CLOCK/ TANK 2012 - 2013
TABLE OF CONTENTS
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About Clock/Tank
Entities
Hours
Projects
Awards
Paper Jam
ABOUT US Clocktower was the first studio, which started in 1987. Inktank started in 2008
WHO WE ARE The University of Central Oklahoma is home to the most experienced studentrun graphic design agency in the state. Inktank and Clocktower studios operate on par with the best graphics firms in the region but without the burden of high overhead. You may be asking yourself, “What is the difference between Inktank and Clocktower?� While there is not a difference in the outcome of the process any longer, in previous years Clocktank worked with off-campus clients and Inktank with on campus entities.
WHAT WE DO Clock/tank students work with real clients and companies on many diverse projects. We have worked with in and out of state clients, on projects ranging from brand identities to multi-media projects.
GOALS The goal of the studio is to engage current students in philanthropy and the continuous improvement of the Department while they are creating strong portfolio pieces.
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6.4 ALL NIGHTERS PER SEMESTER
CLIENTS Clock/Tank had 52 total clients for the 2012 through 2013 academic year. 29 in fall 2012 23 in spring 2013
ON CAMPUS CLIENTS • • • • • • • • • • •
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Central Musical Theatre Department of Dance Department of Design Department of Theatre Arts HLC Steering committee Go Lab Office of Research and Grants Office of the President Office of Institutional Research Tim Tillman, Division of Voice/Opera Empowerment for Excellence
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Number Of On - Campus Clients
Number Of Local, Off Campus Clients
Number Of Clients Off Campus, Out Of The City
Number Of Clients Off Campus, And Out Of State
2.6 BREAK DOWNS PER SEMESTER
HOURS In-Class Statistics
Each semester is 16 weeks long
3 Hours spent in class per day
6 Hours spent in class per week
96 Hours spent in class per semester
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192 Hours spent in class per year
SKETCHBOOKS FILLED PER SEMESTER: 2 PER STUDENT
HOURS Outside of Class Statistics
6: hours outside of class that Amy spends per project. This totals approx. 312 per year
STUDENT HOURS
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416 - number of average hours outside of class per student each semester
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832 - number of average hours outside of class per student each year
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12 - number of hours an average student may work on a logo design
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40 - number of hours an average student may work on a package design
The number of hours per project will always be dependent on several factors, such as the type of project, client, and student. These numbers are all averages of each student in Clocktower and Inktank, and may not represent actual hours for a specific project.
DAYS STUDENTS AVOID DOING HOMEWORK: 2
PROJECTS BY TYPE - TITLE (LOCATION)
LOGO
POSTERS
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Research Day Brand Development (on-campus) Letterpresss Lab Brand (on-campus) Interior Design Students Personal Brands - 5 logos and stationary package (on-campus) Go-Lab (on-campus) Dave Harris Business Coach, logo and stationary package (off-campus) Accent Paralegal, logo and stationary package (off-campus) The Library (off-campus) Osage Animal Hospital, logo and stationary package (off-campus)
BROCHURE • • •
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Dance Brochure (on-campus) Theater Brochure (on-campus) Music Theatre Brochure (on-campus)
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Paper Jam (on-campus) Boogie Woogie (on-campus) Halloween 4 (on-campus) Henry the 5th (on-campus) Kaleidoscope Dance Co. (on-campus) Full Monty (on-campus) Opera Scenes (on-campus) Voiced (on-campus) Short Play Festival (on-campus) Season’s Greetings (on-campus) Advising Day Posters - Series (on-campus) Dance (on-campus) Critique Week (on-campus) Dido Poster (on-campus) Grass Harp (on-campus) Anton (on-campus) Fubar (on-campus) Glass Menagerie (on-campus) One Act (on-campus) Improv (on-campus) AIGA Brew (off-campus)
13 /17 STUDENTS ARE CAFFINE-ADDICTED
PROJECTS BY TYPE - TITLE/PROJECT TYPE (LOCATION)
The biggest on-campus for Clock/tank is the Theatre Department
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MISCELLANEOUS PROJECTS • • • • • • • • • • • • • • • • • • •
Design Post-its / post-it notes (on-campus) Factbook / book covers (on-campus) Inktank Annual Report / annual report (on-campus) OPHA / event program (off-campus) Grown Ups / cd package (off-campus) Sugarwaves / cd package and poster (off-campus) Della Terra / packaging (off-campus) Nuts MD / packaging (off-campus) Empowerment for Excellence / brand identity (on-campus) MFA Shop / brand development (off-campus) Alive at the Market / brand development for event (off-campus) Remember the 10 / brand development (off-campus) Genome Project / brand development (off-campus) One Step Closer Exhibition / event developement (on-campus) Design Olympics / event developement (on-campus) Interior Design Show Brand / event development (on-campus) AIGA Pop Shop / event development (off-campus) Energy savings / vector graphics for application (on-campus) HLC Campaign / multi media campaign (on-campus)
AVERAGE PENCILS IN A STUDENT’S BACKPACK: 5
AWARDS The AAF Student Addy Awards is a unique national award program designed specially for college students
BRONZE
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2012 LOCAL ADDYS 2013 DISTRICT ADDYS 2013 LOCAL ADDYS
SILVER 6 3 2 3
2012 LOCAL ADDYS 2012 DISTRICT ADDYS 2012 NATIONAL ADDYS 2013 LOCAL ADDYS
GOLD 3 2012 LOCAL ADDYS 5 2012 DISTRICT ADDYS 4 2013 LOCAL ADDYS 15
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2013 DISTRICT ADDYS
MOST RANDOM OBJECT IN A STUDENT’S BAG: SEASHELLS
PAPER JAM 3 bands play at Paper Jam
5 dollars per ticket cost
13 posters made for the event
99 tickets sold
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1500 revenue made from concert
MOST DANGEROUS OBJECT IN A STUDENT’S BAG: EXACTO KNIFE