ipcm_Ibérica/ ipcm_LatinoAmérica - Media guide 2023

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Ibér ica

Revistadepinturayacabadoindustrial Revista de pintura e acabamento industrial

Revistadepinturayacabadoindustrial Revista de pintura e acabamento industrial

The trade journal about surface treatments and finishing for Spanish and Portuguese speaking markets

2023 MEDIA GUIDE www.myipcm.com

why

Ibér ica

ipcm® Ibérica/LatinoAmérica is synonym of quality, international and authoritative information in the field of surf ace treatments for Spanish and Portuguese-speaking countries.

ipcm® Ibérica/LatinoAmérica offers up-to-date information on the latest surface technologies with industrial case studies, success stor ies, technical articles, market overviews, trade fair reports and industry news.

ipcm® Ibérica/LatinoAmérica brings the Spanish, Portuguese and Latin American surface technology communities together, providing qualified information, lead generation and networking opportunit ies.

ipcm® Ibérica/LatinoAmérica is media partner of all the major trade shows and events within the field in Spain, Portugal and Latin A merica.

ipcm® Ibérica/LatinoAmérica is distributed in Spain, Portugal, Central and South America with both a digital and a printed for m. Penetration of the market is very high with key decision-makers as target readers.

ipcm® Ibérica/LatinoAmérica is building a Spanish&Portuguese speaking community of professionals on LinkedIn with its group “MyIpcm G rupo de Pintura Industrial” which has 9 00 members.

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Revista de pintura y acabado industrial Revista de pintura e acabamento industrial Revista de pintura y acabado industrial Revista de pintura e acabamento industrial

The present calendar offers a general indication

planning. For further information please write to info@ipcm.it. Events date can change last minutes.

* ipcm® Ibérica/LatinoAmérica

ISSUE TOPICS EVENTS

Special issue FABTECH MEXICO

Raw material / chemicals

n. 29 ipcm_Ibérica

n. 41 ipcm_ LatinoAmérica (print edition) FEBRUARY 2023

Surface engineering

Powder coatings / wet paints

Coil coating / e-coat / Zinc lamellar coatings

Painting lines, Automation, Anodising

Vertical / horizontal lines for aluminium profiles

Air purification / waste water treatment

Advanced pre-treatment technologies

IR/UV Curing

Accessories & Consumables

PVD Coatings / Sputtering / Plasma

Paint Stripping

Quality control

n.

Architect@Work Barcelona, ES March 15-16

Feicon Batimat* São Paulo, BR April 11-14

ExpoMECÂNICA* Porto, PT April 14-16

FabTech Mexico* Mexico City, MX May 16-18

Distributed at European Coatings Show* Nuremberg, DE March 28-30

editorial calendar

ISSUE TOPICS EVENTS

Special issue EMAF and EUROSURFAS

Raw material / chemicals

n. 30 ipcm_Ibérica n. 42 ipcm_ LatinoAmérica (E_Magazine) MAY 2023

Surface engineering

Powder coatings / wet paints

Coil coating / e-coat / Zinc lamellar coatings

Painting lines, Automation, Anodising

Vertical / horizontal lines for aluminium profiles

Air purification / waste water treatment

Advanced pre-treatment technologies

IR/UV Curing

Accessories & Consumables

PVD Coatings / Sputtering / Plasma Paint Stripping Quality control

ISSUE TOPICS EVENTS

Fabtech* Chicago, USA September 11-14

Aluminium, steel and plastic pretreatment technologies / Nanotechnologies /

Special effects finishes / Coil coating / Smart coatings / Anodic oxidation / Sublimation / Soft touch / powder-in-mould coating / Application equipment / IR-UV curing / Paint stripping

Colour and quality control

Weathering

Water treatment systems

Air purification

Sustainability

EMAF* Porto, PT May 31-June 3

EUROSURFAS* Barcelona, ES May 30 – June 2 in parallel with Equiplast and Expoquimia

Aluminium USA* Nashville, USA October 25-26

MetalMadrid* Madrid, ES November 15-16

Abrafati Show* São Paulo, BR November 21-23

ISSUE TOPICS EVENTS

Special section on Automotive, ACE & Off- Road industries, Commercial Vehicles

Pretreatment& Nanotechnologies

n. 32 ipcm_Ibérica n. 44 ipcm_ LatinoAmérica (E_Magazine) NOVEMBER 2023

Surface preparation

Waterborne coatings / UV curing painting systems /

Powder coatings

Monolayer and direct-to-metal painting system / Zinc lamellar & e-coat

Heavy duty and corrosion protection paint systems

Innovations in paint shops & automation / Dosing, mixing and application technologies

