Batam City is the city with the 3rd largest number of tourist visits in Indonesia after Jakarta and Bali. In addition to tourism potential, its location which is surrounded by the sea adds a lot of potential for marine and agricultural development. However, there is still a gap between food needs and food production in Batam City which causes the need to import food supply from other cities.
This project aims to transform nature-only traditional tourism into man-made tourism that is more productive and has high economic value for local residents. The objectives of the project are food-themed tourism functions in the form of recreation and education, food production, food distribution, food consumption, and food waste management. Through the combination of these typologies, this project is titled “Reimagining Food Tourism” with the hope of bringing a new color to tourism and culinary in Batam City.