and technologies; market overviews, trade fair reports and industry news. ipcm Protective Coatings brings the protective coating community together, provides competent and quali ied information, networking opportunities and excellent industry contacts. ®
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Protective Coatings circulation and distribution analysis ®
Enjoy on The magazine offers quali ied technical information to a highly specialized industrial target including coating inspectors and Decision Makers in the ields of engineering, pipelines, energy, oil & gas industry, valves & tanks, infrastructures, facilities, public works, building industry, transportation, chemical industry. The magazine also reaches university centers, labs and research institutes.
Protective Coatings ®
www.ipcm.it!
Target audience • Technicians • Engineers • Applicators • Researchers • Coating Inspectors
• Designers and Architects • Contractors • Coating Specialists • Coating Formulators
Volume and editorial analysis
Geographical Distribution (annual average)
Readers by Industry Italy
Abroad
Total
2013
4 issues
Total volume
292
100 %
Editorial
246
84.3 %
Applicators
46
15.7 %
Building industry (Infrastructures, facilities, public works)
15.00 %
15.00 %
15.00 %
Pipelines, Tanks & Valves
11.00 %
15.00 %
13.00 %
Advertising
Steel fabrication shops and carpentry
Analysis of editorial content
246
Market & Industrial analysis
50
20.3 %
Engineering (offshore and onshore, energy, wind energy, industrial plants)
42.5
17.4 %
55
Market news & Product news Technical case histories R&D & Innovations Events, Trade fairs & Conferences Standards & Legislation Quality Control
28.00 % 23.70 %
25.00 % 15.00 %
26.50 % 19.35 %
Economic Region Italy
30.0 %
Benelux
20.0 %
Germany, Austria, Switzerland
15.0 %
Scandinavia
13.3 %
UK
10.0 %
10.00 %
12.50 %
11.25 %
Shipyards
5.00 %
5.00 %
5.00 %
Mena Region
3.8 %
22.3 %
Coatings Industry
5.00 %
10.00 %
7.50 %
Eastern Europe
2.5 %
51.25
20.8 %
Inspectors
1.50 %
1.50 %
1.50 %
Far East
1.2 %
25
10.2 %
Research Lab & Institutes
0.80 %
1.00 %
0.90 %
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2.8 %
15.25
6.2 %
Spain, Portugal, Greece
4.2 %
Print run: 3,000 copies per issue/yearly circulation: 12,000 copies Digital circulation: newsletter to 5,000 (average) contacts per issue / yearly circulation: 20,000 Total circulation: 32,000 (annual average)
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Share of distributed circulation
Protective Coatings editorial calendar 2015 速
ISSUE
TOPICS
EVENTS
ISSUE
TOPICS
EVENTS
ISSUE
TOPICS
13 April 2015
Surface preparation 100% solids Tank lining Polyurea Visco-elastic solutions
RAILTEX 2015*, Birmingham, UK, May 12-14, 2015
14 June 2015
Coating formulation Testing&measurement Mixing & Application Abrasives Fluorinated and PVDF coatings Polyurea
EUROCORR 2015*, Graz, Austria, September 6-10, 2015
15 October 2015
Raw materials/Pigments/ Additives Shot peening Thermal Spray Waterborne Coatings Application Technologies Polyurea
Environmental issues Regulations Report of inspections Review of conferences & exhibitions
European Conference on Heat Treatment 2015 & 22nd IFHTSE Congress*, Venice, Italy, May 20-22, 2015 GNS - Giornate Nazionali di Saldatura*, Genoa, Italy, May 28-29, 2015
Environmental issues
Environmental issues
Regulations Report of inspections Review of conference & exhibitions
International Regulations Report of Inspections Review of conferences &exhibitions
EVENTS
Giornate Nazionali sulla Corrosione e Protezione*, Ferrara, Italy, June 15-17, 2015
The present editorial calendar offers a general indication for your advanced planning.