Waste water treatment

Weathering & Quality control

FIMA Zaragoza, ES February 13-17, 2024 distribution of the magazine

Automotive Meetings Queretaro, MX February 20-22, 2024

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2023
31 ipcm_Ibérica n. 43 ipcm_ LatinoAmérica (print edition) AUGUST 2023
Special section on Metal architecture and Industrial Design.
Aluminium, Steel, Glass and Plastics
is media partner with own booth or press corner
for your advanced

circulationIbér ica

Revistadepinturayacabadoindustrial Revista de pintura e acabamento industrial Revista de pintura y acabado industrial Revista de pintura e acabamento industrial

A very loyal readership with one of the highest engagement of the sector

print run : 3,500 copies per issue yearly circulation : 14,000 copies digital circulation : 4,000 ± 5% impressions : 4,372 (November 2021- August 2022 -

social media reach : thousands of industry professionals via Linkedin, Instagram, Facebook, of which almost 20,000 are direct followers or members.

SECTOR READERSHIP

furniture - 10% (metal, MDF, garden, office, contract, urban, sport)

household appliances, HVAC, Electronics - 5%

architectural building - 27% (profiles, frames, roofing, panels, coil coating, façade)

DIGITAL READERS BY COUNTRY

coatings industry - 5%

workshops & custom coaters - 10% (powder, liquid, anodising, shot blasting) architecture & design - 2%

others - 2% (jewellery gifts, glasses, medical devices, labs & universities) packaging & plastics - 2% metal working, carpentry, foundry, machine&tools - 8% automotive, transportation, ACE & off road - 29%

Ibér ica

The social media strategy of ipcm ® I bérica/ L atino A mérica is one of the strongest within the sector. Our Website, LinkedIn Page, Linked In groups, Facebook and Instagram are updated daily, both with sector news and case studies resulting in one of the highest reader engagement worldwide.

GEOGRAPHICAL BREAKDOWN - PRINTED CIRCULATION

ipcm® _ Ibérica

Spain 80% Portugal 20%

ipcm® _ LatinoAmérica

Brazil 30% Mexico 50% Argentina, Colombia, Venezuela, Chile, Perù 20%

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SOURCE: issuu.com)
1. Spain 2. Mexico 3. Portugal 4. Brazil 5. USA 6. Colombia 7. Argentina 8. Costa Rica 9. Italy 10. Germany
SOURCE: issuu.com
top ten

Ibér ica

TARGET

content & target

READING

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If you need to get the word out about your new product no one is better placed to help you than ipcm® Ibérica/LatinoAmérica.
READERS quality managers R&D managers VOLUME ANALYSIS: editorial content 80% - advertising 20%
SOURCE: issuu.com Revistadepinturayacabadoindustrial Revista de pintura e acabamento industrial Revista de pintura y acabado industrial Revista de pintura e acabamento industrial one of our winning factors is our unique and exclusive editorial content: this section features the articles we create by traveling worldwide to showcase innovations and technological advances analysis brand new highlight of the month innovationsfocus on technology zoom on eventsindustrial cleaningsustainabilitysuccess stories purchase managers technical & production managers desktop 84% mobile 16%
DEVICES

advertising rates 2023

1 TIME 2 TIMES 3 TIMES 4 TIMES

1st coverpage (front cover) € 4.919,00 € 4.543,00 € 4.299,00 € 4.044,00

2nd coverpage (inside front cover) € 2.926,00 € 2.684,00 € 2.568,00 € 2.453,00

1st right hand (page 3) € 3.081,00 € 2.825,00 € 2.703,00 € 2.582,00

3rd coverpage (inside back cover) € 2.926,00 € 2.684,00 € 2.568,00 € 2.453,00 4th coverpage (back cover) € 4.084,00 € 3.853,00 € 3.737,00 € 3.474,00 insert (double page - heavy paper) € 4.919,00 € 4.543,00 € 4.299,00 € 4.044,00 page opposite to the Editor’s Letter € 2.926,00 € 2.684,00 € 2.568,00 € 2.453,00 page opposite to the contents € 2.926,00 € 2.684,00 € 2.568,00 € 2.453,00

internal full page € 2.582,00 € 2.394,00 € 2.272,00 € 2.105,00 1/2 page € 1.540,00 € 1.418,00 € 1.297,00 € 1.219,00 1/4 page € 920,00 € 832,00 € 798,00 € 720,00

double page € 4.084,00 € 3.853,00 € 3.737,00 € 3.474,00

double 1/2 page € 2.947,00 € 2.703,00 € 2.493,00 € 2.326,00

double 1/4 page € 1.773,00 € 1.662,00 € 1.474,00 € 1.329,00

rates 2023

PRINT + DIGITAL: 4 issues EMEA: € 70.00 (postage included)

