Travelzoo Booklet

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The Deal Experts. Over 27 Million Members Worldwide.


Travelzoo: A brand you can trust More than 27 million members worldwide

Members spend $50.7 billion per year on travel deals

26 offices in 11 different countries


3.5 million Asia-Pacific members 700,000 Australian members

108 million unique visitors to our website 3+ million mobile app downloads 2+ million Facebook & Twitter followers

Publicly traded on NASDAQ


There’s a reason why we’re called the Deal Experts We create and deliver trusted deals of outstanding value to a global audience of more than 27 million members. And then drive those active users directly to your website or call centre to book. The result? A high volume of direct, incremental sales.

We publish the best travel, entertainment and local deals on the Internet.


Since 1998, we’ve helped our subscribers save more than $10 billion on travel and leisure deals. We get the best prices, but we know the experience matters more.


Our Deal Experts spend 1000+ hours each week researching and validating deals to ensure reliable content for our members and the best ROI for our advertisers.


A Trusted Process

1

Research

Our Deal Experts are in cities all over the world. By living close to our advertisers and speaking their language, we can provide insight based on market trends. You can be confident that your offer is competitive

2 3

Evaluate

We assess your offer based on our research, advise you on how compelling it is, and confirm its accuracy and ease of booking. You benefit from the credibility of our editorial endorsement

Test

Our Test Booking Centre速 employs deal testers to test book each offer to ensure a smooth user experience and best possible results for the advertiser. You get tangible results via bookings that go directly to your website or call centre


We deliver an affluent and enthusiastic audience who respond to deals with incremental purchases.


A Quality Audience

Members are:

Established 81% are age

45+ and

29% are retired

Smart 91% have a

post high school education

$ Consumers 61% are females

Affluent 40% earn $100K+ annually

Married

75% are married


Our cohesive mix of advertising solutions stimulates and captures demand through email, search and online channels.


Tailored Solutions Top 20®

The Top 20 is a weekly email that stimulates incremental demand for advertisers by pushing a list of outstanding offers to Travelzoo members. Placement in the Top 20 generates direct bookings, enabling you to fill key need periods and retain the customer relationships for building dynamic CRM strategies.

Newsflash™

Newsflash is a geo-targeted email alert promoting a single, time-sensitive offer to up to 700,00 opt-in members in Australia. With only one offer featured, your deal receives maximum visibility and generates immediate demand because it’s delivered as breaking news.

SuperSearch™

SuperSearch is an airfare, hotel, vacation and car rental search tool recommending relevant websites based upon itinerary. Users are automatically directed to results within your website allowing you to capture an audience searching for travel and control the customer relationship.

Featured Destination Page

The Featured Destination Page is a customized micro-site that drives awareness and booking for destinations through editorial, photos, branding and compelling deals. Travelzoo’s 360-Degree Distribution platform increases brand awareness, user engagement, website traffic and partner bookings to a large, qualified audience.


Tailored Solutions Hotel Booking Platform

Our Hotel Booking Platform offers a limited collection of our favorite hotels in top destinations across the globe. The program includes a selection of 8 to 20 properties in each destination — only the hotels most loved by our Deal experts and members. Selected hotels participate by offering Public or Private Rates, as well as Limited Time Deals to Travelzoo members.

Local Deals

Local Deals generates new customers for restaurants, spas, activity companies and attractions through geo-targeted email alerts promoting a single, time-sensitive offer. By showcasing outstanding experiences to our members you gain access to high quality customers, fill key need periods, and attract both local customers and travellers.

Travelzoo Getaways

Travelzoo Getaways is a solution to help you to promote a voucher-based package deal. Stimulate incremental demand from your drive market by putting your hotel in front of a local audience. Travelzoo Getaways attracts travellers though deals with flexible travel dates and encourages on-site spend by combining hotel and leisure offerings.

Website

Website placements on travelzoo.com.au help advertisers reach travellers browsing for offers.


Our push and pull products create a cohesive advertising mix to maximize visibility and increase sales.


travelzoo.com.au Phone: 02 8093 7900 Fax: 02 8093 7901 Email: au-enquiry@travelzoo.com


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