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INNOVATION
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EDUCATION
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Made in Palo Alto STAY LOCAL
A QUARTERLY MAGAZINE
COMMUNITY
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DINING
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INNOVATION
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PEOPLE
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EDUCATION
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STYLE
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EVENTS
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FLASHBACK
Made in Palo Alto STAY LOCAL
A QUARTERLY MAGAZINE
CO M P L I M E N TA RY
ISSUE
Made in Palo Alto A QUARTERLY MAGAZINE
PHOTO BY: WWW.GOODEYEPHOTOGRAPHY.COM
STAY LOCAL
Hello. 4
MADE IN PALO ALTO / SUMMER 2010
In this vibrant community of innovators, entrepreneurs, families, teachers, artists, students and philanthropists, we are thrilled
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to create a place to assemble the events, arts, foods, education, history, innovations and style that are uniquely Palo Alto. As a combined team of Palo Alto natives, long time Palo Alto dwellers, newcomers to Palo Alto, and commuters to Palo Alto, we’ve observed a need for a quarterly publication that compiles, in one place, everything that’s going on—and there’s quite a lot. CONTINUE
WELCOME
Palo Alto is a place where good ideas grow into great creations, products, and companies that locally we come to appreciate and know even as they gain national and even international recognition. One of the inspiring things about being in a place where ideas grow is to experience the influential and inspiring surroundings that spark these very ideas. You may think you already know what is made in Palo Alto. We’d like to add to that!
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STAY LOCAL
With so much going on in Palo Alto, we are excited to provide this complimentary, seasonal resource that locals and visitors alike can reference for finding out what’s happening and how to get involved. We hope this pocket size book will serve you well, and perhaps include your event, your innovation, and even yourself in an upcoming issue. CONTINUE
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MADE IN PALO ALTO / SUMMER 2010
WELCOME
Magazine invites you to better acquaint yourself with what is Palo Alto— Enjoy! the Made in Palo Alto staff
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PHOTO BY: WWW.GOODEYEPHOTOGRAPHY.COM
noella boudart MANAGING EDITOR / WRITER
adam mason deira gerritsen COMMERCIAL DIRECTOR
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CITY PUBLISHER
JUNGLE DIGITAL
joelle cruz PUBLISHER CREATIVE DIRECTOR
MADE IN PALO ALTO / SUMMER 2010
ana b. cruz
dang!
EXECUTIVE BRAND BUILDER
WELCOME
rebecca counihan, MBA
CITY PUBLISHER
JUNGLE DIGITAL
CO-PUBLISHER
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TABLE OF CONTENTS
A Q UA R TE R LY M AG A Z I N E
Made in Palo Alto
WELCOME
p. 4
HELLO. WELCOME TO MADE IN PALO ALTO MAGAZINE INNOVATION
p. 23
BEYOND PLASTIC
DINING
p. 34
THE FRAICHE APPROACH FIRST PERSON: PALO ALTO POTATIONS
COMMUNITY
p. 42 p. 54
2010 TALL TREE AWARDS
PEOPLE
p. 72
EXTENDING HELP TO HAITI PROFILE: LUXURY FOR PLAY
EVENTS
MAP
p. 115 p. 82 p. 138
STORE DESIGN BY: NICOLE HOLLIS PHOTOS BY: CHRISSY LYNN TEXT: TOBIN O’DONNELL
Fashioning a Perfect Boutique: Come As Your Are For women, fashion is both a blessing and a curse. It has the power to liberate, but it often does the opposite – literally hemming women into unattainable expectations. RUTI Boutique, located at 855 El Camino Real in Palo Alto, was founded on the French premise of comme to es which means as you are and is committed to providing boutique fashion that makes women feel good about themselves rather than not-quite-good-enough.
“I look for three things in the garments I import,” says boutique owner Ruti Zisser. “They must be unique, have clean, classic lines, and be utterly comfortable.” Zisser, who makes three to four trips a year oversees to stock her store with the newest designs, has an unerring eye for detail and quality construction. “Clothes are meant to be lived in, not warn like a piece of art,” she says. “You can’t be yourself in clothes that aren’t functional and, if you’re not being yourself, you’re not going to feel beautiful.”
“Clothes are meant to be lived in” - Ruti Zisser
Zisser sources from talented designers across the globe so RUTI Boutique is stocked with outfits you won’t find anywhere else. The shop is also committed to carrying a wide range of sizes at affordable prices. “Few of us are built like mannequins and no one has a bottomless pocketbook,” she says. “Women need to be able to access their inner-fashionista. Otherwise what’s the point?” Check out RUTI Boutique and don’t forget to come as you are.
Town and Country Village 855 El Camino Real, store #64 Palo Alto 650.391.9719
rutiboutique.com
STAY LOCAL
Made in Palo Alto A Q U A R T E R LY M A G A Z I N E
JOELLE GROUP PUBLISHER CREATIVE DIRECTOR JOELLE@MADEINPALOALTO.COM
ANA CRUZ CO PUBLISHER
DANG! CITY PUBLISHER JUNGLE DIGITAL
ADAM MASON CITY PUBLISHER JUNGLE DIGITAL
NOELLA BOUDART MANAGING EDITOR/WRITER NOELLA@MADEINPALOALTO.COM
REBECCA COUNIHAN EXECUTIVE BRAND BUILDER
DEIRA GERRITSEN COMMERCIAL DIRECTOR
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MADE IN PALO ALTO / SUMMER 2010
WELCOME
ALL TEXT AND ARTWORK ARE COPYRIGHT OF THEIR RESPECTIVE CREATORS AND PUBLISHERS. NONE OF THE MATERIAL IN THIS PUBLICATION MAY BE REPRODUCED IN ANY FORM WITHOUT THE WRITTEN CONSENT OF MADE IN PALO ALTO MAGAZINE OR THE COPYRIGHT HOLDERS. EVERY EFFORT HAS BEEN MADE TO PROVIDE ACTUALLY ACCURATE INFORMATION. MADE IN PALO ALTO IS PUBLISHED FOUR TIMES A YEAR. SINGLE COPIES MAY BE PURCHASED VIA OUR WEBSITE WWW.MADEINPALOALTO.COM.COM
WE ARE A SUBMISSION BASED PUBLICATION AND ARE ALWAYS ACTIVELY LOOKING FOR CONTRIBUTORS, COLLABORATORS AND VOLUNTEERS. PLEASE CHECK OUT OUR WEBSITE FOR MORE INFORMATION:
MADE IN PALO ALTO MAGAZINE™ IS A PUBLICATION OF JOELLE CRUZ MEDIA, LLC. COPYRIGHT © 2010 BY JOELLE CRUZ MEDIA, LLC. ALL RIGHTS RESERVED. REPRODUCTION, IN WHOLE OR PART, WITHOUT PERMISSION IS PROHIBITED
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PHOTO BY:
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aphy.com
Bringing high quality European design children’s clothing & accessories to Palo Alto. Available in boys and girls, sizes newborn up to age 12
855 El Camino Real • Suite 34 Town and Country Village 650.321.6266
nanoo4kids.com Carrying colorful, stylish designs by Marese, Catimini, Charabia, Eliane et Lena, Miniman and others.
Bringing high quality European design children’s clothing & accessories to Palo Alto. Available in boys and girls, sizes newborn up to age 12 855 El Camino Real 650.321.6266
•
Suite 34•Town and Country Village
nanoo4kids.com colorful, stylish designs by
Eliane et Lena
BLING NATION
www.blingnation.com
written by: ALEX DONIACH
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INNOVATION
beyond plastic Two Latin American entrepreneurs landed in Palo Alto three years ago with the ambitious goal of giving Americans an easy way to make purchases using mobile phones. Soon after, Bling Nation was born.
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BLING NATION
“The only
thing easier than swiping is tapping”
Meyer Malka Founder, Co-Chief Executive Officer and Director
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But Bling technology only works with the participation of local banks, consumers and retailers. Subscribers attach a tracking sticker – a Bling Tag – to their phone that links securely to a checking account at a nearby bank. Participating retailers also attach a scanner – a Blinger – to their cash register.
“The only thing easier than swiping is tapping,” Malka said. “It’s a little more convenient than anything out there.”
To make a purchase, consumers simply tap their phone’s sticker on the box and receive a receipt via text message within seconds. Payment is then routed directly to the retailer. CONTINUE
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INNOVATION
r
Founded in 2007, the Palo Alto-based startup company has unveiled technology that allows consumers to make direct payments with the tap of a cell phone. The system is so easy to use and so secure, says Bling co-founder and co-chief executive Meyer Malka, that it could soon supplant the credit card as the easiest way to buy.
