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A C C E L E R A T E

W O R K B O O K

STEPS TO ACCELERATE FOOT TRAFFIC AND SALES

THE CRUCIAL 1%

Loyal customers are what hold together a successful business.

Read this book and you’ll be on the fast track getting more loyal customers, who spend more money, and visit 50% more often.

C O N T E N T S

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The Crucial 1%

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The Loyalty 80/20 Rule

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Step 1. (A)UTOMATE REWARDS & OFFERS

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General Rewards Program AutoPilot Offers

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Step 2. (C)REATE DATABASE WITH SIGNUPS

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Step 3. (C)OMMUNICATE REWARDS WITH CUSTOMERS

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Step 4. (E)NGAGE WITH CUSTOMERS PERSONALLY

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Step 5. (L)IFT SALES WITH PROMOTIONS

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Main Takeaways

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General Rewards & AutoPilot Offer Ideas By Industry For For For For For

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Bakeries, Coffee & Tea Shops, Dessert Shops General Casual Dining, Sit Down Restaurants, Pizzerias Beauty & Salon Shops, General Retail Comic Book Retail, Gaming Retail Hookah, Vape Retail, Mobile Retail

FiveStars Contact Information Support Phone Number & Hours Account Upgrades & Billing Help

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A C C E L E R A T E

W O R K B O O K

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Every customer loyalty powerhouse starts with a good foundation.

Building that foundation, that crucial 1% of work, is something we do together.

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It will take some initial time and effort, but once it’s built, we take care of the rest of the loyalty marketing work for you.

And with a 97% success rate, these five steps are the fastest way to get you there.

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A C C E L E R A T E

W O R K B O O K

Step 1.

(A)UTOMATE REWARDS AND OFFERS

Step 2.

(C)REATE DATABASE WITH CUSTOMERS

Step 3.

(C)OMMUNICATE REWARDS WITH CUSTOMERS

Step 4.

(E)NGAGE WITH CUSTOMERS

Step 5.

(L)IFT SALES WITH PROMOTIONS

T H E

C R U C I A L

1 %

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T H E

L O Y A L T Y

8 0 / 2 0

R U L E

These steps target your two main groups of customers:

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A C C E L E R A T E

W O R K B O O K

2 % The Loyal

These customers visit frequently and generate 80% of your revenue.

8 % The Casual

These customers visit rarely or only once, and contribute only 20% of revenue.

To get the Loyal 20% to visit even more often: ILLUSTRATION

We reward them for their loyalty and spending with to you

ILLUSTRATION

We make them feel your business caters to them specifically

ILLUSTRATION

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We communicate news and specials to keep your business at the top of their minds

L O YA LT Y 8 0 / 2 0 R U L E

To get the Casual 80% back in the door: ILLUSTRATION

We reward them for trying your business out

ILLUSTRATION

We offer them incentives to come back if it’s been a while

ILLUSTRATION

We give them a great experience that feels personal so they want to come back

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