Kohl Kreatives, Brand Book

Page 1





CONTENTS 01 Our story

the story behind the name

02 Products

shapes collection brushes - china silks liquid lipsticks

03 Kohl Kares

cancer support - transgender support

04 Press & Contact Us editorial coverage - contact us


O U R S T O RY Growing up, I was constantly bullied about my appearance. When I discovered make-up as a teenager, I was completely unaware of the way it would become a tool to regain my self-confidence. By using make-up I began to overcome my insecurities. I was able to feel good about myself once againmake-up became my armour. After coming across the film ‘My Sister’s Keeper’ at university, I felt inspired by the scene where Kate went to the prom wearing a full face of make-up and a wig. She radiated self-assurance, and it reminded me of the way I felt in my ‘armour.’ Thus, Kohl Kreatives was born. Our aim is to help individuals feel better about their appearances, find their self-confidence and, ultimately, change their lives for the better.





The

3 s s 3 n t i a l s®


BRUSHES Our globally patented (pending) design is uniquely crafted with an easy grip handle and a self-standing mechanism - the perfect storage solution. The shapes collection includes 7 individual brushes that cover all areas of the face. At Kohl Kreatives we believe you have the power to decide what you want to use the brush for, as we all have different preferences. Our fibres have been specifically designed to feel silky smooth on the skin – a treat for those who suffer from sensitive skin issues. The product application from the brushes leaves a flawless finish on the skin. In addition, the density of our brushes makes them fresher for longer. Our range of brushes includes the 3ss3ntials, the starter kit with 3 brushes that cover all your bases from lips to eyes.


L I Q U I D L I P S T I C KS Our matte liquid lipsticks are our latest product range at Kohl Kreatives; manufactured in Germany, we specialise in creating the safest cosmetics to cater for you. The precise application brush and creamy formula ensure the product lasts for several hours without bleeding. Our ‘China Silks’ collection is our first liquid lipstick collection featuring four diverse shades in a nude, coral, deep red and berry colour.








Kohl Kares is a range of charitable projects providing free international workshops year-long. No matter who you are or what you are going through, the #myarmour campaign is all about how we manage to regain our self-esteem and use the power of cosmetics to push us forward. The heart of Kohl Kreatives is to help both men and women recreate cosmetic features that have been lost through life-threatening diseases and the strenuous treatments involved; particularly people undergoing cancer treatment. We work closely with a variety of cancer support groups to provide our free services to as many individuals as possible. Our aim is to bring the basics back to beauty for our clients so they can feel good about themselves everyday. Our transgender support workshops are specifically targeted at raising awareness of the community whilst creating a comfortable environment for them to experiment with their styles.



TRANSGENDER CARE Specifically targeted at raising awareness about the transgender community and more importantly creating a comfortable environment for them. Furthermore we are open to helping create a safe environment, where our clients are free to experiment with make-up and learn new techniques to achieve features they wish to portray. We are confident these free sessions are a great way to give back to the community in a unique manner. In addition to make-up, skincare is also another focal point for us, as we are concerned with the overall health and well-being of each individual.





PRESS We pride ourselves by constantly pushing the creative envelope one step further and work hard to continually keep ourselves fashionably forward thinking. Our results we feel demonstrate our long term commitment to this notion.

Some of our past clients include: Elegant Magazine Ellement Magazine Inside One Magazine Kee Magazine L'officiel Magazine Metropop Magazine PretaMuse Different Kind of Woman on SkyTV London Fashion Week









HELLO - 你好 Don’t be shy to say hi! trishna@kohlkreatives.co.uk www.kohlkreatives.co.uk +44 (0) 7917717234 The Ingenuity Centre Triumph Road - NG7 2TU

/kohlkreatives

@kohlkreatives

@kohlkreatives


Copyright © 2017 by Kohl Kreatives Limited All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the publisher, except in the case of brief quotations embodied in critical reviews and certain other noncommercial uses permitted by copyright law. For permission requests, write to the publisher, addressed “Attention: Permissions Coordinator,” at the address Kohl Kreatives Limited, The Ingenuity Centre, NG7 2TU. Kohl Kreatives, Let’s Get Kreative, Kohl Kares, 3ss3ntials Collection and Shapes Collection are all registered trademarks of Kohl Kreatives.


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