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BLING NATION
With only 12 local banks and a handful of retailers participating so far nationwide, the company is still in its infancy. Yet Malka says the fledgling startup is gaining traction, raising $33 million and attracting high-profile executives to its board of directors, including Facebook V.P. Chamath Palihapitiya. Already operating in small communities across Colorado, Texas, New York, Massachusetts and Tennessee, Bling is planning to extend services to several more regions in coming months.
The company may also be benefiting from the growing popularity of the mobile payment concept, which allows consumers to pay for goods using phones instead of a debit or credit card. Companies such as MobiBucks, FaceCash and even Starbucks have all started releasing various mobile payment technologies. Malka contends it’s only a matter of time before mobile phones, already a huge part of everyday life for most Americans, replace the wallet as the quickest mode of payment.
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Malka said Palo Alto – with its reputation as a hotbed for technological innovation – was the obvious choice for Bling’s headquarters. “There is no better place than Palo Alto,” he said. “Here is where everything got started.”
The Bay Area is also home to Visa Inc., a coincidence not lost on Malka as he and Wences hope to position Bling as a cheaper and more reliable alternative to credit card behemoths Visa and Mastercard. Malka said one of Bling’s biggest draws is its ability to link merchants directly to banks, cutting out the need for a Visa or Mastercard middleman that can wrack up expensive service charges for all parties. “We would never have guessed the level of animosity that merchants and banks have against Visa and Mastercard,” Malka said. “That’s what has gotten us in the door of most of these meetings.” CONTINUE
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INNOVATION
Global entrepreneurs specializing in financial markets, Malka and Bling co-founder Wences Casares created one of Brazil’s largest retail banks before moving to the Bay Area with dreams of transforming the American payment system.
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INNOVATION
BLING NATION
“It’s a little more convenient than anything out there.” Meyer Malka |
Founder, Co-Chief Executive Officer and Director
ling’s ability to cut out the need for credit cards piqued the interest of Palo Alto business owner Jean Paul Coupal of Coupa Café, who installed a Bling box onto his register more than six months ago. “We spend thousands of dollars a month to accept credit cards and the rates are outrageous,” Coupal said. Bling will bring needed competition to the transaction market, he added, crediting the startup for having the courage to “go after the big companies.” While Bling’s concept hasn’t taken off locally – Coupa is one of few businesses offering the service – Coupal hopes the idea gains traction. “It’s a good company and a good concept,” he said. written by: ALEX DONIACH Alex is a freelance writer and editor who has recently returned home to Palo Alto after more than three years as a political reporter in Memphis. She lived in the Chicago area for four years before that, earning a degree in journalism.
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Omer Malchin, the founder of Moxie, a boutique marketing and branding firm in downtown Palo Alto, understands client needs because he used to be one. “I was a brand manager, director and vp of brands such as Baileys Irish Cream, Pete’s Wicked and Netflix for years before crossing over to the agency side of the street,” says Omer. “So I like to think I have a special empathy for client needs.” Moxie puts that empathy to work with leading start-ups in Silicon Valley - positioning and launching brands, designing websites and user interaction, packaging, marketing programs and ad campaigns. “We work with both consumer brands and a lot of innovative technology firms,” he says, “and that means a fast pace. Things are changing all the time – new products, new ideas, new directions. You really have to be on your toes and it helps to remember that the client is equally stressed out. It’s fun though.”
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Moxie’s diverse list of past and current clients include HP, A9, SKYY Vodka, Sharper Image, Notre Dame De Namur, Oodle, Skinnygirl, TOA Tech, Ruti Boutique, ZoliBaby, MetaCafe and Precise. Sales and Upcoming events
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THE FRAICHE APPROACH
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Fraiche written by: NOELLA BOUDART
DINING
The
Approach
If you’ve ever wondered what the secret ingredient to making Fraiche’s yogurt so delicious is, it’s likely you haven’t considered bacteria. CONTINUE
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THE FRAICHE APPROACH
The recipe for making the yogurt found at 644 Emerson Street couldn’t be more simple, or more complex. A careful balance of milk and selectively grown probiotic cultures create a full-bodied textured yogurt that is less thick than greek yogurt, but possesses a creamy finish with a refreshing hint of tartness. It’s so good they offer it not only as a frozen sweet treat for mid-afternoon and dinner hours, but also in its pure yogurt form as or accompanying breakfast. And, it’s good for you. While bacteria and active cultures would intimidate some, owner Patama Gur speaks about bacteria with enthusiasm. She thinks it’s one of the reasons Fraiche has done so well in its
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current location. “I’m thankful to be in this community that is so creative and open to trying new things. We wanted to create something we believed was revolutionary by designing a small scale dairy plant to make real yogurt right in our store. Fraiche is about the simple essence of real foods. We believe our extensive artisan efforts allow us to offer the freshest, most delicious and nutrientrich yogurts out there. An intelligent community like Palo Alto can really appreciate that.”
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MADE IN PALO ALTO / SUMMER 2010
Fraiche is about the simple essence of real foods.”
- PATAMA GUR, OWNER OF FRAICHE DINING
CONTINUE
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THE FRAICHE APPROACH
What Fraiche lovers can also appreciate is the health benefits of this particular yogurt. The probiotics in the yogurt help keep the lower intestinal tract in balance, absorb nutrients and support a strong immune system. Additionally, yogurt can be a healthy substitute in cooking due to its high protein and lowfat content. Fraiche demonstrates this by using it in its moist Spiced-Yogurt muffins and now offers it in savory forms. Fraiche yogurt-based spin offs to popular cream and mayonnaise-based dips include Tziki, salsa, and French Onion dips. Fraiche’s philosophy toward making yogurt was inspired by artisans in Europe that owner Gur encountered while traveling there several years ago. “We’ve put a California twist on European-made yogurt, “ said Gur. In the european food artisan tradition, Gur’s yogurt is handmade in small batches with the tech-savy, bay area addition of a highly monitored mini-dairy plant in the back of Fraiche. The plant, called The Clean Room, possesses an
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incubator to help ensure the proper environment and temperature of the bacteria that gives Fraiche yogurt both its healthy attributes and delicious flavor. There are windows into the The Clean Room for customers who are curious too see this almost laboratory-like setting for making their yogurt.
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MADE IN PALO ALTO / SUMMER 2010
Science aside, it’s also the handmade details that make Fraiche both unique and delicious. The Callebaut chocolate topping they sprinkle on the frozen yogurt is hand shaved to order.
CONTINUE
DINING
They toast slivered almonds in-house and bake chocolate chip cookies on the premises. Should you happen to stop by at the right time, you may find a batch just emerged from the oven, still warm and oozing, with big chocolate chips. The mochi they offer as a topping is made from scratch—a sticky batch of it is rolled out and cut mulitple times a week. Offering products from scratch takes extra time and effort, but as Gur explains, “We really want to replicate what you do at home anyway”.
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THE FRAICHE APPROACH
Though Fraiche set up shop a little over three years ago in 2007, it has quickly become a local favorite. In turn, Fraiche acts locally in many respects from the products they buy to the organizations they support. Their berry and honey yogurt-toppings are from local farmer’s markets and the Blue Bottle coffee they serve is from an organic Oakland micro-roaster. Fraiche has supported local schools through gift-card donations for silent auctions and provided yogurt for events.
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Even Michael the Milk Man, a local businessman delivering dairy to homes and businesses for the past thirty years now delivers organic Clover milk from Petaluma daily to Fraiche. He can be found some mornings pausing for breakfast at one of Fraiche’s tables. “We don’t consider ourselves as a dessert stop,” said Roj, “We want to be part of people’s every day.” It looks like the recipe is working.
MADE IN PALO ALTO / SUMMER 2010
“We want to be part of people’s every day.”
