Tracings Sample

Tracings MARCH 2012

Monthly Newsletter of the AIA Santa Clara Valley Chapter AIASCV

DESIGN INSPIRATIONS SAN JOSE MUSEUM OF ART PRESENTS

Mexicanisimo Through Artists’ Eyes

Art + Architecture

BOARD OF DIRECTORS Passion for Construction We love what we do. The buildings we choose to build can change lives. From research centers that eliminate diseases to institutions that educate tomorrow’s leaders, our work makes a difference. There is pride in all that we do, continually strengthening our commitment.

Jeff Current, AIA President

Steve Sowa, AIA Vice President/President Elect

Walter Rask, AIA Secretary

Samuel Sanderson, AIA Treasurer

Chuck Campanella, Associate AIA Associates Director

1600 Seaport Boulevard, Suite 350 Redwood City, CA 94063 • Tel 650/216-3600 www.rsconstruction.com

Kay Mascoli Executive Director Directors

Rudolph and Sletten’s work ethics are one of the highest in the industry.”

Ed Janke, AIA Hari Sripadanna, AIA Thang Do, AIA Brian Mah, AIA Britt Lindberg, AIA

Jerry D. Jordan

Linder Jones, AIA

Director of Regional Sales/Director of Estimating and Engineering SASCO

Marcel Barboza Student Liaison

Past President © 2012 JOELLE CRUZ / AIA TRACINGS MAGAZINE ALL TEXT AND ARTWORK ARE COPYRIGHT OF THEIR RESPECTIVE CREATORS AND PUBLISHERS. NONE OF THE MATERIAL IN THIS PUBLICATION MAY BE REPRODUCED IN ANY FORM WITHOUT THE WRITTEN CONSENT OF TRACINGS OR THE COPYRIGHT HOLDERS. EVERY EFFORT HAS BEEN MADE TO PROVIDE ACTUALLY ACCURATE INFORMATION. MADE IN PALO ALTO IS PUBLISHED FOUR TIMES A YEAR. ONLINE VERSION IS AVAILABLE VIA OUR WEBSITE WWW. TRACINGS.COM WE ARE A SUBMISSION BASED PUBLICATION AND ARE ALWAYS ACTIVELY LOOKING FOR CONTRIBUTORS, COLLABORATORS AND VOLUNTEERS. PLEASE CHECK OUT OUR WEBSITE

Tsakopoulos Investments, Bank of the West Tower

TRACINGS MAGAZINE™ IS A PUBLICATION OF JOELLE CRUZ BY AIA SANTA CLARA COPYRIGHT © 2011 BY MADE LOCAL MEDIA, LLC. ALL RIGHTS RESERVED. REPRODUCTION, IN WHOLE OR PART, WITHOUT PERMISSION IS PROHIBITED

sustainable design.

wwwStudioCurrent.com Architectural Furniture Interior Design

MARCH 2012

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INTRODUCTION

DESIGN IN

NSPIRATION… BY: JEFFREY CURRENT

OUR IMAGINATIONS CAN BE SPARKED

BY MANY THINGS; A WALK IN NATURE, A STIMULATING CONVERSATION, A SLEEK AUTOMOBILE SPARKLING IN THE SUNSHINE, A FINE PIECE OF ARTWORK.

continue >

DESIGN INSPIRATION…

esign is EVERYWHERE!

It is not merely buildings and the city fabric tha

This issue of Tracings is dedicated to Art+Architecture and I would like to take a quic

MUSIC

ART

PRODUCT DESIGN

A stroll through the design studio

The first time I saw the ceiling of the

As Apple continues to expand its market share in the

may reveal a handful of architects or

Sistine Chapel at the Vatican in Rome I

world of computers, music, communications and life, I

designers with headphones on, moving

was somewhat inspired by the images,

cannot help commenting on their influence in design.

their head in rhythm to enchanting

the design and the message from

I’ve just finished reading the biography of Steve Jobs

beats that set their mind free to explore

Michelangelo to the viewer… A few

by Walter Isaacson and have been impressed with the

and go places that nobody else in the

years later, I returned to the same room

unrelenting drive to keep products simple, clean and

room realizes. Last year, I flew on Virgin

after the restoration & cleaning of the

relevant. Early on in the existence of the company they

America Airlines to Washington DC for

ceiling was completed. WOW!!! A fully

began to adhere to the philosophy of Leonardo da

the National AIA Grassroots Conference,

and completely different experience!

