Kodak Redesign Brand Book

Page 12

Dos and Don’ts

DO use the yellow logo for Consumer Products leaving appropriate spacing

DO use the red logo for Consumer Products when the yellow does not fit

DO place the logo on a solid color background in the color pallet.

DO use the logo on photography with plain backgrounds 12

DO NOT stretch or distort the logo in any way

DO NOT add a drop shadow

DO NOT place the logo on busy photography

DO NOT use the Business Industry logo for Consumer Products


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