- Gur
photos by: www.GoodEyePhotography.com
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SUMMER DRINKS
First Person: Palo Alto Potations
written by: ANDREW LOSQ photo by: www.GoodEyePhotography.com
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MADE IN PALO ALTO / SUMMER 2010
A beer and a shot does not constitute a cocktail. As many times as I’ve sat hunched over the wax finish of a bar playing devil’s advocate to the theory that a stomach mixes spirits as well as a good bartender with a strainer and a bottle of bitters, the fact remains: mixology is a DINING
practiced talent. Palo Alto’s downtown spends its evenings and late nights catering in large part towards a more college-loan laden demographic. As such, it should be no surprise that precisely-tuned libations aren’t exactly pouring out into the streets as readily as drunken Delta Phi’s. However, there are a handful of practiced bar keepers and business owners on University Avenue who are currently concocting some of the most elegant and balanced wet treats you’ll find on the peninsula. Whatever poison you generally pick, you owe yourself and your palette a step off the beaten path, out of the usual watering holes, and a dip into some of these glasses. CONTINUE
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SUMMER DRINKS
Zibibbo, 430 Kipling Street
Basil Gimlet
http://www.zibibborestaurant.com
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A delicious lesson in layers, Zibibbo’s Basil Gimlet is an aromatic herbal treat. It is smooth with a precise sweetness that could be well paired either with a nice meal or a seat on the patio during the summer. Opening with a sugary lime flavor within the first sip, it then steps casually into the bittersweet of the muddled basil before closing with a faint hint of the gin’s natural aromatics. Each layer is smooth, each is enjoyable, and each leads to the next with little argument. The contrast of the sweet lime and the basil may be a bit too pronounced on occasion, but this is a pittance to pay for the overall enjoyment this drink delivers.
MADE IN PALO ALTO / SUMMER 2010
photo by: Alex Giovannotto mixologist: Heather Berr
Old Mojito Joya Restaurant and Lounge, 339 University Avenue http://www.joyarestaurant.com
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DINING
While the mojito has become synonomous with trendy, this particular iteration adds a pleasant twist to the over-saturated market and takes Joya’s Old Mojito from justanother-mojito to a drink well worth your time and money. All the flavors are balanced: the mint is fresh and clean, and the sugar is just enough to cut any unpleasant tartness without making itself more present than necessary (the common disaster of many mojitos). This allows the natural, sweet warmth of the rum to play its role pulling the entire mélange together. The addition of a crisp kiss of the Spanish sparkling wine, Cava, caps it off perfectly. Although the rest of the cocktail list is a bit suspect, the Old Mojito is not.
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SUMMER DRINKS
The flagship cocktail, the self-titled
, is an
Mantra
Mantra Restaurant and Lounge, 632 Emerson Street
eclectic libation that is more a pairing of opposite flavors than a blend of like-minded ones. This drink is a complex mix of nothing but alcoholic ingredients, so be prepared. What makes the Mantra exceptional is its structure: the liquid itself is tart, robust, bitter, and more than a little floral due to the elderflower’s clear presence. The addition of the sugared rim brings it together; this is not window dressing or a flimsy attempt to imitate a lemon drop. The sugar is there to dance with the bitter and tart, and does so wonderfully, guiding you as you flow through the drink’s multiple layers. This little touch of sweet swimming around the rim opens the whole experience up and adds just the right cap to the multifaceted mixture. Again, not for the faint of heart, but for those with a taste for something less customary, this drink delivers with a bow, a handshake, a wink, and (for those less accustomed to the practice of consumption) a friendly -but firm- rear-smack on the way out. http://www.mantrapaloalto.com
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MADE IN PALO ALTO / SUMMER 2010
Coriander Collins Tamarine, 546 University Avenue http://www.tamarinerestaurant.com
DINING
Crisp, refreshing and original, the Coriander Collins from Tamarine is a must have experience. The coriander creates a drink ripe with herbal aromatics which are echoed by a subtle sweetness that plays through the citrus notes. The coriander is the star without question, but the gin gets its fair share of stage time, and the two play nicely together. It’s possible the coriander may insist on itself a bit too much for some palettes, but the smoothness with which the drink opens and finishes does an excellent job at keeping things harmonious. As a side note, the White Sangria with dill and muscat grapes is also a fantastic construct. Those more inclined towards something a bit lighter are greatly advised to give this one a spin as well.
Every fan of distillation owes it to themselves to put these four drinks on their list. As for me, I’m more than happy to disucss the mertis of a well-made (or poorly made) cocktail anytime. Feel free to come find me and set me alight with praise or berate me mercilessly. I’ll be the guy down at Rudy’s with a beer and a shot. written by: ANDREW LOSQ Andrew is an animation director in Palo Alto, a bartender in Menlo Park, and a drunk everywhere else.
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We are pleased to welcome the community back home with new dishes, old favorites and the warmest of hospitality.
Est. 1981
27 University Avenue Downtown Palo Alto (650) 321-9990 www.macarthurparkpaloalto.com
27 University Ave., Palo Alto (650) 321-9990 www.macarthurparkpaloalto.com
COMMUNITY
Tall Tree Awards 1979 Created by the Palo Alto’s Chamber of Commerce
Every April
for the last thirty years, a group of Palo Altans attend a dinner to honor the year’s Tall Tree winners. While most Palo Altans won’t hear the acceptance speeches of this year’s winners nor the introduction of each of the four winner’s by presenters of their choice, most people in Palo Alto will have benefitted by the winners’ work and will continue to be impacted years after the awards are presented.
TALL TREE AWARDS 2010
Started by Palo Alto’s Chamber of Commerce in 1979, the Tall Tree Awards was originally sponsored by the Peninsula Times Tribune to recognize community leaders in the three categories of Outstanding Business Person, Outstanding Business, and Outstanding Citizen. Anyone in the community can nominate a Palo Alto resident for a Tall Tree Award. The nomination forms go out in the fall, are collected in December, and the selection process happens in early February by a board of previous Tall Tree winners. In 1990, a new category – Outstanding Nonprofit – was added because there were so many philanthropies being nominated for Outstanding Business.
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MADE IN PALO ALTO / SUMMER 2010
In 1993, Palo Alto Weekly began co-sponsoring the Tall Trees Award when the Tribune went out of business. The Tall Tree Awards like Palo Alto, continue to develop and grow, gaining familiarity and prestige with time.
www.paloaltochamber.com
Five Tree Award winners (one winner this year is a married couple) will be honored this year at Crown Plaza Cabana with a dinner and around 400 attendees.
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COMMUNITY
The four winners will be introduced by an announcer of their choice and then will each give an acceptance speech. Tall Trees winners go on to serve on a board that will select the following year’s winners. Palo Alto Chamber of Commerce President Paula Sandas said during a brief interview, “We have never had a problem, in thirty-one years, of finding someone to win these awards.” Here is a chance to find out a little more about this year’s winners.
CONTINUE
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TALL TREE AWARDS 2010
If you’ve noticed the colorful sculpture outside the Junior Museum and Zoo or sat in the newly redone Lytton Plaza, you’ve indirectly come into contact with Roxy Rapp. A native to Palo Alto, Rapp’s early work began in retail business. Within the past thirty years he has developed over thirty commercial projects. Two community projects to which he generously contributed to include Lytton’s Plaza redesign and several remodels for the Junior Museum and Zoo. 2010 Tall Tree Award Winner for Outstanding Business Person presented to
Roxy Rapp www.roxyrapp.com
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MADE IN PALO ALTO / SUMMER 2010
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COMMUNITY
photos by: www.GoodEyePhotography.com
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TALL TREE AWARDS 2010
2010 Tall Tree Award Winner for Outstanding Citizen presented to
Victor and Mary Ojakian Usually, the Tall Tree Winner for outstanding citizen goes to one person. However, the significant contributions both Victor and Mary Ojakian have made to the community have been largely a collaborative effort. “We’re incredibly honored to be part of this group, “said Mary Okakian of the Tall Tree winners, “ I don’t know how we ended up here.” Perhaps it’s partially because it is here in Palo Alto where Victor and Mary Ojakian began their family, moving here over thirty years ago, raising their four children here
photo by: www.GoodEyePhotography.com
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“We are accepting this award on behalf of a lot of people”
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COMMUNITY
and becoming deeply involved in the community. From Victor coaching his childrens’ sports teams to Mary’s involvement in boyscouts, girlscouts and volunteering for school activities, they have been part of the fabric of engaged family life in Palo Alto. Victor also served in the political sphere of Palo Alto first as part of the City Council and then as Mayor in 2002.
Their most recent contribution to the community involves raising awareness about mental health. Adam, their third born, died of suicide in 2001 while he was a senior at UC Davis. Since then the couple has been active in numerous organizations both locally and nationwide to promote a better understanding of mental health issues. “We’re accepting this award on behalf of a lot of people, ” said Victor. “We see this as the community receiving an award. The community is making this acceptable to talk about and it’s a mark that the community is addressing the issue quite significantly.”
