End of Module Student Evaluation BA(hons) Illustration Module Code: PPP3 OUIL602 Name: Jazz Harbord Student ID: jh255932 Please identify where the evidence for each of the learning outcomes is within your submission and how well you feel you have met the learning outcomes. Please also grade yourself in relation to the learning outcomes using terms: > poor, satisfactory, good, very good, excellent (Note- This is so that the team have an understanding of how well you feel you have done. It is not an indication of the actual grade you may receive) Learning Outcome
Evidenced where? Blog, Sketchbook, Roughs Final Illustrations, development sheets etc. (No more than 75 words)
Your grade Using words: > poor, satisfactory, good, very good, excellent
6A3 Demonstrate specific knowledge and specialist understanding of the professional and contextual location of their practice. Knowledge and Understanding - RESEARCH
Blog
good
6B2 Undertake research to identify and evaluate their personal and professional skills and the career or progression opportunities available to them. (Cognitive Skills EVALUATION & REFLECTION
Blog
good
6C2 Develop and implement a personal promotion strategy to communicate to relevant organisations. Practical & Professional Skills - VISUAL QUALITY)
Blog
Very good
6D2 Use a range of appropriate communication methods to present themselves as a professional practitioner to a relevant audience. Key Transferable Skills PROFESSIONALISM & COMMUNICATION
Blog
Very good
Evaluation (See guidance below for more information) You are required to write a 500 word evaluation of this module. When I started this module I had no idea where my work stood within the creative industries, and I was unsure about the kind of work I wanted to create. Beginning this year I was sure I wanted to make large scale bold paintings, but had little idea about the application of these. While I undertook some creative freelance work over Summer, I didn’t have much of a portfolio of live work behind me. I think the contextualization of my practice this year has largely come through, quite simply, doing it. I’d like to think I spent a lot of my Summer networking, and this has paid off throughout the year as a large quantity of live briefs came my way almost wholly thanks to my own self promotion and advertising. While I’ve always paid attention to promoting myself through my social media (primarily Instagram) this year I made a lot of contacts through face to face meetings and interactions. I really prefer this method over email and other rather ‘clinical’ approaches. It’s a lot easier for someone to remember a face or a memory, than one email or tweet sent their way. Due to the amount of live briefs I’ve undertaken this year, I’ve also learnt a lot about the professionalization of my practice. I’m able to clearly communicate with clients, write an invoice, and work in a way that is effective and friendly. I’ve also been lucky enough to work with some really great individuals this year, which has given me a boost that I can still create work that is financially rewarding AND personally rewarding too. Throughout the year, I think my creative presence has also matured massively compared to second year. I’ve professionalized my Instagram and twitter, created an artists page on facebook, Linkedin, The Dots, blogger and my own website. Alongside these online-based articles I’ve also created business cards and tangible promotional material that I think sums up my work in a way that is a lot more ‘me’ than my abysmal second year attempts. There are however things I wish I’d done a lot better. I feel as though I’ve been so busy with my own practice this year, I haven’t taken the time to properly sit down and evaluate the practices of the contemporaries around me. While I’m still taking on live work now, I still feel a little unsure about which direction I’d like to push my work within a commercial context. I think my website would have also benefited from a little more personality as it still feels very ‘art school graduate’ to me at the moment. Leaving this module however, I know that PPP doesn’t stop here. I’m quite excited to have the time over Summer to really sit down and investigate avenues I feel I only touched upon during the blogging of this module. In a lot of ways, I feel as though this the start of another chapter of my practice, rather than one coming to an end. Evaluation Guidance This should be a reflective summary of your experience across the module -
How did it go? Where did your journey start, where did it end? I knew very little at the start of this module. At the end of the module I feel that…
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What learning took place? What was useful to you? Be specific. New skills? New methods? New processes or approaches? Did you use the blog to reflect on your project development?
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What went well and why? What did you enjoy? What were you happy with as an outcome? Be critical and analytical. Why did you enjoy it? Perhaps identify particular sessions? This could be ideas, solutions to problems, studentship or research. How well did you use the studio? Did you invest enough time in the development and testing of your outcomes?
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What could you have done better? What were the problems you faced? What did you do to try to overcome them? This could be in reference to studentship, organization, blogging as much as studio practice.
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How can you apply what you have learnt here for future modules and projects? Application and future thinking. Things you would do differently next time? What useful methods, processes and ideas will you take forward into the next module?
You may also want to consider: Self-questioning: How did your thoughts and opinions change as you progressed through the module? Feedback: What other people (tutors and peers) thought of work and how you responded to that feedback? Research: Did you use contextual research to inform your ideas, ways of thinking or understanding of the challenges set. This may include further research of your subject matter, slides from the presentations or use of the library.