Vinci that, “Simplicity is the ultimate sophistication.”

a five hour flight from SFO. I busted

This time I was awestruck by the colors

This simple elegance has become a hallmark of

out my journal to sketch a few ideas I

and depth of images and couldn’t

the company and a reason that so many believe in

had faor some furniture designs & light

believe it was the same piece of art I’d

their products across the boundaries of geography

fixtures and tuned into the incredible

seen only a few years earlier. No way

and culture. From quick boot-up time to start-up

blues music library that Virgin America

was this painted over 500 years ago

their devices, to the intuitive way that applications

offers. I was completely transported

upside down on scaffolding with paint

are developed and function, to the packaging of

to another place! The hours passed

dripping in the eyes of the artist. It was

product: Apple just “gets it” to a degree that few

by in seconds and ideas were pouring

too cool to possibly be that ancient.

other companies do. The design inspiration that we

out of my pen onto the pages of my

But this piece of art gripped me and

can receive from products is powerful and influential.

journal. It was almost like “Time Travel”

gave me hope that beautiful things

Another local company, Tesla, is turning heads with

how I got to DC in minutes instead of

can last beyond generations of lives.

their Model S & Model X electric vehicle designs that

hours. Music was the vehicle I flew on.

will be manufactured in Fremont. Google Earth has brought the world to our monitors with their aerial and streetview images. Bloom Energy has expanded the amount of electric power we can generate with their fuel cell. All of these product designs inspire us to reach higher and go for more in our own work.

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at get our gears turning as architects.

ck glimpse into what inspires us to design.

BY: JEFFREY CURRENT 2012 AIA PRESIDENT AIA SANTA CLARA VALLEY CHAPTER STUDIO CURRENT

NATURE This can be the ultimate inspiration: The Natural

As you can see, this topic sparks a lot of emotion

World! So unexpected and spontaneous we can

and many memories. The list goes on to movies &

bump into nature and be instantly changed. A

video games and the unique world they transport us

dramatic sunrise that welcomes a new day, the

to, culinary arts and how food or drink provides the

silhouette of rugged mountains against velvet

perfect backdrop for the ideal conversation about

sky, a tree blossoming with colors so intense

the meaning of life. Art & design are everywhere if

that your eyes cannot believe it, the body &

we’re prepared to see it and learn from it. I want

patterns of a giraffe that baffle the imagination

to encourage every one of us to be more curious

and make you think that Dr. Suess really wasn’t

again; like a child, and tune in to the amazing

that far out there… All of these things can grip

palette of inspiration that our world has to offer.

your heart and stir your passion to dream and to create. On New Year’s morning this year, my family was on the Big Island of Hawaii where we went for a hike down the ocean bluff at the Polulu Valley on the North Kohala Coast. The earth pounding crash of waves on this rocky beach was almost from another world. Big volcanic boulders of various size, shape and color forced visitors to stack rocks and create monuments. It was an invigorating exercise, both physically and creatively to kick off a new year.

MARCH 2012

MARCH 2012

8

MARCH 2012

Monthly Newsletter of the AIA Santa Clara Valley Chapter AIASCV

Art + Architecture DESIGN INSPIRATIONS PROFILE: BARRY SWENSON

ABOUT THE COVER Wisi tamquam et per, ut recusabo postulant elaboraret mea. Eam et molestiae elaboraret. Dolorem euripidis vel ut, ea per nisl salutatus. Vim tollit possim in, ad eum facer alterum. Cum ex cibo aperiri euismod. Salutatus deseruisse pri eu, est cu placerat apeirian repudiandae. Elit congue deleniti ut pri, libris impetus phaedrum pro eu. photo by Chris Schumach

CONTENTS Art + Architecture

DESIGN INSPIRATION BY: JEFFREY CURRENT

LOCAL

CONTENT MAGAZINE ABOUT CONTENT MAGAZINE CONTENT MAGAZINE IS A BIMONTHLY SAN JOSE BASED MAGAZINE PROMOTING THE PEOPLE, EVENTS, AND BUSINESSES OF SAN JOSE. SAN JOSE DESERVES A MAGAZINE THAT WOULD BE ABLE TO ARTICULATE THE UNIQUE LIFE & STYLE OF OUR CITY.

REINVENT SECTION

RESOURCE GUIDE

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MARCH 2012

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PARTNERS AIA Santa Clara Valley Corporate Partners play an important role in our Chapter. All of these local companies are proven leaders in their fields and provide continuing support to our local Chapter and our architects.

advertisers

LIST OF

2

Allied Arts Guild

25

Rice, Terry, Agent, Alain Piinel Realtors

8

American Self Storage

35

Rick’s Ice Cream

Ami Laws, M.D.