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TALL TREE AWARDS 2010
2010 Tall Tree Award Winner for Outstanding Business presented to
Stern Mortgage www.sternmortgage.com
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MADE IN PALO ALTO / SUMMER 2010
“I get involved because it makes the community seem smaller,” -Rick Stern While the community may seem smaller with more familiar faces, Stern’s company has grown to include two other principles, Todd Fletcher, a rotary club member who came on ten years ago and Stern’s daughter, Julie. Julie is head of operations and, “She’s my boss now, “ said Stern. This has allowed Stern to expand his involvement in different community groups including the Kiwanis Club for which he is now chief communicator. CONTINUE
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COMMUNITY
There are numerous colorful maps of the bay area on the walls of Stern Mortgage Company and these maps are teaming with pins marking the many, many times Stern Mortgage has provided professional mortgage and refinancing services since 1984. Since moving here thirty years ago with his wife, Rick Stern has also become part of Palo Alto’s rich philanthropic life. “I get involved because it makes the community seem smaller,” said Rick Stern.
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TALL TREE AWARDS 2010
2010 Tall Tree Award Winner for Outstanding NonProFit presented to
Downtown Streets Team www.streetsteam.com
Since Susan Hemingway founded the Palo Alto Streets Team in 2005, the nonprofit organization has quickly become a successful organization by which unhoused men and women have a chance to become more a part of the community while providing valuable caretaking and janitorial services of Palo Alto’s parks and public places. As Program Manager for Downtown Streets Team, Chris Richardson has watched the many successes of members who come into the program and graduate within a year.
“We help give them hope and dignity. Chris Richardson, Program Manager
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MADE IN PALO ALTO / SUMMER 2010
COMMUNITY
a little renewed sense of They become unstoppable.�
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Monday - Friday 10 a.m.-7 p.m. SINCE 1930
Saturday 10 a.m.-6 p.m. Sunday 11 a.m.-5 p.m.
I ride because
it’s
Relaxing
650.328.7411
171 University Ave., Palo Alto www.paloaltobicycles.com
PALO ALTO BICYCLES
Monday - Friday: 10 a.m.-7 p.m. I Saturday: 10 a.m.-6 p.m. I Sunday: 11 a.m.-5 p.m.
“I ride because it’s relaxing”
650.328.7411 171 University Avenue • Palo Alto www.paloaltobicycles.com Since 1930
PEOPLE
CONTINUE
→
W W W. M A D E I N P A L O A LT O . C O M
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EXTENDING HELP TO HAITI
On his Twitter Homepage Enoch Choi describes himself first as a dad, second as a husband, and third as a doctor. What Choi’s Twitter bio doesn’t reveal about this Palo Alto Medical Foundation Family Medicine Physician is that as of the beginning of 2010 he took on an almost second job leading and coordinating a relief team to Haiti. After the first trip, he has continued to send a team to Haiti each month. His secret to enabling this great aid effort? Social Networking. Choi’s first experience in aid work was prompted when Hurricane Katrina hit in 2005 when he traveled to New Orleans with a group from Menlo Park Presbyterian Church a month after the flooding. When the earthquake in Haiti hit he knew he wanted to do something similar.
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However, most relief groups requested doctors who could give a minimum of a month’s time in Haiti This sparked the Choi’s idea to create his own relief team and soon after, Enoch Choi Foundation was founded. Through his Facebook page and Twitter account, people from around the country learned about the efforts of the foundation.
CONTINUE
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MADE IN PALO ALTO / SUMMER 2010
PEOPLE
W W W. M A D E I N P A L O A LT O . C O M
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The outpouring of support and contributions fueled the success of Enoch’s growing team. The results of both and national support and contributions enabled Choi with a group of fourteen others to fly to Haiti with donated supplies and provide public health and acute care to men, women and children in Haiti.
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MADE IN PALO ALTO / SUMMER 2010
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a World Apart IN THE CENTER OF
EVERYTHING
Garden Court Hotel offers elegant luxury lodging and accommodations in the heart of downtownPalo Alto, California, situated in the ideal location and environment for destination travelers to Silicon Valley, Stanford University, the Bay Area Peninsula, San Francisco and San Jose.
520 Cowper Street Downtown Palo Alto, CA 94301 (650) 322-9000 (800) 824 9028 www.gardencourt.com
The Mid-Peninsula Boys & Girls Club is a leading youth development agency serving youth between the ages of 6 and 18 at our three clubhouses: San Mateo, College Park, and DeLue. Our mission is to inspire and enable all youth to become productive, responsible and caring citizens. The Club provides members with quality after-school and holiday session programs for youth under the guidance of trained youth professionals that promote positive development. Through structured programming, members learn how to make wise choices for themselves. Youth participate in educational and recreational activities. Most importantly, our members develop a true sense of belonging once they walk through the front doors.
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17th Annual Golf Tournament Crystal Springs Golf Course July 17, 2010
MADE IN PALO ALTO / SUMMER 2010
EVENTS
Recognition includes: Company name on tee signs, program directory, full page ad space, mention in Club Newsletter, and acknowledgement on Club website.
Please make check payable to: Mid-Peninsula Boys & Girls Club 200 North Quebec St., San Mateo, CA 94401 Contact: Daniel Dadoun (650) 347-9891 x 100 or dand@midpenbgc.org
www.midpenbgc.org
Sponsor Packages Available Corporate Sponsorship
$1,500
Includes 4 entry fees, with carts & wild cards, hole sponsor sign, plaque recognition and full page program ad in two events.
Hole Sponsorship
$600
Tee sign, ad space & news mention
Advertising sponsor
$400
Hole-In-One Car Giveaway
$400
Putting Contest Challenge
$3,000
Tee Prizes, Polo shirt, golf tees, towels, etc.
$5,000
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MAY / JUNE / JULY
EVENTS
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5/16
Sunday
Palo Alto Philharmonic Family Concert Music & Dance’ Dance works by Brahms, Bizet, Strauss, Prokofiev, Stravinsky and Tchaikovsky are included. Children will be invited to sit onstage among the musicians for part of the concert, allowing them to see the instruments up close and to experience the music from the performers’ perspective.
5/17
EAT GOOD @ THE PALO ALTO COMMUNITY FARMSHOP
Monday
Charity Golf Classic - Family & Children Services Meet sports celebrities, play golf, & try to win a Tesla! Join Family & Children Services for its first Golf Classic at the spectacular private course of the Los Altos Golf & Country Club. Former 49er greats Roger Craig and Harris Barton are planning to join us for the day. Please watch for confirmations of additional celebrity players. $250 per person to play; $75 for dinner only. Proceeds benefit Family & Children Services’ work in support of children, youth, and adults in Silicon Valley. Golfers of all levels are welcome. If you don’t golf, come for the dinner and entertainment!
MADE IN PALO ALTO / SUMMER 2010
7/15
Thursday Where Art Originates: a series of presentations featuring 2010 Djerassi Program resident artists 7-9pm | Palo Alto Art Center, 1313 Newell Road No admission charge: Reservations required: Call 650.329.2367
EVENTS
5/25
Tuesday Palo Alto Young Professionals Monthly Mixer 5:30-7pm | The Wine Room, 520 Ramona Street A monthly mixer to meet other young professionals in the area.
Palo Alto
6/10
Thursday Where Art Originates: a series of presentations featuring 2010 Djerassi Program resident artists 7-9pm | Palo Alto Art Center, 1313 Newell Road No admission charge: Reservations required: Call 650.329.2367.
6/20
Sunday World Music Day 3-7:30pm | in Downtown Palo Alto on University Avenue, King Plaza, and surrounding streets Free and open to the public. www.pamusicday.org
Farmer’s
Market Every Wednesday • Eat Good @ the Palo Alto Community Farmshop, 3:306:30pm, Lytton Plaza (at the corner of University Avenue and Emerson Street) Featuring weekly local fresh produce and music. California Avenue
Farmer’s
Market Every Sunday California Avenue, 9am-1pm Palo Alto
Art Walk 6-9pm
first Friday of every month www.PaloAltoArtWalk.com North Face
Running Club
Every Thursday 6:30 pm The North Face, 217 Alma Street
To submit your event for the August/September/October issue, please email: Events@MadeInPaloAlto.com
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EVENTS: PALO ALTO YOUNG PROFESSIONALS
Palo Alto Young Professionals is a sub-group of the Palo Alto Chamber of Commerce reaching out to the next generation of business and technology leaders. Chartered in 2008, Palo Alto Young Professionals, or PAYP, seeks to provide a networking and business advancement organization for people under the age of 40.