REST OF THE WORLD : € 210.00 (fast airmail shipping included) to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscribe’ and fill in the form)

payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT ICRAITRRCAR

all rates are valid up to 31.12.2023

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PROGRESSIVE DISCOUNT subscription
published by Eos Mktg&Communication Srl Via Mascagni, 8 20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it info@eosmarketing.it frequency of publication published quarterly - 4 issues per year year of publication ipcm_Ibérica 8th 2023 ipcm_LatinoAmérica 11th 2023 size 230 mm width x 280 mm height website www.myipcm.com GRAPHIC DESIGN RATES (available upon request) FULL PAGE € 1,000.00 1/2 PAGE € 600.00 1/4 PAGE € 400.00 Ibér ica

advertising formats & deadlines

54.5 mm

SINGLE PAGE 230x140 mm + 8 mm leeway per side 1/2 PAGE HORIZONTAL safe area: 214x132 mm bleed area: 246x156 mm 115x280 mm + 8 mm leeway per side 1/2 PAGE VERTICAL

crop marks must be included in the graphic file

elements that must not be cut off must be

file format must be 300

no word processor program files accepted

+ 41/2023 - Feb 03.02.2023

+ 42/2023 - May 14.04.2023

+ 43/2023 - Aug 28.07.2023

+ 44/2023 - Nov 27.10.2023

and

DOUBLE 1/2 PAGE: only vertical DOUBLE 1/4 PAGE: only vertical LOOSE INSERT: single and multiple inserts accepted on request safe area: 214x264 mm bleed area: 246x296 mm230x280 mm + 8 mm leeway per side

DOUBLE PAGE bleed area: 476x296 mm

460x280 mm + 8 mm leeway per side

safe area:214x264 mmsafe area:214x264 mm

10 mm safe area: 222x272 mm bleed area: 246x296 mm230x280 mm + 8 mm leeway per side COVER 98x130 mm 1/4 PAGE SQUARE print area: 98x130 mm

safe area: 103x264 mm bleed area: 131x296 mm 230x70 mm + 8 mm leeway per side 1/4 PAGE HORIZONTAL safe area: 214x62 mm bleed area: 246x86 mm 57.5x280 mm + 8 mm leeway per side 1/4 PAGE VERTICAL safe area: 49.5x264 mm bleed area: 73.5x296 mm

in the safe area far

away from the

CMYK for 4C or 2C

(min 8 mm)

Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field.

Advertising that resembles editorial material will be labeled “advertisement” in small print.

28.02.2023

12.05.2023

28.08.2023

27.11.2023

Advertisers are rate protected for the duration of their contract.

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ISSUE EDITORIALS PRINTING MATERIAL DATE OF PUBLICATION 29
17.02.2023
30
05.05.2023
31
04.08.2023
32
17.11.2023
DEADLINES -
-
placed
enough
edge
-
dpi Adobe PDFs, all photos
fonts embedded,
-

ALESSIA VENTURI venturi@ipcm.it

Founder

COMPLETE

ELISABETTA

NICOLE KRAUS kraus@ipcm.it

MAGAZINES

FRANCESCO STUCCHI stucchi@ipcm.it

ILARIA PAOLOMELO

CLAUS GÖRLICH goerlich@ipcm.it

EOS is the official agency for

Portugal

PAOLA GIRALDO giraldo@ipcm.it

GABRIELE

SVEN KRAUS sven.kraus@ipcm.it

Karlsruhe, GermanyKarlsruhe, Germany

Europe

MONICA FUMAGALLI fumagalli@ipcm.it

FEDERICA

Mexico City, Mexico

MATTEO SOTTI sotti@ipcm.it

BARBARA PENNATI pennati@ipcm.it

www.eosmarketing.it

JOIN my IPCM COMMUNITY ON
| info@eosmarketing.it via mascagni, 8 | 20811 cesano maderno (mb) | italy | tel. +39 0362.503215 | fax +39 0362.1794768
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