48

Ronald McDonald House at Stanford

12 2

Anatolian Art

2

San Mateo Credit Union

8

Andronico’s Market

8

Sereno Group

12

Borel Private Bank & Trust Company

12

25

Bridge Point at Los Altos

2

The Sheraton & Westin Palo Alto

35

Bryn Walker

8

Space Systems/Loral

48

Best Western PLUS Riviera

12

Stanford Blood Drive

Scott’s Seafood

2

Buca di Beppo

2

Stanford Federal Credit Union

8

Chef Pro Bono

8

Stanford Hospital and Clinics

12 35

Garden Court Hotel

12

Café Renzo

Stanford Lively Arts

2

Stanford Shopping Center

8

Stanford Terrace Inn

12

Star One Credit Union

25

Sundance The Steakhouse

35

Theodore Mock Photography

48

Thomas Fogarty Winery & Vineyards

25

Tile Source

35

Uber Eyes Optometry

48

University Art

12

Whole Foods Market

2

Winter Lodge

8

Yarkin Realty

12

The Zen Hotel

2

Celia’s Mexican Restaurant

2

Village Cheese House

8

Channing House

8

Gadi Zohar, Esq.

12

Communications & Power Industries LLC

12

Les Petits Cadeaux

2

City of Palo Alto, Utilities Department

2

Lulu’s at Town & Country Village

8

Coldwell Banker

8

Burr Pilger Mayer

12

Copy Factory

12

Peninsula Optical Company

2

Country Inn Motel

25

Technology Credit Union

8

Coupa Café

35

Webster House

12

Creekside Inn

25

Crowne Plaza Cabana Hotel Palo Alto

35

Crowne Plaza Cabana Hotel Palo Alto

48

Dante Drummond of Coldwell Banker

25

David Brett Company, Inc.

35

Dinah’s Garden Hotel & Trader Vic’s

48

Domenico Wines & Bacchus Winemaking Club

12

Edward Jones Middlefield

2

Eileen Fisher Inc.

8

Elizabeth F. Gamble Garden

12

Fairfield Inns & Suites by Marriott

2

Foothill College

8

Four Seasons Hotel

12

Garden Court Hotel

2

Gordon Biersch

8

Hall, Michael, Realtor, Alain Pinel

12

International School of the Peninsula

25

Jeri Fink - State Farm Insurance

35

Job Train

48

Julia Keady, Agent of Alain Pinel

25

Keys School

48

La Bodeguita Del Medio

25

Leannah Hunt/Coldwell Banker

35

Lifetime Pools, Inc.

48

Lucile Packard Children’s Hospital

12

Lytton Gardens

2

Marriott Residence Inn

8

McRoskey Mattress Company

12

Ming’s Chinese Cuisine & Bar

2

Momentum for Mental Health

8

Oak Creek Apartements

12 2

Omega Printing Oshman Family Jewish Community Center

35

Palo Alto Adult School

48

Palo Alto Bimmer, Inc.

12

Palo Alto Community Child Care

2

Palo Alto Family YMCA

8

Palo Alto Medical Foundation

12 2 60

Palo Alto Staffing Services Pierce & Shearer LLP The Prolific Oven

Interested in Becoming a Partner?

AIA Santa Clara Valley limits the Corporate Partnership to a maximum of ten firms in the design and construction industry. If you and your firm are interested in becoming involved in this beneficial program, contact AIASCV Executive Director, Kay Mascoli directly.

Either by phone at (408) 298-0611 or click here to send Kay an email.

A California Art Deco Landmark with Contemporary Amenities

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MARCH 2012

he historic, immaculately restored Hotel De Anza in downtown San Jose combines high style with one of Silicon Valley’s best locations.

The Deco-era national landmark is the closest hotel to the HP Pavilion arena, minutes from the Mineta San Jose International Airport and walking distance to downtown San Jose’s convention center, restaurants, nightclubs and performing arts theaters.

For guests who prefer to remain inside, the highly regarded La Pastaia Restaurant offers contemporary, rustic Italian cuisine and a deep wine list of brunellos, amarones, nebbiolos and classic chiantis. The De Anza also lets its guests “raid the pantry” for midnight snacks. continue >

MARCH 2012

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HOTEL DE ANZA IN DOWNTOWN SAN JOSE COMBINES HIGH STYLE WITH ONE OF SILICON VALLEY’S BEST LOCATIONS.