84
Today, Palo Alto Young Professionals is creating opportunities to network, gain leadership and insight, and be actively involved in the Palo Alto community through a variety of programs. If you are looking to become more engaged with other emerging professionals in the area please feel free to attend our next event and see how you can become involved!
Palo Alto Young Professionals Network with Palo Alto Young Professionals
Free of charge! Tuesday,May 25th at 5:30pm – 7:00pm The Wine Room 520 Ramona Street Friend us on Facebook to get involved
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The Palo Alto Young Professionals are running a fundraiser for the Enoch Choi Foundation. We've been astounded by the support of local businesses and wish to especially thank the following businesses for their generous donations to our silent auction:
THANK YOU in her shoes Palo Alto Bicycles Your cycling resource since 1930
& Bebe Cupcakery GREAT AMERICAN FRAMING CO.
Made in Palo Alto
Carla Cumpston Chair of the Palo Alto Chamber of Commerce
This is your magazine. We want it to stay in the community as well as venture beyond it. Pass this along to your friends, family, a stranger on the street... This space is here for you to write comments, wishes, sign your name or make some art, send us your finished spreads to: joelle@madeinpaloalto.com
Wednesday Afternoon Farmer’s Market
Downtown Palo Alto @ Lytton Plaza
Sponsored by Palo Alto Downtown Association, Palo Alto Institute, IDEO, Jungle Digital and Capay Valley Growers
Palo Alto World Music Day June 20, 2010 3:00 pm - 7:30 pm The Palo Alto City Council has declared Sunday June 20th as World Music Day in Palo Alto.
The celebration will take place Downtown Palo Alto, from 3:00 pm to 7:30 pm, on University Avenue, King Plaza (City Hall), and surrounding streets. World Music Day is a FREE music festival that takes place in cities around the world every year around the Summer Solstice, the longest day of the year. In Palo Alto, professional and amateur musicians will perform a wide variety of musical genres on
street corners and plazas: jazz, blues, classical, pop, rock, Latin, Celtic, Klezmer, Chinese, world music, choral groups, etc. All performances will be free and open to the public. Last year we had 42 musical groups! This is a fun and unique family EVENT NOT TO BE MISSED. Book the date now and tell your friends!
For more information, visit:
www.pamusicday.org
Made in Palo Alto
TRAIN STATION 95 UNIVERSITY AVENUE
the Our mission is to bring northern Italian tradition d States and lifestyle to the Unite through our coffees.
Experience & visit Caffe del Doge at Palo Alto’s Historic train station. Community Gathering. Timeless. Historic Cafe. Train Station 95 University Ave. Downtown Palo Alto 419 University Ave. 650-323-3600
www.caffedeldoge.com
in her shoes Made in Palo Alto, California
In Her Shoes features a personally selected assortment of shoes, jewelry, and accessories. Our collection ranges from the cheeky funk of John Fluevog, the stylish everyday comfort of Paul Green, to the elegance of Cynthia Vincent and everything in between. With all store profits benefiting the Global Fund for Women, In Her Shoes proves that looking good and doing good don’t have to be mutually exclusive. 855 El Camino Real #45 Town and Country Village 650.326.9644
www.inhershoespa.com
eye
GOOD photography+design
families weddings food places things
I N Q U I R E TO DAY PRESERVE THE GOOFINESS!
GOODEYEPHOTOGRAPHY.COM 408 431.4808
GOODEYEBLOG.COM
making family photography
a friggin’ blast since 2000
MADE IN PALO ALTO REAL ESTATE EXPERT
INTEGRITY. EXPERIENCE. PROFESSIONALISM.
Fine Peninsula Homes
apr.com | PALO ALTO | 578 University Avenue | 650.323.1111
Christy Giuliaci 650.380.5989 cgiuliacci@apr.com www.ChristyGiuliacci.com
s By Christ y Giuliacci
HOMES ARE SELLING…
Christ y FOR A MARKET CONSULTATION
What’s Your Home Worth in Today’s Market? CONTACT
FEATURED HOME
Villa
Lauri 102
MADE IN PALO ALTO / SUMMER 2010
HOME
ston
Portola Valley, CA Now Available photos by: www.GoodEyePhotography.com
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Villa Lauriston, Portola Valley, CA $20,000,000 www.VillaLauriston.com
Magnificent
Villa Lauriston Portola Valley, CA $20,000,000 www.VillaLauriston.com
One of the nation’s finest private residences, the hand-crafted Villa Lauriston is incomparable and unique. Commissioned in the 1920’s, this 20 room Florentine Villa features the finest historic materials and artifacts from San Francisco mansions and European palaces and churches. This architectural jewel is set in a private 28.4 acre park-like parcel, surrounded by 1,000 acres dedicated as open space lands in perpetuity. Villa Lauriston is located in
the heart of Silicon Valley, and the region’s major airports, the San Francisco International airport and San Jose International airport are only 35 minutes away. Modern conveniences have been blended with the romantic finishes and furnishings from the past to create an environment that is elegant enough for entertaining dignitaries, yet comfortable and conducive to gatherings of family and friends.
FEATURED HOME : VILLA LAURISTON PORTOLA VALLEY
FEATURED HOME : VILLA LAURISTON PORTOLA VALLEY
W W W. M A D E I N P A L O A LT O . C O M
LUXURY FOR PLAY
KNICK JIM
ARTISTIC
We caught up with Knick and Ramin from Luxury4Play (L4P) to discuss their booming business in the Silicon Valley. They’ve taken the luxury auto industry by storm, inducing the ultra-high-end market to migrate their advertising dollars away from the aging Robb Reports of the industry to virally popular websites like L4P.com. The community Knick and Ramin cater to is, by definition, small - but enormously wealthy and influential. But these self-made titans of industry haven’t forgotten what’s important in life, as they illustrate in the following interview. CONTINUE
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MADE IN PALO ALTO / SUMMER 2010
W W W. M A D E I N P A L O A LT O . C O M
Ramin Arami
PEOPLE
PULSE
RAWMEAN
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Q
WHAT DEFINES LUXURY 4 PLAY?
Knick:
we wanted to create more then a website, or a brand, more of an identity. A community for those who have and those who are working hard to have. It’s more than just amazing garages, or web interaction, it’s a vast online social network for like minded individuals.
PROFILE: LUXURY4PLAY.COM
www.luxury4play.co
m
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LUXURY4PLAY.COM
PROFILE:
Q.
WHAT DEFINES YOUR STYLE?
Knick:
My style is anything comfortable, not forces, and rare. I like to be unique, universal, and a polymathic person.
Raised in East Palo Alto and having dwelled in Atherton for the past 3 years i think my style is urban street wear meets the late, Alexander McQueen. Living in the Bay Area I feel casual in custom sbtg Nike, with any denim or full blown Zegna any day of the week if need be.
Q.
ARE YOU CURRENTLY WORKING ON ANY SPECIAL PROJECTS? Is it ever possible to have too many projects? Aside from my individual web ventures, fashion and real estate projects, Ramin and I have an ongoing demand for L4P co-op’s with luxury aftermarket automotive companies, high end watch brands and our annual exotic car drive goldRush Rally™ keeps us very busy.
Q.
HOW DOES YOUR COMPANY CONTRIBUTE? L4P. com recently raised money as a community for Shriner’s hospital. Giving back has always helped me maintain balance in a career that involves Luxury travel and high end goods. I also worked in conjunction with Ferrari of Silicon Valley to raise money for Arnold’s After School Allstars.
Q.
Q.
Q.
Q.
WHAT WOULD PEOPLE BE SURPRISED TO LEARN ABOUT YOU AND YOUR COMPANY? At the end of the day beyond everything “luxury” there are real people/members of our online communities with goals, dreams and real hopes. We are all a big family and family is considered the greatest, purest wealth! WHAT INSPIRES YOU IN YOUR WORK? My wife and my daughters keep me going everyday. They encourage me as i encourage them; to chase our passions whether they be in music, property development, in web ventures or another new company/idea. WHAT ARE YOU SEEING RIGHT NOW THAT’S “HOT” IN PALO ALTO OR SILICON VALLEY? I am a huge fan of innovation. Silicon valley has taught me not to judge anyone. I am surrounded by real innovators, and it’s this creativity that keeps inspiring me professionally to raise the bar is a stylish/tasteful way. So many of the world’s greatest modern technological marvels and ideas on the web have been born right here in the Silicon Valley. I am always impressed by the people sitting right next to me at coffee shops or restaurants. WHAT IS YOUR BIGGEST SPLURGE? Too many to list, but probably the home I built alongside with my wife. Only took us 5 years and every inch of it was custom.
