The supplement to ipcm dedicated to surface cleaning and preparation, ®
technical cleanliness, deburring, grinding, polishing mechanical and vibratory finishing.
2022
MEDIA GUIDE
www.myipcm.com
1
why ICT is the supplement to ipcm dedicated to a high-value processes ®
within surface technologies: industrial cleaning, metal polishing, deburring, super-finishing, shot-peening, vibration finishing, plasma cleaning, snow jet cleaning, CO2 cleaning, dry ice cleaning and much more.
ICT provides information with exclusive technical case-studies regarding the application of new technologies along with technical articles covering all aspects of industrial parts cleaning, cleanliness inspection, industry news and market overviews.
ICT is published twice a year as a supplement to ipcm and twice a year ®
as an insert within
ipcm , taking advantage of the existing synergies between ®
the cleaning industry and the painting and coating industry.
ICT is media partner of all the major trade shows and events within the field, and cooperates with international associations and organizations.
ICT is distributed across Europe. Thanks to the synergy with ipcm , it has one of highest ®
readership engagement of any sector magazine and has an impressive social media reach of thousands of industry professionals, of which more than 17,000 are direct followers or myIpcm group members.
2
editorial calendar 2022
The present calendar offers a general indication for your advanced planning. For further information please write to info@ipcm.it. Events date can change last minutes.
* ICT is media partner with own booth or press corner
Shotblasting, shotpeening Vibratory finishing Cleanliness inspections and testing Environmental issues Reviews of events&exhibitions
n. 22
OCTOBER 2022
ISSUE
HannoverMesse* Hanover, DE April 25-29
Focus on cleaning and surface preparation technologies for automotive and transportation components
InnoTrans* Berlin, DE September 20-23
Global Industrie* Paris, FR May 17-20
Aqueous-based cleaning, solvent-based cleaning, vacuum cleaning
Lamiera* Milan, IT May 25-28 IVT Köln, DE June 29-30 Surfex* Coventry, UK, June, 7-8
TOPICS
EVENTS
Focus on new technologies and advances on parts cleaning and cleanliness inspections
parts2clean* Stuttgart, DE October 11-13
Industrial parts cleaning Deburring
BIMU* Milan, IT October 12-15
Shot blasting Mechanical finishing Polishing Abrasive & tools
Bauma Munich, DE October 24-30
Environmental issues Cleanliness inspections Cleaning media
Fastener Fair Italy* Milan, It November 30December 1
(distribution of the magazine)
mass metal finishing CO2 and plasma jet cleaning Shot blasting Shot peening Superfinishing
IAA Commercial Vehicles Hannover, DE September 20-25 (distribution of the magazine)
Micronora* Besançon, FR September 27-30
Regulations Cleanliness inspections Reviews of events&exhibitions
MecSpe* Bologna, IT June 9-11
ISSUE NOVEMBER - DECEMBER 2022
Deburring, rounding, grinding, polishing
EVENTS
®
Aqueous-based cleaning, solvent-based cleaning, vacuum cleaning, CO2 cleaning
TOPICS
JULY - AUGUST 2022
Focus on cleaning and deburring technologies for the metalworking industry
ISSUE
®
EVENTS
insert in ipcm n. 76
TOPICS
insert in ipcm n. 78
n. 21
APRIL 2022
ISSUE
TOPICS
EVENTS
Focus on deburring, cleaning and surface preparation of components for the ACE & Off-Road industries, oleodynamic and pneumatic equipment Aqueous-based cleaning, solvent-based cleaning, vacuum cleaning Vibratory finishing Mass metal finishing CO2 cleaning, shot blasting Cleanliness inspections Environmental issues Regulations
3
circulation A global readership with one of the highest reader engagement within the sector print run: 3,000 for the February and October supplements - 6,000 copies for the two inserts in ipcm
®
digital circulation: 2,000 ± 5%
social media reach: thousands of industry professionals via Linkedin, Instagram, Facebook, of which more than 17,000 are direct contacts (followers/members).
SECTOR READERSHIP
pneumatic, hydraulics and oleodynamics industry - 15%
workshops - 5% (cleaning, polishing, mass finishing)
clocks and jewellery industry - 2%
automotive - 30% (OEMs, Tier 1 and Tier 2, components manufacturers)
electronic & electrotechnic industry - 8%
DIGITAL READERS BY COUNTRY
1. Italy 2. Germany
others - 5% (repair & maintenance, job coaters, food&packaging)
mechanics - 20% (metal working, metal shops, mechanical manufacturing, turning, milling, high precision machining)
3. Spain 4. United States 5. France 6. Russia 7. Mexico 8. Netherlands
metal furniture and furnishing, fittings, faucets, handles - 8%
9. Portugal 10. Taiwan
top ten
medical devices and optic industry - 7%
SOURCE: issuu.com
GEOGRAPHICAL BREAKDOWN PRINTED CIRCULATION The social media strategy of ICT is one of the strongest within the sector. Our Website, LinkedIn Page, LinkedIn groups, Facebook and Instagram are updated daily, both with sector news and case studies resulting in one of the highest reader engagement worldwide.
