The Ultimate Platform to Spotlight Your Listings SEPTEMBER 2019
Mansion Global and WSJ.com are the premier digital destinations for the world’s most inuential and affluent. Readers look to Mansion Global and WSJ.com on a daily basis for on-the-go, trusted information that will empower them to make important investment and luxury purchase decisions. By connecting your exceptional properties to the Mansion Global and WSJ.com’s high net worth audience, your listings will gain unprecedented traction from quality leads & generate sales.
VALUE PROPOSITIONS:
MANSION GLOBAL
THE WALL STREET JOURNAL
Mansion Global’s diverse editorial content inspires and educates our affluent audience about the global property market.
Whether it be the senior executive at the pinnacle of his or her career or an affluent individual looking to make a big, luxury purchase,, ambitious readers everywhere rely on WSJ.com to make informed decisions in their personal and professional lives.
From market news to design and home technology stories, our editorial is informative and entertaining. Mansion Global provides insightful market data, in-depth analysis, real estate news and entertainment that empowers smart home buyers.
With a highly-trafficked, dedicated Real Estate section, WSJ.com provides the perfect opportunity for brokerages and agents to shape the narrative of the real estate market to a highly engaged, affluent audience.
Why The Wall Street Journal & Mansion Global? The Right Digital Audience Together, WSJ & Mansion Global’s digital reach provides an elevated & opportunistic platform for those seeking an active, affluent audience of in-market buyers.
Mansion Global Audience
41:59 US Viewers: Non-U.S. Viewers
63% Are Business Decision Makers
‘A’ County: are highly urbanized areas and belong to the 21 largest Metropolitan Statistical Areas. Source: Ipsos Affluent Survey USA Spring 2019 Adults 18+, HHI $125,000+.Adobe Analytics, Jan-Mar 2019.
$2.4M
WSJ.com Audience
82:18
$1.8M
Average HHNW
U.S. Viewers: Non-U.S. Viewers
Average HHNW
$400,222
51%
$277,640
Average HHI
Are Business Decision Makers
Average HHI
Amplified Exposure to Affluent Buyers Across News Corps’ Brand Portfolio
Leverage the News Corp Network of Premium Brands
470MM+ Monthly unique users across 6 continents
Source: Spring 2018 Ipsos Affluent Market Study.
LISTINGS REACH OUR AFFLUENT BUYERS ACROSS CHANNELS
ACCESSIBLE ON OUR US. & INDIAN SITES + ON OUR CHINESE & JAPANESE LANGUAGE EDITIONS
IN-LANGUAGE EDITIONS
WECHAT MIRROR SITE
Spanish
Listings are featured across WSJ.com’s international sites: WSJ U.S, WSJ India and WSJ’s Chinese & Japanese Language Editions.
Mansion Global’s Mirror site on WeChat, the largest standalone messaging app in Asia, showcases your listings to Asia’s most affluent.
English
Chinese
Luxury Listings showcased in-language in booming real estate markets.
37.1 Million
260.5 Million
54K
112K
10K
2.5 Million
5.9 Million
Monthly Uniques
Monthly Page Views
Unique Visits
Page Views
Followers
Monthly Uniques
Page Views Globally
LISTINGS REACH OUR AFFLUENT BUYERS ACROSS CHANNELS
Listings are featured and searchable on the Barrons.com Homepage, surfacing your property in front of the most inuential investors, executives and ďŹ nancial advisors in the world.
Listings are featured and searchable on Penta, which delivers inspiring, personality-driven luxury & wealth content about how to spend money with passion & purpose.
5.1 Million
16.5 Million
$2.8MM
Monthly Uniques
Monthly Page Views
Average HH Net Worth
Source: Adobe Analytics, Jan-Mar 2019. Totals may contain user duplication between brower and apps and between properties.
44% Penta Readers Are Multi-Millionaires
COMING SOON /
LUXURY LISTINGS WILL SOON BE FEATURED ON....
LAUNCHING WINTER 2020
To extend reach to more affluent buyers than ever before, Mansion Global will promote their listings in featured modules on MarketWatch’s site.
LAUNCH TBD
The Times of London reaches more affluent buyers in key European markets looking to invest in, build or buy a home.
29.3 Million
172.5 Million
417K
789K
Monthly Uniques
Monthly Page Views
Monthly Uniques
Monthly Page Views
Source: Adobe Analytics, Jan-Mar 2019. Totals may contain user duplication between brower and apps and between properties.
LUXURY REAL ESTATE CONTENT STRAIGHT TO YOUR INBOX Mansion Global
WSJ Real Estate Newsletter
Daily & Weekly Newsletter
Delivered straight to our affluent audiences’ inboxes Monday - Friday, the newletters provide our readers with a quick, yet comprehensive overview of the latest news impacting the ever-evolving global luxury real estate market. Go to mansionglobal.com to sign up.
Your one source for all things Real Estate, the WSJ Real Estate Newsletter covers everything from aspirational residences to major commercial deals. Go to wsj.com/realestate to sign up.
Our team is here to help you take full advantage of our partnership, including listing enhancements and other options such as print in our weekly Mansion section, inserts and more. Please contact our sales team at: sales.realestate@wsj.com or 1-800-366-3975 to discuss options for your individual needs. If you have questions about a listing not displaying properly you can reach our tech team at realestatepostings@wsj.com Thank you!
Tamara McHugh, Sr. Director Real Estate tamara.mchugh@wsjbarrons.com 312-750-4053