119
WHAT DEFINES LUXURY 4 PLAY?
Ramin:
I think it is both our membership and our sponsorships that defines who we are. We have some of the most influential members and some of the top names in the car industry that support our community.
PROFILE:
LUXURY4PLAY.COM
Q. Q.
WHAT DEFINES YOUR STYLE? My style is defined by simplicity. As a creative Director that philosophy applies to everything I do, from my personal choices to the look and feel of the site.
Q.
ARE YOU CURRENTLY WORKING ON ANY SPECIAL PROJECTS? We are working on many different projects but the one most special and closest to our heart is the goldRush Rally. An event that we have organized for a close group of friends that is growing every year. Last year we had close to 60 teams of some of the most amazing cars in the world and we are hoping to have even more this year.
Q.
HOW DOES YOUR COMPANY CONTRIBUTE? Through out the years we have gotten involved with many charities that contribute to the community at large, this year the 11-99 foundation and the Children’s Shriners Hospital are two of the charities that have taken top priority.
Q.
WHAT WOULD PEOPLE BE SURPRISED TO LEARN ABOUT YOU AND YOUR COMPANY? I think people will be surprised to find out about some of the industry leaders and top influential people that are members of our community and to find out how much work behind the scene goes into maintaining a community of this size.
Q.
WHAT ARE YOU SEEING RIGHT NOW THAT’S “HOT” IN PALO ALTO OR SILICON VALLEY? I think Palo Alto and Silicon Valley has always been the hot spot for the next best thing when it comes to technology. Currently I believe the whole social networking concept that is the wave of the future is the hottest thing at least to me thats coming out of this valley.
Q.
WHAT INSPIRES YOU IN YOUR WORK? Simply the love of Cars. It has been something that has been in my blood since early childhood and it has been an inspiration to me all my life. It has always been a dream of mine to have a career that brings that in to account.
Q.
WHAT IS YOUR BIGGEST SPLURGE? I would definitely say cars. With 3 under my belt, there is 2 more beauties that I am working on adding to the lineup.
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CAVALL
LINO COLLISION CENTER
AUTOMOTIVE COLLISION, RESTORATION & PERSONALIZATION
est. 1979 in Palo Alto 1880 West Bayshore Rd. 650.326.9800 • wwwcavallinos.com
1-800-CRASHED
Our Free Transportation Service is An Invaluable Vehicle for Your Message. QuickCart is a 100% free transportation service that helps increase traffic to businesses while reducing traffic in the streets. Our clean, professional humanpowered service is fun to ride in, and is an excellent way to get impressions for your company’s message. QuickCarts have been designed to provide maximum comfort for riders and maxi mum exposure opportunities for advertisers. We are working with local and national businesses to build awareness with this 100% environmentally smart people and communication vehicles.
Contact us today at 408-858-CART (408-858-2278) or email us at info@KwickCart.com to find out how our free transportation service can be an invaluable addition to your marketing strategy.
ESTABLISHED 1987 • PALO ALTO
SERVICES Annual Reports Bookmarks Brochures B/W Copies Business Cards Color Copies Data Sheets Document Scanning Fliers Folded Cards Folding & Binding Graphic Design Giclee/Canvas Hole Drilling Invitations Image Scanning Letterhead Large Format Posters Manuals Mailer Cards Mailing Labels Mounting & Laminating Newsletters Note Pads Resumes Portfolios Tab Printing/Insert Transparency Film Variable Data
2002
1992
1987
TAKE A NEW LOOK
Based in Downtown Palo Alto, JUNGLE Print on Demand is defined by an unrelenting drive to lead the industry, focus on quality, and innovate.
2010
OUR PHILOSOPHY. Building long-term relationships with our clients, our community and now our readers requires us to go above and beyond their traditional expectations, and surpass them. We have a unique ability to stand back and look at the big picture. Constantly evaluating and reevaluating any given consumer market, we’re able to spot trends, and in-turn, create media vehicles and brands that uniquely fulfill the desires of our clients and the consumers they serve. Our ideas and strategies have touched many industries, including technology, education and lifestyles.
ESTABLISHED 1987
Jungle Digital Imaging, located in downtown Palo Alto, is a full service printing & advertising source for your visually-driven dynamic marketing needs. We’ve been in operation since 1987 and specialize in brand-focused, integrated solution development, helping you create a strategic printing plan to further accommodate your business goals. From brand identity, logo & web design to print collateral, advertising and outdoor media, we’ve got you covered. We completely understand how important a cohesive visual brand identity is to your company.
PRINT ON DEMAND
We love printing with Jungle! They tailor the product until we’re happy with it, they print quality work, and they do it all while making us laugh. Dang and Adam are great to work with; they’re fun graphic/print gurus that make our jobs easier. We use them for pretty much everything — flyers, posters, menus, and our signal cards, to name a few. We not only consider the staff at Jungle our neighbors and business associates, but also our friends.
”
Kanoa Willing, General Manager and Caroline Carlos, Events Manager 5 2 9 Alma Street I Palo Alto w w w.pampaspaloalto.com
HIGH ST. DOWNTOWN PALO ALTO JUNGLEDIGITAL.COM
PEN MIC WHAT: O Y ALTO D TUESDA ST., PALO WHEN: 2N 542 HIGH JUNGLE : RE HE W PM 00 9: IC. TIME: 6:00 THE PUBL PEN TO OTHER: O ME, ON OR SI IS M S WELCO NO AD ES. BAND ANCE FE MEDY RM O CO , RF OV PE IMPR . MUSIC, SERVE A HOUSE PA WORD. RE SPOKEN NCE: AND THE IN ADVA OT SP ANCE E.ORG PERFORM INSTITUT TO AL LO @PA OPENMIC 947. 1-8 64 ) CALL (650
NGLE JU LO ALTO PA
BY RAPHED PHOTOG N U Y N O JO
LIVE MUSIC AND PERFORMANCE ART Jungle Digital and the Palo Alto Institute are pleased to present Second Tuesday Open Mic Night. Join us as we restart a local tradition and bring live music and performance art back to our community. Jungle will transform into a lively performance scene on every 2nd Tuesday of the month. Come to enjoy the show, cometo perform, or both. Pizza and drinks will be served and admission is free.
FLASHBACK 1903
SPECIAL THANKS TO THE PALO ALTO HISTORY MUSEUM FOR PROVIDING THE FLASHBACK PHOTOS
130
MADE IN PALO ALTO / SUMMER 2010
Hamilton and Emerson - 1903
FLASHBACK
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FLASHBACK 1919
SPECIAL THANKS TO THE PALO ALTO HISTORY MUSEUM FOR PROVIDING THE FLASHBACK PHOTOS
132
MADE IN PALO ALTO / SUMMER 2010
Front of 525 Alma side - 1919
FLASHBACK
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un-boring since 2000
making food photography
eye
GOOD photography+design
families weddings food places things
GOODEYEPHOTOGRAPHY.COM 408 431.4808
GOODEYEBLOG.COM
I N Q U I R E TO DAY CAN YOU TASTE YOUR SUCCESS?
FEATURED: KAAMA LOUNGE, SAN JOSE
SPONSORS INDEX
a cool way to share your photos
RAYGUN
p.10
TOMPERT DESIGN
PHOTO BY:
PHOTOZINI
p.14
JOYA
p.28-31
p.46
www.GoodEyePhotog
raphy.com
Bringing high quality European design children’s clothing & accessories to Palo Alto.
We are pleased to welcome the community back home with new dishes, old favorites and the warmest of hospitality.
Available in boys and girls, sizes newborn up to age 12
855 El Camino Real • Suite 34 Town and Country Village 650.321.6266
nanoo4kids.com Carrying colorful, stylish designs by Marese, Catimini, Charabia, Eliane et Lena, Miniman and others.