The editorial office reserves the right to make changes. For further information please write to info@ipcm.it ISSUE
TOPICS
16 December Shot peening 2015 Epoxy Polyurethan Tank lining Polyurea Measuring & testing
EVENTS CORROSION 2016*, Vancouver, Canada, March 11-15, 2016 EXPO Ferroviaria 2016*, Turin, Italy, April 05-07, 2016
Environmental issues International Regulations Report of inspections Review of conferences & exhibitions
*IPCM_Protective Coatings is media partner with own booth or press corner 03
Protective Coatings advertising rates 2015 (valid up to 31.12.2015) ®
1 time
2 times
3 times
4 times
1st Coverpage*
€ 5.307,00
€ 4.770,00
€ 4.340,00
€ 4.280,00
2nd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
Page facing the 2nd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
Page opposite to the Editor’s letter*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
Page opposite to the Contents*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
3rd Coverpage*
€ 3.340,00
€ 3.000,00
€ 2.755,00
€ 2.675,00
4th Coverpage*
€ 4.680,00
€ 4.250,00
€ 3.860,00
€ 3.745,00
Internal Full page
€ 2.675,00
€ 2.400,00
€ 2.300,00
€ 2.140,00
1/2 page
€ 1.600,00
€ 1.440,00
€ 1.320,00
€ 1.284,00
1/4 page
€ 869,00
€ 782,00
€ 717,00
€ 695,00
Double page
€ 4.280,00
€ 3.852,00
€ 3.530,00
€ 3.424,00
Double half page
€ 2.942,00
€ 2.640,00
€ 2.530,00
€ 2.354,00
* if available
SUBCRIPTION RATES 2015
Enjoy on Protective Coatings ®
4 issues: printed+digital € 50,00
www.ipcm.it!
4 issues only digital version: € 35,00 To activate the subscription, please download and fill in the form provided at www.ipcm.it Payments can be made by bank transfer to the following account: EosMktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22
TECHNICAL INFORMATION & ADVERTISING SPECIFICATIONS
For more information please contact sales@ipcm.it
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Frequency of publication: Published quarterly: 4 issues per year
• Closing date: please consult the attached schedule. • Trim Size: 230x280 mm;
Year of publication: 4th volume 2015
• Bleed Size: 240 x 290 mm;
Size of journal: 230 mm width x 280 mm height Website: www.ipcm.it Publishing House: Eos Mktg&Communication Srl, Via Matteotti, 16 20811- Cesano Maderno (MB), Italy tel. +39 0362 503215 fax +39 0362 1794768 www.eosmarketing.it info@eosmarketing.it
The bleed size should provide 5 mm leeway on each side. Please include crop marks in the graphic file
• Preferred method: • 300 dpi Adobe PDFs, all photos/fonts embedded, CMYK for 4C or 2C. • Photoshop or Illustrator files-300 dpi min. TIFs orJPGs, photos/fonts/color as above.
No word processor program files accepted. For more information, contact: info@ipcm.it
Protective Coatings
Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the ield. Advertising that resembles editorial material will be labeled “advertisement” in small print. Advertisers are rate protected for the duration of their contract.
width x height 1st Coverpage
230x280 mm + 5 mm leeway per side
2nd Coverpage
230x280 mm + 5 mm leeway per side
Page facing the 2nd Coverpage
230x280 mm + 5 mm leeway per side
Page opposite to the Editor’s letter
230x280 mm + 5 mm leeway per side
Page opposite to the Contents
230x280 mm + 5 mm leeway per side
3rd Coverpage
230x280 mm + 5 mm leeway per side
4th Coverpage
230x280 mm + 5 mm leeway per side
Full page
230x280 mm + 5 mm leeway per side
1/2 page
230x140 mm / 115x280 mm + 5 mm leeway per side
1/4 page
230x70 mm / 57,5x280 mm + 5 mm leeway per side
Double page
460x280 mm
Double half page (only vertical)
115x280 mm (left + right)
DEADLINES
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Issue and period
Deadline editorials
Deadline advertisement
Date of publication
13/2015 - April
13/03/15
10/04/15
28/04/15
14/2015 - June
15/05/15
12/06/15
29/06/15
15/2015 - October
11/09/15
09/10/15
28/10/15
16/2015 - December
13/11/15
11/12/15
21/12/15
You can book online your ad space on Protective Coatings Visit www.ipcm.it ®
+ 5 mm leeway per side + 5 mm leeway per side
Protective Coatings ®
Cover Trim size: 230 mm wide x 280 mm high Bleed size: 240 mm wide x 290 mm high Header size: 230 mm x 54,5 mm high distance from the top 10 mm
Double page Trim size: 460 mm wide x 280 mm high Bleed size: 470 mm wide x 290 mm high
Single page Trim size: 230 mm wide x 280 mm high Bleed size: 240 mm wide x 290 mm high
1/2 page horizontal Trim size: 230 mm wide x 140 mm high Bleed size: 240 mm wide x 150 mm high
1/4 page horizontal Trim size: 230 mm wide x 70 mm high Bleed size: 240 mm wide x 80 mm high
1/2 page vertical Trim size: 115 mm wide x 280 mm high Bleed size: 125 mm wide x 290 mm high
1/4 page vertical Trim size: 57,5 mm wide x 280 mm high Bleed size: 67,5 mm wide x 290 mm high
* please include cropmarks in the graphic file Double half page (vertical only) Trim size: 115 mm wide x 280 mm high Bleed size: 125 mm wide x 290 mm high Two separate graphic files
INSERT Single and multipage inserts accepted on request.
