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Color is, in fact, a big controlled variable that affects directly the success or failure of a trend at retail. However, most importantly, I believe a consumer’s ability to easily understand how to wear a trend is the key to its success or failure when we talk about retailing.

With this in mind, I have taken Tobe’s top four Fall 2016 trends (Friendly Plastique, Nature Lab, Chromo Cinetic and Dreamwork) and created visual guides to illustrate how she will wear them. For example, we expect her to strike the mod “Friendly Plastique” note by adding pieces with metallic finishes and glossy surfaces to her wardrobe.

Meanwhile, a super sleek leather pencil skirt –particularly when offered in a variety of orange tones combined with neutrals- lets her channel the sophisticated “Nature Lab” trend.

From the key apparel items to the most-have accessories, this Report shows how your consumer will wear the top trends of the season and helps you identify the core items needed to build these trends into you Spring 2016 assortment or wardrobe.

Best Regards,

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Dreamwork

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