Est. 1981
27 University Avenue Downtown Palo Alto (650) 321-9990 www.macarthurparkpaloalto.com
NANOO
p.16-19
VIVRE GYM
p.23
MACARTHUR PARK
SKIN SPIRIT
p.64
p.48-51
I ride because
it’s
Relaxing
Monday - Friday 10 a.m.-7 p.m. SINCE 1930
650.328.7411
Saturday 10 a.m.-6 p.m.
171 University Ave., Palo Alto www.paloaltobicycles.com
Sunday 11 a.m.-5 p.m.
PALO ALTO BICYCLES
p.66
THREESTORY STUDIO
p.94 GOODEYEBLOG.COM
a World Apart IN THE CENTER OF
EVERYTHING
Garden Court Hotel offers
making family photography
elegant luxury lodging and
a friggin’ blast
accommodations in the heart of downtownPalo Alto, California, situated in the ideal location and environment for destination travelers to Silicon Valley, Stanford University, the Bay Area Peninsula, San Francisco and San Jose.
since 2000
eye
GOOD photography+design
families weddings
520 Cowper Street Downtown Palo Alto, CA 94301 (650) 322-9000 (800) 824 9028 www.gardencourt.com
food places
I N Q U I R E TO DAY
things
PRESERVE THE GOOFINESS!
GOODEYEPHOTOGRAPHY.COM 408 431.4808
p.76
GARDEN COURT HOTEL
Experience & visit Caffe del Doge at Palo Alto’s Historic train station. Community Gathering. Timeless. Historic Cafe. Train Station 95 University Ave.
TRAIN STATION 95 UNIVERSITY AVENUE
Downtown Palo Alto 419 University Ave. 650-323-3600
www.caffedeldoge.com
p.46
GOODEYE PHOTO MADE IN PALO ALTO REAL ESTATE EXPERT
INTEGRITY. EXPERIENCE. PROFESSIONALISM.
Fine Peninsula Homes By Christ y Giuliacci
the Our mission is to bring northern Italian tradition States and lifestyle to the United through our coffees.
Christy Giuliaci 650.380.5989 cgiuliacci@apr.com www.ChristyGiuliacci.com
HOMES ARE SELLING…
Christ y FOR A MARKET CONSULTATION
What’s Your Home Worth in Today’s Market? CONTACT
apr.com | PALO ALTO | 578 University Avenue | 650.323.1111
CAFFE DEL DOGE
p.90
CHRISTY GIULIACI
in her shoes Made in Palo Alto, California
p.98
CAVALLINO COLLISION CENTER
AUTOMOTIVE COLLISION, RESTORATION &
1880 West Bayshore Rd. 650.326.9800 • wwwcavallinos.com
www.inhershoespa.com
IN HER SHOES
p.92
W W W. M A D E I N P A L O A LT O . C O M
1-800-CRASHED
CAVALLINO COLLISION
p.110
INDEX
PERSONALIZATION
est. 1979 in Palo Alto
137
PARKING MAP
RESTAURANTS, BARS & SPECIALTY FOODS
ASIAN & INDIAN G3 Bangkok Cuisine C16 China Delight A3 Darbar Indian Cuisine O7 Garden Fresh 2 O6 Hyderabad House F1 Sancho’s C18 Jing Jing Chinese Restaurant K1 Junnoon E2 Kanpai Sushi G11 Krung Siam Thai Cuisine C4 Mandarin Gourmet J2 Miyake N21 Rangoon N5 Siam Royal C15 Sushi Tomo N15 Tai Pan P9 Tamarine L21 Thaiphoon M8 Three Seasons D7 Zao Noodle Bar CALIFORNIA CUISINE & AMERICAN G16 Abbey’s Diner B2 Bistro 412 P13 California Pizza Kitchen F5 Cheesecake Factory T10 Coconuts T13 Empire Tap Room S10 Gordon Biersch Q1 MacArthur Park S9 Mantra Restaurant & Lounge K10 Melt Lounge N16 New York Pizza M19 Nola M18 The Old Pro K14 Palo Alto Creamery Downtown C19 Patxi’s Chicago Pizza
L1 Pizza My Heart O14 Pluto’s D6 Round Table Pizza X4/Y12 Saint Michael’s Alley K11 Scotty’s Bar J4 Spot A Pizza Place D4 University Cafe H15 Vino Locale G4 Zibibbo EUROPEAN & MEDITERRANEAN C8 Bella Luna C17 Bistro D’Asie L14 Bistro Maxine T14 Buca di Beppo L2 Cafe 220 A9 Elbe German European Cuisine B3 Evvia Estiatorio O18 Gyros Gyros O20 Il Fornaio Cucina Italiana M5 Kan Zeman Mediterranean E7 La Strada B5 Lavanda H11 Renzo’s F6 Crepevine C12 Mediterranean Wraps L16 Osteria Cucina Toscana N3 Pasta? N3a Slider Bar Cafe V5 Siam Orchid L23 The Rose & Crown A10 Rudy’s Pub P3 Shokolaat Restaurant & Patisserie M11 Vero L5 The Wine Room
MEXICAN, CARIBBEAN & BRAZILIAN E6 Joya Restaurant / Lounge Y13 La Morenita O22 Mango Caribbean J7 Pampas T4 Reposado H2 Sancho’s Taqueria
DESSERT S11 Fraiche Yogurt C20 Gelato Classico C14 Haagen-Dazs M6 L’Amour O4 Michael’s Gelato & Café G9 Red Mango Monique’s Chocolates
CAFE, DELI & BAKERY T1 A.G. Ferrari Foods O8 Borders Books & Music N17 Café Renaissance G12 Caffé del Doge L10 Coupa Café C6 Da Hooka Spot/Da Coffee Spot G15 Epi Gourmet Sandwiches & Fine Pastries P5 House of Bagels B7 Loving Hut G1 Lytton Roasting Co. A8 New York New York O3/Y16 Peet’s Coffee & Tea N13 The Prolific Oven N2 Satura Cakes K4 Sprout Cafe N8 Starbucks L12 Tea Time
GROCERY G20 7-Eleven H5 Fran’s Market Y14 Whole Foods Market
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Live Entertainment Outdoor Seating Bar
MAP
141
GOODS AND SERVICES ART, CRAFTS & FRAMING M17 The Annex N11 Five Ten L19 Great American Framing Shop S8 RS Gallery G8 Shady Lane Craft Gallery M15 University Art AUTOMOTIVE X2 European & Asian Small Car Shop X1 Palo Alto Bimmer Y4 Palo Alto Speedometer A2 Shell Service Station BANKING & FINANCIAL SERVICES I1 Bank of America [ATM] C2 Borel Private Bank [ATM] I4 Bridge Bank U1 Chase Bank [ATM] M21 Citibank [ATM] C3 Comerica Bank [ATM] J1 Etrade Financial D9 Fidelity Investments I2 HSBC [ATM] D1 Liberty Bank T6 Palo Alto Community Federal Credit Union B1 The Private Bank of the Peninsula I3 Stanford Credit Union [ATM] O1 Union Bank of California [ATM] H6/V1 Wells Fargo Bank [ATM] BEAUTY, SPA & BARBER G6 Aziza Salon & Spa N20 Bella Beauty Salon K15 BriteSmile T12 BT Nail & Skin Care L15 Cardinal Barber Shop S5 Casa Olga Beauty Salon M23 Edge Hair Industries F2 Effects W5 Gretchen Schroeder Hair & Nail Salon H3 Hair by Monique S3 Hair Society A11 Hedy’s Skin & Nail Care L4 Juut Salonspa L13 Kim’s Nail Care H14 Lidia’s Skin Care Studio O9 Michael Lucich Int’l Salon J5 Natalie Salon E5 Opulence Hair Lounge S13 Palo Alto Laser & Skin Care M1 Peninsula Beauty Supply W4 Prema Wylie Design For Hair O16 President Barber Shop L7 Ramona Nails
142