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ipcm _Protective Coatings ®
PRINT + DIGITAL SUBSCRIPTION You receive a printed copy of the magazine ipcm Protective Coatings and the access credentials to read the pdf of ipcm Protective Coatings last issue and all its back issues. Cost: 50.00 euro/year (4 issues ) ®
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Join a specialized, skilled and groundbreaking digital editorial project! Search in our database of technical articles to ϐind out the latest information on technologies, products and processes for surface ϐinishing!
DIGITAL SUBSCRIPTION You receive the access credentials for the digital version of the magazine, not only of the last issue but of the complete archive starting from the irst issue. Cost: 35.00 euro / year (4 issues ) To ind out how to subscribe, please connect to www.ipcm.it
Connect to www.ipcm.it! 06
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The directory THE AMAZING WORLD OF FINISHING is a wide list of suppliers of products, equipments, technologies and services for the surface treatment industry: Pre-treatment and surface preparation, liquid and powder coatings, raw materials and chemicals, plants, equipment and application systems, sandblasting, shot blasting, industrial cleaning, polishing and vibro inishing, job shop coating and stripping services, and much more. This directory provides the contacts of hundreds of companies. You can search by industrial category, alphabetical list or geographic area. www.ipcm.it and the directory THE AMAZING WORLD OF FINISHING are the online points of reference for the users of surface treatment products and technologies, a large pool of information on paints and coatings, process technologies, events, market news, insights and analyses.
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Join the directory THE AMAZING WORLD OF FINISHING to get more visibility in the surface technology industry!
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The targeted newsletter is one of the most effective ways to communicate quickly, concisely and engagingly with your target. Our DEM (Direct Email Marketing) and E-BLAST services allow to promote your products, services or events through newsletters sent to the subscribers of www.ipcm.it, resulting in quali ied contracts. The DEM can involve either all subscribers or a geographically or product-speci ic target. For prices and ile requirements please send an email to sales@ipcm.it.
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NEWSLETTER
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IPCM monthly newsletter gives fast access to up-todate information related to the surface inishing world: companies, products, events and markets. The target readers are decisionmakers from all sectors of the industry involving surface technologies. Subscribers (updated to Sept. 2014): 1,850.00 ± 5% During the year a series of special NL will be scheduled in occasion of international events and trade fairs. For the scheduling please contact: editoria@ipcm.it.
Banner Size Positions Price Static
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CONTACT
organisation of events and trade fairs marketing&communication EVENTS We plan, realize and promote: • workshops • training courses • technical advice and in-house training • open-houses • conferences • business meetings • presentations • inaugurations • net-working and B2B events of various kind, outside traditional circuits for business meeting.
Editor-in-Chief Alessia Venturi venturi@ipcm.it Mobile: +39 347 7188257
EOS is the official agency for Italy, Spain & Portugal of in Karlsruhe, Germany, and in Istanbul, Turkey.
TRADE FAIR Organizing the presence at a trade fair is a heavy work for an exhibitor. Our goal is to ease this work, taking over on behalf of our customer every organizational aspects, such as: • stand booking • setting up • services • organization of travelling • logistic support and support at the booth • fund retrieval
Editor and sales director Francesco Stucchi stucchi@ipcm.it mobile: +39 347 2305437
Editorial office, PR, Events, training, administration Paola Giraldo giraldo@ipcm.it mobile: +39 347 5307304
SERVICES eos marketing&communication is a service company with strong orientation to solving problems, able to handle every aspect connected with marketing, communication and business management, such as: • marketing consulting and market analysis • consulting for business start-up and management • writing and preparation of business plans • press-of ice (writing and diffusion of press releases and newsletters, PR, relations with international and national press, survey, realization of monographies, organization of events) • graphic design
Editorial office WEB marketing and advertising Luca Antolini antolini@ipcm.it Tel. +39 0362 503215
Media sales and editorial office for Germany, Austria, Switzerland, Benelux, Danemark, France Nicole Kraus kraus@ipcm.it Fon: +49 (0) 6152 96 14 910 Fax: +49 (0) 6152. 96 14 911
Editorial Office, marketing and events assistant Monica Fumagalli info@ipcm.it Tel. +39 0362 503215
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Complete solutions for your marketing and communication
EOS Mktg&Communication has a deep and speci ic knowledge of the surface treatments industry. We offer a complete range of services, a cross-media visibility, networking and training options to help you achieve your goal in the surface technology market.
Protective Coatings 速
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eos Mktg&Communication srl Via Matteotti, 16- 20811 Cesano Maderno (Mb) Italy - P.IVA/CF 06695850963 - REA MB-1863762 www.ipcm.it - info@ipcm.it - tel. +39 0362 503215 - fax +39 0362 1794768