How Big Brands Use Text To Win Marketing & Text Sweepstakes

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How Big Brands Use Text-toWin

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin Planning a giveaway or text-to-win sweepstakes? You may be wondering… 1. What should I offer as a prize? 2. What will excite my customers and prospects? 3. How should I set it up? These can be answered in many ways, so how about answers with a little inspiration from big brands?

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin What Should I Give Away? We suggest offering a prize that’s relevant to your product or service. Your own product or a service package can be a great prize. Will your own product be enough to excite your customers or prospects? While we’d like to say yes, this can be a challenge if you sell a low-cost consumer good or inexpensive service. Here are a few examples of both product prizes and higher ticket items:

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

Twisted Tea Offers Branded Motorcycle This brand added a little “twist” on the typical prize vehicle with a branded motorcycle. It’s a unique way to go beyond its own product.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

SUBWAY Gives Away Subs – Lots and Lots of Subs Subway offered its own subs as a prize… every 15 minutes! This translated to 96 winners per day or 2,976 total.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

Free Pet Food for a Year From Pet Supermarket Another creative way to give away product is to offer a full year’s worth. Who wouldn’t want to win free product for a year?

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin How should I set up my sweepstakes or text-to-win? How do you decide which method to use? Look at your goals first. To make a splash and keep entry as easy as possible, use text-to-win. If you want to build excitement and also collect emails or other information, use text-to-win and an online entry form. Coca-Cola 2016 NCAA Text-to-Win with 3 Ways to Enter Coca-Cola tied into the excitement of the NCAA finals by offering a 4night trip for two to Glendale, AZ to attend the NCAA Men’s Final Four.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

Consumers were asked to text the word MADNESS, use an online entry form and/or enter via Facebook.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin Corona Used Text and Social Corona gave its fans 2 ways to enter for a chance to win a 3-day, 2-night trip for two to a pro-boxing match. The first was by texting the word CORONABOXING, the second was via social media. In an obvious effort to build their network on Instagram, they asked fans to use the hashtags #coronaboxing and #sweepstakes on a photo post to enter.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin

Dunkin’ Donuts Used Web Only Dunkin’ Donuts is another brand that offered a free year of product. The actual prize was 1 pound of coffee every 8 weeks for a year.

How Big Brands Use Text-to-Win by Sweeppea.com


How Big Brands Use Text-toWin Lessons Learned? 1. Think about what will excite your fans most when deciding on a prize. 2. Don’t hesitate to get creative when giving away your product or a branded item. 3. Set goals before deciding how to set up your sweepstakes or giveaway.

For More Information Visit : sweeppea.com

How Big Brands Use Text-to-Win by Sweeppea.com


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