BEAUTY, SPA & BARBER (CONT.) H4 Sam’s Barber/Styling Shop P6 SimplyBe Y3 SkinSpirit M10 Stript Wax Bar M9 Thi Make-up Studio S2 Tina’s Nail Care Y19 Watercourse Way BOOKS, STATIONERY & MUSIC K8 Bell’s Books O8 Borders Books & Music N14 Congdon & Crome N9 Letter Perfect O17 Modernbook L3 Paper Whirl CLEANERS & TAILORS V4 Aaron’s Custom Tailors A5 Blu-White Cleaners V4 Economy Cleaners O10 Elite Cleaners O21 Gate Cleaners W1 Hamilton Tailoring N19 Holiday Cleaners Y10 Jacquie’s Sew & Sew H1 Lytton Cleaners T7 Tailor Plus G19 Waverley Coin Laundry CLOTHING & ACCESSORIES Men M4 Jos. A. Bank Clothiers K3 Selix Formal Wear Men and Women K5 American Apparel O2 Lululemon J8 Patagonia Women X5 Anthropologie H10 Blu P14 Bryn Walker L8 Cassis N23 Charmelle 28 Fine Lingerie N10 Chico’s H9 Cielo A7 Di Moda G10 Fashion Passion O11 GV O5 In M20 J. Foss N18 Orapa Boutique [Nov. 2009] L11 Phyllis S7 Romi Boutique T2 Title Nine Sports G18 Young Classic
COMMUNITY RESOURCES & CHURCHES O24 All Saints’ Episcopal Church D2 Avenidas Senior Center T City Hall G2 Language Arts Z Library Z3 Museum of American Heritage R1 Palo Alto Chamber of Commerce A4 Palo Alto Daily Post F8 Palo Alto Masonic Temple Y2 Palo Alto Weekly T Police Station U Post Office Z2 St. Thomas Aquinas Church DRUG STORES N6 CVS Pharmacy N4 Disco Rex Pharmacy Wallgreens ELECTRONICS H13 Apple Store O12 Parrot AT&T C13 Quality Cellular Inc. H7 Sprint PCS B8 T-Mobile C11 Verizon Wireless ENTERTAINMENT & THEATER B4 Aquarius Theatre J6 Dragon Productions Theater C10 Stanford Theatre FLOWERS G17 Michaela’s Flower Shop C7 Mills Florist O23 Stanford Floral Design S6 Stanford Florists K17 Village Flower Shoppe GALLERIES M12 Bryant Street Gallery Y11 The Emerson Gallery Y7 Kathleen Avery Fine Art V3 Kimura Gallery T11 Pacific Art League C9 Stanford Theatre Gallery L9 Tercera Gallery HEALTH & FITNESS P12 California Yoga Center Y9 Curves for Women R2 Darshana Yoga E1 Form Fitness Y1 Reach Fitness Club Y8 Reach Pilates Studio T15 Vivre Fitness and Wellness W6 Yoga Mind Warrior Body S4 YogaSource
MADE IN PALO ALTO / SUMMER 2010
HOME Furniture & Accessories L10 Coupa Cosas G7 Design Within Reach F4 Jennifer Convertibles P4 Modern Living D3 Restoration Hardware G5 View From the Terrace Rugs N7 The Golden Loom E8/F7 Medallion Rug Gallery P1 Palo Alto Rug Gallery Specialty & Hardware X5 Addison Antiques Y18 Antique Interiors West M13 Duxiana S1 House of Foam T3 McRoskey Mattress Company A6 The Natural Mattress Store X5 Palo Alto Hardware A4 Stanford Electric Works HOTELS L17 Cardinal Hotel W3 Cowper Inn Bed & Breakfast O19 Garden Court Hotel B9 Hotel Keen Q2 Sheraton Hotel Q3 The Westin Palo Alto JEWELRY D8 Arnoldi Jewelers M22 De Novo Fine Contemporary Jewelry M16 Diamonds of Palo Alto N7 Essential Elegance P8 Gleim Jewelers L22 The Goldsmith L6 Mansoor & Gore Jewelers O15 Norzin Collections OPTOMETRISTS C5 Eye On Vision Optometry K16 Lawrence Y. Chin, Optometrist L18 Lee Optometrics P7 Optometrists T8 Palo Alto Optometric Center G13 Peninsula Optical Co. H8 Site for Sore Eyes
PRINTING & COPYING J3 Jungle Digital Imaging E3 Palo Alto Blueprint REAL ESTATE P10 Alain Pinel Realtors V2 Cashin Company C1 Coldwell Banker Y5 Dreyfus Properties P11 Taylor Properties X3 Wilbur Properties Y17 Yarkin Realty SHOES, LUGGAGE & ACCESSORIES K13 California Shoe & Luggage Repair Co. H12 Footwear Etc. S12 In Her Shoes M2 Sunglass Hut-Watch Station International SPECIALTY E4 ABC Vacuum & Sewing Y15 Berlitz M14 Dog Town M7 Dolma O13 Hemingway Tobacconists K7 Mac’s Smoke Shop K12 UNICEF Gift Shop N22 The UPS Store SPORTING GOODS & TOYS K2 Black Diamond Sports A1 The North Face B6 Palo Alto Bicycles N12 Palo Alto Sport Shop & Toy World P2 The Play Store N1 Sports Gallery Y6 Velo Tech Cycles TRAVEL Z1 AAA Travel Agency M3 American Express Travel Services W2 Cardoza-Bungey Travel F3 Scan the World Travel D5 STA Travel
PHOTOGRAPHY & VIDEO G14 Theodore Mock Photography
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MAP
2010
143
A4
A3 5
R
Hayward
Fremont
84
880
Menlo Park
280
San Jose
W 101
C F I C I P A
85
Los Gatos
2 3 4 5
1
1 2 3 4
680
85
Cupertino
2
Q3
237
Palo Alto
P
6 7 8 9 10 11 12
13
1
H A M I LT O N A V E
Q2
ME
EL
DI
LS
CA
Big Basin
FOREST AVE
AV
LF D
E
N
HIGH ST
92
280
Half Moon Bay
Pleasanton
EL CAM IN
San Mateo
7 8 9 10 11 12 13 14
3
ALMA ST
580
8 7 6 5
1
380
O REA L
Oakland
101
6
P
680
San Francisco
P
17 16
Walnut Creek
24
Sausalito 880
8 7 6
10 9 8 7 6
niversity nford U To Sta
80
80
P
1
Alma
Foothill
101
San Antonio
Berkeley
9
11
15
Oregon
Q1
Page Mill
ero
2
Emb
101
2 3 4
University
4
Palm
Transit Center
Stanford
1
R
arcad
2 1
4 5 6
17
3
14
1
16 15
Scotts Valley 1
2
HOMER AVE
A
X5
E
N
Santa Cruz
Y18 Y17
Y13 Y12
Y19
N
O
C
X4
Pacifica
LY T T O N A V E
P
R 84
Sand Hill 280
A2
A1
Middlefield
El Camino
Alameda
80
R
15
TA SS O ST
KIPLING ST
1 $
H1 H2 H3 H4 H5
G1 G2 G3
F1 8
6
14
P
P
$ 10
7 8 9
1 2 3 4 5 6 1
2
1
W3
5 4
Z1
Library
3 Y11
6
BRYANT ST
EMERSON ST
RAMONA ST
Y3
Y7 Y8 Y9 Y10
2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18
9 10
6 7 8
5
Police Station
11
12
10
R
$ 1
WEBSTER ST
City Hall
Post Office
COW P E R ST
14 13
R
P
12 11
P
3 4 5
14
P
2
17 16 15
23 22 21 20 19
14 13
23 22 21
18
24
19
1 6 7 8 9
15
19 20
11 12 13 14 15
WAVERLEY ST
9 10 11 12 13
$
6 7 8 9 0 1 2
$
8
1 2 3 4
5
3 4
1 2
1 2 3 4 5 6 7
P
20 19 18 17 16
22 21
23 22 $ 21 20
GILMAN ST
23
7 8 9 0 1 2 3 4
5 6 7 8 9 10 11 12 13 14 15
To Hwy 101
18 17 16
P
3 4
1 2
UNIVERSITY AVE
$ 3
16 15 14 13 12 11 10 9
4
5
6
2
17
7
8 7 6
9 8 7 6 5 4 3
4 5 6
4 18
4
P
P
13 12 11 10 9 8 7
P
2 3
P
6
15 14 13 12 11 10 9 8 7
5
20 19
8 7
4 5
2
5 20 19 18 17 16
F LO R E N CE ST
Elinor Cogswell Plaza
2 3
1
D1
$
P
4
6
13 12
3
P
2 3 4
4 5 6
C2
C1
1
$
Heritage Park
Z2
$ ATM Bus & Free Shuttle Public Restrooms P Parking (2-3 hrs) R Restricted Parking
Parking Lots Restaurants, Bars, & Specialty Foods Goods & Services Public Places
Made in Palo Alto
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PHOTO BY: WWW.GOODEYEPHOTOGRAPHY.COM