BY: JEFFREY CURRENT

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MARCH 2012

Photographed by Paul Ferradas Location | Hotel DeAnza Models | Jennifer Davis HMM Model Management Makeup | Joli De Jackie Hair | James Griffiths | Salon Blu Styled by Beverly Zeiss | Red Haute and Co. Assistant Stylists | Natasha Pham , Awnalee Morr Photo Assistants | Iggy Sky and Kanoa Utler Cinematographer | Viet Q. Mac

Opened in 1931 and listed on the National Register of Historic Places, the 10-story, 100-room Hotel De Anza was completely gutted and renovated in 1990, and been lovingly tended since.

The spacious, WiFi-enabled marble lobby is contemporary and appointed with tribal art. Meeting rooms are ideal for small groups. And the fountain courtyard accommodates wedding receptions and special occasions of up to 200 guests.

Guest rooms at the De Anza have all the comforts executive travelers enjoy: speedy T1 Internet access, spacious bathrooms with TVs and Lather hair products, crown moldingand turndown service. The room inventory includes three junior suites, five parlor suites and one penthouse suite.

233 W. Santa Clara St. Downtown San Jose 408.286.1000

MARCH 2012

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HIGHLIGHT

SF CITY H PROJECT DETAILS CHALLENGE: GIANT SCALE SPECIFIERS: HORTON LEES BROGDEN CATEGORY: EXTERIOR PROJECT TYPE: ARCHITECTURAL FAÇADE LIGHTING PHOTO BY: JAY GRAHAM

HALL BY: JEFFREY CURRENT

16500, THE SAN FRANCISCO BAY AREA’S EXCLUSIVE FACTORY AUTHORIZED REPRESENTATIVE FOR SOME OF THE WORLD’S FINEST ARCHITECTURAL, COMMERCIAL, INSTITUTIONAL, INDUSTRIAL AND RESIDENTIAL LIGHTING AND LIGHTING CONTROLS MANUFACTURERS.

MARCH 2012

22

HIGHLIGHT

BLACH EX PROJECT DETAILS CHALLENGE: GIANT SCALE SPECIFIERS: HORTON LEES BROGDEN CATEGORY: EXTERIOR PROJECT TYPE: ARCHITECTURAL FAÇADE LIGHTING PHOTO BY: JAY GRAHAM

XPERIENCE BY: JEFFREY CURRENT

BLACH CONSTRUCTION COMPANY HAS PROVIDED GENERAL CONTRACTING AND CONSTRUCTION MANAGEMENT TO LEADING BUSINESSES THROUGHOUT CALIFORNIA

MARCH 2012

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HIGHLIGHT

YES, WE W PROJECT DETAILS CHALLENGE: GIANT SCALE SPECIFIERS: HORTON LEES BROGDEN CATEGORY: EXTERIOR PROJECT TYPE: ARCHITECTURAL FAÇADE LIGHTING PHOTO BY: JAY GRAHAM

WILL BY: JEFFREY CURRENT

FOR MORE THAN A CENTURY, GRANITEROCK HAS BEEN PROVIDING THE CONSTRUCTION INDUSTRY WITH QUALITY MATERIALS AND PRODUCTS: THE KEYS TO ENSURING A PERFECT JOB, EVERY TIME. GRANITEROCK PEOPLE SAY “YES, WE WILL” WHEN ASKED TO MEET YOUR SPECIAL PRODUCT AND SERVICE NEEDS.

IF YOU MISS URBA ON THE WEST COA DON’T BLAME US

This summer Angelinos can look forward to cutting-edge contemporary design furniture coming their wa better? Discovering our prices are as well designed as our furniture. Santa Monica will be the first West Coa To check out the latest store updates visit www.BoConcept.com.

AN DESIGN F YOU MISS URBAN DESIGN AST ON THE WEST COAST

DON’T BLAME US

ummer Angelinos can look forward to cutting-edge contemporary design furniture coming their way. What could be r? Discovering our prices are as well designed as our furniture. Santa Monica will be the first West Coast store to arrive. eck out the latest store updates visit www.BoConcept.com.

ay. What could be ast store to arrive.

e r, f r o m $1 ,74 9 o w n, $ 2 , 9 9 9

ncept® Santa Monica • 328 Santa Monica Boulevard • Santa Monica CA 90401 boconcept-la.com (Opening summer 2007). out our other store locations at www.BoConcept.com

_RelaxLifestyle.indd 1

28/03/07 7:59:06

DESIGN INSPIRATION…

ANIEL GARCIA SHOWCASING SAN JOSE

Bay Area native Daniel Garcia is the creator of Content Magazine, an independent publication that turns a spotlight on San Jose’s creative an innovative people.

