Special Edition ANANT - POST MODERN ART HOUSE
JaamZIN Creative
The undying fascination of Anant Singh with the dynamics and beauty of art finally took form of a 'Post Modern Art house' named 'Anant' (A sanskrit word for Infinity) which he started in March-2020 in the city of Jaipur (India). With 24 karat gold leaf/color as their niche they created an art architecture where folk, traditional & tribal art forms can be sensibly and sensitively positioned in the global market.
Impressum JaamZIN Creative UXScoops Pte. Ltd. Singapore Registration No.: 201601782G
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INTERVIEW
What is so special about your 24 Karat
Who is your product ideally for? What are
Gold Leaf?
the ideal ways of using it?
The really special part about 24 Karat Gold
Our art signatures are ideal for
Leaf is the elemental richness it provides to our artworks. Gold not only has a cultural
(a) Individuals who would love to aesthetically
significance throughout history but it also has
enhance their living spaces with exclusive
an investment value. Once you include 24
designs inspired by folk & traditional art
Karat Gold as an art medium it enriches and
works. This includes wall accents, wall
provides a whole new dimension to an art
hangings, soft decor, cultural souvenir or just
piece. Besides this, most cultures consider
for art collection.
gold to be an auspicious metal and is believed to bring luck, harmony and
(b) Commercial units such as hotels,
prosperity. Therefore, incorporating gold -
boutiques & upscale residential projects. We
provides an aesthetic spectrum to a painting
exclusively create a detailed thematic
which enhances its emotional, societal &
'artscape' as per the need and values of a
cultural value.
commercial unit. Ideal ways to use our art signatures is to
What is your approach and process of making art?
Our approach to make an art work is simply to strike a harmonious balance between the
consult us with what you have in mind and our team will provide you with the best suited possibilities. This includes space assessment, design selection, framing options and much more.
design, materials and craftsmanship. Our process starts by buying 24 karat certified gold wire (as per the project requirement)
Why should artists use it?
which is then handed over to our master craftsman who uses age old manual
Artists are always trying hard to find a niche
techniques to make gold leaves & gold paints
for themselves. Upcoming artists should also
out of it. Once it is done our skilled artisans
focus on the value they want to create
sensitively uses the material to make artworks
through their artworks. Personally, gold as an
either on handmade paper sheets or linen
art medium is one the most exquisite
canvas (depending upon the requirement). It
element which one can try. Through this
is also our attempt to make the process as
platform, I would like to take this opportunity
manual as possible so we can provide
to help any one who wish to pursue this form
maximum employment to skilled craftsman
of artwork or in need of any art advice.
who otherwise are living a life of poverty.
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INTERVIEW
Always remember, business of art and
How did you discover this unique selling
creative aspect of art should always strike a
proposition of yours?
harmonious balance. There are many unexplored mediums, themes and prospects
I was always fascinated by the beauty &
and I would be more than happy to assist you
dynamics of art. Having a masters degree in
in whichever way I could. Feel absolutely free
business administration and running a
to directly contact me and I would be more
successful business of 'digital marketing' for
than happy to share everything I know.
long time I finally decided to explore the endless potential of Art Market in a systemic manner. After lots of research I decided to use 24 Karat Gold Leaf/Paint as my medium and tribal, folk & traditional art as my concept. That is how I reached my unique selling proposition. I also believe that more employment you provide, more information you share, more societal value you create, more transparently you function, more people you uplift - the better it is.
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POST MODERN ART HOUSE
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24 KARAT GOLD LEAF PORTRAIT
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THE SPIRIT OF JAIPUR
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ART BY S. H. RAZA
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GOLD LEAF PORTRAIT
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CRAFTMAN MAKING GOLD LEAVE
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GOND ART IN GOLD
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GOND ART
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HAPPY CUSTOMER
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HORSE
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LEOPARD
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LORD BUDDHA SILHOUETTE
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MAKING A GOLD PASTE
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MIXED MEDIA ART
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GOND ART
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PACKAGING OF GOLD LEAF
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WARLI ART USING GOLD LEAF
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ANANT
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24 KARAT GOLD LEAF PORTRAIT
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