Protective Coatings ÂŽ
The international journal for corrosion control and prevention that truly reaches every corner of the world.
2019
MEDIA GUIDE
www.myipcm.com
why
Protective Coatings ®
WHAT WE HAVE DONE
IN 10 YEARS 180 active customers
ipcm _Protective Coatings is the quarterly journal of protective coatings ®
and surface engineering for corrosion control and prevention.
506 trade fair media partnerships
ipcm _Protective Coatings feature topics contain technical, scientific and ®
practical information on all kind of organic and inorganic protective coatings, surface engineering and anticorrosion technologies, surface preparation, inspections and quality control, standards and regulations.
ipcm _Protective Coatings provides answers to the most common
350 content exclusive case studies written
50,387 average monthly website visits
®
questions about process and technologies for corrosion control plus up-to-date information on the latest products, market overviews, trade fair reports and industry news.
1,135,203 average page visits per month
ipcm _Protective Coatings brings the anti-corrosion community ®
together, providing qualified information, lead generation and networking opportunities.
ipcm _Protective Coatings is media partner of all the major trade shows ®
and events within the sector and cooperates with international associations and organizations.
ipcm _Protective Coatings is distributed globally, has the highest readership ®
engagement of any sector magazine and has an impressive social media reach of around 150,000 industry professionals.
ipcm _Protective Coatings is dedicated to a truly international audience ®
and as of 2019 will no longer be bilingual and available only in English.
editorial calendar 2019
The present calendar offers a general indication for your advanced planning. For further information please write to info@ipcm.it * ipcm®_Protective Coatings is media partner with own booth or press corner
EVENTS
Focus on protective technologies for valves Focus on marine applications
IVS Industrial Valve Summit* Bergamo, IT May 22-23
Surface preparation Anti-fouling & marine coatings 100% solids Visco-elastic solutions Graphene-based technology Thermal Spray applications
Nor-Shipping Oslo, N June 4-7
Powder coatings for anticorrosion (double coat)
ISSUE
JUNE 2019
TOPICS
n. 30
n. 29
APRIL 2019
ISSUE
VPCI Maintenance & repair
Wind Europe Offshore* Copenhagen, DK November 26–28
Testing & measurement VPCI Maintenance & repair Review of conferences
DECEMBER 2019
Focus on protective technologies for the energy industry (wind – oil & gas – storage & supply)
ISSUE
n. 32
OCTOBER 2019 n. 31
EVENTS
Tank lining Powder coatings for pipelines PFP for hydrocarbon fire (jet fire / pool fire) “Splash Zone” coatings
Focus on innovations in corrosion prevention and control
GN CORR* Palermo, IT July 3 –5
Coating formulation Mixing & Application Abrasives Fluorinated and PVDF coatings Polyurea Thermal Spray Waterborne & powder coatings Graphene-based technology Testing & measurement VPCI
SPE Offshore Europe* Aberdeen, UK, September 3-6 Eurocorr* Seville,ES September 9-13 Expo Ferroviaria* Milan, IT October 1-3
Review of conferences
TOPICS
100% solids Zinc lamellar technology Mixing & application Abrasives
EVENTS
Maintenance & repair
Review of exhibitions
ISSUE
TOPICS
TOPICS
EVENTS
Focus on protective technologies for bridges, highways, infrastructures
Corrosion 2020 Houston, USA March 15-19, 2020
Surface preparation Restoration, Maintenance&Repair Epoxy Polyurethan Polyurea Passive Fire Protection Zinc lamellar technology Graphene-based technology Testing & measurement International regulations Review of exhibitions
Protective c i r c u l a t i o n Coatings ®
A global readership with the highest reader engagement within the sector (figures from October 2017 to September 2018)
print run: 3,000 copies per issue yearly circulation: 12,000 copies
digital circulation: 5,000 contacts per issue
social media reach: 150,000 industry professionals via LinkedIn, Instagram, Facebook SECTOR READERSHIP shipyards - 3%
DIGITAL READERS BY COUNTRY
1. Italy 2. United States
marine - 5%
3. United Kingdom
building industry - 16% (infrastructures, bridges, highways)
steel fabrication shops and carpentry - 21.5%
research lab & institutes - 2%
4. Netherlands 5. Sweden 6. Spain
Protective Coatings ®
energy / oil & gas - 24% (pipelines, tanks, valves, engineering offshore & onshore, windfarms, industrial plants, oil refineries, extraction plants, oil rigs)
7. India inspectors - 6%
8. Germany 9. Finland
applicators - 19%
10. France
top ten
coating industry - 3.5%
SOURCE: issuu.com
GEOGRAPHICAL BREAKDOWN PRINTED CIRCULATION The social strategy of ipcm _Protective Coatings is without doubt the strongest within the ®
sector, reaching almost 200,000 contacts daily. Our internet/LinkedIn Page/LinkedIn groups/ Facebook/Instagram are all updated several times a day, both with sector news and case studies resulting in the highest reader engagement worldwide and double digit growth every year.