WHEN DID YOUR INTEREST IN PHOTOGRAPHY START? I began my career on my high-school yearbook. I had never picked up camera before but just had a knack for it. I liked it so much I went to the Academy of Art in San Francisco. With ten images I did in the fashion class, I landed several gigs with local modeling agencies. After a few semesters, I left school to shoot full time.

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MARCH 2012

INTERVIEW BY: JEFFREY CURRENT 2012 AIA PRESIDENT AIA SANTA CLARA VALLEY CHAPTER STUDIO CURRENT

WHY SAN JOSE? WOULD YOU EVER WANT TO LIVE SOMEPLACE ELSE?

WHERE DID YOU GET THE INSPIRATION FOR CONTENT MAGAZINE?

San Jose is where I grew up; it’s my home. I

San Jose is my home, and I was tired of

chased the bigger city dream for a while but

living in a city that didn’t have a magazine

landed back here with family. I have such a

with a style and content that fit me. There are

passion for this place. We bought a home

some great newspapers and weeklies but no

downtown to put roots down right here. And

magazines. Some friends and I decided to

when I was moving into the house I kept

do something for our city to help serve the businesses, artists and talented people that live here by having a style and quality on par with recognized national magazines, but for and by San Joseans.

WHAT DO YOU HOPE FOR THE FUTURE OF CONTENT MAGAZINE? We want to help businesses reach more customers, help artists get their work displayed, and help the city of San Jose to be a place to live and to visit that celebrates the creativity and innovation that is here. We succeed when others are rewarded for their work. We are striving to have high-quality writing, meaningful interviews and a layout and design that inspires and grows the artistic community in San Jose.

WHERE DO YOU LIKE TO SPEND YOUR TIME? I would really like to spend my time playing soccer with my son, but I love shooting and cultivating Content and meeting all the great people in our community. I love people and helping them, so Content is an expression of what it means for me to bless the people around me. And helping others really is the key to life isn’t it?

HOW DO YOU BALANCE YOUR FAMILY AND YOUR WORK LIFE? It’s the most difficult thing for me to stop and enjoy what I have. I am so blessed and love my family and the work I get to do, but it’s easy to be driven by deadlines, or what I think I need to do or should do. So I juggle. I try to play and enjoy and do it all.

I know that family or work is not about the quantity but the quality so I try to keep that in my mix.

saying, “I am going to die in this house; this is the last time I move.” So, I have no desire to expand Content to other cities. Let the other cities come to us – they have in the tech world. Now my mission and Content’s mission is to have that same effect on the world but from here.

WHAT DOES MADE IN SAN JOSE MEAN TO YOU? THE PUBLICATION? Peers. Friends.

A little healthy competition. Too small, too glossy and too many ads (he laughs). The idea of being made in San Jose? Well, Content is really committed to San Jose and made here.

Relax 9.25x11.125_OL.pdf

2/17/06

4:30:50 PM

B

Building San José

A THIRD-GENERATION BUILDER IN SAN JOSE, BARRY SWENSON HAS BEEN A KEY FIGURE IN REINVENTING DOWNTOWN AND MAKING THE CITY WHAT IT IS TODAY. WE SAT DOWN WITH SWENSON TO HEAR WHAT HE HAD TO TELL HIS GRANDSON, HUNTER, ABOUT GROWING UP, BUILDING AND RAISING FAMILY IN SAN JOSE.

Available exclusively from European Kitchen Design Alno San Francisco 4232 El Camino Real Palo Alto, CA 94306 Tel: (650) 843-0754 www.alno.com

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AIA MONHTLY EVENT

pecha kucha 2.16.12 @ SAN JOSE MUSEUM OF ART

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MARCH 2012

PHOTOS BY: JARNOLD BREIT A PROFESSIONAL AFFILIATE MEMBER OF AIASCV, IS AN INDEPENDENT FOODSERVICE FACILITIES CONSULTANT SERVING THE FOODSERVICE AND ARCHITECTURAL COMMUNITIES SINCE 1979. HE CAN BE REACHED AT (408) 996-9362.

Tracings

JANUARY 2012

Monthly Newsletter of the AIA Santa Clara Valley Chapter AIASCV

2009

THE GORDON AND BETTY MOORE FOUNDATION PALO ALTO, CALIFORNIA LEED Platinum WELCOME: JEFFREY CURRENT

2012 AIA PRESIDENT AIA SANTA CLARA VALLEY CHAPTER