SHOPPER
innovations
NEW OCD
1
FRIGIDAIRE OASIS Description text appears here with certain highlight words to present the idea in a simplified way.
A
NA B
Retail experience showrooms C Feeling of Home. Frigidaire Lounge. Experience appliances and relax in home environment 2
BUILD YOUR OWN Description text appears here with certain highlight words to present the idea in a simplified way.
Product build supported through digital screen. Physical samples of finishes, forms and styles are within reach for reference. Full scale products are demoed in pop up space.
A
B
Samples of finishes, forms and styles are provided in space.
Product build supported through digital screen. Physical samples of finishes, forms and styles are within reach for reference. Full scale products are demoed in pop up space. 3
C
PRODUCT REVIEWS Description text appears here with certain highlight words to present the idea in a simplified way.
A
Review ratings at aisle. B
Product popularity displayed weekly. C
Scan product for review rating. 4
IN-PERSON EXPERIENCE Description text appears here with certain highlight words to present the idea in a simplified way.
A
Allocated floor space staged to test product. B Put user at the heart of the buying experience. Try it before you buy it. Entire area transformed for product experience to live and engage. C Live the experience. Product testing. Virtually placed in environment where could use product. 5
SCREEN SHOP Description text appears here with certain highlight words to present the idea in a simplified way.
A
B
C
Visual search tools. Photo shopping. Integrated with social media. 6
AR VISUAL EXPERIENCE Description text appears here with certain highlight words to present the idea in a simplified way.
A
B
C Digitally visualizing product in shopper’s space. AR in your house. Shoppers experience, experiment with item, share socially. Test product. 7
PRODUCT COMPARISON Description text appears here with certain highlight words to present the idea in a simplified way.
A
Product comparison at smaller scale. B
Product testing and comparison. C Entire Pop Up space provides product comparison. Can engage and interact with products. Product demos. 8
INTERACT & EDUCATE Description text appears here with certain highlight words to present the idea in a simplified way.
A
At aisle product info panel B
Hands-on learning, interact with product display. C
Demo, educate, inform. 9
INTERACT & EDUCATE Description text appears here with certain highlight words to present the idea in a simplified way.
A
In-store personal training B
In-store product demo C
In-store classes 10
AR EXPERIENCE Description text appears here with certain highlight words to present the idea in a simplified way.
A
Tap & Go B
Digital storefront, allows shopper to customize and order per their needs. C AR integrated mirrors. Magic mirrors allow consumer to virtually try on different product options. 11
OTHER REFERENCE IMAGES, MIGHT HAVE SOME MERIT TO USE??
A
B
C
12
THANK YOU