Italy
20%
UK / Ireland
9%
Germany, Austria, Switzerland
16%
MEA Region
10%
East Europe (HU, SK, RO, PL, LT, EE, BG, CZ, HR, RU, BY)
15%
Scandinavia
14%
Benelux (BE, NL, LUX)
2%
Far East
10%
North America
4%
Protective c o n t e n t & t a r g e t Coatings ÂŽ
If you need to get the word out about your new product no one is better placed to help you than ipcm _Protective Coatings. ÂŽ
VOLUME ANALYSIS: editorial content 80% - advertising 20%
analysis
industry news
focus on technology
success stories
innovations
highlight of the month
sustainability
5%
35%
30%
5%
20%
5%
new section for 2019
one of our winning factors is our unique and exclusive editorial content: we travel worldwide on request of our partners to create articles that showcase their technology or services
PLATFORM READERSHIP BREAKDOWN
TARGET READERS
purchase & sales managers
technical & plant managers
quality manager
R&D manager
desktop
tablet
mobile
79%
4%
17% SOURCE: issuu.com
advertising rates 2019 PROGRESSIVE DISCOUNT
1st coverpage (front cover)
1 TIME
2 TIMES
3 TIMES
4 TIMES
€ 5,310.00
€ 4,770.00
€ 4,340.00
€ 4,280.00
subscription rates 2019 PRINT + DIGITAL: 4 issues
2nd coverpage (inside front cover)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
EMEA: € 60.00
1st right hand (page 3)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
(postage included)
3rd coverpage (inside back cover)
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
4th coverpage (back cover)
€ 4,680.00
€ 4,250.00
€ 3,860.00
€ 3,740.00
insert (double page - heavy paper)
€ 5,310.00
€ 4,770.00
€ 4,340.00
€ 4,280.00
page opposite to the Editor’s Letter
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
page opposite to the contents
€ 3,340.00
€ 3,000.00
€ 2,760.00
€ 2,670.00
internal full page
€ 2,680.00
€ 2,400.00
€ 2,300.00
€ 2,140.00
1/2 page
€ 1,600.00
€ 1,440.00
€ 1,320.00
€ 1,280.00
1/4 page
€ 870.00
€ 780.00
€ 720.00
€ 690.00
double page
€ 4,280.00
€ 3,850.00
€ 3,530.00
€ 3,420.00
double 1/2 page
€ 2,940.00
€ 2,640.00
€ 2,530.00
€ 2,350.00
double 1/4 page
€ 1,760.00
€ 1,580.00
€ 1,460.00
€ 1,400.00
REST OF THE WORLD : € 200.00 (fast airmail shipping included) to subscribe please visit www.myipcm.com (click on ‘magazines’ in the main menu, then on ‘subscriptions’ and fill in the form) payments can be made online with PayPal or by bank transfer to the following account: Eos Mktg&Communication Srl IBAN IT97F0844033270000000084801 SWIFT CRCBIT22
GRAPHIC DESIGN RATES (available upon request) FULL PAGE
€ 1,000.00
1/4 PAGE
1/2 PAGE
€ 600.00
€ 400.00
all rates are valid up to 31.12.2019
frequency of publication published quarterly
eos eos
4 issues per year
MKTG & COMMUNICATION MKTG & COMMUNICATION
year of publication 8th 2019
published by
Protective Coatings ®
Eos Mktg&Communication Srl Via Mascagni, 8
size 230 mm width x 280 mm height
20811 Cesano Maderno (MB) - Italy tel. +39 0362.503215 fax. +39 0362.1794768 www.eosmarketing.it info@eosmarketing.it
