Search Engine Optimization
What Is Search Engine Optimization?? Search engine optimization (SEO) is the process of affecting the online visibility of a websites or a web page in a web search engine's unpaid results—often referred to as "natural", “organic", or "earned" results.SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
Why SEO Important?
In today’s competitive market, SEO is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems.
If you have a web site, blog or online store, SEO can help your business grow and meet the business objectives.
Types Of SEO 1. On Page 2. Off Page
On Page SEO
The changes are done within the web page content known as On Page Optimization.
Off Page SEO
Off page SEO refers to techniques that can be used to improve the position of a web site in the search engine results page (SERPs).
Keywords SEO keywords are the key words and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines "speaks the same language" as its potential visitor base with keywordsfor SEO that help connect searchers to your site.
Search Engine Optimization Techniques 1. Black Hat SEO
2. White Hat SEO
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