Jon Lund

Jon Lund is founder of Jon Lund consulting, advising, analyzing and speaking on how new technology and new media is changing the functions and potentials of both business and society. Jon has a background as director of Foreningen af Danske Interaktive Medier, FDIM (the IAB Denmark). As such Jon Lund was in charge of the national internet adspend and audience measurement studies, of arranging conferences and network opportunities, of keeping the industry informed of trends in the Danish newmedia-landscape, and of lobbying the political establishment through a close cooperation with both national and European industry bodies. Jon Lund is member of the board of IAB Europe and has held honorary positions as member of the Danish Ministry of Cultures advertising forum, member of The forum of Danish Media, member of ICC Denmarks marketing committee.