NEWS PUBLISHER Isuzu UTE Australia Pty Ltd ISUZU UTE AUSTRALIA MANAGING EDITORS Mark Harman, Madelaine Walsh maxd@iua.net.au EDITOR Ben Smithurst ben.smithurst@edge.agency SUB-EDITOR Paul Rodger ART DIRECTOR Guy Pendlebury ACCOUNT MANAGER Daphne Zhang ADVERTISING SALES Nicole Prioste nicole.prioste@edge.agency
Isuzu UTE Australia ‘sales’ into a new era Australian drivers provided unwavering support for the Isuzu D-MAX ute and MU-X SUV throughout a 2020 that was tough for many. Arriving locally in September, the All-New third-generation D-MAX impressed tradies, families and adventurers alike, with 7384 examples finding their way into Aussie garages in only four months. Combined with sales of the second-generation D-MAX, a total of 15,062 D-MAXs were sold—making Isuzu’s ever-reliable go-anywhere machine the country’s fourth-best-selling ute of 2020. Comfortable and capable, the seven-seat MU-X also continued to impress, with 7049 sales placing it third overall in the Large SUV <$70K segment. With 2021 well underway, Isuzu UTE Australia (IUA) is looking forward to welcoming many more new members into the Isuzu family—and continuing to ‘Go Our Own Way’ alongside our loyal owners.
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All-New D-MAX: Partner Upgrades A number of Isuzu UTE Australia’s key partners—and most enthusiastic supporters—have found their D-MAXs upgraded following the All-New model’s September 2020 launch. They include touring champions Spida and Sheree Everitt from The Great Australian Doorstep, angling ace Mark Berg from Mark Berg’s Fishing Addiction and fellow fishing superstars Nick Duigan and Andrew Hart at Hook, Line & Sinker. Whether it’s towing, boating, caravanning or just travelling their own way, each will bring their D-MAX to your television screens in 2021. Meanwhile, the founders of the Daniel Morcombe Foundation, Bruce and Denise Morcombe, will be using their new D-MAX to travel to schools across the country. The Morcombes continue to deliver their safety curriculum to honour the memory of their son Daniel, tirelessly driving their child-protection message in one of the safest vehicles on Australian roads. Isuzu UTE Australia is proud to continue its support of these partners and their journeys and hopes they continue to inspire others to take on journeys of their own.
