Leeds office and new partner for Verve London, 5th October 2009: Andrew Wiseman, currently CEO of Optimisa Research, to join customer advisory panel and online brand community specialist, Verve, as a Partner. Leeds office to open. Andrew Wiseman, currently CEO of Optimisa Research (the group combining Quaestor Research and Buckingham Research), is the latest senior research professional to join Verve.
Andrew will be
responsible for establishing Verve’s Leeds office. Along with being a business leader, Andrew is also an experienced research consultant, previously having been a director of Nunwood’s Market Analytics division. Prior to this Andrew was a senior consultant in AC Nielsen’s global analytics business. On joining Verve Andrew Wiseman comments: “The current thirst in the industry for increased customer engagement and the commercialising of customer care programmes fits neatly with the Verve model, and I truly believe that Verve has an unrivalled proposition and people model within the research arena. I look forward to building on the tremendous success achieved by the business thus far.” Andrew Cooper, Partner and CEO of Verve, states: “Andy is an excellent new addition to the team as he brings a combination of commercial acumen and strong research and analytics skills. He will help us build out our suite of services for making better business decisions, centred around our clients’ online brand communities.” “Our office in Leeds will help better serve the business’s Northern client base, as well as take advantage of the talent pool which exists in the region.”
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