FINAL DESIGN

The final design is made with a circular case shape crafted in 33mm diameter. Two variants were crafted to allow the design to function across the age gap. The top-half of both variants look identical, but the bottom half is structurally different to allow for different strap integrations - the idea was to give the appearance that the two watches are the same at first glance( to align with the mother and daughter design story).

What is unique about the construction of these watches is that the bezel of the watch overflows to cover the sides of the case. This creates the illusion that the case is made of resin(from the collection’s moodboard theme).

The proportions between the strap and the case have been exaggerated to make the watch look delicate and accentuate the presence of resin in the same way that jewellery accentuates precious stones.

The different strap integrations allow for a differentiated design character. The version intended for a younger woman(next page, left-hand side) has a leather thong-type strap integration that radiates a seductive, semi-revealing presence. This has been achieved with a C-shaped section that runs along the bottom half of the watch into which the strap fits. The two metal rivets holding the two-part strap together form a composition that is reminiscent of the gladiator type sandal construction that is popular among younger women. The version intended for an older woman (next page, right-hand side), however, has a more reserved and stately presence. A two part metal chain is integrated at both ends with a metal cap. This cap connects to the case via a metal circular ring on one end and a group of chain links (for size adjustment) on the other. The bottom half of this watch is designed to have a ‘bowl -shaped vessel’ design to give an illusion of thinness to what would otherwise feel like a chunky 7.5mm thick watch.

A trick is used in the design of business-class tool watches to integrate the strap at a position that is lower than usual so that the watch can sit higher and more confidently on the wrist. This is what prompted the design to incorporate the strap in the lower half of the case construction.