website www.myipcm.com
- crop marks must be included in the graphic file - elements that must not be cut off must be placed in the safe area far enough away from the edge (min 8 mm) - file format must be 300 dpi Adobe PDFs, all photos and fonts embedded, CMYK for 4C or 2C
DEADLINES
- no word processor program files accepted
ISSUE
EDITORIALS
PRINTING MATERIAL
DATE OF PUBLICATION
29/2019 - april
15.03.2019
05.04.2019
26.04.2019
30/2019 - june
17.05.2019
07.06.2019
26.06.2019
31/2019 - october
13.09.2019
04.10.2019
25.10.2019
32/2019 - december
15.11.2019
29.11.2019
20.12.2019
only vertical
LOOSE INSERT: single and multiple inserts accepted on request
safe area:214x264 mm
safe area:214x264 mm
bleed area: 476x296 mm
safe area: 49.5x264 mm bleed area: 73.5x296 mm
115x140 mm + 8 mm leeway per side
460x280 mm + 8 mm leeway per side
DOUBLE PAGE
safe area: 214x62 mm bleed area: 246x86 mm
DOUBLE 1/4 PAGE:
1/4 PAGE SQUARE
bleed area: 131x296 mm
only vertical
57.5x280 mm + 8 mm leeway per side
safe area: 103x264 mm
DOUBLE 1/2 PAGE:
1/4 PAGE VERTICAL
safe area: 214x132 mm bleed area: 246x156 mm
safe area: 214x264 mm bleed area: 246x296 mm
230x70 mm + 8 mm leeway per side
safe area: 214x264 mm bleed area: 246x296 mm
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SINGLE PAGE
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®
115x280 mm + 8 mm leeway per side
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Protective Coatings
1/2 PAGE VERTICAL
COVER 1/2 PAGE HORIZONTAL
advertising formats & deadlines
safe area: 103x132 mm bleed area: 131x156 mm
Advertisers and their agencies assume liability for the contents of all advertisements, and the publisher reserves the right to reject advertising considered unsuitable or unrelated to the field. Advertising that resembles editorial material will be labeled “advertisement” in small print. Advertisers are rate protected for the duration of their contract.
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Founder Partner Editor-in-Chief
Founder Partner Editorial Director Head of Sales
Founder Partner CFO, Head of Training and Events
Head of Editorial Office
Trade Fairs Web Sales Administration
ALESSIA VENTURI
FRANCESCO STUCCHI
PAOLA GIRALDO
MONICA FUMAGALLI
MATTEO SOTTI
venturi@ipcm.it
stucchi@ipcm.it
giraldo@ipcm.it
fumagalli@ipcm.it
sotti@ipcm.it
Web & Social Media Content Manager, Editorial Office, Web Sales
Graphics Editorial Office
Editorial Office Social Media Newsletter
Sales Social Media Web Development
BARBARA PENNATI
ELISABETTA VENTURI
ILARIA PAOLOMELO
JONATHAN LOWE
pennati@ipcm.it
grafico@ipcm.it
paolomelo@ipcm.it
lowe@ipcm.it
Sales & Editorial Office for DE, AT, CH, DK, FR, NL, BE
NICOLE KRAUS CLAUS GÖRLICH kraus@ipcm.it goerlich@ipcm.it
EOS MKTG&COMMUNICATION SRL via mascagni, 8 | 20811 cesano maderno (mb) | italy | www.eosmarketing.it | info@eosmarketing.it | tel. +39 0362.503215 | fax +39 0362.1794768