Italy
20%
UK / Ireland
6%
DACH Region
23%
MEA Region
6%
East Europe (HU, SK, RO, PL, LT, EE, BG, CZ, HR, RU, BY)
17%
Benelux (BE, NL, LUX)
3%
France
4%
Scandinavia
9%
Other (Far East, USA, Canada, Australia)
12%
4
content & target If you need to get the word out about your new product no one is better placed to help you than
ICT
VOLUME ANALYSIS: editorial content 81% - advertising 19%
industry news
case study
highlight of the month
technology overview
sustainability
zoom on events
one of our winning factors is our unique and exclusive editorial content: we travel worldwide on request of our partners to create articles that showcase their technology or services
TARGET READERS
purchase managers
technical & production managers
quality manager
READING DEVICES
R&D manager
desktop
mobile
74%
26% SOURCE: issuu.com
5
advertising rates 2022 subscription rates 2022
PROGRESSIVE DISCOUNT
1st coverpage (front cover)
1 TIME
2 TIMES
3 TIMES
4 TIMES
€ 5,310.00
€ 4,770.00
€ 4,340.00
€ 4,280.00
The subscription to ICT is included in ipcm® subscription
PRINT + DIGITAL: 6 issues + 2 supplements
2nd coverpage (inside front cover)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
1st right hand (page 3)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
3rd coverpage (inside back cover)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
4th coverpage (back cover)
€ 4,680.00
€ 4,250.00
€ 3,860.00
€ 3,740.00
insert (double page - heavy paper)
€ 5,310.00
€ 4,770.00
€ 4,340.00
€ 4,280.00
page opposite to the Editor’s Letter
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
page opposite to the contents
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
internal full page
€ 2,680.00
€ 2,400.00
€ 2,300.00
€ 2,140.00
1/2 page
€ 1,600.00
€ 1,440.00
€ 1,320.00
€ 1,280.00
1/4 page
€ 870.00
€ 780.00
€ 720.00
€ 690.00
double page
€ 4,280.00
€ 3,850.00
€ 3,530.00
€ 3,420.00
double 1/2 page
€ 2,940.00
€ 2,640.00
€ 2,530.00
€ 2,350.00
double 1/4 page
€ 1,760.00
€ 1,580.00
€ 1,460.00
€ 1,400.00
EMEA: € 100.00 (postage included) REST OF THE WORLD : € 300.00 (fast airmail shipping included) to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscriptions’ and fill in the form) payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22
GRAPHIC DESIGN RATES (available upon request) FULL PAGE 1/4 PAGE
€ 1,000.00
1/2 PAGE
€ 600.00
€ 400.00
all rates are valid up to 31.12.2022
frequency of publication published twice a year as a supplement and twice a year as an insert of ipcm®
year of publication 12th 2022 published by Eos Mktg&Communication Srl Via Mascagni, 8 20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it
size 230 mm width x 280 mm height
website www.myipcm.com
info@eosmarketing.it 6
- crop marks must be included in the graphic file - elements that must not be cut off must be placed in the safe area far enough away from the edge (min 8 mm) - file format must be 300 dpi Adobe PDFs, all photos and fonts embedded, CMYK for 4C or 2C
DEADLINES
- no word processor program files accepted
ISSUE
EDITORIALS
PRINTING MATERIAL
DATE OF PUBLICATION
April 2022
01.04.2022
08.04.2022
19.04.2022
July 2022
28.06.2022
15.07.2022
27.07.2022
October 2022
23.09.2022
30.09.2022
05.10.2022
November 2022
24.10.2022
11.11.2022
25.11.2022
DOUBLE 1/4 PAGE: only vertical
LOOSE INSERT: bleed area: 476x296 mm
safe area: 49.5x264 mm bleed area: 73.5x296 mm
98x130 mm
single and multiple inserts accepted on request
safe area:214x264 mm
safe area:214x264 mm
1/4 PAGE SQUARE
460x280 mm + 8 mm leeway per side
DOUBLE PAGE
safe area: 214x62 mm bleed area: 246x86 mm
only vertical
57.5x280 mm + 8 mm leeway per side
bleed area: 131x296 mm
DOUBLE 1/2 PAGE:
1/4 PAGE VERTICAL
safe area: 103x264 mm
230x70 mm + 8 mm leeway per side
safe area: 214x132 mm bleed area: 246x156 mm
safe area: 214x264 mm bleed area: 246x296 mm
1/4 PAGE HORIZONTAL
safe area: 214x264 mm bleed area: 246x296 mm
230x280 mm + 8 mm leeway per side
SINGLE PAGE
54.5 mm
115x280 mm + 8 mm leeway per side
230x280 mm + 8 mm leeway per side 230x140 mm + 8 mm leeway per side
10 mm
1/2 PAGE VERTICAL
COVER 1/2 PAGE HORIZONTAL
advertising formats & deadlines
print area: 98x130 mm
Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field. Advertising that resembles editorial material will be labeled “advertisement” in small print. Advertisers are rate protected for the duration of their contract.
7
COMPLETE SOLUTIONS FOR YOUR MARKETING AND COMMUNICATION STRATEGY
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Graphics
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MAGAZINES
Editorial Office
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ELISABETTA VENTURI
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Editorial Office
Editorial Director
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Newsletter
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ILARIA PAOLOMELO
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Training and Events
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GIORGIA RICCHIUTI
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Ibérica Protective Coatings ®
®
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Administration
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SVEN KRAUS
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