26 Turkish textile firms attended Première Vision New York

UTIB to introduce the quality of Turkish textiles at the sports fair in USA

Uludag Textile Exporters’ Association (UTIB) is preparing to introduce the success of Turkey, one of the largest textiles exporting countries in the world in the textiles sector and the position at the Premiere Vision (PV) Sports Fair held in the United States. The PV Sports Fair will be held for the first time in the US state of Oregon concurrently with Northeast Materials Fair, which will be held on for the 53rd time, 14-15 August.

UTIB, one of the strongest organizations on Turkish textile exports, will introduce the quality of Turkish textile in the US market with its info desk in the fair. The fair has been counted in the first place in the world since 2011 and the US market accounts for 37 percent of the global textiles sales. UTIB will find opportunities to promote the production of fabrics, accessories and garments to international professionals and purchasing committees with a wide range of products, from knitted fabrics to technical textiles of Turkish textiles exported to around 200 countries and regions.

Turkish textiles will meet with the targeted visitors at the fair UTIB also plans to organize national participation in the PV Sports Fair in the coming years in order to increase

the power of Turkish textile products in the export markets, which has adopted product quality to the world with its R&D, innovation and design-oriented approach. Akbaslar Textile, EKOTEN and Unlu Transfer are also exhibitors in the fair with their latest products. PV Sports Fair is expected to benefit from the synergy of the 53rd Northeast Materials Fair, which is of great importance for the sportswear

market in the Americas and meets the needs of sportswear buyers with great majority. The presence of the headquarters of international sports brands in the region where the fair will take place provides a great advantage for the companies in terms of the location of the fair and reaching the targeted visitors.

Turkey, Europe’s 2nd largest supplier Turkey, having 3.5 percent share in the world market, ranks 7th largest exporter in global market that is led by China, the US and Germany. The Turkish textile sector, which exports 8.5 billion dollars a year, is the second largest supplier in the EU market after China. UTIB, which has a share of 1.3 billion dollars in the total exports of Turkish textile sector, increases its success each year. The activities organized by the Turkish textile sector made significant strides to promote the quality of the Turkish textiles industry. UTIB will share innovations from the field of sports of Turkish textile products in PV Fitness Fair. Uludag Textile Exporters' Association will have a boot of 9 m2 in Premiere Vision Sport with an aim to introduce Turkish textile sector to the world, to lead in the branding activities of the companies abroad by improving its image, to increase its share in existing markets and to do

research about marketing strategies of competitors to develop exports by country of destination, Turkey will present its assertion in the fabric sector with a stand big enough to represent the Turkish companies participating in the fair .

The issue of sustainability will be highlighted. Fair visitors of recipient firms will be able to mention about their demand for specific products from Turkey and relevant suppliers will be notified.