Made in Downtown Palo Alto

COOLEST SPOTS IN DOWNTOWN PALO ALTO Pampas Garden Court Hotel Mandarin Gourmet 3rd Door Café Epi Workshop Live Green Café Venetia Mac’s Smoke Shop Les Petits Cadeaux Bella Beauty Salon Paperwhirl Empire Vintage Clothing Gleim Jewelry Hair By Monique Siam Orchid Thai University Art Michael Lucich Salon Michaela’s Flower Shop Shady Lane Gallery Fraiche Yogurt Samba Glow Sprout Café Rose & Crown Haagen-Dazs Thaiphoon Premier Footwear Palo Alto Laser & Skin Care

don’t be left behind.

only 5 spots left to complete our top 40 coolest spots to visit in downtown palo alto 15,000 full color glossy magazine

15,000 walking maps

20,000 Downtown Palo Alto VIP/Rewards card

events marketing : 10X10 booth I raffle prices I photobooth Sept. 27-30 I Palo alto Int’l film festival

The Five Stars-powered Palo Alto card is a great way for us to build Downtown Palo Alto Brand – I am thrilled the Palo Alto Downtown Association has brought this to our community. The Garden Court Hotel will be participating in the program to provide added value for our guests, our community and our fellow merchants.

Barbara Gross General Manager

Walking Map

Benefits To You:

15k copies

Advertising exposure (social event, print, online, mobile, tablet)

Space is exclusively for PAD members (first 50 signups)

• First 40 signups will get featured on our walking map 15,000 Copies distributed to Hotels, CalTrain Station, Realtors for new Palo Alto Residents, Professional offices & Neighborhood (Homes/Apartments/condos 2 mi. radius from downtown) • Local Events Marketing : “Handshake or a high-five ” the real way to meet real people.

Palo Alto Chamber events, PA Film Festival, etc.

• Local Press and Social Media Palo Alto Patch, weekly, etc.

Social Media promotional opportunities

Maps

15k copies bounded inside the mag

•M ade in downtown Palo Alto magazine 15,000 Super cool, glossy magazine distributed throughout town. (available Online, Mobile and Tablet)

Magazine 15k copies

•M ade in downtown Palo Alto VIP Rewards Card 20,000 Customized City wide Downtown Palo Alto branded rewards/loyalty program built to increase customer visitation & spending

Space is exclusively for PAD members (first 50 signups)

Cutting Edge Customer Engagement Program Tools to easily and effectively build a database to leverage “do it yourself” in house marketing Build targeted email list, Text messaging tools, Social media exposure

Benefits To The Community: First unified marketing campaign for the city’s local businesses that will have very high exposure all over the bay area.

“Daily Deals are out, Loyal customers are back in.”

Buy local incentives aimed at getting customers to support our local businesses and economy not just once, but again and again.

20,000 VIP Cards

WHAT YOU GET

Total Value ($2,900) • 20,000 cards distributed citywide • Listing on Walking Map • Feature in Magazine and Website • Local press coverage • Promotion at local events

You • Regular $150

$65 per month

• Unlimited free cards

(REG. 39¢ EACH)

Must register by Sept. 17, 2012

Contact: Joelle Cruz at (650) 276-9057 I joelle@madeinpaloalto.com

2177 Leghorn Ave. Mountain View, CA 94043

Merchant Agreement Five Stars Loyalty, Inc.

This Merchant Agreement is entered into between the party listed as “merchant” below (“Merchant”) and Five Stars Loyalty, Inc. (“FiveStars”). FiveStars allows merchants within its merchant network to offer rewards to customers using the FiveStars customer rewards platform (the “FiveStars Platform”). The FiveStars Platform is further described at www.fivestarscard.com (the “Site”).

Merchant wishes to join the FiveStars Network and gain access to the services offered by FiveStars through the FiveStars Platform, and FiveStars wishes to make the FiveStars Platform available to Merchant.

Merchant

# of locations:

Address City, St., Zip

Store Tel. No.: Mobile No:

Email Payment Terms:

$150.00 (per location)

Special Offer $65 per month

Term (select one): This Agreement will commence upon mutual execution and continue for:

Six (6) months

Twelve (12) months

(2 months Free)

This agreement will automatically renew for successive 1-month periods.

Merchant hereby authorizes FiveStars to charge Merchant’s credit card or initiate an ACH transfer, specified here following, in accordance with the payment terms specified above.

Name on Card: _____________________________________________________________ Billing Address: _____________________________________________________________ City: __________________________________ State: ______ Zip: ___________________ other

Security Code: ______________

Expiration Date: _____ / _____

ACH (attach voided check)

This Agreement consists of this Merchant Agreement and the Standard Terms and Conditions (Exhibit A; collectively, this “Agreement”). Subject to Merchant’s compliance with the terms of this Agreement, Merchant shall be included in the FiveStars Network and shall have access to the FiveStars Platform.

Five Stars Loyalty, Inc.

LIBC/4088488.2

merchant

White: FiveStars

Yellow: Accounting

PINK: Merchant